Wheat Montana
Wheat Montana is a vertically integrated Montana-based agribusiness producing approximately 150 SKUs of breads, buns, flour, cereals, and mixes from family-farmed wheat, distributing nationwide to consumers, food service operators, and K-12 schools through retailers and ~14 distributors, now owned by Tilia Holdings alongside Stone Ground Bakery.
- Company typePrivate
- Founded1990
- HeadquartersThree Forks, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Wheat Montana does
Wheat Montana is a vertically integrated agribusiness headquartered in Three Forks, Montana that grows wheat on family-owned farms, mills grain in-house, and produces approximately 150 SKUs across sliced breads, buns, rolls, flours, whole wheat grains, pancake mixes, and hot cereals. The company also operates a company-owned bakery and deli at its headquarters offering made-to-order sandwiches, cookies, and cinnamon rolls with online ordering through Toasttab. Under parent holding company Tilia Holdings (Chicago), Wheat Montana owns sister brand Stone Ground Bakery (Salt Lake City, Utah), which produces artisan breads using old-world techniques since 1979. The two brands jointly operate under the "Best of the West™" trademark, with core value propositions centered on non-GMO grains, no preservatives, clean-label ingredients, and Montana-origin farm-to-table vertical integration.
The business operates four revenue streams: (1) retail consumer packaged goods sold through grocery stores, (2) B2B food service sales to restaurants, K-12 schools, and institutional buyers via a dedicated product line, (3) DTC sales through the Three Forks Deli and company-owned e-commerce, and (4) a multi-distributor wholesale network of approximately 14 partners reaching all 50 states — including Country Life Natural Foods, Walnut Creek Foods, Dutch Valley Foods, Walmart.com, and the buywheatmontana.com storefront. Revenue mechanics are entirely transactional (one-time product sales) with no subscription, licensing, or disclosed pricing model; food service and bulk pricing requires direct sales contact.
The company employs more than 150 people, predominantly Montana residents, and was founded in the early 1990s by the Folkvord family before being acquired by Tilia Holdings. Strategic activity centers on portfolio expansion (Stone Ground Bakery acquisition), channel diversification (Walmart.com marketplace entry, Toasttab DTC), and institutional vertical development (K-12 school nutrition products). The technology stack is conventional CPG baking and milling with no disclosed digital, AI, or platform capabilities beyond a Squarespace website and Toasttab ordering integration.
Wheat Montana firmographics
Firmographics- Name
- Wheat Montana
- Legal name
- Wheat Montana
- Website
- https://wheatmontana.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Wheat Montana is a vertically integrated Montana-based agribusiness producing approximately 150 SKUs of breads, buns, flour, cereals, and mixes from family-farmed wheat, distributing nationwide to consumers, food service operators, and K-12 schools through retailers and ~14 distributors, now owned by Tilia Holdings alongside Stone Ground Bakery.
- Ownership category
- akta.pro rank
Wheat Montana industry classification
Industry- Product category
- Bakery and Grain Products
- NAICS
- Bread and Bakery Product Manufacturing (31181), Grain and Oilseed Milling (3112), Wheat Farming (11114), Breakfast Cereal Manufacturing (31123)
- SIC
- Grain Mill Products (2040), Bakery Products (2050), Agricultural Production-Crops (100)
- akta.pro primary industry
- Flour & Milling Products Manufacturing (wheat, corn, rice, specialty flours) (AFAKABAD)
- akta.pro secondary industries
- Bread & Rolls Manufacturing (AFAKAAAA), Grain-Based Mixes & Doughs Manufacturing (pancake/waffle mixes, baking mixes, dough bases) (AFAKABAF), Baking Ingredients & Mixes Wholesale (Flour, Sugar, Yeast, Improvers) (AFAIAFAD)
Keywords
Where Wheat Montana is headquartered
LocationHeadquarters
- HQ city
- Three Forks
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Wheat Montana business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Retail baked goods and bread products: Sale of sliced breads, buns, and rolls through retail grocery stores and direct consumer channels via approximately 150 different products shipped nationwide.
