Chimney Rock
- Company typePrivate
- Founded1981
- HeadquartersNapa, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Chimney Rock firmographics
Firmographics- Name
- Chimney Rock
- Legal name
- Terlato Wine Group Ltd.
- Website
- https://chimneyrock.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Chimney Rock industry classification
Industry- Product category
- Premium Estate-Grown Wine Production
- NAICS
- Wineries (312130), Beer, Wine, and Liquor Retailers (44532), Drinking Places (Alcoholic Beverages) (722410)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where Chimney Rock is headquartered
LocationHeadquarters
- HQ city
- Napa
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Chimney Rock business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct Wine Sales: E-commerce and direct-to-consumer wine sales through the winery's website and tasting room. Products include Cabernet Sauvignon, Bordeaux blends, Merlot, Rosé, and white wines at price points from $45 to $614 per bottle.
- Wine Club Membership (Palisades Society): Recurring subscription-style wine club with tiered memberships (4, 8, or 12 bottles per shipment) at $430-$1,280 per shipment, 3 shipments per year. Includes discounts, complimentary tastings, and exclusive allocation access.
- Tasting Experiences: Paid tasting experiences ranging from complimentary (for wine club members) to $195 per person for premium vineyard tours. Seasonal experiences and barrel tastings also available.
- Private Events: Private event hosting for groups of 7 or more, including rehearsal dinners, meet and greets, and welcome parties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Taste of Terroir tasting experience |
| One time/ perpetual license | Pay-as-you-go | Single Vineyard Tasting |
| One time/ perpetual license | Pay-as-you-go | Vineyard Odyssey Tour & Tasting |
| One time/ perpetual license | Pay-as-you-go | Behind the Scenes Production Tour |
| Subscription | Multi-year contract | 4 Bottle Membership |
| Subscription | Multi-year contract | 8 Bottle Membership |
| Subscription | Multi-year contract | 12 Bottle Membership |
| Subscription | Pay-as-you-go | Member Buyer's Rewards Program - Tier 1 |
| Subscription | Pay-as-you-go | Member Buyer's Rewards Program - Tier 4 |
| Unit Pricing | Pay-as-you-go | Current Release Wines |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Chimney Rock product offering
Product offeringCore offering
Chimney Rock Winery is an estate-grown Napa Valley winery producing limited-production Cabernet Sauvignon and Bordeaux-style wines from 28 distinct vineyard blocks in the Stags Leap District. Its commercial offering spans current releases, single-vineyard designated Cabernets, the Elevage Bordeaux blend, back vintage and large format bottles, the Palisades Society wine club, paid tasting and tour experiences, and private event hosting at the estate.
Product overview
Chimney Rock Winery is a Napa Valley estate winery specializing in limited-production, estate-grown wines from its 131-acre property in the Stags Leap District. The winery operates a single unified offering centered on premium Cabernet Sauvignon and Bordeaux-style wines, with a portfolio of products organized around: (1) Single-vineyard designated wines including Tomahawk, Ganymede, Arrowhead, Clone 4, Clone 7, Kesu, and South Hill Cabernet Sauvignons, each sourced from distinct vineyard blocks; (2) The flagship Elevage and Elevage Blanc Bordeaux-style blends; (3) The Arete Cabernet Sauvignon; (4) Merlot and Cabernet Franc varietals; (5) Large format bottles and gift sets; supplemented by (6) The Palisades Society wine club membership with tiered benefits; (7) Member Buyer's Rewards Program; and (8) Paid tasting experiences including Taste of Terroir, Single Vineyard Tasting, Vineyard Odyssey Tour, and seasonal Behind the Scenes tours. All grapes are estate-grown across 28 distinct vineyard blocks, with winemaking led by Head Winemaker Elizabeth Vianna using a non-interventionist approach.
Differentiator
Problem solved
Functional benefit
Products and services
- Current Releases Collection Seasonal selection of wines available for purchase, including Cabernet Sauvignon, white wines, rosé, and Bordeaux-style blends from the estate vineyards. For wine collectors and enthusiasts shopping current vintages.
- Elevage (Bordeaux-style Blend) Flagship Bordeaux-style red blend combining Cabernet Sauvignon with other varietals, representing the winemaker's artistry in blending multiple estate vineyard blocks. For collectors seeking a signature estate blend.
