Stellar Agency

What Stellar Agency does

Stellar Agency is a privately held, boutique digital agency founded in 2013 by Martin Pedersen, headquartered in the South Bay area of Los Angeles with additional offices in Copenhagen and Hyderabad. The firm specializes in complex enterprise digital transformation, with a 70% enterprise / 30% branding business mix and an average client tenure exceeding six years. Its service portfolio spans three core lines — Digital Ecosystems (CMS implementation and managed services across 15+ platforms including Optimizely, Sitecore, Drupal, WordPress, Bloomreach, Hygraph, Umbraco, and Episerver), AI Integration (data foundation, predictive UX, conversational intelligence, and a 90-Day AI Accelerator), and Social Media Marketing — plus a localized sub-brand, Local 2 Local, targeting South Bay enterprises.

The agency's technical differentiation rests on certified partnerships with major CMS vendors, a proprietary Unified Enterprise Experience (UEE) Framework, and the 90-Day AI Accelerator methodology. It is positioned around a "Digital Hygge" philosophy emphasizing trust, calm execution, and long-term partnership. Notable enterprise clients include Hewlett Packard Enterprise (a 9-year engagement integrating 9 legacy systems with 2.5M lines of code written, lifting customer satisfaction by 54%), KB Home (50% satisfaction lift on a homebuyer experience rebuild), Port of Long Beach (digital transformation across 11 divisions, +50% traffic), Bill & Melinda Gates Foundation (intranet serving 1,800 global employees), and Cedars-Sinai (usability evaluation supporting an FDA 501(K) submission).

Revenue is generated through professional services (project-based enterprise engagements) and managed services (recurring CMS maintenance, hosting, and support). Pricing is custom and quote-based with no public disclosure. In January 2026, Stellar announced a strategic partnership with Coastal Collective (COCO), bringing COCO founder Brooke Apffel into Stellar's leadership circle to lead social strategy. Distribution is exclusively direct enterprise sales with no reseller, marketplace, or self-serve channel. The firm reports 1-10 employees and has not disclosed external funding.

Name

Stellar Agency

Legal name

Stellar Agency

Website

https://stellaragency.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Stellar Agency is a boutique digital agency founded in 2013 that delivers enterprise CMS implementation, AI integration, and social media marketing services to complex organizations. It serves enterprise clients including Hewlett Packard Enterprise, KB Home, Port of Long Beach, and the Bill & Melinda Gates Foundation with an average 6+ year client tenure.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Advertising Agencies (541810), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Advertising Agencies (7311), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Enterprise Architecture & IT Operating Model (BPAHAEAB)

Keywords

• Digital transformation services
• CMS implementation services
• Enterprise web design
• AI integration consulting
• Brand strategy services

Headquarters

HQ city

Redondo Beach

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Professional Services - Digital Strategy & Consulting: Core revenue stream from providing digital strategy, UX design, branding, technology architecture, and consulting services to enterprise clients. Engagements are typically project-based with multi-year client relationships.
2. Managed Services: Ongoing CMS management, maintenance, hosting, and support services. Provides recurring revenue through long-term client partnerships.
3. Social Media Marketing Services: Social strategy, content development, channel management, and paid social services. Enhanced by partnership with Coastal Collective for social-first capabilities.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Stellar Agency is a digital agency that helps complex enterprises design, build, and manage digital ecosystems through CMS platform selection and implementation, full-stack development, UX/UI design, branding, and managed services. Its three core service lines are Digital Ecosystems (CMS solutions), AI Integrations (data foundations, predictive UX, conversational AI, and a 90-Day AI Accelerator), and Social Media Marketing (strategy, content, paid social, community management). Engagements are typically multi-year, custom, enterprise-grade projects.

