Nordic Finance

What Nordic Finance does

Nordic Finance Business Partner AB is a Swedish private limited company headquartered in Stockholm (Östermalmsgatan 26 A) that provides equipment leasing, operational rental, and complementary business financing products to small and medium-sized enterprises (SMEs) across Sweden. Founded in 2016, the company operates across seven business areas — Transport, Construction (Entreprenad), Hotel & Restaurant, Renewable Energy, Medtech, Office & IT, and Industry/Manufacturing — with a stated base of over 10,000 completed business transactions, 6,000-9,000+ customers, and a supplier partner network exceeding 900 firms. CEO Tony Kirmo leads the company, with Peter Hansson as IT Chief and Christian Hanson as Business Development Director. The company is registered as 556669-2140 and operates with the brand name "Nordic Finance."

The core product set consists of financial leasing (finansiell leasing) and operational rental (hyra), supplemented by EU-backed financing through the European Investment Fund (launched 2023), insurance protection packages branded Trygghetspaket, and business loans facilitated via a referral partnership with Krea (established 2024). A proprietary online leasing calculator at nordicfinance.com serves as a top-of-funnel lead generation tool, while the LISA customer portal at lisa.nordicfinance.com supports self-service lease management. Nordic Finance uses UC (Upplysningscentralen) for credit risk assessment and employs automated decision-making for credit approvals under GDPR framework. The wholly-owned subsidiary SME Leasing AB acquires and pledge-encumbers lease agreements as part of securitization transactions, indicating capital markets activity. The company also partners with Leasify for IFRS 16 and K3-compliant automated lease accounting.

Nordic Finance generates revenue through recurring monthly and quarterly lease payments (subscription model), insurance premiums, and transaction-based fees on Krea business loan referrals. Pricing is quote-based and not publicly disclosed; standard structures require no down payment, with the leased asset serving as collateral. The go-to-market motion is sales-led, combining direct personal advisors (24-48 hour credit decisions) with a 900+ supplier referral network and the Krea channel. Key differentiators cited versus traditional Swedish banks include faster credit decisions, no down payment, no upfront credit check before consultation, and EU-backed favorable terms. The company is privately held with no disclosed venture or institutional investors, and revenue figures are not publicly reported.

Name

Nordic Finance

Legal name

Nordic Finance Business Partner AB

Website

https://nordicfinance.com

Company type

Private

Founded year

2016

Operating status

Operating

Short description

Nordic Finance Business Partner AB is a Stockholm-based private leasing and business financing company serving Swedish SMEs across transport, construction, renewable energy, medtech, office/IT, and industry with equipment leasing, rental, insurance, and EU-backed financing solutions.

Ownership category

akta.pro rank

Product category

Business Equipment Leasing

NAICS

Sales Financing (52222)

SIC

Finance Lessors (6172), Loan Brokers (6163), Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

Equipment Financing / Leasing (Venture-backed) (FSANAIAE)

akta.pro secondary industry

Equipment & Asset Finance Brokerage (FSAEAEAJ)

Keywords

• Equipment leasing services
• Business vehicle financing
• SME leasing solutions
• Machinery financing
• Operational rental services

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Leasing: Financial leasing services for equipment, machinery, vehicles and other business assets. Customers pay monthly fees and can purchase the asset at residual value at end of term.
2. Rental/Hiring: Operational leasing for shorter periods where equipment is returned at end of term. Suitable for rapidly evolving technology needs.
3. Business Loans via Krea: Partnership with Krea to provide business loans ranging from 10,000 to 30 million SEK. Nordic Finance acts as referral partner.
4. Insurance Packages (Trygghetspaket): Comprehensive protection packages with low deductibles and premiums for leased equipment.
5. EU Financing: EU-supported financing through European Investment Fund, offering favorable terms for small businesses.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Nordic Finance provides financial leasing and operational rental of business equipment, vehicles, machinery, and office assets to Swedish small and medium-sized enterprises. Its core offering combines Finansiell Leasing (financial leasing with residual-value purchase option) and Hyra (operational rental for shorter periods), supplemented by EU-backed financing via the European Investment Fund, an insurance package (Trygghetspaket), and business loans referred through the Krea platform.

Product overview

Nordic Finance is a sector-leading business financing company in Sweden offering a unified platform of leasing and financing services. The core offering consists of Finansiell Leasing (financial leasing) and Hyra (operational rental), supplemented by EU Finansiering through the European Investment Fund, Trygghetspaket insurance packages, and Företagslån via Krea partnership. The company operates across six business areas: Transport, Entreprenad (construction), Förnybar Energi (renewable energy), Medtech, Kontor & IT, and Industri. A proprietary Leasing Calculator tool enables customers to estimate costs, while SME Leasing AB serves as a subsidiary for securitization of lease agreements.

