sportsmed

What sportsmed does

sportsmed is a privately held, South Australian-owned multi-disciplinary healthcare provider founded in 1989 and headquartered at the Stepney Healthcare Hub in Adelaide. It delivers orthopaedic surgery, sports medicine, physiotherapy, podiatry, exercise physiology, massage, dietetics, psychology, and rehabilitation services across 18-plus clinic and consultation locations spanning metropolitan Adelaide, regional South Australia, the Northern Territory (Darwin since 2004), New South Wales (Broken Hill), and Victoria (Mildura), with telehealth for remote patients.

The core platform is an integrated care hub at Stepney that bundles an onsite private hospital, two specialist clinics, sports doctors, GPs, allied health services, boutique gym, clinical Pilates studio, radiology suite, pathology centre, pharmacy, and café. Surgical capability includes CORI robotic-assisted joint replacement and computer-navigated orthopaedic procedures; non-surgical modalities include DolorClast radial shockwave therapy (first in South Australia), PRP injections, hydrotherapy, osteogenic bone health classes, and the GLA:D osteoarthritis program, with reported outcome improvements of 30%+ in KOOS/HOOS scores at three-month follow-up.

The business operates a sales-led, patient-centric GTM: direct appointments plus GP and specialist referrals, with extended evening hours and a Weekend Injury Clinic to capture episodic demand. Revenue is generated through professional-services fees for consultations and surgery, recurring subscription-like revenue from rehabilitation class passes (hydrotherapy, Pilates, GLA:D, osteogenic bone health), gym memberships, and quote-based pricing for select modalities such as PRP. Primary customer segments are athletes and sports enthusiasts, orthopaedic patients (including joint replacement), women's health clients, and the general public across all ages.

Name

sportsmed

Legal name

sportsmed

Website

https://sportsmed.com.au

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

101–250 employees

Short description

sportsmed is a privately held, South Australian multi-disciplinary healthcare provider offering orthopaedic surgery, sports medicine, physiotherapy, rehabilitation, and allied health services across 18-plus clinics in Adelaide, regional SA, NT, NSW, and VIC, anchored by an onsite private hospital at Stepney.

Ownership category

akta.pro rank

Product category

Orthopaedic and Sports Medicine Healthcare Services

NAICS

Specialty (except Psychiatric and Substance Abuse) Hospitals (6223), Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Offices of Podiatrists (621391)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000), Services-Hospitals (8060)

akta.pro primary industry

General Orthopedics (HLAKALAA)

akta.pro secondary industries

Sports Medicine (HLAKALAB), Orthopedic & Sports Rehabilitation Centers (HLAFAFAI), Sports Physical Therapy & Return-to-Play Rehab (HSADAIAB)

Keywords

• Orthopaedic surgery services
• Sports medicine clinic
• Physiotherapy rehabilitation
• Allied health services
• Orthopaedic hospital

Headquarters

HQ city

Adelaide

HQ country

Australia

HQ region

Oceania

Offices18 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Medical Consultations: Revenue from consultations with orthopaedic surgeons, sports doctors, physiotherapists, podiatrists, and other healthcare practitioners. Patients may be referred by GPs or self-refer.
2. Surgical Procedures: Revenue from surgical procedures including joint replacements, arthroscopy, and other orthopaedic surgeries performed at the onsite private hospital
3. Rehabilitation Programs and Classes: Revenue from exercise classes including hydrotherapy, clinical Pilates, strength and conditioning, osteogenic bone health classes, and GLA:D osteoarthritis program
4. Diagnostic and Treatment Services: Revenue from diagnostic imaging, pathology, pharmacy, and specialized treatments such as PRP injections and shockwave therapy
5. Gym Memberships: Revenue from boutique gym facilities at Stepney Healthcare Hub, Blackwood, and Morphett Vale offering weight training, cardio, and specialist rehabilitation equipment

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

sportsmed is a multi-disciplinary healthcare provider operating specialist clinics and an onsite private hospital in South Australia. It delivers orthopaedic surgery (including robotic-assisted joint replacement), sports medicine, physiotherapy, podiatry, massage, exercise physiology, dietetics, psychology, and specialised rehabilitation programs such as hydrotherapy, clinical Pilates, GLA:D osteoarthritis program, osteogenic bone health classes, strength and conditioning, bike fitting, running assessments, dance and performance medicine, and a weekend injury clinic.

