Sri Lanka Cricket

What Sri Lanka Cricket does

Sri Lanka Cricket (SLC) is the official national cricket governing body of Sri Lanka and a full member of the International Cricket Council. The organization administers international cricket across Men's, Women's, Under-19, A-Team, and Emerging squads; runs a layered domestic pyramid comprising the National Super League, Major Club Tournaments, and the National Development Centre; and operates the franchise-based Lanka Premier League (LPL), currently in its 6th edition for 2026, with five franchise teams (Jaffna Kings, Galle Gallants, Dambulla Sixers, Kandy Royals, Colombo Kaps) and a newly added Lanka T10 Super League. Its commercial platform spans ticketing through mycricket.com.lk and BookMyShow, international and domestic broadcasting rights, and a multi-brand sponsorship portfolio that includes Sony Pictures Networks, Elephant House, Nawaloka, Masuri, and Moose Clothing.

SLC's technology stack centers on a digital ticketing frontend (mycricket.com.lk) with BookMyShow integration, live streaming infrastructure, and a match-center analytics surface — collectively functioning as an information and transaction portal rather than a standalone software product. Revenue mechanics are diversified across ticket sales (LKR 500–5,000 per LPL ticket), broadcast licensing, sponsorships, and franchise economics, with the company's regulatory monopoly on sanctioned cricket in Sri Lanka acting as the structural anchor for all commercial activity. The customer base comprises individual cricket fans and spectators (B2C), elite national team players, domestic clubs and emerging players, and the small set of LPL franchise owners and corporate sponsors.

Name

Sri Lanka Cricket

Legal name

Sri Lanka Cricket

Website

https://srilankacricket.lk

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

101–250 employees

Short description

Sri Lanka Cricket is the national governing body for cricket in Sri Lanka, administering international teams, domestic competitions, and the Lanka Premier League franchise T20 tournament, with revenue from broadcasting, ticketing, sponsorships, and franchise operations.

Ownership category

akta.pro rank

Headquarters

HQ city

Colombo

HQ country

Sri Lanka

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. International Cricket Operations: Organizing international matches, bilateral series, and ICC tournaments including Test series, ODIs, and T20Is against touring nations
2. Lanka Premier League (LPL): Premier domestic T20 tournament with international flavor, featuring franchise teams (Jaffna Kings, Galle Gallants, Dambulla Sixers, Kandy Royals, Colombo Kaps) with player auctions, broadcast rights, and ticket sales
3. Ticket Sales: Direct ticket sales for international and domestic matches via BookMyShow and mycricket.com.lk platforms
4. Broadcasting Rights: Television and digital broadcasting rights for international and domestic cricket matches
5. Sponsorships: Corporate sponsorships and brand partnerships displayed on official website andMatch venues

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Sri Lanka Cricket is the official national cricket governing body of Sri Lanka, organizing international bilateral tours, ICC events, and domestic cricket competitions including the Lanka Premier League (LPL), National Super League, and Major Club Tournament. It operates national team programs for men's, women's, Under-19, A Team, and Emerging squads, and runs a Coach Education Unit and National Development Centre for player talent identification. The organization monetizes these activities through ticket sales (via BookMyShow and Mycricket platforms), broadcasting rights, corporate sponsorships, and LPL franchise fees.

Product overview

Sri Lanka Cricket operates as the national cricket governing body, managing international and domestic cricket operations through its website platform. The organization administers multiple cricket programs including international matches (Sri Lanka Men, Women, U19, A Team, Emerging teams), domestic competitions (National Super League, Major Club Tournaments, Women's Super4), and franchise-based T20 cricket (Lanka Premier League - LPL). Additional services encompass ticketing for matches via BookMyShow and Mycricket platforms, live streaming capabilities, coach education programs via TeamApp, media resources including video highlights and photographs, player development initiatives, and annual reporting. The website functions primarily as an information portal and transaction platform for cricket operations rather than a standalone software product.

Differentiator

Problem solved

Functional benefit

Brands

• Lanka Premier League (LPL): Sri Lanka's premier domestic T20 cricket tournament with international flavor, featuring franchise teams.

