What ventopay does

ventopay gmbh is a private Austrian software company founded in 2012 and headquartered in Hagenberg, specializing in point-of-sale (POS), cashless payment, ordering, and customer engagement systems for the communal catering sector across the DACH region (Germany, Austria, Switzerland). The company serves corporate restaurants, universities, hospitals, stadiums, and vending machine operators, with named enterprise customers including Nestlé Deutschland AG and MIC Datenverarbeitung GmbH, and a reported base of approximately 500 end customers supported by 100+ service partner locations.

The company's core offering is the mocca® platform, an integrated modular suite spanning central administration (mocca.admin), POS software and hardware (mocca.touch, mocca.pos, mocca.mobile, mocca.touch.mobile, mocca.reader, mocca.peripherals), payment systems (mocca.vend, mocca.guest, mocca.value, mocca.terminal, mocca.cards), ordering (mocca.order, mocca.order&collect, mocca.production.info), customer engagement (mocca.loyalty app/website, Digital Signage, mocca.info+), AI capabilities (mocca.ai, mocca.foodrecognition, mocca.group.ai), and reporting/billing (mocca.reporting+, mocca.invoice+). The architecture integrates with third-party systems including Gingco (room booking), dormakaba (access control), Wirecard (payment processing), and various ERP and inventory platforms. The company holds ISO 27001:2022 and TISAX certifications alongside compliance with RKSV, KassenSichV, GoBD, GDPdU, and GDPR, reflecting the regulatory intensity of operating cash registers and payment systems in DACH markets.

ventopay generates revenue through a mix of one-time software licenses, recurring software subscriptions, hardware sales, professional services (implementation, training, customization billed on daily rates), and maintenance and support contracts. Pricing is custom and quote-based, with no publicly disclosed price points. Go-to-market combines a direct enterprise field sales force organized by geography (Germany North, Germany South, Austria/Switzerland) with a channel network of 100+ service partners and event-driven demand generation at trade shows such as INTERNORGA. The company operates from five locations (Hagenberg, Vienna, Essen, Augsburg, Zurich) and employs 75+ staff with no disclosed external institutional investors or parent ownership, remaining under management control of founder/CEO Johannes Reichenberger.

Name

ventopay

Legal name

ventopay gmbh

Website

https://ventopay.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

ventopay is a private Austrian software company providing the mocca® platform — integrated POS, cashless payment, ordering, loyalty, and AI-powered analytics — for communal catering operators including corporate restaurants, universities, hospitals, and stadiums across the DACH region.

Ownership category

akta.pro rank

Product category

Catering POS and Cashless Payment Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Integrated POS Payments (ISVs & Vertical POS Platforms) (FSAMADAD)

akta.pro secondary industries

POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC), Mobile Ordering, POS & Campus Dining Technology (EDALADAN)

Keywords

• Cashless payment systems
• Point of sale software
• Communal catering solutions
• POS hardware terminals
• AI catering analytics

Headquarters

HQ city

Hagenberg

HQ country

Austria

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain, Infrastructure

Revenue model

1. Software Licenses: Time-unlimited (perpetual) or time-limited license rights for cash register software. Software licenses for cash registers are workstation licenses that can be transferred to other cash registers upon deinstallation. Multi-user/network usage requires separate licensing agreements.
2. Software Subscriptions: Monthly fees for time-limited software components including hosting services. Annual advance billing for monthly fees. Customer support and maintenance contracts available.
3. Hardware Sales: Sale of peripheral devices including card readers (mocca.reader), terminals, topping-up machines, guest card machines, and other POS hardware. Ownership transfers upon full payment.
4. Professional Services: Installation, project management, implementation, on-site training, and customization services. Billed based on actual effort (daily rates). Software installation and training costs shown separately in quotes.
5. Maintenance and Support: Maintenance contracts for bug fixes, software updates, and system monitoring. Separate from warranty. Technical support available via email and telephone.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

ventopay develops and sells the mocca® platform, an integrated software and hardware solution for digital transformation in communal catering. The offering combines point-of-sale (POS) software, cashless payment systems (card readers, terminals, value loaders), ordering solutions (pre-order, smart fridges), customer loyalty apps, and AI-powered analytics (mocca.ai) for corporate restaurants, universities, hospitals, stadiums, and vending operators.

Product overview

ventopay offers a comprehensive modular platform called mocca® for digital transformation in communal catering. The platform architecture consists of a core management system (mocca.admin) with integrated AI capabilities (mocca.ai) and an interface module (mocca.interfaces). It encompasses point-of-sale systems (mocca.touch, mocca.pos, mocca.mobile, mocca.touch.mobile), payment solutions (mocca.vend, mocca.guest, mocca.value, mocca.terminal, mocca.cards, mocca.reader), ordering systems (mocca.order, mocca.order&collect), and customer engagement tools (mocca.loyalty App/Website, Digital Signage, mocca.info+). The platform also includes AI-powered food recognition (mocca.foodrecognition), reporting (mocca.reporting+), and automated invoicing (mocca.invoice+). The integrated system connects via interfaces to external systems like room booking, access control, and payment processors for end-to-end automation.

