Uni
UNI Financial Cooperation is a federally chartered Canadian credit union cooperative serving approximately 155,000 members across New Brunswick through 51 branches, offering personal banking, student lending, mortgages, business banking, and wealth management via the Aviso Wealth partnership, with assets exceeding $3.5 billion.
- Company typePrivate
- Founded1936
- HeadquartersCaraquet, Canada
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Uni does
UNI Financial Cooperation (operating as Caisse populaire acadienne ltée) is a federally chartered Canadian credit union cooperative serving approximately 155,000 members through 51 business locations across New Brunswick, with total assets exceeding $3.5 billion. Founded in 1936 as Caisses populaires acadiennes and rebranded to UNI in 2016, the institution became the first Canadian Credit Union to obtain a federal charter in July 2016, consolidating 15 prior caisses into a single unified entity. UNI is the only French Acadian financial institution dedicated to New Brunswick's prosperity, serving a cultural community of approximately 240,000 Francophones.
The core product portfolio spans personal banking (residential mortgages with fixed/variable rate options and cash-back offers up to $5,000, student credit lines ranging from $6,000 to $275,000 depending on field of study, free student accounts until age 25, FHSA/CELIAPP first-home savings accounts, debit cards, deposit accounts), business banking under the UNI Entreprises division, and wealth management through the Patrimoine division. Wealth management is delivered via a partnership with Aviso Wealth, with 35+ certified advisors offering mutual funds, retirement planning, and portfolio management. The underlying technology stack is a digital banking platform branded My Profile (Mon Profil), providing 24/7 web and mobile account access, bill payments, and Interac transfers, with integration into QTrade for self-directed investing and Equifax Canada for credit reporting (resumed October 2025).
Revenue mechanics are conventional credit union economics: interest spreads on mortgages, personal loans, student credit lines, and commercial financing; transaction and account fees; and wealth management fees distributed through the Aviso partnership. Distribution is hybrid: physical branches with bilingual French/English service, a contact centre, regional wealth advisor coverage in four New Brunswick regions (Chaleur/Restigouche, Kent/Westmorland, Acadian Peninsula/Miramichi, Madawaska/Victoria), and digital self-service. Customer segments span individual consumers, post-secondary students, SMEs, and wealth management clients, with a dedicated Impact Offering targeting households under $50,000 in assets. The institution is governed as a cooperative with approximately 200 elected officers and reinvests approximately $2.5 million annually into community programs, scholarships, and sponsorships across close to 625 organizations.
Uni firmographics
Firmographics- Name
- Uni
- Legal name
- Caisse populaire acadienne ltée
- Website
- https://uni.ca
- Company type
- Private
- Founded year
- 1936
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- UNI Financial Cooperation is a federally chartered Canadian credit union cooperative serving approximately 155,000 members across New Brunswick through 51 branches, offering personal banking, student lending, mortgages, business banking, and wealth management via the Aviso Wealth partnership, with assets exceeding $3.5 billion.
- Ownership category
- akta.pro rank
Uni industry classification
Industry- Product category
- Cooperative Banking
- NAICS
- Credit Unions (522130)
- SIC
- Savings Institution, Federally Chartered (6035)
- akta.pro primary industry
- Student/University Credit Unions (FSABAEAJ)
- akta.pro secondary industry
- Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)
Keywords
Where Uni is headquartered
LocationHeadquarters
- HQ city
- Caraquet
- HQ country
- Canada
- HQ region
- North America
Offices4 records
Markets served
Uni business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Interest Income from Lending: Traditional credit union revenue from interest spreads on mortgages, personal loans, student credit lines, and business financing. Interest rates are offered on fixed and variable mortgages with competitive pricing.
- Wealth Management Fees: Revenue from mutual fund distribution through Aviso Wealth partnership, investment advisory services, and portfolio management fees for clients with savings and investment products.
- Deposit Taking and Financial Services: Fees from transaction services, account maintenance, foreign exchange, and other banking services. Mortgage origination and renewal fees contribute to revenue.
- Credit Products: Revenue from credit card services, lines of credit, and overdraft protection products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Student credit line: $6,000 to $9,000 for college, $20,000 for university, up to $275,000 for medical/dental programs |
| Transaction based/ take rate | One time/ perpetual license | Mortgage cash back offers based on financing amount |
| Subscription | Annual | Fixed mortgage rates: 2-year at 4.79%, 3-year at 4.49%, 5-year at 4.84% |
| Subscription | Annual | FHSA contribution limits: $8,000 annual, $40,000 lifetime maximum |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Uni product offering
Product offeringCore offering
UNI is a federal credit union cooperative that provides retail and commercial banking, residential mortgages, student credit lines, wealth management, and specialized savings products (such as the FHSA) to individual consumers, businesses, and students in New Brunswick, Canada. Services are delivered through 51 branch locations, the Mon Profil digital banking platform, and a network of certified financial advisors partnering with Aviso Wealth.
