Sport Court
Sport Court is a Salt Lake City-based manufacturer of modular indoor and outdoor sports flooring systems, distributed exclusively through a global network of certified CourtBuilder installers serving residential homeowners, K-12 schools, parks and recreation departments, sports clubs, and community facilities.
- Company typePrivate
- Founded1974
- HeadquartersSalt Lake City, United States
- Headcount251–500
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Sport Court does
Sport Court, founded in 1974 and headquartered in Salt Lake City, Utah, is the original manufacturer of modular indoor and outdoor sports flooring systems and operates the world's largest certified installer network (CourtBuilder™), with over 150 million square feet installed across more than 170 countries and 125,000+ completed projects. The product portfolio is built around a polypropylene interlocking tile platform layered with patented technologies — Lateral Forgiveness™ (micro-movement between tiles to absorb transition forces), WetTrax™ (wet-traction grid enabling post-rain play), and the Double-Tier Shock Absorbing Grid — supported by an ISO 14001 certified US manufacturing plant, a 15-year limited warranty, and accessories including hoop systems, lighting, multi-purpose nets, ball containment, and SportBase™ (a 100% recycled concrete replacement). The commercial product line spans outdoor surfaces (PrimePlay™, PowerGame+™, SportGame PB™) and indoor surfaces (Maple Select™, Response HG™, Response™, Defense™), with SportGame PB serving as the Official Modular Tile Surface of USA Pickleball and Response HG designated for NCAA Volleyball Championships.
Revenue is generated through one-time product sales, professional installation services, accessories, and recurring maintenance contracts, all delivered via the exclusive CourtBuilder channel. Go-to-market is omnichannel: enterprise field sales through certified local builders serve residential and commercial customers, channel-partner marketing leverages official supplier relationships with NCAA, FIBA, FIVB, USA Volleyball, and USA Pickleball, and event-driven visibility comes from tournament installations (Nike Tournament of Champions, USA Volleyball Nationals, Youth Olympic Games). Public-sector buyers access the product through Sourcewell cooperative purchasing (since 2014), and community/youth exposure is amplified through nonprofit partnerships with Nancy Lieberman Charities (128 Dream Courts), Eat. Learn. Play. Foundation / Curry Brand (25+ Oakland-area school courts since 2019), and Giants of Africa. Pricing is quote-based, ranging from approximately $10,000 for entry residential shooting courts to six-figure commercial multi-sport complexes.
The company is privately held with no disclosed parent, PE/VC ownership, or public-market activity. Its leadership includes founder/owner Jim Fox and CFO Randy Petersen. The business model combines a capital-light manufacturing core with a relationship-driven, territory-based installation channel, producing a diversified mix of residential (homeowners), institutional (K-12 schools, parks & recreation, community centers, churches), sports-club/training facilities, and special-event customers.
Sport Court firmographics
Firmographics- Name
- Sport Court
- Legal name
- Sport Court
- Website
- https://sportcourt.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Sport Court is a Salt Lake City-based manufacturer of modular indoor and outdoor sports flooring systems, distributed exclusively through a global network of certified CourtBuilder installers serving residential homeowners, K-12 schools, parks and recreation departments, sports clubs, and community facilities.
- Ownership category
- akta.pro rank
Sport Court industry classification
Industry- Product category
- Sports Flooring
- NAICS
- Sporting and Athletic Goods Manufacturing (33992)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Sports & Performance Flooring (Gym, Courts, Tracks) (IMADAJAI)
- akta.pro secondary industry
- Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)
Keywords
Where Sport Court is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sport Court business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Sports Flooring Products: Sale of modular polypropylene sports flooring tiles for indoor and outdoor use. Products include PrimePlay (outdoor), PowerGame+ (outdoor), SportGame PB (pickleball), Maple Select (indoor), Response HG (indoor), Response (indoor), and Defense (indoor/budget). Revenue is generated through one-time product sales to customers via the CourtBuilder network.
- Court Installation Services: Professional installation services provided by certified CourtBuilders including site preparation, concrete placement, subfloor preparation, and court installation. Services include design consultation, site assessment, and project management.