Differentiator

Problem solved

Functional benefit

Brands

• mocca.ai: AI-powered data enrichment, analysis, and revenue forecasting product for communal catering, integrated with the mocca Datawarehouse.
• mocca.group.ai
• mocca.touch
• mocca.loyalty
• mocca.order
• mocca.admin
• mocca.vend
• mocca.guest
• mocca.value
• mocca.production.info

Products and services

• mocca.admin Central management software for centralized data administration, billing, reporting, and system control across canteen operations.
• mocca.ai Artificial intelligence module providing data enrichment, sales analysis, buyer group analysis, revenue forecasting, and natural-language chatbot queries for canteen operators.
• mocca.touch Point-of-sale software for ordering, billing, and payment processing in canteen and catering environments.
• mocca.pos Point-of-sale terminal system for cash register operations in canteen environments.
• mocca.mobile Tablet-based mobile cash register system providing flexible point-of-sale capability.
• mocca.touch.mobile Mobile cash register application for smartphone-based point-of-sale operations.
• mocca.foodrecognition Computer-vision based food recognition system that identifies and automatically prices food items at checkout without manual item selection.
• mocca.loyalty App Smartphone application for guests enabling mobile payment, balance checking, voucher usage, and direct communication with canteen operators.
• mocca.loyalty Website Web-based customer platform for balance top-up, payment management, and menu viewing accessible via browser.
• mocca.loyalty Bonus and loyalty program for customer retention, enabling digital vouchers, rewards, and personalized guest communication.
• mocca.order Pre-ordering system enabling online food ordering, menu planning, and advance purchase capability for canteen operations.
• mocca.order&collect Smart refrigerator solution combining online ordering with automated pickup from refrigerated storage units.
• mocca.production.info Kitchen display system for displaying orders and production status to kitchen staff.
• Digital Signage Customer information system displaying menus, nutritional information, and digital content on screens throughout canteen facilities.
• mocca.vend Vending machine module for coffee, beverages, deposit handling, and contactless payment integration with vending equipment.
• mocca.guest Guest card machine and balance loading station for visitor payment systems.
• mocca.value Value loader machine enabling contactless card charging with cash, credit card, and EC card support.
• mocca.terminal Self-service terminal for automated transactions and balance management.
• mocca.cards Contactless chip cards for payment and identification in canteen environments.
• mocca.reader Card reader device supporting MIFARE, LEGIC, NFC, and HITAG card technologies for contactless payment and identification.
• mocca.reporting+ Reporting and business intelligence module for comprehensive sales data analysis and operational insights.
• mocca.invoice+ Automatic invoicing module for streamlined billing and accounts receivable management.
• mocca.interfaces Interface module enabling connectivity with external systems including ERP, inventory management, room booking, access control, and third-party applications for seamless data exchange.

Quantifiable outcome

• Significant reduction in food waste through AI-powered sales forecasting
• +2 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability9 records

Feature7 records

Partnerships

Three partnerships are on record, tiered minor.

• PwC DeutschlandminorImplementation/ SI/ Consulting PartnerTISAX assessment conducted by PwC Deutschland as authorized TISAX audit service provider.
• AIAMES Research ConsortiumminorStrategic or Co-development PartnerAI Assisted Menuplan Engineering and Sustainability - research project bringing over 10 years of AI research into production control. Intra-day production forecasting for communal catering.
• ENX AssociationminorOthersOrganization supporting TISAX (Trusted Information Security Assessment Exchange) on behalf of VDA for acceptance of information security assessments in automotive industry.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Orderbird: Berlin-based POS and payment provider focused on European restaurants, bars, and hospitality. Directly comparable to ventopay in the DACH region with similar cashless payment and POS software offerings, though broader in hospitality rather than specialized in communal catering.
• iMENSA: Germany-based provider of digital meal payment and cafeteria management solutions for schools, universities, and canteens. Highly comparable to ventopay's education and communal-catering segments with cashless payment and student ID integration.
• SumUp: European mobile POS and payment terminal provider with deep DACH distribution. Comparable on the cashless payment and integrated POS stack, though SumUp is SMB-weighted and generalist across verticals rather than communal-catering specialized.

Broad incumbents

• Toast, Inc. US-listed restaurant POS and payments platform with integrated hardware/software/payments. Comparable on full-stack restaurant POS architecture and AI-driven analytics, though primarily US-focused and generalist across restaurant segments rather than communal catering.
• Square (Block, Inc.): Global POS, payment, and software platform with restaurant/hospitality offerings. Comparable as a broad incumbent with integrated hardware, software, and payments, though operating at SMB scale and without ventopay's communal-catering vertical depth.
• Lightspeed Restaurant: Global commerce platform with a strong restaurant/hospitality POS vertical, including DACH presence after the Gastrofix acquisition. Comparable as a broader POS/payment incumbent that competes for the same enterprise food-service accounts, though it is not specialized in communal catering.
• TouchBistro: Restaurant POS platform with integrated payments and floor management, including European expansion. Comparable as a full-stack restaurant POS competitor for hospitality-adjacent accounts ventopay targets, though broader in restaurant segments rather than communal-catering specialized.

Emerging players

• Pyramid Computer: German manufacturer of self-service kiosks and digital signage for retail, hospitality, and food service. Comparable as a hardware and self-checkout supplier in adjacent communal-catering deployments, though more hardware-focused and less software-specialized than ventopay.

Others

• PAYONE: European payment service provider (subsidiary of Worldline/SIX) covering POS, e-commerce, and unattended retail. Comparable as an enabling payment layer for cashless POS in DACH retail and food service, and a relevant partner/competitor for ventopay's payment integration stack.
• Computop: Germany-based payment service provider offering POS, e-commerce, and omnichannel payment processing. Comparable as an enabling payments layer that ventopay integrates with, and a potential partner/competitor for the cashless payment component of communal catering.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCfT4VUzaKFiGenLculhqmkg
• LinkedInlinkedin.com/company/ventopay-gmbh
• Facebookfacebook.com/ventopaygmbh

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ventopay