WebSelf

What WebSelf does

WebSelf is a Quebec-based, privately-held SaaS company founded in 2009 that operates a cloud-based no-code website builder targeted at small business owners, artisans, entrepreneurs, creatives, and individuals. The platform centers on a drag-and-drop editor that allows users to create, customize, and publish professional websites, blogs, and online stores without coding knowledge. Supporting technology includes AI-assisted automated site generation based on a questionnaire, responsive mobile-ready templates, built-in SEO tools, and a bundled e-commerce module with payment processing via Stripe and PayMill, multi-currency support, and shipping/tax configuration. The platform is offered in English, French, and Spanish and serves markets in Canada, France, and Spain.

WebSelf operates on a freemium + tiered subscription revenue model, providing a 30-day free trial and tiered annual plans: Basic ($107/yr), Pro ($167/yr), and eCommerce ($221/yr), with multi-year discounts. Annual plans bundle custom domain registration, professional email addresses, multilingual functionality, additional storage, advanced statistics, and priority support. Secondary revenue streams include a custom website-building service and an affiliate program (via Affilae) offering up to 30% commission per referral. Distribution is primarily direct, self-serve, and product-led through webself.net, supplemented by an affiliate/partner network and complementary partnerships with FreeLogoDesign, Legalstart, and Momenteo that embed WebSelf in a broader SMB entrepreneur toolkit.

The company has operated without disclosed external funding, maintaining a small team of 11–50 employees since launch. Cumulative outputs include 5M+ websites created since 2009, a 4.3/5 customer rating across 1,116 eKomi reviews, and active product evolution including the 2024 launch of WebSelf Simple, a simplified editor variant with integrated e-commerce. The company holds a registered WebSelf trademark and is operationally headquartered in Quebec, Canada, despite one firmographic reference to a Turkey location that is inconsistent with first-party Quebec branding across multiple sources.

Name

WebSelf

Legal name

WebSelf

Website

https://webself.net

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

WebSelf is a Quebec-based, privately-held no-code SaaS website builder founded in 2009, serving SMBs, artisans, and entrepreneurs across Canada, France, and Spain with drag-and-drop website, blog, and online store creation through tiered annual subscriptions starting at $107/yr.

Ownership category

akta.pro rank

Product category

Website Builder Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Low-Code/No-Code Application Platforms (HDAEAKAA)

Keywords

• Website builder software
• No-code platform
• Drag-and-drop editor
• E-commerce solutions
• Cloud web hosting

Headquarters

HQ city

Çan

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription Plans: WebSelf generates revenue through tiered subscription plans (Basic, Pro, eCommerce) with monthly and annual billing options. Paid plans unlock features like custom domains without WebSelf branding, professional email addresses, additional storage, multilingual support, advanced statistics, and priority support.
2. Freemium Trial: Free 30-day trial offering 25 pages, subdomain hosting, secure hosting, and optimized SEO. Users can continue with free tier or upgrade to paid plans after the trial period.
3. Affiliate Program: Partners and affiliates earn commissions (up to 30%) when they refer customers who sign up for premium plans. Commission amounts range from $32 to $296 per sale depending on the plan type.
4. Custom Website Services: WebSelf experts offer custom website creation services for clients who need specialized assistance, creating custom websites, landing pages, and e-commerce stores on demand.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

WebSelf is a cloud-based, no-code SaaS website builder that lets users create professional websites, blogs, and online stores through a drag-and-drop editor with AI-assisted automated site generation. The platform bundles hosting, custom domain options, SEO tools, and an integrated e-commerce module that supports inventory, multi-currency payments via Stripe and PayMill, and shipping/tax configuration. Free 30-day trials convert into tiered annual or monthly subscription plans (Basic, Pro, eCommerce).

Product overview

WebSelf is a Quebec-based no-code website builder platform that enables users to create professional websites, blogs, and online stores without technical knowledge. The core product is the WebSelf Website Builder (including the newer WebSelf Simple editor variant), which offers drag-and-drop functionality, 200+ design templates, mobile-responsive layouts, and built-in SEO tools. The platform integrates a complete eCommerce module for online selling and includes a Blog feature for content publishing. Supporting products include WebSelf Academy (free interactive training), Custom Website Service (professional build-out), Domain Registration, and an Affiliate Program. All plans include hosting with SSL security. The offering is designed for small businesses, entrepreneurs, artisans, and creatives who need accessible web presence without coding skills.

