Hollywood Casino at Charles Town Races

What Hollywood Casino at Charles Town Races does

Hollywood Casino at Charles Town Races is an integrated gaming, hospitality, and entertainment complex located in Charles Town, West Virginia, approximately 60 miles from the Washington D.C. and Baltimore metropolitan areas. The property is wholly owned and operated by PENN Entertainment, Inc. (NASDAQ: PENN), a top-tier North American regional gaming operator with 26+ properties. Founded in 1993 and operating with a workforce of 1,001-5,000 employees, the property offers a full casino gaming floor with over 1,900 slot machines, 74+ table games, a 17-table poker room, and The Sportsbook for sports wagering. Live thoroughbred racing is conducted four nights per week and features the $1M+ Charles Town Classic stakes event, complemented by simulcast wagering on tracks nationwide via HollywoodRaces.com. Supporting amenities include The Inn at Charles Town (18 luxury suites with track views), four distinct dining venues (Final Cut Steakhouse, 9 Dragons Asian Restaurant, The Eatery food hall, The Sportsbook Restaurant), and The Event Center (1,500-seat concert and comedy venue).

The property's technology and digital infrastructure is anchored by the PENN Play loyalty program, which links it to 26+ PENN Entertainment properties nationwide through tiered membership (Preferred, Elite, Owners Club, Advantage, PENN Heroes). The PENN Play App supports mobile check-in, digital room keys, mobile check-out, dinner reservations, and exclusive app-only promotions. Sports betting is powered through theScore BET integration, operational across 20 US states and Ontario, combining media and wagering functionality. Additional technology integrations include Equibase for racing data, InCompass Solutions for horsemen's bookkeeping, SevenRooms for restaurant reservations, and PENN Marketplace for online PENN Cash redemption.

The business model is multi-stream and transaction-based, generating revenue from casino gaming (slots, tables, poker, sportsbook), hotel accommodations (daily amenity fees and room revenue), food and beverage across multiple price points, sports betting handle, racing and simulcast wagering, event ticketing (via Ticketmaster and box office), and groups/events including weddings and corporate banquets. Go-to-market is direct-to-consumer, targeting adult gaming and entertainment seekers (21+) through a drive-market strategy from the Washington-Baltimore MSA, supported by group bus programs, loyalty-driven email/app engagement, and organic social media presence across Facebook, Instagram, X, and TikTok.

Name

Hollywood Casino at Charles Town Races

Legal name

Hollywood Casino at Charles Town Races (operated by PENN Entertainment, Inc.)

Website

https://hollywoodcasinocharlestown.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Hollywood Casino at Charles Town Races is an integrated gaming, hotel, dining, sportsbook, and live thoroughbred racing complex in Charles Town, West Virginia, operated by PENN Entertainment and serving adult drive-market visitors from the Washington-Baltimore metro area.

Ownership category

akta.pro rank

Product category

Casino Gaming & Entertainment Resort

NAICS

Casino Hotels (72112), Casino Hotels (721120)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Destination Casino Hotels (THAGAJAC)

akta.pro secondary industries

Destination/Regional Casinos (Drive-to Markets) (MPAEAAAC), Convention & Events Casino Hotels (THAGAJAK)

Keywords

• Casino gaming entertainment
• Live horse racing betting
• Sportsbook and pari-mutuel wagering
• Resort hotel hospitality
• Event and wedding venues

