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Stink Studios

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uuid000cnzx

Namestring
Stink Studios
Legal namestring
Stink Digital Limited
Company typeenum
Private
Founded yearint
2008
Descriptiontext

Stink Studios is a global creative studio headquartered in London with offices in New York, Shanghai, and Buenos Aires, operating under the Stink.co parent network. Founded in 2008 as Stink Digital, the company has grown to 150+ employees across four continents and rebranded to Stink Studios as it expanded beyond pure digital work into advertising and branding services. The studio delivers end-to-end creative campaigns spanning advertising (OOH, TVCs, pre-roll), digital experience design and development, and brand identity systems, serving major global brands including Google, LOEWE, Peloton, Nike, Spotify, WeTransfer, Channel 4, Riot Games, and Canva, alongside challenger brands such as Hinge, Airalo, Manors, and Rippling.

The studio's technology backbone includes RITA, a proprietary automation platform used to generate millions of unique, multi-language personalized assets at scale for campaign launches. Additional technical capabilities include the Creep Fake R&D project, which orchestrates MidJourney, Replicate, ChatGPT, and 11Labs to build interactive Gen-AI experiences, and the Generative Bug Visualization System that produces unique visual identities for every issue reported in Google's Bug Hunters platform. Stink Studios operates on a project-based professional services model, acquiring clients through reputation, award-winning portfolio work, and direct business development, with pricing negotiated per engagement rather than disclosed in published rate cards.

As a privately held, proudly independent creative studio, Stink Studios has not raised external funding and has grown organically. The company is led by Managing Director Jax Ostle-Evans (London), COO Dan Forman, Creative Director Viv Greywoede, and Design Director Macarena Perez (Americas). Cumulative industry recognition totals 107 Cannes Lions, 153 FWA wins (including Hall of Fame induction), 55 D&AD Pencils, 21 One Show Awards, and 24 Webbys, with measurable client outcomes such as 600% e-commerce revenue lift for Manors, 9.5x engagement lift for Casper, and 5.7B virtual miles logged for Nike Air Max Day.

Short descriptiontext

Stink Studios is a globally distributed independent creative studio (London, New York, Shanghai, Buenos Aires) delivering advertising, digital experience, and branding work for major enterprise brands including Google, Nike, LOEWE, Peloton, and Spotify, plus challenger brands such as Hinge and Airalo.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersBrooklyn, United States
HQ citystring
Brooklyn
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
creative agency services, advertising campaigns, digital experience design, brand identity development, film production
Industry1 code
1Content Studio & Creative Resourcing (In-house/Embedded Teams)
CodeBPAFAIAJPrimaryYes
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Creative Agency Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Creative Agency Services
TypeProfessional Services
Description

Professional services revenue generated through client engagements for advertising campaigns, digital experience design and development, and brand identity work. Projects range from brand platforms and campaigns to digital products and experiential activations. Revenue is project-based with fees negotiated per engagement.

stinkstudios.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Stink Studios is a global creative agency delivering end-to-end advertising, digital experience design, and brand identity services. The studio operates three pillars — Advertising (OOH, TVC, pre-roll campaigns), Digital (website design, development, interactive experiences), and Branding (positioning, visual identity, brand strategy) — combining strategy, design, development, and in-house film production to take projects from concept to launch.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 9.5x engagement lift and 6x social traffic lift for Casper Baby Animals campaign
+3 more records
Product overview1 text field

Stink Studios is a global creative advertising and digital experience company operating across three service pillars: Advertising (OOH, TVCs, pre-roll campaigns), Digital (website design, development, and interactive experiences), and Branding (positioning, visual identity, and brand strategy). The company functions as a full-service creative agency rather than a product-based SaaS company. Notable internal capabilities include the RITA automation platform for scalable asset generation and the Creep Fake R&D project exploring combined Gen-AI technologies. Stink Studios serves major global brands including Google, Peloton, LOEWE, Canva, Airalo, Spotify, Hinge, and Nike.

Product and service4 records
1Advertising Campaigns
CategoryAdvertising
2Digital Experience Design and Development
CategoryDigital
3Branding and Brand Identity
CategoryBranding
4Film Production and Experiential Activations
CategoryProduction
Description

Film, animation, and in-camera production services for campaign assets plus experiential activations, delivered through in-house directors, producers, and post-production teams.

Scale indicator14 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
1Google Creative Lab
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Strategic collaboration on Google Lens campaign 'Find That Thing' positioning Google Lens as the 'new way to Search' for Gen Z audiences. Stink Studios developed concept, creative insights, and campaign execution working directly with Google Creative Lab.

stinkstudios.com
Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Production partnership for Rippling UK campaign. Animade created bespoke 3D miniatures reenacting HR horror stories with tactile, humorous visual language.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Global creative agency with similar integrated design, technology, and advertising capabilities. Serves Fortune 500 brands with in-house production model analogous to Stink Studios, and competes for the same award recognition.

