Appenate (Pty)Ltd

What Appenate (Pty)Ltd does

Appenate Pty Ltd is a Brisbane-headquartered, private Australian software company that operates a no-code platform for building data-driven mobile and desktop applications used by field workers, maintenance teams, and operations staff. The platform enables organizations to create native apps on iOS, Android, and Windows that capture and digitize field data without programming, with full offline capability, electronic signature capture, OCR, GPS, and NFC device features. The company targets four primary customer segments: enterprise and industrial organizations with distributed field operations, government agencies, software vendors and IT partners (served through a 100% white-label reseller program), and SMBs (acquired via a self-serve $90-for-90-days free trial).

The product portfolio centers on the core Appenate Platform and a growing set of add-on modules. AI capabilities — including AI Form Generator, AI Assistant, AI Voice Fill, and AI Photo Fill — are layered on top to accelerate form creation and field data entry, and a Pro User Tier monetizes these features. In March 2026 the company announced two new modules that materially broaden the platform's scope: Sync, a no-code automation engine for cross-system workflows, and Distill, an operational data analytics and dashboarding module with AI-powered natural language indexing. The platform integrates natively with Salesforce, SharePoint, Power BI, Snowflake, and QuickBooks, and exposes a public REST API and webhooks for custom integrations. The platform is hosted on Microsoft Azure across three geographic regions (USA, West Europe, Australia) and the company reports 100% uptime, 80,000+ users across 100+ countries, and 6M+ monthly form submissions.

Appenate generates revenue through per-user recurring license subscriptions (monthly or annual), additional subscriptions and services billed under the standard subscription terms, and white-label branding services sold to partners who resell the platform. Enterprise and vendor agreements on multi-year terms are available via direct sales. Go-to-market combines a product-led growth motion (free trial with self-serve signup) with enterprise field sales for large accounts and a channel/reseller motion for the partner segment. The company is privately held with no external venture or PE funding disclosed in available sources, and Paul Du Bois is identified as founder and CEO.

Name

Appenate (Pty)Ltd

Legal name

Appenate Pty Ltd

Website

https://appenate.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Appenate operates a no-code platform for building data-driven mobile and desktop apps that capture and process field operations data for enterprise, government, industrial, and SMB customers, with AI-assisted form generation, offline capability, and native integrations to systems such as Salesforce, SharePoint, Power BI, Snowflake, and QuickBooks.

Ownership category

akta.pro rank

Product category

No-Code Mobile Forms Platform

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Data App Builders (Forms, Portals & Internal Tools) (HDAEAKAK)

akta.pro secondary industries

Low-Code/No-Code Application Platforms (HDAEAKAA), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)

Keywords

• No-code mobile forms
• Field data collection
• Mobile form builder
• Workflow automation software
• Field service management

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. User License Subscriptions: Recurring per-user license fees billed monthly or annually. Each registered user on the Appenate Service is subject to a recurring user license fee at rates shown in the Billing area of the website. Additional subscriptions and services are available at specified rates.
2. Additional Subscriptions and Services: Any additional subscriptions and/or services selected by customers are provided at rates and terms set forth in the Billing area of the website, with automatic renewal on the first day of each billing period.
3. White Label / Branding Services: Subject to purchase of applicable subscription(s), Appenate provides branding services including creation of branded versions of the platform and apps, submission to publishing authorities, and maintenance of branded apps. Supports partner resale motion.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Appenate is a no-code platform for building data-driven mobile and desktop apps for field operations. Users create worker-facing apps for inspections, maintenance, workflows, field service, and record-keeping via drag-and-drop, then deploy fully native apps on iOS, Android, and Windows with full offline functionality. The offering is extended with AI-powered form building, voice/photo capture, workflow automation (Sync), operational analytics (Distill), enterprise integrations, and a white-label program that lets partners resell the platform under their own brand.

Product overview

Appenate is a no-code mobile forms and data collection platform that enables businesses to create data-driven apps for field service, maintenance, workflows, and inspections without coding. The core platform (Appenate Platform) supports fully native apps on iOS, Android, and Windows with full offline capabilities. The product portfolio includes AI-powered add-ons (AI Form Generator, AI Assistant, AI Voice Fill, AI Photo Fill) that accelerate form building using generative AI, speech recognition, and computer vision. New modules Sync and Distill extend the platform into workflow automation (Sync) and data analytics (Distill). White Label enables partner resale. The platform integrates natively with Salesforce, SharePoint, Power BI, Snowflake, and QuickBooks. Pricing includes a $90 for 90 days trial offer.

Differentiator

Problem solved

Functional benefit

Brands

• Sync: A no-code automation engine that handles the movement and automation of data across systems, allowing users to create powerful workflows that move and transform data between Appenate and external systems.
• Distill

Products and services

• Appenate Platform Core no-code platform that lets organizations build and deploy data-driven mobile and desktop apps for inspections, maintenance, field service, workflows, and record-keeping without coding. Delivered as fully native apps on iOS, Android, and Windows with full offline functionality, sold via per-user subscriptions and used by enterprises, governments, and software vendors.
• AI Form Generator Generative AI capability that creates robust forms from a user's text or voice description, returning pre-configured fields to dramatically reduce setup time. Marketed as a standalone product page and is part of the Appenate AI platform released in September 2025.
• Sync No-code automation engine bundled with the Appenate Platform that lets users build event-triggered workflows connecting Appenate with external APIs and systems, automating movement and transformation of operational data.
• Distill Data organization and analytics module that turns raw operational data from Appenate forms into structured datasets, dashboards, and AI-indexed natural language query experiences, available as an add-on to the Appenate Platform.
• White Label Partner Program Partner-facing offering that allows IT channel partners and software vendors to resell the Appenate Platform and apps under their own brand with no Appenate attribution, bespoke pricing, and full ownership of the customer relationship.