Headquarters

HQ city

Charles Town

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Casino Gaming: Revenue from slot machines (over 1,900), table games (74+), electronic table games, video poker, and keno. Includes high-limit room gaming and progressive jackpot games.
2. Hotel Accommodations: Revenue from The Inn at Charles Town featuring 18 suites including Standard King, Standard Queen, Junior Suite, Balcony Suite, Executive Suite, and VIP Suite. Includes daily amenity fee.
3. Food & Beverage: Revenue from multiple dining venues including Final Cut Steakhouse ($$$), 9 Dragons ($$), The Eatery food hall, Charles Town Drafthouse, and The Sportsbook Restaurant.
4. Sports Betting: Revenue from sports wagers including straight bets, parlays, match-ups, futures, props and in-play betting on football, basketball, hockey, soccer, baseball, golf, tennis, auto racing, rugby, cycling, boxing, MMA, and cricket.
5. Entertainment & Events: Ticket revenue from The Event Center (capacity 1,500) hosting concerts, comedy shows, and special events. Tickets sold via Ticketmaster, PENN Play Center, and box office.
6. Poker Room: Rake and fees from 17-table poker room offering Limit and No-limit Texas Hold 'Em, Limit and Pot-Limit Omaha 8 or better, and Pot-Limit Omaha.
7. Horse Racing & Simulcast: Revenue from live thoroughbred racing (Charles Town Classic, Race for the Ribbon, West Virginia Breeders Classics) and simulcast wagering on horse and dog racing nationally.
8. Bus Group Programs: Incentive-based bus tour program for groups of 30+ passengers with bonus offers, charter programs, and motor coach partnerships.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Hollywood Casino at Charles Town Races operates a full-service casino, hotel, dining, sportsbook, and entertainment resort in Charles Town, West Virginia. The property offers 1,900+ slot machines, 74+ table games, a 17-table poker room, live thoroughbred racing with simulcast wagering, a sportsbook, an 18-suite luxury hotel, four distinct dining venues, a 1,500-seat Event Center, and event/wedding spaces — all integrated under the PENN Play loyalty program.

Product overview

Hollywood Casino at Charles Town Races is a diversified entertainment destination operated by PENN Entertainment, combining casino gaming, horse racing, sports betting, hospitality, dining, and live entertainment into a single integrated property. The core offering centers on the casino gaming floor (over 1,900 slot machines and 74+ table games), a 17-table poker room, The Sportsbook for sports wagering, and live thoroughbred racing including the $1,000,000 Charles Town Classic. Supporting the gaming experience is The Inn at Charles Town hotel (with 18 suites and track views), four distinct dining venues (9 Dragons Asian Restaurant, Final Cut Steakhouse, The Eatery Food Hall, and The Sportsbook Restaurant), and The Event Center for concerts and shows accommodating 1,500 guests. Event and wedding services are available through the Hollywood Ballroom, Shenandoah Room, and Potomac Room. The PENN Play loyalty program ties together rewards across all PENN Entertainment properties, while the PENN Play App provides mobile check-in, digital room keys, and exclusive app promotions. Online extensions include theScore BET sportsbook app, PENN Play Social Casino, and HollywoodRaces.com for simulcast wagering.

Differentiator

Problem solved

Functional benefit

Brands

• PENN Play: The loyalty rewards program for PENN Entertainment properties, allowing members to earn points, receive offers, and redeem rewards across all PENN Play casino destinations.
• PENN Heroes
• theScore BET