TypeDirect peer
Description

Independent creative agency operating across advertising, brand strategy, and digital experience design. Similar size and prestige, with comparable blue-chip client roster and award-winning portfolio.

TypeDirect peer
Description

Independent creative agency with strong reputation in brand campaigns and digital work. Comparable in scale, operating model, and Cannes-level award-winning portfolio depth.

TypeDirect peer
Description

Independent creative agency known for integrated campaigns across digital and traditional channels. Similar independent operating model and brand-led creative excellence, with comparable global client base.

TypeDirect peer
Description

Digital experience design and creative agency with strong technology integration. Direct overlap in digital experience design, brand strategy, and technology-enabled campaign offerings.

TypeDirect peer
Description

Acclaimed creative agency (now part of Accenture Song) competing for similar brand clients and creative awards. Comparable prestige, scale, and integrated production capabilities.

TypeDirect peer
Description

Creative digital studio specializing in interactive experiences and immersive digital work. Direct competitor for digital experience production and interactive installations for major brands.

TypeDirect peer
Description

Global creative production studio with strong digital experience and branded content capabilities. Comparable in employing interactive technology and storytelling for enterprise brand campaigns.

9Buck
TypeDirect peer
Description

Creative design and technology studio producing brand experiences, motion, and digital campaigns. Similar size and award-winning creative technology profile, serving comparable brand clients.

TypeBroad incumbent
Description

Iconic independent creative agency with global offices and broader scale. Much larger than Stink but competes for the same Fortune 500 brand marketers and creative excellence reputation.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers17 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI capability6 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles7 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Stink Studios

Creative Agency Servicesstinkstudios.com

Stink Studios is a globally distributed independent creative studio (London, New York, Shanghai, Buenos Aires) delivering advertising, digital experience, and branding work for major enterprise brands including Google, Nike, LOEWE, Peloton, and Spotify, plus challenger brands such as Hinge and Airalo.

What Stink Studios does

Stink Studios is a global creative studio headquartered in London with offices in New York, Shanghai, and Buenos Aires, operating under the Stink.co parent network. Founded in 2008 as Stink Digital, the company has grown to 150+ employees across four continents and rebranded to Stink Studios as it expanded beyond pure digital work into advertising and branding services. The studio delivers end-to-end creative campaigns spanning advertising (OOH, TVCs, pre-roll), digital experience design and development, and brand identity systems, serving major global brands including Google, LOEWE, Peloton, Nike, Spotify, WeTransfer, Channel 4, Riot Games, and Canva, alongside challenger brands such as Hinge, Airalo, Manors, and Rippling.

The studio's technology backbone includes RITA, a proprietary automation platform used to generate millions of unique, multi-language personalized assets at scale for campaign launches. Additional technical capabilities include the Creep Fake R&D project, which orchestrates MidJourney, Replicate, ChatGPT, and 11Labs to build interactive Gen-AI experiences, and the Generative Bug Visualization System that produces unique visual identities for every issue reported in Google's Bug Hunters platform. Stink Studios operates on a project-based professional services model, acquiring clients through reputation, award-winning portfolio work, and direct business development, with pricing negotiated per engagement rather than disclosed in published rate cards.

As a privately held, proudly independent creative studio, Stink Studios has not raised external funding and has grown organically. The company is led by Managing Director Jax Ostle-Evans (London), COO Dan Forman, Creative Director Viv Greywoede, and Design Director Macarena Perez (Americas). Cumulative industry recognition totals 107 Cannes Lions, 153 FWA wins (including Hall of Fame induction), 55 D&AD Pencils, 21 One Show Awards, and 24 Webbys, with measurable client outcomes such as 600% e-commerce revenue lift for Manors, 9.5x engagement lift for Casper, and 5.7B virtual miles logged for Nike Air Max Day.

Stink Studios firmographics

Firmographics
Name
Stink Studios
Legal name
Stink Digital Limited
Website
https://stinkstudios.com
Company type
Private
Founded year
2008
Operating status
Operating
Headcount range
101–250 employees
Short description
Stink Studios is a globally distributed independent creative studio (London, New York, Shanghai, Buenos Aires) delivering advertising, digital experience, and branding work for major enterprise brands including Google, Nike, LOEWE, Peloton, and Spotify, plus challenger brands such as Hinge and Airalo.
Ownership category
akta.pro rank

Stink Studios industry classification

Industry
Product category
Creative Agency Services
SIC
Services-Advertising Agencies (7311)
akta.pro primary industry
Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

  • Creative agency services
  • Advertising campaigns
  • Digital experience design
  • Brand identity development
  • Film production