Differentiator

Problem solved

Functional benefit

Products and services

• Leasing (Finansiell Leasing) Financial leasing service allowing businesses to use equipment, vehicles, and machinery without purchasing outright. The lessee bears economic risk and has the option to purchase the asset at residual value at the end of the term. The most common form of business financing offered by Nordic Finance to Swedish SMEs.
• Hyra (Operational Rental) Operational leasing where equipment is rented without ownership transfer. Suitable for shorter periods or when equipment needs to be upgraded during the contract period. The rented asset is returned to Nordic Finance at the end of the term.
• EU Financing Financing with support from the European Investment Fund providing more favorable loan terms for small businesses, reducing risk associated with investments. Targets small and medium enterprises in Sweden seeking equipment financing.
• Trygghetspaket (Safety Package Insurance) Insurance protection package bundled with leasing agreements, providing comprehensive coverage with low deductibles and competitive premiums for leased business equipment, machinery, and vehicles.
• Företagslån (Business Loans via Krea) Business loans offered through partnership with Krea, enabling Swedish companies to borrow from 10,000 to 30 million SEK. Krea compares offers from 30+ lenders and banks to find customized financing. Nordic Finance acts as referral partner.

Quantifiable outcome

• Credit decision within 24-48 hours from initial contact
• +2 more outcomes

Named customers7 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• KreacoreChannel Partner/ Reseller/ DistributorPartnership with Krea offering modern loan solutions. Krea compares offers from 30+ lenders to find customized financing based on company prerequisites. Loans from 10,000 to 30 million SEK.
• Svensk SolenergiminorStrategic or Co-development PartnerNordic Finance is a member of Svensk Solenergi and actively contributes to the green energy transition through solar cell leasing for businesses.
• Scanvo LastbilminorChannel Partner/ Reseller/ DistributorPartnership since 2015. Scanvo provides transport sector expertise and refers customers for truck financing solutions.
• NobisminorChannel Partner/ Reseller/ DistributorRestaurant and hospitality business that has financed renovations including Operakällaren through Nordic Finance.
• Green DeerminorChannel Partner/ Reseller/ DistributorEquipment supplier partner offering used machinery for lease through Nordic Finance.
• BudiminorChannel Partner/ Reseller/ DistributorEquipment supplier partner offering used machinery for lease through Nordic Finance.
• BlintominorChannel Partner/ Reseller/ DistributorEquipment supplier partner offering used machinery for lease through Nordic Finance.
• SME Leasing ABcoreStrategic or Co-development PartnerWholly-owned subsidiary of Nordic Finance that receives and processes lease agreements transferred from Nordic Finance.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Others

• Klarna: Swedish fintech lender with broad consumer and SME credit offerings; adjacent rather than directly competitive, but a relevant Swedish financial-services peer shaping customer expectations for speed and digital experience.

Direct peers

• Grenke AG: Germany-headquartered specialist in SME equipment leasing across Europe; comparable in its narrow focus on small-ticket, fast-decision leasing for businesses — a useful international benchmark for Nordic Finance's model.
• Wasa Kredit: Swedish equipment and vehicle finance company serving SMEs with leasing and installment financing — the closest direct competitor to Nordic Finance in the Swedish market with very similar target customers, vertical coverage, and product set.

Regional players

• ALD Automotive / Ayvens: European fleet and vehicle leasing operator; comparable in vehicle-leasing economics but focused on large corporate fleet management rather than Swedish SME equipment financing.
• Resurs Bank: Nordic consumer and SME finance provider offering leasing, consumer credit and retail financing; comparable in serving Nordic SMEs with finance products, though with a wider consumer-lending footprint.
• TFBank: Nordic bank with consumer and SME lending products across Sweden and the broader Nordics; competes for the same SME financing wallet but with a broader product mix and deposit-funded balance sheet.

Broad incumbents

• Siemens Financial Services: Captive industrial equipment financier with deep balance sheet; comparable in equipment-financing capability but operating as part of a global industrial conglomerate, not as an SME-focused challenger.
• DLL (De Lage Landen): Global vendor finance and equipment leasing provider owned by Rabobank; offers overlapping asset-finance capabilities but as part of a much broader international portfolio rather than a Swedish SME specialist.

Emerging players

• Volvo Financial Services: Captive finance arm for Volvo trucks and construction equipment with strong Nordic presence; overlaps with Nordic Finance's transport and construction verticals but is tied to the Volvo brand rather than multi-vendor.
• Scania Financial Services: Captive financing arm for Scania trucks with a long-standing Nordic presence; competes with Nordic Finance for Swedish transport-fleet financing but is single-brand rather than multi-vendor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCLKU_dIrPySvk_B5o4E1hsg
• Facebookfacebook.com/nordicfinanceab
• LinkedInlinkedin.com/company/nordic-finance
• Instagraminstagram.com/nordicfinanceab

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nordic Finance