Product overview

sportsmed is a multi-disciplinary healthcare provider offering a comprehensive portfolio of medical and rehabilitation services across multiple specialist clinics in South Australia. The core offering includes orthopaedic surgery, physiotherapy, sports medicine, podiatry, massage, exercise physiology, dietetics, psychology, and rehabilitation programs. Specialized programs include the GLA:D osteoarthritis program, osteogenic bone health classes, hydrotherapy, clinical Pilates, and strength and conditioning. Treatment modalities include DolorClast shockwave therapy, PRP injections, and cupping therapy. The organization operates boutique gyms with clinical Pilates studios at multiple locations including Stepney Healthcare Hub, Blackwood, Morphett Vale, and Henley Beach, providing integrated preventative care, treatment, and rehabilitation services for bone, joint, muscle, ligament, tendon, nerve, and arthritis conditions.

Differentiator

Problem solved

Functional benefit

Products and services

• Orthopaedic Surgery

Quantifiable outcome

• GLA:D program participants showed 30%+ improvement in KOOS/HOOS outcome scores at 3-month follow-up, with Activities of Daily Living improving by almost 50%, Pain score by 35%, and Quality of Life by 30%
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Tour Down UnderminorOthers · 1 January 2023sportsmed supports the annual Tour Down Under cycling event through bike fitting services and physiotherapy support provided by their team including physiotherapist and bike fitter Hannah Geelan.
• Port Adelaide Football ClubcoreOthers · 1 January 2022sportsmed provides Medical Officer services for the Port Adelaide Football Club AFL team, with Dr Jaeger Wylie serving as Medical Officer since 2022. Dr Wylie previously served as Club Doctor for the Port Adelaide SANFL team in 2021 and West Adelaide Football Club SANFL team in 2020.
• Adelaide HydrotherapycoreImplementation/ SI/ Consulting Partnersportsmed physiotherapists offer hydrotherapy sessions at Adelaide Hydrotherapy facility in Welland, providing aquatic physiotherapy services to patients requiring this specialized rehabilitation approach.
• Territory SportsmedicinecoreChannel Partner/ Reseller/ Distributorsportsmed orthopaedic surgeons have consulted from Territory Sportsmedicine rooms in Parap, Darwin since 2004, providing specialist orthopaedic services to the Northern Territory region.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wakefield Sports Clinic: Adelaide-based multidisciplinary sports medicine and orthopaedic clinic offering sports physicians, orthopaedic surgeons, physiotherapy, podiatry, and rehabilitation — directly comparable multi-specialty sports-medicine model in the same metro.
• Orthopaedics SA: Major Adelaide orthopaedic specialist group covering hip, knee, shoulder, foot/ankle, hand/wrist with surgical and consulting services — direct competitor in the same metro for orthopaedic surgery referrals.
• Sydney Sports Medicine Centre: Sydney-based multidisciplinary sports medicine clinic offering sports doctors, orthopaedic surgeons, physiotherapy, and exercise physiology — same multi-specialty sports-medicine category in a different state market.
• Melbourne Orthopaedic Group: Multisubspecialist orthopaedic practice in Melbourne covering hip, knee, shoulder, foot/ankle, hand/wrist, and sports injuries — direct peer in orthopaedic surgical services outside of South Australia.

Broad incumbents

• Advara Healthcare: One of Australia's largest primary and specialty care providers, operating a national network of clinics — broad incumbent with overlapping musculoskeletal, allied health, and specialist capabilities across multiple states.
• Ramsay Health Care: Australia's largest private hospital operator with extensive day-surgery and orthopaedic capability across the country — broad incumbent that competes for elective orthopaedic surgical volume and surgeon talent.
• Back In Motion: National physiotherapy and rehabilitation franchise with a large network of clinics across Australia — broader incumbent in the allied-health/rehab segment that sportsmed operates in.
• Epworth HealthCare: Large Victorian private hospital group with significant orthopaedic and rehabilitation service lines — broad incumbent competing for the same private elective orthopaedic patient pool in southeast Australia.

Emerging players

• Kieser Australia: Growing Australian network combining physiotherapy with strength training equipment and clinician-led programs — emerging player whose integrated rehab + strength model intersects with sportsmed's clinical Pilates, gym, and S&C offerings.

Regional players

• Life Ready Physio: WA-based physiotherapy and allied health group with multi-site clinics and rehabilitation services — regional player with comparable allied-health and rehab offerings, primarily serving a different state market.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/SportsmedSA
• Facebookfacebook.com/sportsmedau
• LinkedInlinkedin.com/company/sportsmedau
• Instagraminstagram.com/sportsmedau
• Xx.com/sportsmedau

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about sportsmed