- Court Accessories: Accessories including basketball hoop systems (SlamSystem, Collegiate Pro, Solid Slam, Power Slam), lighting systems, ball containment and rebounders, and multi-purpose net systems. Sold alongside flooring products.
- Maintenance Services: Periodic cleaning and maintenance programs provided by CourtBuilders including annual inspections, cleaning, component checks and greasing, net replacement, and subsurface cleaning.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Small residential shooting courts |
| Unit Pricing | Multi-year contract | Mid-range residential courts |
| Unit Pricing | Multi-year contract | Premium multi-sport residential complexes |
| Unit Pricing | Multi-year contract | Commercial facility courts |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Sport Court product offering
Product offeringCore offering
Sport Court manufactures and distributes modular polypropylene interlocking tile sports flooring systems for indoor and outdoor athletic courts. The company sells distinct product lines (PrimePlay, PowerGame+, SportGame PB for outdoor; Maple Select, Response HG, Response, Defense for indoor) plus accessories like hoops, lighting, ball containment, nets, and SportBase base material. Products are sold exclusively through a global network of certified CourtBuilders who handle design, installation, and ongoing maintenance.
Product overview
Sport Court offers a modular sports flooring system with distinct product lines for indoor and outdoor applications. The outdoor portfolio includes PrimePlay™ (premium multi-sport surface with WetTrax wet-traction technology), PowerGame+™ (championship-level backyard game surface with Double-Tier shock absorption), and SportGame PB™ (pickleball-specific surface, Official Modular Tile of USA Pickleball). The indoor lineup features Maple Select™ (hardwood-look modular flooring), Response HG™ (championship surface for volleyball), Response™ (flooring solution for aging gym floors), and Defense™ (budget-friendly option for schools). The products share a common patented Lateral Forgiveness™ technology platform and 15-year limited warranty. Accessories include hoops (SlamSystem™), lighting, ball containment/rebounders, multi-purpose nets, and SportBase™ recycled base material. All products are installed exclusively through a global network of certified CourtBuilder™ installers.
Differentiator
Problem solved
Functional benefit
Brands
- CourtBuilder: Certified local dealer/installers who build and install Sport Court surfaces. A network of family business owners who are factory-trained, licensed, and insured.
- PrimePlay
- PowerGame+
- SportGame PB
- Maple Select
- Response HG
- Response
- Defense
- SportBase
- SlamSystem
- Lateral Forgiveness
Products and services
- PrimePlay™ Premium outdoor multi-sport surface for commercial and residential courts featuring WetTrax wet-traction technology and UV-resistant formula designed to last over 15 years without resurfacing.
- PowerGame+™ Outdoor game surface featuring patented Double-Tier shock absorbing grid and Lateral Forgiveness™ technology to reduce joint strain and fatigue during play.
- SportGame PB™ Outdoor surface engineered specifically for pickleball, designed to reduce injury risk and support extended play. Recognized as the Official Modular Tile Surface of USA Pickleball.
- Maple Select™ Indoor modular sports flooring system combining the look, squeak, and consistent ball bounce of hardwood gym flooring with the safety and durability of modular construction.
- Response HG™ High-performance indoor modular surface serving as the Official Playing Surface of the NCAA® Volleyball Championships and USA Volleyball national teams, providing superior traction and shock absorption for nearly any sport.
- Response™ Indoor modular flooring system specially formulated to cover aging floors, providing improved shock absorption while avoiding costly abatement costs associated with replacing worn-out gym flooring.
- Defense™ Budget-friendly, low-maintenance modular indoor sports flooring system for facilities with limited budgets, suitable for elementary, middle school gyms, and activity centers.
- Sport Court Hoops Professional hoop systems with easily raised and lowered functionality, featuring half-inch tempered glass backboards designed for performance and safety.
- Light Systems Single and double headed lighting solutions enabling safe play after dark on outdoor courts.
- Ball Containment and Rebounders Ball containment systems with soft netting and rebounder systems for effective practice in soccer, tennis, baseball, basketball, and other sports.