Product overview

Stellar Agency is a digital agency offering three core service lines — Digital Ecosystems (CMS solutions), AI Integrations, and Social Media Marketing — plus a localized sub-brand called Local 2 Local targeting South Bay enterprises. Digital Ecosystems is the foundational CMS-focused offering for enterprise organizations covering platform selection, implementation, governance, and ongoing support. AI Integrations extends that platform layer with practical AI capabilities including predictive UX, AI-powered discovery, conversational intelligence, and a 90-Day AI Accelerator program. Social Media Marketing, now expanded through the January 2026 partnership with Coastal Collective (COCO), delivers social-first brand growth strategies. Local 2 Local provides South Bay-focused digital strategy as a specialized niche service.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Ecosystems CMS-focused service helping enterprise organizations select, implement, configure, and manage content management system platforms. Includes evaluation and selection, configuration and implementation, content governance, user training, performance monitoring, and ongoing maintenance and support across platforms such as Optimizely, Sitecore, Drupal, WordPress, Bloomreach, Hygraph, Umbraco, and Episerver.
• AI Integrations Enterprise AI integration services that make AI practical, purposeful, and profitable. Includes data foundation development, purchase funnel optimization, and customer service AI solutions (AI copilots and conversational intelligence). Features a 90-Day AI Accelerator program taking enterprises from idea to working prototype in 90 days for faster validation and measurable results.
• Social Media Marketing Social-first digital strategy and social media marketing services. Includes social strategy and roadmap, social channel management, content development, paid social, community management, engagement playbooks, and influencer and partner collaboration strategies. Enhanced through partnership with Coastal Collective (COCO).
• Local 2 Local Specialized digital strategy service for South Bay (Los Angeles area) enterprises, combining local community insight with national and international digital expertise to help local businesses scale. Emphasizes face-to-face collaboration and community-rooted relationships.

Quantifiable outcome

• 54% increase in customer satisfaction (HPE portal)
• +6 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Coastal Collective (COCO)coreStrategic or Co-development Partner · 26 January 2026Strategic partnership announced January 26, 2026 combining COCO's community-driven, social-first approach with Stellar's digital, web, and technology capabilities. COCO maintains its name, brand identity, and team under Brooke Apffel leadership. Creates unified social-first and digital-powered agency model. Both agencies continue serving clients independently while collaborating across strategy, innovation, creative direction, and platform development.
• OptimizelycoreTechnology or IntegrationCertified partnership providing Early Access and Advanced Features for enterprise clients. As a certified partner, Stellar gains access to beta features and specialized support for implementing Optimizely CMS platforms.
• SitecorecoreTechnology or IntegrationCertified partnership providing Early Access and Advanced Features for enterprise clients. Enables Stellar to deliver specialized Sitecore implementations with enhanced support and capabilities.
• DrupalcoreTechnology or IntegrationCertified partnership enabling Stellar to deliver specialized Drupal CMS implementations with enhanced support and access to advanced platform features.
• Lind MarineminorImplementation/ SI/ Consulting PartnerClient engagement resulting in new marketing website. CEO Jon Slangerup provided testimonial praising the partnership for creating a powerful marketing platform.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• VMLY&R: Global creative, brand, and customer experience agency overlapping with Stellar across branding, social media marketing, and digital transformation engagements for enterprise clients.
• Accenture Song: Global experience and technology practice within Accenture targeting enterprise digital transformation, content platforms, and AI. Competes for the same enterprise digital programs as Stellar with vastly larger delivery capacity.
• AKQA: Global design and innovation agency within WPP serving enterprise clients on digital experience, brand, and AI. Comparable to Stellar's integrated creative-plus-technology positioning, but with significantly larger resources.
• R/GA: Large creative and technology agency under IPG serving enterprise transformation, digital product, and AI initiatives. Overlaps with Stellar across digital strategy, design, and emerging technology practices, with broader scale and brand portfolio.
• Deloitte Digital: Enterprise consulting arm with a dedicated digital experience and CMS implementation practice. Directly competes for the same enterprise digital transformation RFPs as Stellar but offers much broader scale and advisory depth.

Direct peers

• Huge: Boutique-scale digital agency serving enterprise clients on strategy, design, and technology transformation. Mirrors Stellar's enterprise field-sales motion and CMS/UX integration depth, though at meaningfully larger scale.
• Horizontal Digital: Boutique digital experience agency focused on enterprise CMS, commerce, and AI implementation. Closely comparable to Stellar's Optimizely/Sitecore/Drupal-led service mix and enterprise go-to-market motion.
• Slalom: Consultancy with a strong digital transformation and technology practice serving mid-market and enterprise clients. Comparable to Stellar on enterprise digital strategy, AI integration, and CMS-adjacent implementation work.
• Valtech: Global digital agency specializing in enterprise digital transformation, CMS implementation, and experience platforms. Closely comparable to Stellar's Digital Ecosystems and AI Integration service lines for complex enterprise buyers.
• Code and Theory: Digital-first creative and technology agency serving enterprise clients on web, CMS, and product experiences. Comparable to Stellar's strategy-to-deployment model and enterprise client mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@stellaragency8613
• Facebookfacebook.com/StellarAgency
• LinkedInlinkedin.com/company/stellar---digital-design-agency
• Xx.com/stellaragency

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stellar Agency