NetPay
NetPay is a Mexico-based payment aggregator and wholly-owned FEMSA subsidiary providing card acceptance, online checkout, and OXXO cash-payment solutions to SMB merchants across retail, restaurants, gas stations, healthcare, and e-commerce verticals.
- Company typePrivate
- Founded2015
- HeadquartersMonterrey, Mexico
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What NetPay does
NetPay (legally NET PAY, S.A.P.I. de C.V.) is a Mexico-based payment aggregator and processor, founded in 2015 and operating as a wholly-owned subsidiary of FEMSA's Spin digital division. The company provides multi-channel payment acceptance solutions to small and medium-sized Mexican merchants across retail, gas stations, healthcare, restaurants, and e-commerce verticals. Its core offering comprises three pillars: Pagos con Tarjeta (in-store card acceptance via DPV POS terminals and mobile card readers), Pagos en Línea (online payment processing through Checkout, Link, Loop, and Maker products), and OXXO PAY (cash payments at OXXO's 24,000+ convenience store network enabling unbanked consumer reach).
The technology stack is centered on a proprietary cloud-based merchant management portal (NET PAY Manager) for transaction visualization, reporting, dispute resolution, and subscription administration. Modular add-ons include an e-commerce store builder (Maker, powered by Ecwid), recurring billing automation (Loop), on-demand payment links (Link), loyalty integration (Spin Premia), QR payments (Spin by OXXO via COMPROPAGO), cash back services, dynamic currency conversion for international cardholders, and embedded sales advance financing (Adelanto de Ventas) facilitated through third-party lender partners. The platform supports major card networks (Visa, Mastercard, AMEX, PROSA, EGLOBAL) with e-commerce plugins for Vtex, Prestashop, Magento, and WooCommerce.
NetPay's business model is primarily transaction-fee based, charging percentage-based commissions on card payments (e.g., OXXO PAY at 3.9% + IVA, Loop/Link at 3.5% + 2.5 MXN) supplemented by subscription revenue from Maker e-commerce plans, terminal rental fees, and electronic airtime reselling. Go-to-market combines a direct sales team targeting mid-market and enterprise merchants with self-serve online registration through netpay.mx for SMB onboarding. Distribution is enhanced by FEMSA ecosystem associations, though specific revenue figures, customer counts, and transaction volumes are not publicly disclosed.
NetPay firmographics
Firmographics- Name
- NetPay
- Legal name
- NET PAY, S.A.P.I. de C.V.
- Website
- https://netpay.mx
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- NetPay is a Mexico-based payment aggregator and wholly-owned FEMSA subsidiary providing card acceptance, online checkout, and OXXO cash-payment solutions to SMB merchants across retail, restaurants, gas stations, healthcare, and e-commerce verticals.
- Ownership category
- akta.pro rank
NetPay industry classification
Industry- Product category
- Payment Processing Services
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- SIC
- Miscellaneous Business Credit Institution (6159)
- akta.pro primary industry
- Marketplace / Platform Acquiring (PayFac & Sub-Merchant Management) (FSAMABAF)
- akta.pro secondary industries
- Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA), Merchant Acquiring & Processing Platforms (BPAMAFAB), Merchant Acquiring & Card Processing (PSPs) (CRAFALAB)
Keywords
Where NetPay is headquartered
LocationHeadquarters
- HQ city
- Monterrey
- HQ country
- Mexico
- HQ region
- Latin America
Offices1 record
Markets served
NetPay business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Transaction Processing Fees: Primary revenue stream from percentage-based transaction fees charged to merchants on every card payment processed. Fees vary by payment method (card present vs. card not present) and card type. The company acts as a payment aggregator, collecting commissions from card networks and passing through funds to merchants minus fees.
- Subscription Fees (Maker Plans): Recurring subscription revenue from Maker e-commerce platform plans (Basic, Restaurant, Professional, Enterprise) billed monthly or annually. Plans include membership cost plus per-transaction processing fees.
- Airtime Sales: Revenue from electronic airtime supply to merchants for resale through POS terminals. Merchants purchase airtime credit in advance and resell to consumers.
- Terminal Rental: Revenue from rental or loan of POS terminal devices (DPV) to merchants. Terms specify that merchants bear replacement costs for lost, stolen, or damaged devices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | OXXO PAY cash payment solution for merchants |
| Transaction based/ take rate | Pay-as-you-go | Loop and Link payment solutions |
| Transaction based/ take rate | Pay-as-you-go | MSI (Months Without Interest) surcharges |
| Subscription | Monthly | Maker e-commerce platform subscription plans |
| Subscription | Monthly | Loop subscription monthly fee |
| Transaction based/ take rate | Pay-as-you-go | Cash back service |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
NetPay product offering
Product offeringCore offering
NetPay is a Mexican payment aggregator that enables merchants to accept card payments in-store via POS terminals (DPV) and mobile readers, process online card payments through e-commerce integrations, and accept cash payments from unbanked customers via OXXO PAY across OXXO's 24,000+ convenience store network. The platform is managed centrally through the NET PAY Manager merchant portal and includes modular tools for recurring billing, payment links, e-commerce store building, loyalty, QR payments, and sales advance financing via partner lenders.
