What Vaping.com does

Vaping.com is a direct-to-consumer online retailer of vaping hardware and alternative nicotine products, operated by SV3 LLC and headquartered in Phoenix, Arizona (United States), with a secondary corporate address in Tunbridge Wells, United Kingdom. The company sells exclusively to U.S. consumers aged 21 and over, with age verification enforced at checkout via third-party software. Its catalog spans seven core categories: disposable vapes, e-liquid/vape juice, vape kits and hardware, replacement coils and pods, cannabis and wax concentrate vaporizers, tobacco-free nicotine pouches, and a recently introduced energy product line (caffeine pouches and energy drinks). The company also distributes its own proprietary nicotine alternative brand, Nixodine, as an in-house line across disposables and e-liquid.

The platform is built on Shopify, with a lean organizational footprint of 1–10 employees. The merchandising model is a broad, multi-brand assortment featuring 30+ third-party brands such as Lost Mary, Geek Bar, RAZ, Fifty Bar, FLUM, SMOK, Vaporesso, VooPoo, Puffco, and PAX, alongside the Nixodine line. Pricing is unit-based, with individual items ranging from about $3.99 (e.g., ZIMO Pouches) to $39.99 (e.g., VooPoo Drag X2 Kit), and free shipping is offered on orders over $69.99. There is no subscription tier; revenue is generated through one-time transaction sales, with a post-sale rewards program and email/newsletter capture supporting retention.

The go-to-market is primarily organic: SEO-driven product and flavor/category pages, a content and blog engine covering product reviews and comparisons, and a rewards/loyalty program for repeat purchase. Shipping is U.S.-only, with standard delivery estimates of 7–18 business days and expedited delivery in select areas. The company is privately held with no disclosed institutional investors, no funding rounds, and no parent company.

Name

Vaping.com

Legal name

SV3 LLC

Website

https://vaping.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Vaping.com is a U.S. direct-to-consumer e-commerce retailer of vaping hardware, e-liquids, nicotine pouches, and concentrate vaporizers, serving adult (21+) nicotine consumers with a broad multi-brand assortment plus its own Nixodine line.

Ownership category

akta.pro rank

Product category

Online Vape Retail

NAICS

Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991)

SIC

Retail-Miscellaneous Retail (5900)

akta.pro primary industry

Vape & E-Cig Online Retail (DTC & Marketplaces) (CRANAEAB)

akta.pro secondary industries

Disposable Vape Retail (CRANAEAI), Vape & E-Cig Accessories Retail (Mods, Pods, Coils, Batteries, Chargers) (CRANAEAG), E-Liquid & Nicotine Salt Retail (CRANAEAH)

Keywords

• Online vape retail
• Disposable vapes
• Vape e-liquid
• Nicotine pouches
• Vape hardware

Headquarters

HQ city

Tunbridge Wells

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Product Sales: Direct e-commerce sales of vaping products including disposable vapes, vape juice, vape kits, coils/pods, vaporizers, nicotine pouches, Nixodine, and energy products. Revenue is generated through one-time transaction-based purchases with free shipping threshold at $69.99.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Vaping.com is a direct-to-consumer online retailer selling vaping and alternative nicotine products to U.S. adults (21+). Its catalog spans disposable vapes, e-liquids, pod systems and mods, replacement coils and pods, cannabis/wax vaporizers, tobacco-free nicotine pouches, and its own proprietary Nixodine line. The storefront runs on Shopify with mandatory third-party age verification at checkout.

