All Business
AllBusiness.com is a privately held business content and directory platform founded in 1999 that publishes expert-authored articles, guides, dictionaries, and video for entrepreneurs, small business owners, and business professionals, monetized through $99/year premium directory listings and digital advertising.
- Company typePrivate
- Founded1999
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What All Business does
AllBusiness.com is a privately held, San Francisco-based business content and directory platform founded in 1999 by Richard Harroch. The site serves entrepreneurs, small business owners, and business professionals with thousands of expert-authored articles, guides, dictionaries (AI, Barron's Business Terms, and Personal Finance), forms and agreement templates, video content, and an email newsletter covering topics including starting a business, fundraising, sales and marketing, AI, M&A, technology, and career development.
The platform is built on RebelMouse's content management technology and operates a horizontally structured Business Directory where companies can create free or premium company profiles. Core products include the content platform, the Business Directory, and a Premium Listing tier at $99 per year that adds faster approval, extended descriptions, social media links, and SEO benefits. The company has raised approximately $22.4M in disclosed venture funding across three rounds between 1999 and 2006 from TCV, VantagePoint Capital Partners, Sutter Hill Ventures, and REV, and has not raised additional institutional capital since.
Monetization relies on a freemium subscription directory product and digital advertising, including co-branded banner placements such as the BizBuySell partnership. The site has been cited by Forbes among the 17 best business websites and continues to publish content actively as of August 2025, operating with 11-50 employees.
All Business firmographics
Firmographics- Name
- All Business
- Legal name
- AllBusiness.com
- Website
- https://allbusiness.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AllBusiness.com is a privately held business content and directory platform founded in 1999 that publishes expert-authored articles, guides, dictionaries, and video for entrepreneurs, small business owners, and business professionals, monetized through $99/year premium directory listings and digital advertising.
- Ownership category
- akta.pro rank
All Business industry classification
Industry- Product category
- Business Content & Resources
- NAICS
- Directory and Mailing List Publishers (513140), Newspaper, Periodical, Book, and Directory Publishers (5131), Other Publishers (51319)
- SIC
- Miscellaneous Publishing (2741), Services-Advertising Agencies (7311)
- akta.pro primary industry
- E-commerce & Online Business (Marketplaces, DTC) (EDAMAHAH)
- akta.pro secondary industry
- Market Research, Analytics & Consumer Insights (BPAFAAAM)
Keywords
Where All Business is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
All Business business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Premium Business Directory Listings: The company offers paid premium business listings at $99/year, providing enhanced visibility, faster approval times (3-5 business days vs 6-8 weeks for free), up to 500-character company descriptions, social media links, and SEO benefits through keyword-rich profiles.
- Digital Advertising: The platform generates revenue through advertising placements, including co-branded banner advertisements such as BizBuySell partnerships visible across the site.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free Business Listing - Basic directory presence with longer approval timeline |
| Subscription | Annual | Premium Business Listing - Enhanced visibility and features at $99/year |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
All Business product offering
Product offeringCore offering
AllBusiness.com is a content publishing platform providing expert-authored articles, business guides, dictionaries, forms and agreements, video content, and a weekly email newsletter to entrepreneurs and business professionals. It also operates an online Business Directory where companies can create free or premium company profile listings ($99/year), and generates revenue through digital advertising placements across the site.
Product overview
AllBusiness.com is a content publishing platform and business directory website offering a comprehensive suite of business resources. The core product is its content platform featuring thousands of expert-authored articles, guides, dictionaries (AI Dictionary, Barrons Dictionary, Personal Finance Dictionary), forms and agreements, and video content covering topics like startups, M&A, venture capital, marketing, and AI. The platform operates a Business Directory where companies can create profiles, with a Premium Listing option ($99/year) offering enhanced features including faster approval, longer descriptions, and social media links. Additional offerings include guest posting capabilities and an email newsletter service.
Differentiator
Problem solved
Functional benefit
Products and services
- AllBusiness.com Content Platform The primary content publishing platform providing articles, insights, actionable advice, and guides covering topics such as starting a business, fundraising, sales and marketing, leadership, AI technologies, and industry trends, targeting entrepreneurs, business owners, and business professionals.