Product overview
UNI Financial Cooperation (UNI Coopération financière) is a federal financial cooperative rooted in Acadian culture, operating as a subsidiary of Caisse populaire acadienne ltée. Offering a comprehensive suite of personal, business, and wealth management banking products and services, UNI traces its origins to 1936 and has operated under the UNI brand since 2016. The institution serves approximately 155,000 members through 51 business locations across New Brunswick with total assets exceeding $3.5 billion. The product portfolio spans personal banking (checking and savings accounts, student credit lines with amounts up to $275,000 depending on field of study, mortgages with cash bonuses up to $5,000, debit cards), business banking (UNI Entreprises), and wealth management offered through the Patrimoine division via the Aviso Wealth partnership. UNI also provides specialized offerings including scholarship programs (75 scholarships of $1,500 each annually) and First Home Savings Accounts (CELIAPP/FHSA) combining RRSP and TFSA tax advantages for first-time home buyers. Deposit protection is provided through CDIC membership. Digital banking access is available through the My Profile (Mon Profil) platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Student Credit Line (Marge de crédit étudiante) Revolving credit line for post-secondary students offering flexible repayment with no principal repayment required during studies, competitive interest rates, and up to six months grace period after graduation. Credit amounts range from $6,000–$9,000 for college programs to $20,000 for university, up to $275,000 for medical or dental programs, and $150,000 for optometry or pharmacy.
- Mortgage Loans (Prêt hypothécaire) Residential mortgage lending products including fixed and variable rate options with 2–5 year terms and cash back promotions up to $4,000 for new mortgages plus an additional $1,000 for transfers with a 5-year term.
- UNI Entreprises (Business Banking) Comprehensive business banking services including business accounts, financing solutions, and dedicated account managers for business clients across New Brunswick.
- Wealth Management (Patrimoine) Wealth management and financial planning services including investment advice, retirement planning, and portfolio management offered through certified advisors (CFP, RIS certifications) via the Patrimoine division and the Aviso Wealth partnership.
- First Home Savings Account (CELIAPP / FHSA) Tax-advantaged savings account for first-time home buyers combining RRSP tax deductions with TFSA tax-sheltered growth, with $8,000 annual contribution limit and $40,000 lifetime maximum, and tax-free withdrawals for qualifying home purchases.
- Free Student Account (Compte sans frais) Fee-free banking account available to students up to age 25 with unlimited transactions and account access for managing finances during studies.
- Debit Card (Carte de débit UNI) Personal debit card for purchases online, in-store, and internationally, accessible through the Interac network for secure transactions worldwide.
- My Profile (Mon Profil) Digital Banking Digital banking platform providing 24/7 online account access, transaction management, bill payments, Interac transfers, and financial tracking through web-based interfaces.
- CDIC Deposit Insurance Coverage
Quantifiable outcome
- Customer deposits protected by CDIC insurance up to $100,000
- +3 more outcomes
Companies that use Uni
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Uni technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
Uni partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered flagship, core and minor.
- Université de MonctonflagshipJoint launch of UNILab InnovIA, an AI innovation lab to accelerate artificial intelligence innovation in the financial sector. This partnership combines academic research capabilities with industry expertise to develop next-generation financial services.
- Aviso Wealth Inc.coreWealth management services partnership where Aviso Wealth provides investment products, mutual funds, and wealth advisory services distributed through UNI's advisor network. UNI offers QTrade investing platform access to members.
- Canada Deposit Insurance Corporation (CDIC)coreFederal deposit insurance corporation that protects UNI member deposits up to $100,000 in case of institutional failure. UNI is a member of CDIC as a federally chartered credit union.
- Government of CanadacoreFHSA (First Home Savings Account) provider authorized under federal tax legislation. Partnership enables UNI to offer tax-advantaged savings accounts for first-time home buyers with annual contribution limits of $8,000 and lifetime limits of $40,000.
- Fondation des Caisses Populaires AcadiennescoreFoundation associated with UNI that distributes scholarships and educational funding. Awards 50 scholarships of $1,000 annually, plus additional educational grants totaling over $125,000 per year.
- Northern New Brunswick Hospital FoundationsminorPartnership through Northern Star Campaign to raise funds for medical equipment at nine northern New Brunswick hospitals. Over $1.2 million raised since 2006.