Product overview
NetPay operates as a payment aggregation and processing platform offered by NET PAY, S.A.P.I. de C.V., a FEMSA digital division company. The offering is a multi-channel payment platform with modular components: the core services comprise Pagos con Tarjeta (in-store card payments via POS terminals and mobile readers), Pagos en Línea (online payment processing), and OXXO PAY (cash-based online payments at OXXO stores). The platform is managed through the NET PAY Manager portal. Online payment modules include Checkout (e-commerce payment form with plugin support for Vtex, Prestashop, Magento, and Woocommerce), Link (on-demand payment links), Loop (recurring payment automation), and Maker (e-commerce store builder powered by Ecwid). Additional value-added services include Tiempo Aire (mobile top-up), Spin Premia (loyalty program), QR payments via Spin by OXXO, Cash Back (cash withdrawals), Adelanto de Ventas (sales advances via partner lenders), and Dynamic Currency Conversion for international cardholders.
Differentiator
Problem solved
Functional benefit
Brands
- OXXO PAY: Cash payment solution allowing customers to pay online purchases at OXXO convenience stores across Mexico.
- Spin Premia
- NetPay Manager
- NetPay Checkout
- NetPay Link
- NetPay Loop
- NetPay Maker
- Spin by OXXO
Products and services
- Pagos con Tarjeta (Card Payment Processing) Card payment acceptance solution enabling merchants to accept credit, debit, and voucher payments at the point of sale, at the table, or for delivery orders via POS terminals, mobile card readers, and the NET PAY mobile application. Targeted at Mexican merchants in retail, restaurants, gas stations, and healthcare.
- Pagos en Línea (Online Payment Processing) Online payment processing suite enabling merchants to accept card payments through e-commerce stores, websites, apps, or mobile devices with stability, control, and scalability. Targeted at Mexican e-commerce and online merchants.
- OXXO PAY Cash payment solution enabling online purchases for customers without credit or debit cards to be paid in cash at over 24,000 OXXO stores across Mexico, with confirmation in seconds and no chargebacks. Operated by SPIN PAGOS, S.A.P.I. de C.V. Targeted at e-commerce merchants seeking to reach unbanked consumers.
- NET PAY Manager Free cloud-based merchant portal for visualizing and controlling transactions, accessing reports, managing disputes, administering subscriptions, and contracting additional NetPay products in real time. Targeted at all NetPay merchants.
- Dispositivo Punto de Venta (DPV) Terminal Point-of-sale terminal hardware provided by NetPay for processing card-present and card-not-present transactions, available in traditional or mobile configurations with built-in data plans. Targeted at NetPay merchants requiring physical card acceptance devices.
- Maker (E-commerce Store Builder) Online store creation and customization tool enabling merchants to build e-commerce websites, manage products, and sell across social media channels with integrated NET PAY Checkout payment processing. Powered by Ecwid. Subscription plans: Basic, Restaurant, Professional, Enterprise, with 14-day free trial. Targeted at Mexican SMB merchants seeking to launch online stores.
- Loop (Recurring Payments) Automated recurring payment and subscription management solution supporting fixed amounts, variable amounts, and on-demand recurrence models, with ERP/CRM and online store integration via API. Targeted at Mexican merchants with subscription or recurring billing needs.
- Link (Payment Links) On-demand payment link generation tool enabling merchants to send secure payment links via social media, email, or chat for remote payment collection without requiring a website. Accessible via NET PAY POS app or API. Targeted at Mexican merchants without full e-commerce sites.
- Checkout (Online Payment Form) Payment form integration for online stores offering three versions: Hosted Checkout (redirect flow), Custom Checkout (merchant-branded with tokenization), and Checkout PLUS (embedded seamless experience). Supports plugins for Vtex, Prestashop, Magento, and WooCommerce. Targeted at Mexican e-commerce merchants.
Quantifiable outcome
- 24,000+ cash payment points available nationwide through OXXO network
- +2 more outcomes
Companies that use NetPay
Customer profileSegments7 records
Ideal customer profiles2 records
NetPay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature11 records
NetPay partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Spin (FEMSA Digital Division)coreSpin is FEMSA's digital division focused on omnichannel financial inclusion. NetPay builds payment solutions for businesses as part of this ecosystem. Integration includes Spin Premia loyalty program and Spin by OXXO QR payments through NetPay DPV terminals.
- OXXO (Cadena Comercial OXXO)coreOXXO operates Mexico's largest convenience store chain with over 24,000 locations. NetPay enables OXXO PAY cash payment solution allowing merchants to accept cash payments through the OXXO network. OXXO PAY is operated by SPIN PAGOS, S.A.P.I. de C.V.