- Multi-Purpose Net Systems Easy-to-use pulley and crank net systems allowing quick transition between sports like tennis, volleyball, badminton, and pickleball.
- SportBase™ High-performance concrete replacement base made from 100% recycled material engineered for use under Sport Court outdoor surfaces.
- SlamSystem™ Hoops Professional-style tempered glass backboard hoop systems available in Collegiate Pro, Solid Slam, and Power Slam variants.
- Court Installation Services Professional installation services provided by certified CourtBuilders, including site preparation, concrete placement, subfloor preparation, court installation, design consultation, site assessment, and project management.
- Court Maintenance Services Periodic cleaning and maintenance programs provided by CourtBuilders, including annual inspections, cleaning, component checks and greasing, net replacement, and subsurface cleaning.
Quantifiable outcome
- 99-100% ball response (DIN standard requires minimum 90%)
- +3 more outcomes
Companies that use Sport Court
Customer profileNamed customers8 records
Segments7 records
Ideal customer profiles4 records
Sport Court technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Sport Court partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered flagship and core.
- Eat. Learn. Play. FoundationflagshipFounded by Stephen and Ayesha Curry in 2019, Eat. Learn. Play. Foundation focuses on improving lives of children and families in Oakland and the Bay Area. Sport Court has built 25 courts for the foundation since 2019, transforming schoolyards into vibrant play spaces.
- SourcewellcoreSince 2014, Sport Court has been an Awarded Vendor with Sourcewell, a cooperative-purchasing public entity based in Staples, MN. Sourcewell uses a comprehensive RFP process to select approved vendors, satisfying open-bid requirements for public and governmental entities, schools, and non-profits.
- NCAAflagshipSport Court is an official court provider of NCAA, with products used for various collegiate championships and events.
- USA VolleyballflagshipSport Court is the official volleyball court supplier for USA Volleyball and NCAA Men's and Women's DII and DIII Volleyball Championships.
- FIBAflagshipOfficial supplier and approved basketball court flooring provider for FIBA (International Basketball Federation) events.
- USA PickleballflagshipSport Court is the Official Modular Tile Surface Partner of USA Pickleball. SportGame PB is recognized as the Official Modular Tile Surface of USA Pickleball.
- FIVBflagshipOfficial supplier for FIVB (International Volleyball Federation) events including world championships and international competitions.
- Nancy Lieberman CharitiesflagshipMore than decade-long partnership to bring Dream Courts to communities across the country. 128 Dream Courts installed nationwide, creating safe basketball courts for youth development and community engagement.
- Giants of AfricacorePartnership to empower youth and strengthen communities through sport in Africa. Creating spaces that inspire, uplift, and unite through basketball court construction.
- Curry BrandflagshipSport Court has partnered with Curry Brand to build safe places for kids to grow, learn, and have access to sport in Oakland. Part of broader Eat. Learn. Play. initiative.
- Under ArmourcorePartnership with Under Armour as part of Sport Court's team of partners including Nancy Lieberman Charities, Kaboom, Giants of Africa, and Eat. Learn. Play.
- KaboomcorePartnership with Kaboom as part of Sport Court's community partnership program focused on youth play and community development.
- Youth Olympic GamesflagshipSport Court surfaces chosen and approved for use at Youth Olympic Games events around the world.
- UEFA Futsal CupflagshipOfficial flooring supplier for UEFA Futsal Cup competitions at the European level.
- Asian Games and Asian Futsal ChampionshipscoreSport Court approved for use at Asian Games and Asian Futsal Championships.
- Japan Basketball LeaguecoreApproved sports flooring provider for Japan Basketball League professional basketball competitions.
- International Handball FederationcoreApproved modular flooring supplier for International Handball Federation events.
- International Tennis FederationcoreApproved modular flooring supplier for International Tennis Federation events.