Products and services

• Casino Gaming Floor The main casino gaming floor featuring slot machines, table games, video poker and keno options with denominations ranging across the player spectrum. Targeted at adult gaming guests (21+) visiting the Charles Town property.
• Slot Machines & Video Poker Over 1,900 slot machines including reel, video, poker, keno, and progressive games with denominations from 1¢ to $100. Includes exclusive High Limit Rooms offering premium service and games like Lightning Cash, Jin Long, and Huff N' Even More Puff. Targeted at adult slot players from casual penny play through high-limit VIP segments.
• Table Games Classic casino table games including Blackjack, Craps, Roulette, Baccarat, Three Card Poker, Mississippi Stud, Heads Up Hold'em, and electronic games such as Rapid Fusion Roulette. Targeted at adult table-game players.
• Poker Room 17-table poker room offering Limit and No-limit Texas Hold 'Em, Limit and Pot-Limit Omaha 8 or better, and Pot-Limit Omaha, with 24/7 Hold 'Em and Omaha 8 play. Targeted at adult poker players.
• The Sportsbook Sports betting facility featuring 30 TVs, a 250-inch LED jumbotron, and a 48-foot Watch Zone. Offers straight bets, parlays, match-ups, futures, props, and in-play wagering on football, basketball, hockey, soccer, baseball, golf, tennis, auto racing, rugby, cycling, boxing, MMA, and cricket. Integrated with theScore BET mobile sportsbook app. Targeted at adult sports bettors.
• Charles Town Races (Live Thoroughbred Racing) Live thoroughbred horse racing held Wednesday through Saturday with post times between 7PM and 11PM. Includes premier stakes events such as the $1,000,000 Charles Town Classic (18th running in 2026), Race for the Ribbon, and West Virginia Breeders Classics. Targeted at horse racing enthusiasts, owners, trainers and jockeys.
• Simulcast Racing Simulcast wagering on horse and dog racing from tracks across the country, available 7 days a week through The Sportsbook, with integrated Equibase data (entries, results, workouts, statistics, leaderboards, race programs). Targeted at off-track horse and dog racing bettors.
• The Inn at Charles Town (Hotel) Luxury hotel with 18 spacious suites — Standard King, Standard Queen, Jr Suite, Balcony Suite, Executive Suite, and VIP Suite — all overlooking the thoroughbred race track. Includes complimentary shuttle to the casino and racetrack and a $10 daily amenity fee plus 12% room tax. Targeted at leisure travelers, race-day visitors, and corporate guests.
• Final Cut Steakhouse Contemporary American steakhouse featuring USDA Mid-western Prime Beef and American Wagyu cornfed and naturally aged up to four weeks, hand-cut steaks broiled at 1,600°F, and a 400-bottle New and Old World wine selection. Wine Spectator Best of Award of Excellence winner 2011–2026 (15 consecutive years). Targeted at guests seeking fine dining with race-track and mountain views.
• 9 Dragons Asian Restaurant Asian restaurant serving authentic Chinese cuisine including Peking Duck and Mu Shu Pork, handcrafted noodle dishes, fresh sushi, and $9 handcrafted cocktails. Named among 25 Best Restaurants in West Virginia by WV Living Magazine (2023). Targeted at guests seeking Asian cuisine in a casual-upscale setting.
• The Eatery Food Hall & Draft House Food court with five unique dining concepts — Charles Town Drafthouse (craft beer and cocktails), Joe and Dough (bakery), Mercato (Italian cuisine), The Classic (American cuisine), and Zen Noodle (Asian/Hong Kong cuisine). Targeted at casual diners seeking quick, varied options.
• The Sportsbook Restaurant Sports bar and restaurant located inside The Sportsbook offering pub fare including shareables, wings, burgers, craft beers, and hand-crafted cocktails. Features Pour House Trivia Night every Wednesday at 7PM. Targeted at sportsbook patrons and casual diners.
• The Event Center Entertainment venue accommodating up to 1,500 guests with cutting-edge sound, lighting, and video. Hosts concerts, comedy shows, and stage productions (21+). Tickets sold via Ticketmaster, the PENN Play Center, and the box office. Targeted at live entertainment audiences in the Washington-Baltimore area.
• Hollywood Ballroom 5,224 square feet of customizable event space on the third floor of the casino, overlooking the Blue Ridge Mountains and the racetrack, with capacity for up to 300 guests. Targeted at weddings, corporate events, banquets, meetings, and receptions.
• Shenandoah Room Intimate event venue at The Inn at Charles Town with seating for up to 50 guests and an optional outdoor patio. Can be divided into two rooms for smaller breakout functions. Targeted at small-scale weddings, reunions, and corporate meetings.
• Potomac Room Private meeting space on the casino main level near the front entrance, with seating for up to 70 guests. 21+ only. Targeted at small corporate meetings, board-level sessions, and private gatherings.
• Wedding & Reception Packages Full-service wedding offering customizable packages including ballroom receptions, terrace views, rehearsal dinners, and bachelor/bachelorette parties, supported by a dedicated wedding coordinator. Targeted at couples seeking a destination wedding with on-site hotel accommodations.
• Bus Group Trips Incentive-based bus tour and motor coach program for groups of 30+ passengers, including bonus offers, charter packages, line-run services, and motor-coach partnerships with a minimum 4-hour casino stay. Targeted at senior groups, community organizations, and corporate outings.
• Charles Town Classic Festival Annual multi-day racing festival celebrating the $1,000,000 Charles Town Classic. Free admission with live racing, entertainment, food trucks, and kids' activities. Targeted at racing fans, families, and the general drive-market community.