- COMPROPAGO (Spin by OXXO)coreCOMPROPAGO, S.A. DE C.V., INSTITUCIÓN DE FONDOS DE PAGO ELECTRÓNICO operates the Spin by OXXO QR payment solution. NetPay enables QR code payment acceptance on DPV terminals through this integration, allowing contactless QR payments.
- Card Networks (Visa, Mastercard, American Express)coreNetPay processes payments across major card networks including Visa, Mastercard, American Express, and PROSA/EGLOBAL processors. As a payment aggregator, NetPay operates under agreements with acquirers and card brands for transaction processing.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
NetPay competitors and assessment
Company assessmentDirect peers
- Clip: Mexican payment aggregator and POS provider targeting SMBs with mobile card readers and processing services. Clip is the closest direct competitor to NetPay in the Mexico SMB acquiring space.
- Conekta: Mexican online payment processor offering Checkout, payment links, and OXXO Pay integrations. Conekta competes directly with NetPay's online payments suite (Checkout, Link, Loop) and shares the OXXO integration angle.
- Sr. Pago: Mexican POS and payment processor historically targeting SMBs with mobile card readers. Comparable merchant profile and POS-led product strategy to NetPay's Pagos con Tarjeta.
- Kushki: Latin American payment processor offering online gateway, POS, and acquiring across multiple LATAM countries including Mexico. Comparable product mix and similar SMB and mid-market focus.
- OpenPay: Mexican payment processor owned by BBVA Mexico, offering online checkout, recurring billing, and POS solutions. Directly comparable to NetPay's acquiring and gateway products.
Others
- CoDi (Banco de México): Banco de México's central bank instant payment QR system. An ecosystem-adjacent infrastructure that competes at the merchant acceptance layer (QR payments) with NetPay's Spin by OXXO offering.
- STP (Sistema de Transferencias y Pagos): Mexico's primary interbank ACH/transfer network operator. Relevant as infrastructure underpinning Mexico's payment flows; an ecosystem participant rather than a direct competitor to NetPay.
Broad incumbents
- Mercado Pago: Largest payments platform in Latin America and dominant Mexican player, offering acquiring, POS, credit, and QR payments. Broader scope and significantly larger scale than NetPay make it the principal incumbent competitor.
- Stripe: Global payment platform with established Mexico operations offering Checkout, Billing, and payment links. Competes with NetPay for online merchants, particularly mid-market and enterprise e-commerce.
- PayPal: Global digital payments incumbent with active Mexico consumer and merchant business. Overlaps with NetPay on online checkout and international card acceptance via DCC.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
NetPay social profiles
Digital presenceNetPay compliance and trust
Trust signalCompliance1 record
NetPay financial estimates
Financial estimateRevenue estimate
Valuation estimate
NetPay leadership team
Management profileNumber of profiles
Profiles1 record
NetPay subsidiaries and ownership
Company hierarchySubsidiaries2 records
NetPay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NetPay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NetPay
What does NetPay do?
NetPay is a Mexican payment aggregator that enables merchants to accept card payments in-store via POS terminals (DPV) and mobile readers, process online card payments through e-commerce integrations, and accept cash payments from unbanked customers via OXXO PAY across OXXO's 24,000+ convenience store network. The platform is managed centrally through the NET PAY Manager merchant portal and includes modular tools for recurring billing, payment links, e-commerce store building, loyalty, QR payments, and sales advance financing via partner lenders.
Is NetPay a public or private company?
NetPay is a private company. It is classified as corporate owned and is currently operating.
When was NetPay founded?
NetPay was founded in 2015. It employs 101 to 250 people.
Where is NetPay based?
NetPay is headquartered in Monterrey, Mexico, in the Latin America region.
How does NetPay make money?
Four revenue lines are on record. Transaction Processing Fees are the primary driver. The others are subscription Fees (Maker Plans), airtime Sales and terminal Rental.
Who are NetPay's main competitors?
Direct peers on record are Clip, Conekta, Sr. Pago, Kushki and OpenPay. Others are CoDi (Banco de México) and STP (Sistema de Transferencias y Pagos). Broad incumbents are Mercado Pago, Stripe and PayPal.
Does NetPay have an API?
Yes. NetPay provides an API that enables integration with ERP systems, CRM platforms, online stores, and applications. The API allows merchants to process payments, manage transactions, and automate recurring billing. Specific API products include NET PAY Loop API for recurring payments integration and NET PAY Link API for on-demand payment links. The terms reference Application Programming Interface (API) as a series of programming commands that enable payment processing through the merchant's systems and platforms. Developer documentation is at Not specified.
What industry is NetPay in?
NetPay's product category is Payment Processing Services. Its primary akta.pro industry code is FSAMABAF, Marketplace / Platform Acquiring (PayFac & Sub-Merchant Management), with a secondary code of FSAMACAA, Merchant Payment Gateways (API/Hosted Checkout). Its NAICS code is 52232 and its SIC code is 6159.