Greater Giving

What Greater Giving does

Greater Giving Inc. is a U.S.-based provider of cloud-based fundraising event management software serving nonprofit organizations and schools. The platform integrates event planning, mobile and online bidding, peer-to-peer fundraising (Join Me), text-to-donate, online storefronts, and payment processing (Auctionpay) into a unified system used by 10,000+ nonprofits to run 90,000+ events that have collectively processed over $9 billion in fundraising dollars. The product surface is sold in bundled packages (Event, Express, Virtual Event) alongside à la carte modules such as Go Time and Storefront, and is reinforced by a 30,000+ subscriber content library and the Auction Booster Packages program.

The business model is subscription-based recurring revenue under multi-year contracts, supplemented by transaction fees on payment volume and professional services for on-site event support. Go-to-market is sales-led through direct outreach, channel partners, and a network of 150+ professional partners (auctioneers, event planners, consultants), with event-driven marketing as a primary demand-generation mechanism. The company maintains PCI Level 1 and SOC3 (SSAE 16) certifications, positioning it among the most security-validated fundraising platforms in the market.

Greater Giving operates exclusively in the United States and is a wholly-owned subsidiary of Global Payments Inc. (NYSE: GPN), the large-cap payments technology conglomerate. The parent relationship provides payments-infrastructure leverage but constrains independent strategic visibility, as Greater Giving does not publish standalone financial metrics. No AI/ML capabilities are disclosed in available materials, and the platform's competitive differentiation rests on workflow integration, partner ecosystem depth, and payment security compliance rather than artificial intelligence.

Name

Greater Giving

Legal name

Greater Giving Inc.

Website

https://greatergiving.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

Greater Giving Inc. provides cloud-based fundraising event management software for U.S. nonprofits and schools, offering integrated event management, mobile payment processing, online bidding, and peer-to-peer fundraising tools across 10,000+ organizations.

Ownership category

akta.pro rank

Product category

Nonprofit Fundraising Software

NAICS

Business, Professional, Labor, Political, and Similar Organizations (8139), Professional Organizations (81392)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Event Day Personal Assistance (On-site Concierge) (HSACAIAM)

akta.pro secondary industries

Party Invitations, Stationery & Guest Management (HSACACAK), Gift Sourcing & Procurement (Local & Online) (HSACANAB)

Keywords

• Nonprofit fundraising software
• Event management software
• Auction payment processing
• Mobile bidding platform
• Peer-to-peer fundraising

Headquarters

HQ city

Beaverton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Event Package Subscription: Bundled software package combining Event Software, Auctionpay, and Online Payments at a discounted rate. Includes unlimited users, events, and support. Pricing is tailored to usage and fundraising needs with custom proposals.
2. Express Package Subscription: Simplified bundled package combining Event Software and Auctionpay for organizations managing essential auction steps. Provides bundled pricing savings compared to individual products.
3. Virtual Event Package: Specialized package for virtual and hybrid fundraising events with enhanced livestreaming, video integration, and remote participation capabilities.
4. Auction Booster Packages: Pre-curated travel and experience auction packages sourced through partner network, with reserve prices set below cost to help amplify nonprofit results.
5. Professional Event Services: On-site event night support, training, and consulting services provided by experienced fundraising consultants. Flexible support packages designed for different event sizes and budgets.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Greater Giving provides a cloud-based, integrated software platform that helps nonprofits and schools manage fundraising events end-to-end. Its core offerings include event management software (Event Software), mobile and on-site credit card payment processing (Auctionpay), online bidding for silent auctions, online payment processing for donations and registrations, peer-to-peer fundraising (Join Me), and pre-packaged travel/experience auction items (Auction Booster Packages). These are sold individually or bundled into packages (Event Package, Express Package, Virtual Event Package) with multi-year subscriptions and optional professional event services.

Product overview

Greater Giving offers a platform-plus-modules architecture for nonprofit fundraising event management. The core platform is Event Software, which serves as the central hub for managing all aspects of benefit auctions and fundraising events. This integrates with Auctionpay (secure on-site payment processing) and Online Payments (online payment processing) as co-equal core products. Online Bidding provides mobile and remote bidding capabilities. Products are available individually or bundled into the Express Package (Event Software + Auctionpay) or Event Package (Event Software + Auctionpay + Online Payments + Online Bidding). Additional modules include Join Me (peer-to-peer fundraising), Auction Booster Packages (pre-packaged travel/experience items), Text to Donate (SMS giving), and Event Services (professional event support). A dedicated Virtual Event Package supports virtual and hybrid galas. Go Time and Storefront are sub-components of the event night interface.

Differentiator

Problem solved

Functional benefit

Brands

• Auctionpay: Secure mobile payment processing solution for live and silent auctions, golf tournaments and galas.
• Go Time
• Storefront
• Join Me
• Auction Booster Packages

Products and services

• Event Software

Quantifiable outcome

• 10k+ nonprofits and schools served
• +4 more outcomes

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature6 records

Partnerships

15 partnerships are on record, tiered minor and core.