- Nike Tournament of ChampionsflagshipOfficial court provider for Nike Tournament of Champions youth basketball events.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Sport Court competitors and assessment
Company assessmentBroad incumbents
- Regupol America:
- Robbins Sports Surfaces: Robbins Sports Surfaces is a heritage US manufacturer of hardwood and engineered sports flooring systems for gyms, with overlapping NCAA/collegiate indoor flooring accounts that compete against Sport Court's Response HG line.
- Mondo (Mondo S.p.A.): Mondo is an Italy-based global manufacturer of athletic tracks, gym flooring, and competition surfaces, supplying Olympic and international venues and competing with Sport Court on high-performance indoor sports flooring contracts.
- Tarkett Sports: Tarkett Sports is the sports flooring division of the global flooring giant Tarkett, offering hardwood, vinyl, and modular surfaces for gyms, running tracks, and competition venues, competing in the same institutional/commercial sports flooring segment.
- Gerflor: Gerflor is a large France-based global resilient flooring group that co-brands with Sport Court and provides adjacent vinyl and specialty flooring across commercial, healthcare, and sport segments; it represents both a parent/affiliate and a broader incumbent overlapping on sports flooring.
- Connor Sports (Sportsfield Specialties): Connor Sports is a long-established US manufacturer of maple hardwood and modular athletic flooring for schools, colleges, and professional arenas, competing primarily in the indoor gym flooring segment where Sport Court's Maple Select and Response products compete.
Direct peers
- SnapSports: SnapSports is a Utah-based direct competitor to Sport Court in modular sports flooring tiles for basketball, pickleball, and multi-sport courts, with overlapping residential and athletic-facility customer segments and a comparable dealer/installer GTM.
- Versacourt: Versacourt manufactures modular polypropylene sport tiles for basketball, pickleball, tennis, and multi-sport courts, directly competing with Sport Court's PowerGame+ and SportGame PB product lines in the residential and commercial market.
- Mateflex: Mateflex produces interlocking modular sport flooring tiles for indoor and outdoor athletic facilities, with a similar product architecture (interlocking polypropylene) and overlapping customer base of schools, parks, and recreation centers.
- SnapLock Industries: SnapLock Industries manufactures modular interlocking sport tiles for basketball, volleyball, and multi-sport courts, using a comparable tile technology stack and competing for residential and institutional installations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights8 records
Customer concentration
Sport Court social profiles
Digital presenceSport Court compliance and trust
Trust signalCompliance2 records
Sport Court financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sport Court leadership team
Management profileNumber of profiles
Profiles2 records
Sport Court funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sport Court M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sport Court
What does Sport Court do?
Sport Court manufactures and distributes modular polypropylene interlocking tile sports flooring systems for indoor and outdoor athletic courts. The company sells distinct product lines (PrimePlay, PowerGame+, SportGame PB for outdoor; Maple Select, Response HG, Response, Defense for indoor) plus accessories like hoops, lighting, ball containment, nets, and SportBase base material. Products are sold exclusively through a global network of certified CourtBuilders who handle design, installation, and ongoing maintenance.
Is Sport Court a public or private company?
Sport Court is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sport Court founded?
Sport Court was founded in 1974. It employs 251 to 500 people.
Where is Sport Court based?
Sport Court is headquartered in Salt Lake City, United States, in the North America region.
How does Sport Court make money?
Four revenue lines are on record. Sports Flooring Products are the primary driver. The others are court Installation Services, court Accessories and maintenance Services.
Who are Sport Court's main competitors?
Broad incumbents on record are Regupol America, Robbins Sports Surfaces, Mondo (Mondo S.p.A.), Tarkett Sports, Gerflor and Connor Sports (Sportsfield Specialties). Direct peers are SnapSports, Versacourt, Mateflex and SnapLock Industries.
Does Sport Court have an API?
No public API is recorded for Sport Court.
What industry is Sport Court in?
Sport Court's product category is Sports Flooring. Its primary akta.pro industry code is IMADAJAI, Sports & Performance Flooring (Gym, Courts, Tracks), with a secondary code of EDAEAIAG, Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards). Its NAICS code is 33992 and its SIC code is 3949.