Quantifiable outcome

• 80%+ reduction in admin time
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability11 records

Feature11 records

Partnerships

16 partnerships are on record, tiered core and supporting.

• Microsoft AzurecoreTechnology or IntegrationAppenate is hosted on Microsoft Azure cloud infrastructure across three geographic regions (USA, West Europe, Australia). Azure provides compute, storage, backup, geo-replication, and disaster recovery capabilities. Azure meets ISO 27001, HIPAA, FedRAMP, SOC 1 and SOC 2 compliance standards.
• GooglecoreTechnology or IntegrationGoogle provides analytics and device push notification services for the Appenate platform.
• ApplecoreTechnology or IntegrationApple provides device push notification services for iOS apps built on the Appenate platform.
• Twilio (SendGrid)coreTechnology or IntegrationTwilio SendGrid handles email delivery for transactional and marketing communications from the Appenate platform.
• Pin PaymentscoreTechnology or IntegrationPin Payments (Australian PCI Level 1 compliant payment processor) handles subscription payment processing, securely storing card details and processing card payments on behalf of Appenate.
• ActiveCampaignsupportingTechnology or IntegrationActiveCampaign is used by Appenate for customer relationship management (CRM), managing marketing and customer relationships, and linking website browsing activity to contact records.
• PostHogsupportingTechnology or IntegrationPostHog is used to track and analyze user behavior within the Appenate Service (menu items clicked, modules visited, session duration) using pseudonymous identifiers for privacy protection.
• Amazon Web ServicessupportingTechnology or IntegrationAWS provides support automation and email processing infrastructure for the Appenate help desk and knowledge base systems.
• Inline ManualsupportingTechnology or IntegrationInline Manual provides in-page tutorial functionality for the Appenate platform.
• Cloudways Ltd.supportingTechnology or IntegrationCloudways Ltd. provides managed hosting for Appenate's helpdesk and knowledgebase.
• DigitalOcean, LLCsupportingTechnology or IntegrationDigitalOcean provides infrastructure hosting for Appenate's helpdesk and knowledgebase.
• SigNoz, Inc.supportingTechnology or IntegrationSigNoz provides service monitoring capabilities for the Appenate platform.
• SalesforcecoreTechnology or IntegrationNative connector allows generation and upload of custom file outputs to existing Salesforce entities. Forms data can be pushed to Salesforce for CRM integration.
• SharePointcoreTechnology or IntegrationAppenate can insert form entry data as rows into a SharePoint List to organize and manage information within Microsoft environments.
• Power BIcoreTechnology or IntegrationForm entry data can be pushed into Power BI datasets for reporting and dashboarding, enabling operational analytics and data visualization.
• SnowflakecoreTechnology or IntegrationAppenate integrates with Snowflake for data warehousing and analytics, allowing operational data to flow into Snowflake environments.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• ServiceNow App Engine: ServiceNow's low-code App Engine enables enterprise workflow and field service applications, broadly comparable to Appenate's enterprise workflow automation and field service focus.
• Salesforce Platform / Lightning: Salesforce's low-code Lightning Platform enables enterprise custom app development with native CRM integration, broadly comparable to Appenate's enterprise-app and Salesforce-connector capabilities.
• Microsoft Power Apps: Microsoft Power Apps is a broad low-code application platform with native integrations to SharePoint, Power BI, and Azure, comparable to Appenate at the overlap of no-code mobile app building and enterprise integration.

Direct peers

• Formstack: Formstack is a no-code form and document workflow platform serving SMB and enterprise with workflows, signatures, and integrations, directly comparable to Appenate in form building and digital workflows.
• Jotform: Jotform provides a no-code form builder with offline mobile data collection and integrations to enterprise systems, directly comparable to Appenate's form builder, mobile apps, and Salesforce/SharePoint-style connectors.
• KoboToolbox: KoboToolbox is an open-source mobile data collection platform used for field surveys and inspections, directly comparable to Appenate's mobile forms for field data capture, particularly in international and field-service contexts.
• GoCanvas: GoCanvas is a mobile forms and field data collection platform that enables businesses to digitize paper-based processes, inspections, and service workflows, directly comparable to Appenate's no-code mobile forms platform.
• iAuditor by SafetyCulture: iAuditor/SafetyCulture offers mobile checklists and inspection apps for field workers and enterprises, directly competing with Appenate for inspection, safety, and field operations use cases.
• Retool: Retool is a no-code/low-code internal-tools builder with connectors to Salesforce, Snowflake, and other enterprise systems, directly comparable to Appenate in the data-app builder category.
• ProntoForms (TrueContext): ProntoForms/TrueContext provides mobile forms and field data collection for field service management and field inspections, directly comparable to Appenate's no-code mobile data capture platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/appenate
• LinkedInlinkedin.com/company/appenate-pty-ltd

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Appenate (Pty)Ltd