• Association of Fundraising Professionals (AFP)minorGTM or Marketing PartnerGreater Giving is a Business Member of AFP and endorses the AFP Code of Ethical Principles and Standards. AFP has nearly 30,000 members who raise over $100 billion annually.
• 1st Class Benefits – BJ Jennings Auction GroupminorChannel Partner/ Reseller/ DistributorBenefit auctioneer partner offering auction services in CT, DE, DC, IL, MD, NJ, NY, NC, PA, VA. CAI and BAS designated auctioneer.
• A Crafted AffairminorChannel Partner/ Reseller/ DistributorPremier full-service event planning company specializing in luxurious, purpose-driven experiences. Services in NV.
• Alaska Premier Auctions & Appraisals LLCminorChannel Partner/ Reseller/ DistributorFull-service auction services company providing professional auctioneering in AK.
• Alpenglow Benefit AuctionsminorChannel Partner/ Reseller/ DistributorPre-event consulting and auction services in ME, MA, NH, RI, VT.
• Artisan AuctionsminorChannel Partner/ Reseller/ DistributorBenefit auction services in IN and OR.
• Auction BriominorChannel Partner/ Reseller/ DistributorBenefit auctioneer services in MI, OH, TX. Principal has raised over $100 million for nonprofits.
• Auction ResultsminorChannel Partner/ Reseller/ DistributorHigh-impact auction fundraising services for 501(c)(3) organizations. Principal has helped raise over $250 million for charity.
• BenEventsminorChannel Partner/ Reseller/ DistributorNationally recognized auction services with 25 years of award-winning fundraising. Services in AR and IA.
• Benefit Auctions 360minorChannel Partner/ Reseller/ DistributorFundraising auction consulting and event production firm founded in 2005. Partners with over 70 nonprofits annually.
• Bowtie Benefit AuctionsminorChannel Partner/ Reseller/ DistributorLive, silent, and online auction services for nonprofits in GA, SC, and Virgin Islands.
• FSA AuctionsminorChannel Partner/ Reseller/ DistributorAuction services helping partners go from $20,000 to $150,000+ and from $500,000 to $2+ Million. Conducted over 500 events and helped fundraise over $50 million.
• Blacktie Benefit AuctionsminorChannel Partner/ Reseller/ DistributorBenefit auction services throughout Virginia, Maryland, and D.C. Principal conducts about 35 benefit auctions annually.
• Kilbreath EventsminorChannel Partner/ Reseller/ Distributor30+ years helping hundreds of nonprofits across Pacific Northwest with expert auctioneers, emcees, AV specialists, and event strategists.
• Auction PackagescoreChannel Partner/ Reseller/ DistributorStrategic partner providing global travel and experience packages for Auction Booster program. Reserve prices set below cost to help amplify nonprofit auction results.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• OneCause: OneCause is the most direct competitor to Greater Giving, offering cloud-based event, mobile bidding, and payment solutions for nonprofit fundraising events including galas, auctions, and golf tournaments, serving a similar SMB-to-mid-market nonprofit customer base.
• Bonterra: Bonterra (formed from the combination of Network for Good, NeonCRM, and others) provides fundraising software including event fundraising, donor CRM, and grantmaking solutions to nonprofits, directly overlapping Greater Giving's customer segment with a similar suite.
• Classy (by GoFundMe Pro): Classy, now part of GoFundMe Pro, offers nonprofit fundraising software including events, peer-to-peer campaigns, and donation processing to nonprofits, serving a similar mid-market and enterprise nonprofit audience.
• Qgiv: Qgiv provides online fundraising software for nonprofits including event registration, auction management, and donation forms, with comparable target customers and overlap in event fundraising workflows.
• SchoolAuction.net: SchoolAuction.net specializes in online and mobile auction management specifically for school fundraisers, directly competing with Greater Giving in the school segment for galas, auctions, and benefit events.
• ClickBid: ClickBid offers online, mobile, and silent auction software for nonprofits including live event, virtual event, and live stream bidding, with a feature set that directly parallels Greater Giving's Online Bidding product.

Emerging players

• Givebutter: Givebutter is a fast-growing modern SaaS fundraising platform offering online donations, event ticketing, auctions, and peer-to-peer campaigns with transparent pricing and a mobile-first UX, increasingly competing for the same nonprofit event fundraising budget.
• Funraise: Funraise is a modern nonprofit fundraising platform with strong donor CRM, online giving, events, and peer-to-peer functionality, positioning as a cloud-native alternative to legacy event fundraising software vendors like Greater Giving.

Broad incumbents

• Bloomerang: Bloomerang provides donor management CRM with fundraising, event, and engagement tools to nonprofits as part of a broader platform. While focused more on donor retention than event workflows, it competes for the same nonprofit technology budget.

Others

• Stripe: Stripe processes online payments for nonprofits and event registration platforms via APIs. While not a direct fundraising software competitor, it represents a potential infrastructure alternative for nonprofits seeking direct payment processing without legacy event software layers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/greatergiving
• YouTubeyoutube.com/user/greatergiving
• Facebookfacebook.com/greatergiving
• LinkedInlinkedin.com/company/greater-giving
• Instagraminstagram.com/greatergiving
• Pinterestpinterest.com/greatergiving

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greater Giving