- Mill products (flour, wheat, mixes, cereal): Sale of flour, whole wheat grains, pancake mixes, and hot cereals to retail consumers and food service customers.
- Food service products: B2B sales of bread, buns, and rolls to restaurants, K-12 schools, and institutional food service operations.
- Bakery and deli retail: Direct sales through company-owned bakery and deli locations in Montana, offering made-to-order sandwiches, cookies, and cinnamon rolls.
Go-to-market motion3 records
Distribution channels11 records
Marketing channels2 records
Wheat Montana product offering
Product offeringCore offering
Wheat Montana produces and distributes baked goods and grain products from vertically integrated Montana family farms. The company mills its own wheat and bakes retail sliced breads, buns, rolls, bagels, flour, pancake mixes, and hot cereals under the Wheat Montana brand, plus food service breads and buns for restaurants and K-12 schools. Sales occur through company-owned delis, the buywheatmontana.com e-commerce site, Walmart.com, and a multi-distributor network reaching all 50 U.S. states.
Product overview
Wheat Montana is a vertically integrated agribusiness offering a diversified portfolio of bakery and grain products. The core offerings include Sliced Bread (retail products under the Healthy Loaf, Big Sky Bread, Great Big Bread, and Thick-Sliced sub-brands), Buns & Rolls (Premium Burger Buns, Hot Dog Buns, Premium Rolls, and Bagels), and Mill Products (flour, wheat, pancake mixes, and cereal). The company operates through its own bakery and deli in Three Forks, Montana, complemented by the acquired Stone Ground Bakery brand in Utah, and distributes approximately 150 products nationwide through an extensive distributor network. The company tagline is 'from our farm to your table' reflecting their integrated farm-to-consumer approach, with products carrying 'Best of the West' branding.
Differentiator
Problem solved
Functional benefit
Brands
- Best of the West™: Brand tagline used to represent Wheat Montana and Stone Ground Bakery together, symbolizing quality products from the western United States.
Companies that use Wheat Montana
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Wheat Montana technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Wheat Montana partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered minor and core.
- Bethlehem HarvestminorIndependent distributor serving the Texas region for Wheat Montana products.
- Bulk Natural FoodsminorNatural foods distributor serving Alabama, Kentucky, Mississippi, and Tennessee.
- Country Life Natural FoodscoreMajor natural foods distributor covering all 48 contiguous states for Wheat Montana products.
- Dutch Valley FoodscoreRegional distributor covering 24 states across Midwest, Northeast, and Southeast regions.
- Gateway Food DistributionminorRegional food distributor serving Midwest and Southern states.
- Olde Country FoodsminorRegional distributor serving Idaho, Montana, Oregon, and Washington.
- Walnut Creek FoodscoreMajor distributor covering 28 states across the continental United States.
- North 40minorRegional distributor for upper Midwest markets.
- Buywheatmontana.comcoreCompany-operated e-commerce platform and distributor serving all 50 states directly.
- Walmart.comcoreMajor e-commerce marketplace listing for consumer direct purchases nationwide.
- Healthy Heritage LLCminorRegional distributor serving Ohio.
- Olde Country Health StoreminorHealth food store distributor for Idaho region.
- The Urban HomemakerminorSpecialty distributor serving home baking enthusiasts.
- Wholy LivingminorRegional distributor serving Alaska.
- Stone Ground BakerycoreRecently-acquired sister company based in Utah. Stone Ground Bakery crafts artisan breads, buns, and rolls using old-world techniques since 1979. Together Wheat Montana and Stone Ground Bakery represent the 'Best of the West' brand.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Wheat Montana competitors and assessment
Company assessmentDirect peers
- Great Harvest Bread Co. Specialty/whole-grain bakery franchisor operating bakery-cafes with a strong farm-to-loaf identity. Comparable to Wheat Montana in heritage-anchored whole-grain positioning, mix of retail/food service/delichannel, and emphasis on natural ingredients.
- Bob's Red Mill: Vertically integrated milling company producing flours, whole grains, hot cereals, pancake mixes, and baking mixes for retail across the U.S. Closely comparable to Wheat Montana's mill products line in both product mix (whole wheat flour, rolled oats, 7-grain cereal, pancake mixes) and clean-label, Non-GMO positioning.