Product overview

Vaping.com is a B2C e-commerce retail platform (built on Shopify) selling vaping and alternative nicotine products. The platform operates across seven core product categories: Disposable Vapes, Vape Juice/E-Liquid, Vape Kits & Hardware, Vape Coils & Pods, Cannabis & Wax Vaporizers, Nicotine Pouches, and Nixodine (their proprietary sub-brand). The company distributes numerous third-party brands including Lost Mary, Off Stamp, RAZ, Geek Bar, Fifty Bar, SMOK, Vaporesso, and Puffco, while also offering their own Nixodine branded products. Nixodine represents their proprietary alternative to traditional nicotine products. The site features a blog section covering product reviews and news, offers age-verified checkout with 3rd party verification software, and provides customer service via phone and email. Shipping is available throughout the United States with delivery estimates of 7-18 business days, and the company now offers expedited delivery in some areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Disposable Vapes Single-use vaping devices pre-filled with e-liquid, available in numerous brands (Lost Mary, Off Stamp, RAZ, Geek Bar, Fifty Bar, Fume, FLUM) and flavor options, with puff counts ranging from 5,000 to 50,000. Targeted at adult U.S. nicotine consumers seeking convenient, no-maintenance vaping.
• Vape Juice / E-Liquid E-liquids available in various nicotine strengths and flavors, including free-base and nicotine salt formulations. Brands include Pod Juice, VaporLax Salt, Fruit Monster, Jam Monster, Naked, I Love Salts, and Pod Salt. For adult vapers who refill reusable devices.
• Vape Kits & Hardware Reusable vaping devices including pod systems, box mods, and starter kits from brands such as SMOK (Novo series), UWELL (Caliburn), Vaporesso (XROS series), VooPoo (Drag), and Suorin. Targeted at adult vapers seeking refillable hardware.
• Vape Coils & Pods Replacement pods and coils for refillable vaping devices, compatible with major brands like Caliburn, Geek Vape, JUUL, Mi-Pod, SMOK, Suorin, and Vinci. For adult vapers maintaining refillable hardware.
• Cannabis & Wax Vaporizers Vaporizers designed for cannabis concentrates and wax products. Featured brands include Puffco, PAX, Dr Dabber, MJ Arsenal, CCELL, and Lookah. Sold to adult consumers in jurisdictions where applicable.
• Nixodine (Proprietary Nicotine Alternative Line) Vaping.com's own proprietary nicotine alternative line, featuring disposable vapes and vape juice with a proprietary formulation. Available in various flavors and nicotine strengths, sold exclusively through Vaping.com.
• Nicotine Pouches Tobacco-free oral nicotine pouches from brands including Zyn, AMMO, ZIMO, NOAT, Juice Head Pouches, and Lucy Pouches. Available in various flavors and nicotine strengths for adult nicotine consumers.
• Apollo E-Cigar Electronic cigar product by Apollo, providing an alternative to traditional cigars with rechargeable battery technology. Sold to adult consumers seeking cigar-style alternatives.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• DirectVapor: Established US online vape shop with disposable vapes, hardware, e-liquid and customer-service focus; comparable DTC e-commerce vape retail model to Vaping.com.
• Element Vape: One of the largest US online vape retailers offering disposable vapes, e-liquid, kits, coils/pods, and accessories across a comparable multi-brand catalog; most direct competitor to Vaping.com by product mix and DTC model.
• EightVape: Direct-to-consumer online vape retailer selling disposables, mods, e-liquid and accessories at discount pricing with loyalty incentives; directly competes with Vaping.com on similar SKU breadth and value positioning.
• VaporDNA: Long-running online vape retailer carrying disposables, mods, e-liquid and pods across multiple brands; competes head-to-head with Vaping.com in the same enthusiast and starter segments.
• MyVaporStore: Online vape e-commerce retailer with broad multi-brand catalog including disposables, kits, e-liquid and accessories; comparable direct competitor in US online vape retail.

Emerging players

• Geek Bar (brand-direct): Disposable vape brand sold through Vaping.com that increasingly sells direct; represents a shift where brands bypass retailers, creating competitive overlap on the same SKUs.
• RAZ (brand-direct): Popular disposable vape brand carried by Vaping.com; growing brand-direct presence creates supply-side competitive pressure on multi-brand vape retailers.
• Puff Bar: Disposable vape brand with brand-direct e-commerce that competes with multi-brand retailers like Vaping.com on the same disposable SKU category.

Broad incumbents

• NJOY: FDA-authorized vape brand (Altria-aligned) competing across disposables and pods; not a retailer but a supplier competitor whose brand-DTC push affects Vaping.com's wholesale economics.
• Vuse (Reynolds / BAT): Major incumbent vape brand owned by BAT operating a brand-direct store and broad retail distribution; competitive overlap on disposables/pods carried by Vaping.com.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vaping-com

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vaping.com