Where Stink Studios is headquartered

Location

Headquarters

HQ city
Brooklyn
HQ country
United States
HQ region
North America

Offices4 records

Markets served

Stink Studios business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D

Revenue model

  1. Creative Agency Services: Professional services revenue generated through client engagements for advertising campaigns, digital experience design and development, and brand identity work. Projects range from brand platforms and campaigns to digital products and experiential activations. Revenue is project-based with fees negotiated per engagement.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Stink Studios product offering

Product offering

Core offering

Stink Studios is a global creative agency delivering end-to-end advertising, digital experience design, and brand identity services. The studio operates three pillars — Advertising (OOH, TVC, pre-roll campaigns), Digital (website design, development, interactive experiences), and Branding (positioning, visual identity, brand strategy) — combining strategy, design, development, and in-house film production to take projects from concept to launch.

Product overview

Stink Studios is a global creative advertising and digital experience company operating across three service pillars: Advertising (OOH, TVCs, pre-roll campaigns), Digital (website design, development, and interactive experiences), and Branding (positioning, visual identity, and brand strategy). The company functions as a full-service creative agency rather than a product-based SaaS company. Notable internal capabilities include the RITA automation platform for scalable asset generation and the Creep Fake R&D project exploring combined Gen-AI technologies. Stink Studios serves major global brands including Google, Peloton, LOEWE, Canva, Airalo, Spotify, Hinge, and Nike.

Differentiator

Problem solved

Functional benefit

Products and services

  • Advertising Campaigns
  • Digital Experience Design and Development
  • Branding and Brand Identity
  • Film Production and Experiential Activations Film, animation, and in-camera production services for campaign assets plus experiential activations, delivered through in-house directors, producers, and post-production teams.

Quantifiable outcome

  • 9.5x engagement lift and 6x social traffic lift for Casper Baby Animals campaign
  • +3 more outcomes

Companies that use Stink Studios

Customer profile

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Stink Studios technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature3 records

Stink Studios partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core and minor.

  • Google Creative LabcoreStrategic or Co-development PartnerStrategic collaboration on Google Lens campaign 'Find That Thing' positioning Google Lens as the 'new way to Search' for Gen Z audiences. Stink Studios developed concept, creative insights, and campaign execution working directly with Google Creative Lab.
  • AnimademinorImplementation/ SI/ Consulting PartnerProduction partnership for Rippling UK campaign. Animade created bespoke 3D miniatures reenacting HR horror stories with tactile, humorous visual language.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Stink Studios competitors and assessment

Company assessment

Direct peers

  • R/GA: Global creative agency with similar integrated design, technology, and advertising capabilities. Serves Fortune 500 brands with in-house production model analogous to Stink Studios, and competes for the same award recognition.
  • Anomaly: Independent creative agency operating across advertising, brand strategy, and digital experience design. Similar size and prestige, with comparable blue-chip client roster and award-winning portfolio.
  • 72andSunny: Independent creative agency with strong reputation in brand campaigns and digital work. Comparable in scale, operating model, and Cannes-level award-winning portfolio depth.
  • Mother: Independent creative agency known for integrated campaigns across digital and traditional channels. Similar independent operating model and brand-led creative excellence, with comparable global client base.
  • Huge: Digital experience design and creative agency with strong technology integration. Direct overlap in digital experience design, brand strategy, and technology-enabled campaign offerings.
  • Droga5: Acclaimed creative agency (now part of Accenture Song) competing for similar brand clients and creative awards. Comparable prestige, scale, and integrated production capabilities.
  • Active Theory: Creative digital studio specializing in interactive experiences and immersive digital work. Direct competitor for digital experience production and interactive installations for major brands.
  • Unit9: Global creative production studio with strong digital experience and branded content capabilities. Comparable in employing interactive technology and storytelling for enterprise brand campaigns.
  • Buck: Creative design and technology studio producing brand experiences, motion, and digital campaigns. Similar size and award-winning creative technology profile, serving comparable brand clients.

Broad incumbents

  • Wieden+Kennedy: Iconic independent creative agency with global offices and broader scale. Much larger than Stink but competes for the same Fortune 500 brand marketers and creative excellence reputation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Stink Studios social profiles

Digital presence

Stink Studios financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Stink Studios leadership team

Management profile

Number of profiles

Profiles7 records

Stink Studios funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Stink Studios M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stink Studios

What does Stink Studios do?

Stink Studios is a global creative agency delivering end-to-end advertising, digital experience design, and brand identity services. The studio operates three pillars — Advertising (OOH, TVC, pre-roll campaigns), Digital (website design, development, interactive experiences), and Branding (positioning, visual identity, brand strategy) — combining strategy, design, development, and in-house film production to take projects from concept to launch.

Is Stink Studios a public or private company?

Stink Studios is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Stink Studios founded?