Products and services

• Lanka Premier League (LPL) Franchise-based domestic T20 cricket tournament with international player participation, featuring five franchise teams competing through player auctions and live match broadcasts. Targeted at cricket fans in Sri Lanka and broadcast audiences internationally.
• Sri Lanka Men's International Cricket Program International bilateral tours and ICC event participation for the Sri Lanka national men's cricket team across Test, ODI, and T20I formats. Targeted at cricket fans, broadcasters, and the ICC competitive framework.
• Sri Lanka Women's International Cricket Program International bilateral tours for the Sri Lanka national women's cricket team across ODI and T20I formats. Targeted at cricket fans and women's cricket development stakeholders.
• National Super League (NSL) Premier domestic cricket competition providing a structured pathway for elite club cricketers to compete for national team selection. Targeted at domestic cricket players and fans.
• Men's Major Club Tournament Domestic club cricket competition for men's clubs across Sri Lanka, serving as a foundational tier of the domestic cricket structure. Targeted at club cricketers and local fan bases.
• Women's Super 4 Tournament Domestic women's cricket competition featuring the top women's teams. Targeted at women's cricket players and fans.
• Coach Education and Certification Program Structured coaching education, certification, and pathway programs for cricket coaches in Sri Lanka. Targeted at current and aspiring cricket coaches.
• National Development Centre (NDC) Program Player talent identification and development program run through the National Development Centre, supporting grassroots-to-elite cricket pathways. Targeted at aspiring young cricketers across Sri Lanka.
• LPL Player Registration Portal Online portal enabling cricketers to register for the LPL player auction. Targeted at domestic and international cricketers seeking LPL participation.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Sony Pictures NetworksminorOthersBroadcasting partner and sponsor visible on the Sri Lanka Cricket website. Provides television broadcasting infrastructure and content distribution capabilities.
• ITW GlobalminorOthersCorporate sponsor of Sri Lanka Cricket, appears in the sponsor section of the official website.
• Moose Clothing CompanyminorOthersApparel sponsor visible in the partner logos section of the SLC website.
• The IPG GroupminorOthersMarketing and communications partner appearing in the sponsor section.
• MasuriminorOthersCricket equipment brand sponsor visible in the partner logos section.
• SunquickminorOthersBeverage brand sponsor appearing in the sponsor section of the website.
• Elephant HouseminorOthersOfficial carbonated beverage partner of Sri Lanka Cricket. The Elephant House brand is prominently featured in the sponsors section.
• RIDE Energy DrinkminorOthersEnergy drink brand sponsor visible in the partner logos section.
• NawalokaminorOthersHealthcare conglomerate sponsor appearing in the Sri Lanka Cricket sponsor section.
• Talent TVminorOthersTelevision network partner appearing in the sponsor logos section.
• BookMyShowcoreChannel Partner/ Reseller/ DistributorPrimary ticketing partner for Lanka Premier League tickets. Tickets for LPL 2026 are available for purchase via BookMyShow platform (in.bookmyshow.com). Ticket prices range from LKR 500 to LKR 5000 across different categories.
• ICC (International Cricket Council)coreStrategic or Co-development PartnerWorld cricket governing body of which Sri Lanka Cricket is a full member. Participates in ICC World Test Championship, ICC events, and follows ICC Future Tours Programme.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cricket Australia: Australian national cricket governing body and operator of the Big Bash League. Comparable as an ICC Full Member with a major T20 league (BBL), but materially richer broadcasting rights and larger commercial footprint; useful upper benchmark.
• England and Wales Cricket Board (ECB): England's national cricket governing body and operator of The Hundred. Comparable as an ICC Full Member with a flagship domestic T20 competition, but with a much deeper sponsorship and broadcast market.
• Board of Control for Cricket in India (BCCI): The Indian national cricket governing body and operator of the IPL. Directly comparable as a fellow ICC Full Member national federation, but materially larger in market scale, revenue, and commercial reach; useful as the upper-bound benchmark for SLC.

Direct peers

• Cricket South Africa: South Africa's national cricket governing body, which runs the SA20 franchise league. Comparable in scale and structure to SLC — ICC Full Member, runs franchise T20, hosts bilateral tours — and provides a reference point for emerging-market cricket economics.
• Caribbean Premier League (CPL): The Caribbean Premier League is a franchise T20 cricket league run under Cricket West Indies. Directly comparable to SLC's Lanka Premier League as a smaller-market T20 franchise league reliant on international player signings and broadcast export.
• Zimbabwe Cricket: Zimbabwe's national cricket governing body. Comparable as a smaller ICC Member federation with constrained commercial scale; useful as a lower-bound benchmark for SLC's commercial trajectory.
• Bangladesh Cricket Board (BCB): Bangladesh's national cricket governing body, operator of the Bangladesh Premier League. Most directly comparable in scale and economic context to SLC; similar mix of international match hosting, franchise T20 league, and player development pathways.
• Pakistan Cricket Board (PCB): Pakistan's national cricket governing body, operator of the Pakistan Super League. Closely comparable peer to SLC: similar South Asian market size, comparable ICC FTP schedule, similar macro/FX exposure, and a domestic franchise T20 league as a core commercial asset.

Others

• International Cricket Council (ICC): Global governing body of cricket and the parent entity that allocates FTP, distributes ICC event revenues, and sets commercial rules. Not a competitor but a structural counterparty whose FTP and event calendar materially shape SLC's revenue trajectory.

Regional players

• Afghanistan Cricket Board (ACB): Afghanistan's national cricket governing body. Comparable structurally as a smaller, emerging ICC Member federation with growing domestic competitions and constrained commercial base, though operating in a different geopolitical context.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Customer concentration

• Xx.com/OfficialSLC
• YouTubeyoutube.com/srilankacricket
• Facebookfacebook.com/srilankacricket
• Instagraminstagram.com/officialslc
• LinkedInlinkedin.com/company/sri-lanka-cricket

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sri Lanka Cricket