Vizergy

What Vizergy does

Vizergy is a Jacksonville, Florida-based private digital marketing agency serving the global hospitality industry, founded circa 1998-1999 (originally as Secure-res) and operating with 51-100 employees. The company delivers a proprietary platform-plus-services stack centered on the Vizergy Marketing System (VMS), a hospitality-specific CMS that bundles codeless editing, built-in SEO, structured data for AI discoverability, ADA compliance scanning, booking engine integration, and analytics dashboards. The product portfolio also includes the Vizergy Booking Engine, SECURE-RES.COM central reservation system, TargetingHub data marketing platform (PMS-integrated audience segmentation), AI Search Readiness Audit, AI Search Optimization Dashboard, and AI Reviews Summary. Visergy applies computer vision, natural language processing, generative content creation, and predictive analytics across the platform to optimize for AI-powered search engines and LLMs such as Google AI Overview and ChatGPT.

Name

Vizergy

Legal name

Vizergy

Website

https://vizergy.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Hospitality Marketing Software

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Guest Experience & Engagement (CRM, Messaging, Loyalty) (THALACAF)

akta.pro secondary industry

Reputation Management & Guest Feedback (THALACAK)

Keywords

• Hospitality digital marketing
• Hotel website design
• Booking engine software
• Hotel SEO services
• Property management integration

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Digital Marketing Services Subscription: Recurring subscription-based digital marketing services including website hosting, CMS management, SEO, paid media, email marketing, and analytics bundled under the Vizergy Marketing System. Clients receive ongoing strategic account management, platform updates, and support as part of their service contract.
2. Custom Website Design & Development: One-time fees for custom-designed hotel websites, with additional revenue from ongoing hosting and maintenance subscriptions. Template-based website options also available at lower price points.
3. Booking Engine & CRS Integration: Revenue from booking engine integration, Central Reservation System (CRS), and GDS connectivity services. Generates both per-transaction and recurring platform fees.
4. White-Label Platform Licensing: White-label licensing of the Vizergy Marketing System to partner agencies and companies who rebrand and resell the platform under their own branding, generating recurring licensing revenue.
5. Professional Services: Additional revenue from strategic account management, dedicated project management, custom software integrations, and consulting services tailored to individual client needs.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Vizergy provides a proprietary hospitality-focused digital marketing platform (Vizergy Marketing System/VMS) combined with full-service digital marketing, custom website design, SEO, paid media, booking engine integration, CRS/GDS connectivity, and AI discoverability tools. The offering is delivered as a bundled recurring subscription that pairs technology with dedicated strategic account management for hotels, resorts, restaurants, and casinos.

Product overview

Vizergy offers a platform-plus-modules architecture centered on the Vizergy Marketing System (VMS), a comprehensive CMS for hospitality websites. The platform integrates with booking engines, PMS, and channel managers. Add-on modules include TargetingHub for AI-powered guest segmentation, the AI Search Readiness Audit for AI search optimization, an integrated booking engine, custom software integrations, and ADA performance analysis. Additional services include email marketing and white label solutions. The platform recently integrated AI capabilities including content generation, automated image analysis with alt text, and AI-powered reporting and analytics.

Differentiator

Problem solved

Functional benefit

Products and services

• Vizergy Marketing System (VMS)
• TargetingHub
• AI Search Readiness Audit
• Vizergy Booking Engine
• SECURE-RES.COM Reservation System
• AI Search Optimization Dashboard
• AI Reviews Summary
• Custom Website Design and Development
• White-Label Platform Licensing
• Digital Marketing Services (SEO and Paid Media)

Quantifiable outcome

• Abaco Beach Resort achieved consistent year-over-year revenue increases through Vizergy's channel manager integration and SynXis booking engine.
• +5 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature14 records

Partnerships

Two partnerships are on record, tiered core and minor.

• McGuinness MediacoreGTM or Marketing Partner · 23 August 2021Vizergy partnered with McGuinness Media, a Rhode Island-based full service ad agency, to develop and manage Bally's Corporation's websites on Vizergy's Digital Sales & Marketing System. McGuinness Media contributes creative and advertising services while Vizergy provides the technology platform and digital marketing infrastructure. This is a co-selling partnership where both firms deliver complementary capabilities to shared enterprise clients.
• HSMAI South FloridaminorGTM or Marketing PartnerVizergy partnered with HSMAI South Florida (Hospitality Sales and Marketing Association International) to deliver Webinar Wednesdays, a series of four educational webinars covering Website Design, SEO Fundamentals, Paid Media Essentials, and Data & Analytics. Vizergy team members served as presenters, positioning Vizergy as a hospitality marketing authority.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Travel Tripper: Hospitality digital marketing agency and booking engine provider serving hotels and resorts with proprietary technology and direct-booking-focused services, directly comparable to Vizergy's VMS-plus-booking-engine stack.
• HeBS Digital: Hospitality-exclusive digital marketing agency offering website design, SEO, SEM, and direct-booking strategy to hotel chains and independent properties, competing for the same enterprise hospitality clients as Vizergy.
• Milestone Inc. Digital marketing agency specializing in hospitality and multi-location brands, offering CMS platforms, SEO, paid media, and analytics, with comparable customer mix (hotels, resorts, restaurant groups) to Vizergy.
• Leonardo: Hospitality-focused visual content and digital media platform providing hotel imagery, video, and AI-driven merchandising tools, overlapping with Vizergy's hotel marketing and content capabilities.
• SHR (Sceptre Hospitality Resources): Hospitality technology vendor offering booking engine, CRS, and digital marketing services to hotels and resorts, closely comparable to Vizergy's VMS and SECURE-RES CRS offerings.
• Avvio: Hotel booking engine and digital marketing platform provider targeting independent and boutique hotels, with comparable direct-booking and marketing technology positioning to Vizergy.
• Net Affinity: Hospitality digital marketing agency offering website design, booking engine integration, SEO, and paid media to hotels, serving a similar mid-market and independent hotel customer base as Vizergy.
• Tambourine: Digital marketing agency exclusively serving hotels, resorts, and tourism clients with website design, CRM, and direct-booking campaigns, comparable to Vizergy's hospitality-only vertical focus.

Broad incumbents

• SiteMinder: Broader hotel commerce platform offering channel manager, booking engine, and PMS-adjacent marketing tools at scale; overlaps with Vizergy's booking and distribution integrations but with substantially larger global footprint and capital base.
• Salesforce: Enterprise CRM and marketing cloud platform with a hospitality vertical offering (including Hotel CRM and Marketing Cloud), representing a broad incumbent threat to Vizergy's TargetingHub-style guest data marketing capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/vizergy
• Facebookfacebook.com/vizergy
• LinkedInlinkedin.com/company/vizergy
• Instagraminstagram.com/vizergy

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vizergy