- Equifax CanadacoreCredit reporting agency for transmitting member loan and credit data. UNI resumed transmitting loan information to Equifax Canada as of October 8, 2025, enabling members to build credit history.
- Sistema NBflagshipMusic education program for children receiving $1 million donation from UNI. The program provides music instruction to approximately 40 children, promoting youth development through arts education.
Scale indicators10 records
Recent moves9 records
Expansion highlights6 records
Uni competitors and assessment
Company assessmentDirect peers
- Conexus Credit Union: Saskatchewan-based credit union with similar scale to UNI, offering retail deposits, mortgages, business banking, and wealth management. Comparable in member-owned cooperative structure and rural-market concentration.
- First West Credit Union: British Columbia-headquartered credit union with ~$17B in assets, formed through mergers of multiple regional credit unions. Structurally analogous to UNI given its 2016 multi-caisse merger consolidation and subsequent federal positioning.
- Alterna Savings: Ontario-based federal credit union and CDIC member offering full retail banking services including mortgages, student lines, and wealth advisory. Operates under similar federal regulatory framework as UNI with comparable product mix.
- Meridian Credit Union: Ontario's largest credit union with full-service retail and wealth offerings. Comparable to UNI in its breadth of products (student lines, mortgages, FHSA equivalents, business banking) and community-impact orientation.
- Coast Capital Savings: Western Canadian federal credit union serving British Columbia with retail deposits, mortgages, and wealth management. Comparable to UNI in scale (~700K+ members), regional cooperative positioning, and product breadth including student-focused offerings.
- Vancity: British Columbia's largest credit union with community-value positioning, federal credit union presence, and a member-owned cooperative structure serving a defined regional population. Highly comparable in product mix (deposits, mortgages, wealth, business banking) and mission-driven branding.
- Desjardins Group: Largest cooperative financial group in Canada and Quebec-headquartered, with credit union caisses operating across multiple provinces including the Atlantic region. Closest comparable to UNI in cooperative governance, member-ownership model, and full-service retail banking offering.
- Libro Credit Union: Ontario-based credit union specializing in small business banking and owner-operated companies. Comparable to UNI's UNI Entreprises division in its focus on serving small business owners within a defined regional ecosystem.
Emerging players
- Tangerine (Scotiabank subsidiary): Canadian digital-only bank offering no-fee accounts, mortgages, and investment products nationwide. Represents the digital-native competitive threat to credit unions like UNI that rely on branch-heavy distribution for younger Francophone customers.
Broad incumbents
- Royal Bank of Canada (RBC): Canada's largest bank with significant New Brunswick presence offering competing deposits, mortgages, student lines, and wealth management. Represents the broad-incumbent competitor UNI must defend against in its home province.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Uni social profiles
Digital presenceUni compliance and trust
Trust signalCompliance1 record
Uni financial estimates
Financial estimateRevenue estimate
Valuation estimate
Uni leadership team
Management profileNumber of profiles
Uni subsidiaries and ownership
Company hierarchySubsidiaries2 records
Uni funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Uni M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Uni
What does Uni do?
UNI is a federal credit union cooperative that provides retail and commercial banking, residential mortgages, student credit lines, wealth management, and specialized savings products (such as the FHSA) to individual consumers, businesses, and students in New Brunswick, Canada. Services are delivered through 51 branch locations, the Mon Profil digital banking platform, and a network of certified financial advisors partnering with Aviso Wealth.
Is Uni a public or private company?
Uni is a private company. It is classified as management employee owned and is currently operating.
When was Uni founded?
Uni was founded in 1936. It employs 501 to 1,000 people.
Where is Uni based?
Uni is headquartered in Caraquet, Canada, in the North America region.
How does Uni make money?
Four revenue lines are on record. Interest Income from Lending is the primary driver. The others are wealth Management Fees, deposit Taking and Financial Services and credit Products.
Who are Uni's main competitors?
Direct peers on record are Conexus Credit Union, First West Credit Union, Alterna Savings, Meridian Credit Union, Coast Capital Savings, Vancity, Desjardins Group and Libro Credit Union. Tangerine (Scotiabank subsidiary) is listed as an emerging player. Royal Bank of Canada (RBC) is listed as a broad incumbent.
Does Uni have an API?
No public API is recorded for Uni.
What industry is Uni in?
Uni's product category is Cooperative Banking. Its primary akta.pro industry code is FSABAEAJ, Student/University Credit Unions, with a secondary code of FSAKAAAL, Bank & Credit Union Personal Loans (Unsecured Installment). Its NAICS code is 522130 and its SIC code is 6035.