- Elevage Blanc Estate-grown white wine blend offered as part of the Elevage collection, providing a white complement to the flagship red Bordeaux-style blend. For collectors and diners pairing estate whites with the Elevage red.
- Arete Cabernet Sauvignon Single-vineyard Cabernet Sauvignon named for the Greek concept of excellence, expressing the distinctive terroir of its vineyard block. For collectors seeking named single-block wines.
- Tomahawk Cabernet Sauvignon Single-vineyard Cabernet Sauvignon from a distinctive block within the estate, producing wines with intense aromatics and voluptuous texture. For collectors of single-block Cabernets.
- Ganymede Cabernet Sauvignon Single-vineyard Cabernet Sauvignon named after the mythological cupbearer, sourced from one of the estate's most prized vineyard blocks. For collectors seeking premium estate single-block wines.
- Arrowhead Cabernet Sauvignon Single-vineyard Cabernet Sauvignon from a specific estate block, offering a medium-bodied expression with blackberry and cassis aromatics. For collectors of named single-block Cabernets.
- Clone 4 Cabernet Sauvignon Single-vineyard Cabernet Sauvignon from the Clone 4 block, showcasing the unique characteristics of this specific vine selection. For collectors focused on clonal expressions.
- Clone 7 Cabernet Sauvignon Single-vineyard Cabernet Sauvignon from the Clone 7 block, highlighting the distinctive profile of this particular vine clone. For collectors focused on clonal diversity.
- Merlot Single-varietal Merlot sourced from two exceptional estate blocks, offering black cherry flavors with supple texture. For collectors of estate Bordeaux varietals beyond Cabernet.
- Kesu Cabernet Sauvignon (Large Format) Limited-production single-vineyard Cabernet Sauvignon available in 1.5L magnum format, representing one of the estate's most coveted wines. For serious collectors seeking rare large-format bottlings.
- Large Formats & Gift Sets Magnum bottles (1.5L) and curated gift set collections including the Tomahawk Wood Box Gift Set, offering premium formats for collectors and gifting. For collectors and gift purchasers.
- Palisades Society Wine Club Membership Exclusive wine club offering tiered memberships (4, 8, or 12 bottles per shipment, 3 shipments per year) with benefits including priority access to limited releases, complimentary tastings, library tastings, and member discounts. For loyal customers seeking recurring allocation access.
- Taste of Terroir Tasting Seasonal curated wine tasting experience at $75 per person, featuring estate-grown wines on the shaded patio or in private tasting salons. For Napa Valley visitors seeking an accessible estate tasting.
- Single Vineyard Tasting Guided vineyard cart tour and wine tasting experience at $125 per person, exploring the estate while sampling vineyard-designated Cabernet Sauvignons paired with a seasonal cheese and charcuterie plate. Limited to 6 participants. For visitors seeking an intimate vineyard tour.
- Vineyard Odyssey Tour & Tasting Premium tasting experience at $195 per person featuring single vineyard Cabernets paired with artisanal cheeses, combining immersive vineyard exploration with seated dining. For premium wine tourists seeking the signature experience.
- Behind the Scenes Production Tour Limited-time seasonal experience featuring production area access and barrel tasting at $145 per person, offering a 90-minute immersive winery tour with scenic patio tasting. For visitors seeking an educational production-area experience.
- Private Event Hosting Private event hosting at the estate for groups of 7 or more, including rehearsal dinners, meet and greets, and welcome parties. For groups, event planners, and corporate/private hosts seeking a Napa estate venue.
Quantifiable outcome
- 40 consecutive vintages of Stags Leap District Estate Cabernet Sauvignon produced
- +2 more outcomes
Companies that use Chimney Rock
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Chimney Rock technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature3 records
Chimney Rock partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Brush Creek RanchminorHost venue for Chimney Rock Winemaker Weekend featuring Winemaker Elizabeth Vianna at the luxurious Wyoming ranch resort. Includes curated wine tastings and wine-pairing dinner.
- Napa County Historical SocietyminorChimney Rock Winery featured as one of seven wineries at the inaugural Heritage White House Dinner, celebrating wine's role in American heritage. Event hosted by proprietors Tatiana and Gerret Copeland at Olive Hill Estates.
- Schramsberg VineyardsminorCo-participant at Heritage White House Dinner alongside Chimney Rock Winery.
- Shafer VineyardsminorCo-participant at Heritage White House Dinner alongside Chimney Rock Winery.
- Stags' Leap WineryminorCo-participant at Heritage White House Dinner alongside Chimney Rock Winery.