Quantifiable outcome

• Gold Award Winner - Best Casino (Best of WV 2025)
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• TicketmastercoreChannel Partner/ Reseller/ DistributorTicketmaster serves as the primary ticketing platform for The Event Center (1,500 capacity) at Hollywood Casino Charles Town. Tickets for concerts, comedy shows, and special events are available online through Ticketmaster, at the PENN Play Center, and the box office. Customers can use PENN Cash to purchase tickets to shows and sporting events through the Ticketmaster integration.
• IdentoGOminorImplementation/ SI/ Consulting PartnerIdentoGO provides on-site fingerprinting services at Hollywood Casino Charles Town (HR office accessible from East Garage). Services include employment background checks, licensing fingerprinting, and secure biometric technology. Hours: Monday-Friday 10AM-4:30PM.
• PENN Entertainment (Corporate Parent)coreOthersHollywood Casino at Charles Town Races is owned and operated by PENN Entertainment, Inc. The property participates in the PENN Play loyalty program, PENN Marketplace, PENN Heroes veteran program, and utilizes PENN Entertainment's booking platform, corporate policies, and brand standards.
• EquibasecoreTechnology or IntegrationEquibase is the Thoroughbred industry's official database for racing information. Hollywood Casino Charles Town integrates Equibase for entries, results, workouts, statistics, leaderboards, race programs, and handicapping data. Links provided for horses, jockeys, trainers, and workout information.
• 1800gambler.netminorOthersResponsible gaming partnership providing problem gambling helpline and resources. Customers are directed to call 1-800-GAMBLER or visit www.1800gambler.net for assistance.
• PNGI (Penn National Gaming Inc.)minorOthersPNGI provides wire transfer instructions for Charles Town Gaming and handles anti-slaughter policy and equine safety programs for the horse racing operation.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ocean Casino Resort: Atlantic City boardwalk casino resort with 1,900+ slots, 100+ table games, 1,399-room hotel, and multiple dining venues. Comparable destination-scale property model combining gaming, hotel, dining, and entertainment under a single operator.
• Wind Creek Bethlehem: Large-scale Pennsylvania casino resort with 3,000+ slots, 200+ table games, 282-room hotel, and extensive dining/entertainment. Competes for Mid-Atlantic regional gaming traffic from the same DC-Baltimore-Philadelphia corridor as Charles Town.
• MGM National Harbor: Destination casino resort in Oxon Hill, MD directly competing for Washington-Baltimore drive-market gaming, dining, hotel, and entertainment spend. Operated by MGM Resorts, offers 3,000+ slots, 140+ tables, 308-room hotel, and large entertainment venue — a direct threat to Charles Town's regional draw.
• Rivers Casino Pittsburgh: PENN Entertainment-operated regional casino with 2,900+ slots, 90+ table games, and a hotel. As a sister property under PENN, it provides direct operational, loyalty, and promotional benchmarking for Charles Town's strategy and economics.
• Mohegan Sun Pocono: Northeastern Pennsylvania casino resort operated by Mohegan Tribal Gaming Authority with 2,300+ slots, 100+ table games, 238-room hotel, and live entertainment. Competes with Charles Town for Mid-Atlantic drive-market gaming customers.
• Parx Casino: Large Pennsylvania casino and horse racing facility in Bensalem, PA with 3,500+ slots, 140+ live table games, Parx Racing thoroughbred track, and 288-room hotel. Closest East Coast analog combining casino + racing + hotel under one brand.
• Horseshoe Casino Baltimore: Baltimore urban casino operated by Caesars Entertainment with 2,200+ slots, 150+ table games, and a 24-story hotel. Directly competes with Charles Town for Baltimore-area gaming and entertainment spend under the Horseshoe/Caesars Rewards loyalty ecosystem.
• Delaware Park Casino & Racing: Combined casino and thoroughbred racetrack in Wilmington, DE offering 2,300+ slots, table games, and live racing — a near-direct operational analog to Hollywood Casino at Charles Town Races in the Mid-Atlantic region.
• Live! Casino & Hotel Maryland: Casino hotel in Hanover, MD competing for the same Baltimore-Washington drive market. Features 4,000+ slots, 200+ table games, 310-room hotel, and the Cordish Companies' Live! entertainment brand — direct competitor in slots, tables, poker, and live entertainment categories.

Broad incumbents

• Caesars Entertainment Regional Properties: Caesars operates Horseshoe Baltimore, Harrah's Philadelphia, and numerous other regional properties under the Caesars Rewards umbrella. Competes broadly with PENN for regional gaming customers and loyalty program share across the Mid-Atlantic and Northeast.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hollywoodcctr
• Facebookfacebook.com/hollywoodcctr
• Instagraminstagram.com/HollywoodCTown
• TikToktiktok.com/@hollywoodctown
• LinkedInlinkedin.com/company/hollywood-casino-at-charles-town-races

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hollywood Casino at Charles Town Races