Stink Studios was founded in 2008. It employs 101 to 250 people.

Where is Stink Studios based?

Stink Studios is headquartered in Brooklyn, United States, in the North America region.

How does Stink Studios make money?

One revenue line is on record: creative Agency Services.

Who are Stink Studios's main competitors?

Direct peers on record are R/GA, Anomaly, 72andSunny, Mother, Huge, Droga5, Active Theory, Unit9 and Buck. Wieden+Kennedy is listed as a broad incumbent.

Does Stink Studios have an API?

No public API is recorded for Stink Studios.

What industry is Stink Studios in?

Stink Studios's product category is Creative Agency Services. Its primary akta.pro industry code is BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams). Its SIC code is 7311.

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Live signals
LBBOnlinePhotochromic Billboard Transforms at Night in Chilling Nod to True Detective: Night CountryStreaming service NOW launched a photochromic billboard in London to promote the fourth season of True Detective: Night Country, which features artwork that transforms from day to night. The campaign was developed in collaboration with Stink Studios, Rapport’s IMPACT team, and Global Street Art to visually represent the show's mystery plot.Fast CompanyThe ‘Saturday Night Live UK’ logo is just British enoughSaturday Night Live launched in the UK earlier this year and commissioned the creative agency Stink Studios to design a logo that looked distinctly British. Stink Studios photographers documented hundreds of letters S, N, and L from British street signs, bus stops, pubs, and shops in London and beyond, which were then vectorized and combined with a rounded sans-serif typeface to create a dynamic visual brand. Each episode receives a unique combination of these found letters, producing a one-of-one logo that references architectural elements and signage that in some cases are over 100 years old.B&TESIM Provider Airalo Unveils Global Campaign ‘Connection Means The World’ Via Stink StudiosAiralo has launched a global brand campaign titled 'Connection Means The World', developed by Stink Studios, to reposition its eSIM service as a tool for authentic travel experiences rather than just connectivity. The campaign, directed by Traktor, features in-camera footage across five destinations and is set to run for 6-12 weeks across multiple international markets including the US, UK, and Brazil.MediaPostCrazy Real: Stink Studios Reveals Rippling's HR OptionsStink Studios launched its first UK campaign for Rippling, the HR/payroll platform, with character-led stories about workplace HR realities. The campaign includes 10 stories, 3D miniatures, and placements across London, including a takeover at Liverpool Street station. It aims to highlight tools that simplify HR tasks.Muse by CliosHR Platform Leans Into Humorous Workplace ScandalsHR and payroll platform Rippling and Stink Studio launched a humorous campaign featuring workplace anecdotes, including a man selling foot images from a copier. The campaign aims to highlight the platform's value in reducing administrative burden for HR and finance teams.NewsfileStink Studios' Viv Greywoode Talks Emotion and AI on the DesignRush PodcastViv Greywoode, Creative Director at Stink Studios, appeared on the DesignRush Podcast to discuss how building creative teams around emotion and passion produces better design work. In the interview, Greywoode emphasized that human emotion differentiates design from mere decoration and that AI should be viewed as a tool that assists but cannot replace human creativity and empathy. The studio, which has offices in New York, London, and Shanghai, positions its approach as a model for how creative agencies can scale authentic emotional connection in 2025.Measurable25% energy reduction for Stink StudiosStink Studios achieved a 25% reduction in energy use and a 22% decrease in CO2 emissions through implementing automated energy management systems and promoting responsible practices. The company’s efforts focused on energy efficiency, data monitoring, and behavioral change, with collaboration from sustainability experts.Creative BoomStink Studios' brand refresh has a custom font that's a 'playful callback' to pre-emoji daysStink Studios has unveiled its first corporate rebrand in six years, introducing a minimalist visual identity and a custom font named Stink Dings developed in collaboration with type foundry Dinamo. The refresh aims to reflect the agency's direction and studio cultures through a monochromatic palette and playful typography reminiscent of pre-emoji design eras.It's Nice ThatDouble Click August is full of playful designs that prompt user interactionThis article presents a curated round-up of five digital design projects from August, highlighting websites that utilize playful interactive elements to enhance user engagement. The featured works include Digi-Gal's 3D galaxy portfolio, Dinamo's meme-generating type specimen site developed with Stink Studios, and interactive portfolios by William Richardson, TwoMuch studio, and Erin Besler. Each project demonstrates innovative use of web technologies such as Three.js and React to create unique browsing experiences.AdAgeStink Launches Content Division, Michael Rapaport Joins Big Block and MoreStink is launching Stinkstudios, a content division led by Daniel Scott-Croxford, who joined from Passion Raw in January 2015. The division has produced work for Samsung, Nike, and BBC, with MediaCom Beyond Advertising as its first client. Stink's founder said the division offers a full-service partnership for branded content.