- Terlato Wine GroupcoreParent company of Chimney Rock Winery. The Terlato family acquired full ownership in 2004 and provides resources and strategic direction. Includes sister wineries Rutherford Hills, Sanford, and others.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Chimney Rock competitors and assessment
Company assessmentDirect peers
- Stags' Leap Winery: Historic Napa Valley estate located in the Stags Leap District, producing premium Cabernet Sauvignon and Bordeaux blends. Direct AVA neighbor and the most obvious like-for-like comparable for Chimney Rock's terroir narrative and price points.
- Cliff Lede Vineyards: Stags Leap District producer with a portfolio organized around estate vineyard-designated Cabernet bottlings and Bordeaux blends; operates a tasting room and wine club similar to Chimney Rock's.
- Pine Ridge Vineyards: Stags Leap District Cabernet-focused producer with multiple estate vineyards and a portfolio organized around single-vineyard and blending bottlings — analogous to Chimney Rock's 28-block / single-vineyard design.
- Silver Oak Cellars: Iconic Napa Cabernet producer with a strong direct-to-consumer and wine-club flywheel (particularly via its Oakville estate). Closely comparable on DTC motion, library/back-vintage program, and premium pricing architecture.
- Regusci Winery: Fourth-generation Stags Leap District estate producing estate-grown Cabernet Sauvignon and Bordeaux varietals from a single contiguous property. Comparable estate-only, single-AVA model with limited-production premium pricing.
- Shafer Vineyards: Family-owned Stags Leap District producer specializing in estate-grown Cabernet Sauvignon and Bordeaux blends, with a single-vineyard Hillside Select as its prestige bottling. Comparable scale, AVA positioning, and direct-to-consumer emphasis.
Regional players
- Cakebread Cellars: Rutherford (Napa) family-owned producer with a comparable DTC, wine-club, and tasting-room model across Cabernet Sauvignon and Chardonnay. Strong overlap in operational playbook rather than exact AVA.
Broad incumbents
- Opus One Winery: Oakville-based joint venture between Robert Mondavi and Château Mouton Rothschild producing a single flagship Bordeaux-style blend. Comparable premium pricing, scarcity allocation model, and Napa prestige positioning, though broader in commercial reach.
- Robert Mondavi Winery: Foundational Napa Valley producer with a broader varietal and price-tier portfolio, including a Stags Leap District Cabernet. Provides scale comparison and aspirational brand context for premium Napa Cabernet houses.
- Caymus Vineyards: Multi-generation Napa Cabernet house operating at meaningfully larger volume and distribution scale than Chimney Rock; useful as a benchmark for what scale-up looks like within the same premium-price corridor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Chimney Rock social profiles
Digital presenceChimney Rock compliance and trust
Trust signalCompliance4 records
Chimney Rock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chimney Rock leadership team
Management profileNumber of profiles
Profiles2 records
Chimney Rock funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chimney Rock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chimney Rock
What does Chimney Rock do?
Chimney Rock Winery is an estate-grown Napa Valley winery producing limited-production Cabernet Sauvignon and Bordeaux-style wines from 28 distinct vineyard blocks in the Stags Leap District. Its commercial offering spans current releases, single-vineyard designated Cabernets, the Elevage Bordeaux blend, back vintage and large format bottles, the Palisades Society wine club, paid tasting and tour experiences, and private event hosting at the estate.
Is Chimney Rock a public or private company?
Chimney Rock is a private company. It is classified as corporate owned and is currently operating.
When was Chimney Rock founded?
Chimney Rock was founded in 1981. It employs 11 to 50 people.
Where is Chimney Rock based?
Chimney Rock is headquartered in Napa, United States, in the North America region.
How does Chimney Rock make money?
Four revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Membership (Palisades Society), tasting Experiences and private Events.
Who are Chimney Rock's main competitors?
Direct peers on record are Stags' Leap Winery, Cliff Lede Vineyards, Pine Ridge Vineyards, Silver Oak Cellars, Regusci Winery and Shafer Vineyards. Cakebread Cellars is listed as a regional player. Broad incumbents are Opus One Winery, Robert Mondavi Winery and Caymus Vineyards.
Does Chimney Rock have an API?
No public API is recorded for Chimney Rock.
What industry is Chimney Rock in?
Chimney Rock's product category is Premium Estate-Grown Wine Production. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130.