- Hodgson Mill: Family-owned milling company producing whole grain flours, baking mixes, cereals, and pastas. Directly comparable product portfolio (whole wheat flour, multigrain cereal, pancake mixes, Non-GMO/clean-label positioning) and similar size/scale as Wheat Montana's mill products business.
- King Arthur Baking Company: Employee-owned baking brand producing premium flours, mixes, and baked goods with strong farm/quality provenance. Comparable to Wheat Montana as a vertically organized, premium-positioned flour-plus-baked-goods brand sold through retail and food service.
- Dave's Killer Bread: Premium, organic, whole-grain sliced bread brand (owned by Flowers Foods) with deep food-service and grocery penetration. Direct category competitor to Wheat Montana in retail sliced bread and buns, with overlapping Non-GMO/whole-grain positioning.
- Pan-O-Gold Baking Company: Regional bread and bun manufacturer serving grocery, c-store, and food-service channels across the U.S. Similar mid-size private food-service focused bakery footprint to Wheat Montana's food-service bread and bun line.
Broad incumbents
- Arnold / Oroweat (Bimbo Bakeries): Bimbo Bakeries' organic/natural bread portfolio distributed nationally via DSD. Overlaps with Wheat Montana in organic/whole-grain sliced bread and English muffins on the same retail shelves.
- Pepperidge Farm: Large national brand owned by Campbell Soup producing premium breads, buns, rolls, and bakery snacks across grocery and food service. Overlaps with Wheat Montana's sliced bread, buns, and rolls categories through a much broader portfolio and national DSD scale.
- Nature's Own: Flowers Foods' flagship mainstream sliced bread brand with national DSD distribution. Competes with Wheat Montana at retail for the same shelf space in sliced bread and buns, but with much broader scale and whole-grain/variety sub-lines.
Others
- Country Life Natural Foods: Natural foods distributor covering all 48 contiguous states and currently a core Wheat Montana channel partner. Relevant as a distribution intermediary whose shelf placement and pricing decisions directly shape Wheat Montana's reach into natural food retailers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Wheat Montana social profiles
Digital presenceWheat Montana financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wheat Montana leadership team
Management profileNumber of profiles
Wheat Montana funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wheat Montana M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wheat Montana
What does Wheat Montana do?
Wheat Montana produces and distributes baked goods and grain products from vertically integrated Montana family farms. The company mills its own wheat and bakes retail sliced breads, buns, rolls, bagels, flour, pancake mixes, and hot cereals under the Wheat Montana brand, plus food service breads and buns for restaurants and K-12 schools. Sales occur through company-owned delis, the buywheatmontana.com e-commerce site, Walmart.com, and a multi-distributor network reaching all 50 U.S. states.
Is Wheat Montana a public or private company?
Wheat Montana is a private company. It is classified as corporate owned and is currently operating.
When was Wheat Montana founded?
Wheat Montana was founded in 1990. It employs 101 to 250 people.
Where is Wheat Montana based?
Wheat Montana is headquartered in Three Forks, United States, in the North America region.
How does Wheat Montana make money?
Four revenue lines are on record. Retail baked goods and bread products are the primary driver. The others are mill products (flour, wheat, mixes, cereal), food service products and bakery and deli retail.
Who are Wheat Montana's main competitors?
Direct peers on record are Great Harvest Bread Co., Bob's Red Mill, Hodgson Mill, King Arthur Baking Company, Dave's Killer Bread and Pan-O-Gold Baking Company. Broad incumbents are Arnold / Oroweat (Bimbo Bakeries), Pepperidge Farm and Nature's Own. Country Life Natural Foods is listed as an others.
Does Wheat Montana have an API?
No public API is recorded for Wheat Montana.
What industry is Wheat Montana in?
Wheat Montana's product category is Bakery and Grain Products. Its primary akta.pro industry code is AFAKABAD, Flour & Milling Products Manufacturing (wheat, corn, rice, specialty flours), with a secondary code of AFAKAAAA, Bread & Rolls Manufacturing. Its NAICS code is 31181 and its SIC code is 2040.