- Business Directory
Quantifiable outcome
- Featured in Forbes article as recommended business directory for small businesses
- +1 more outcomes
Companies that use All Business
Customer profileSegments3 records
Ideal customer profiles3 records
All Business technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
All Business partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
All Business competitors and assessment
Company assessmentBroad incumbents
- Forbes: Forbes is a major business publisher with extensive SMB and entrepreneur coverage, advertising-led revenue, and contributor networks. Forbes was even referenced as endorsing AllBusiness.com, placing it in the same competitive peer set for SMB audience attention and ad dollars.
- Bloomberg: Bloomberg operates a global business news and data platform with broad advertiser appeal to financial and business decision-makers. It competes for premium business advertising budgets alongside AllBusiness.com's higher-end advertisers.
- Yelp: Yelp is the dominant consumer-facing business directory with paid listing products for SMBs. While consumer-skewed, it competes for SMB directory spend against AllBusiness.com's premium listing product.
- Hoovers / D&B Business Directory: Hoovers/D&B operates a global business directory and company information database sold primarily to enterprises for sales prospecting. It represents the enterprise-tier counterpart to AllBusiness.com's SMB-focused directory business.
- The Wall Street Journal: WSJ is a leading business news publisher with subscription and advertising revenue. While skewed to larger enterprises, it competes for business professional attention in adjacent categories where AllBusiness.com also monetizes via content and listings.
- Thryv (Yellow Pages): Thryv, the digital successor to Yellow Pages, sells SMB marketing software including directory listings, websites, and advertising. It competes for the same SMB directory and digital marketing budget that AllBusiness.com targets.
Direct peers
- Inc. (Inc.com): Inc.com is a major business content publisher targeting entrepreneurs and growing companies, directly overlapping AllBusiness.com's SMB/entrepreneur audience, expert-authored articles, and content-plus-directory monetization model.
- Business.com: Business.com is a B2B resource and directory site targeting SMBs with buying guides, articles, and vendor listings. It is a close direct competitor in the SMB content + business directory category.
Regional players
- BizBuySell: BizBuySell is the largest US business-for-sale marketplace and an existing co-branded advertising partner of AllBusiness.com. It overlaps in SMB audience and shows an example of the directory/marketplace model AllBusiness.com could expand into.
Emerging players
- Fundera (Lendio): Fundera is an SMB resource marketplace for financing and business services with content-rich articles, comparisons, and lead-generation listings. It overlaps with AllBusiness.com's SMB finance content and directory-adjacent monetization.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
All Business social profiles
Digital presenceAll Business financial estimates
Financial estimateRevenue estimate
Valuation estimate
All Business leadership team
Management profileNumber of profiles
Profiles1 record
All Business funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
All Business M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about All Business
What does All Business do?
AllBusiness.com is a content publishing platform providing expert-authored articles, business guides, dictionaries, forms and agreements, video content, and a weekly email newsletter to entrepreneurs and business professionals. It also operates an online Business Directory where companies can create free or premium company profile listings ($99/year), and generates revenue through digital advertising placements across the site.
Is All Business a public or private company?
All Business is a private company. It is classified as venture growth investor backed and is currently operating.
When was All Business founded?
All Business was founded in 1999. It employs 11 to 50 people.
Where is All Business based?
All Business is headquartered in San Francisco, United States, in the North America region.
How does All Business make money?
Two revenue lines are on record. Premium Business Directory Listings are the primary driver. The others are digital Advertising.
Who are All Business's main competitors?
Broad incumbents on record are Forbes, Bloomberg, Yelp, Hoovers / D&B Business Directory, The Wall Street Journal and Thryv (Yellow Pages). Direct peers are Inc. (Inc.com) and Business.com. BizBuySell is listed as a regional player. Fundera (Lendio) is listed as an emerging player.
Does All Business have an API?
No public API is recorded for All Business.
What industry is All Business in?
All Business's product category is Business Content & Resources. Its primary akta.pro industry code is EDAMAHAH, E-commerce & Online Business (Marketplaces, DTC), with a secondary code of BPAFAAAM, Market Research, Analytics & Consumer Insights. Its NAICS code is 513140 and its SIC code is 2741.