Differentiator

Problem solved

Functional benefit

Products and services

• WebSelf Website Builder Cloud-based no-code SaaS website builder with a drag-and-drop editor, AI-assisted site generation, 200+ templates, mobile-responsive designs, built-in SEO tools, hosting, and domain options. Targeted at small business owners, entrepreneurs, artisans, and individuals who want a professional online presence without technical skills.
• WebSelf Simple Streamlined version of the WebSelf editor designed for faster, simpler website and online store creation with easier section and page generation. Targeted at users wanting a more guided, less complex site-building experience.
• WebSelf Online Store / eCommerce Integrated e-commerce module enabling users to manage inventory, process orders, accept payments via Stripe and PayMill, support multiple currencies, and configure shipping and taxes. Targeted at small merchants and artisans wanting to sell online within the WebSelf platform.
• WebSelf Blog Built-in blog module allowing users to publish articles, share content, and engage with their community. Includes SEO benefits and content publishing capabilities. Targeted at bloggers, content creators, and businesses wanting to publish articles on their site.
• WebSelf Academy Free interactive training platform offering courses on web design, digital marketing, blogging, and eCommerce management, with a peer-support forum. Targeted at WebSelf users and aspiring website owners seeking to build skills.
• WebSelf Custom Website Service Professional custom website creation service where WebSelf experts build websites, landing pages, or online stores for clients lacking time or technical expertise. Targeted at customers needing hands-on assistance with their online presence.
• WebSelf Affiliate Program Affiliate program allowing partners to earn commissions (up to 30%, ranging from $32 to $296 per sale) for referring customers who sign up for WebSelf premium plans via the Affilae platform. Targeted at website owners, social media influencers, and agencies.
• Domain Registration Domain name registration and transfer service offering extensions including .com, .be, .ca, .fr, .net, and .org. Custom domain without WebSelf branding is included with annual subscriptions. Targeted at WebSelf users who want a branded web address.
• Web Hosting Cloud-based web hosting bundled with all WebSelf plans, providing secure infrastructure, SSL certificates, automatic updates, and guaranteed uptime. Targeted at WebSelf users requiring managed hosting for their websites.

Quantifiable outcome

• 5 million+ websites, blogs, and online stores created since 2009
• +2 more outcomes

Named customers11 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• La Grande Journée des Petits EntrepreneurscoreGTM or Marketing Partner · 1 January 2020Unique event inspiring and educating school-age youth by giving them entrepreneurial experience. WebSelf has been partner and sponsor since 2020, offering participants the possibility to create an online store.
• FreeLogoDesignminorGTM or Marketing PartnerLogo creation tool partner offering flexible logo editor for users to create and customize logos for use on websites, business cards, envelopes, and social media. Allows users to create professional logos without additional cost.
• Défi OSEntreprendrecoreGTM or Marketing PartnerAnnual entrepreneurship challenge mission to inspire entrepreneurial desire to build a proud, innovative, committed, and prosperous Quebec. Reaches 50,000+ people annually from preschoolers to business creators. WebSelf is proud to be a partner for the Capitale-Nationale region.
• LegalstartminorGTM or Marketing PartnerOnline legal services platform for microenterprises and SMEs in France, helping entrepreneurs manage administrative, legal, and accounting procedures independently.
• MomenteominorGTM or Marketing PartnerOnline billing and quote tool for entrepreneurs, allowing easy and free management of invoices, expenses, clients, and projects with clear financial overview.
• AffilaecoreChannel Partner/ Reseller/ DistributorAffiliate program management platform enabling partners to earn commissions (up to 30%) when referring customers who sign up for WebSelf premium plans. Partners can be website owners or social media influencers.
• NovaxisminorOthersTechnology infrastructure partner mentioned in footer logos alongside WebSelf and Momenteo.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Durable: Durable is an AI-first website builder that generates complete sites in seconds. Emerging competitor using generative AI to automate site creation that WebSelf's questionnaire-based AI aims to address.

Broad incumbents

• GoDaddy Website Builder: GoDaddy offers a website builder bundled with its dominant domain registration and hosting services. Broader incumbent competing with WebSelf across SMB pricing tiers and bundled offerings.
• WordPress.com: WordPress.com (Automattic) provides hosted website building with themes, blogging, and e-commerce. Broad incumbent with overlapping SMB, blogging, and content creation use cases compared to WebSelf.

Direct peers

• Squarespace: Squarespace is a design-forward no-code website builder targeting creatives and small businesses, with integrated e-commerce and templates. Direct competitor to WebSelf's professional website and creative/portfolio use cases.
• Webflow: Webflow is a no-code visual website builder targeting designers and agencies, with CMS and e-commerce capabilities. Direct competitor in the prosumer/agency segment that WebSelf's expert partner channel serves.
• Weebly: Weebly (owned by Block/Square) is a drag-and-drop website builder with integrated e-commerce. Direct competitor in the SMB website builder category, especially for small online sellers.
• Jimdo: Jimdo is a Europe-based no-code website builder with AI-assisted site creation, e-commerce, and similar SMB positioning. Direct competitor in the European SMB market where WebSelf operates in French and Spanish.
• Wix: Wix is the global market leader in no-code website builders, offering drag-and-drop editing, templates, e-commerce, and AI site generation (Wix ADI). Directly competes with WebSelf across all SMB segments and price tiers.
• Shopify: Shopify is the leading e-commerce platform with website-building capabilities. Directly competes with WebSelf's eCommerce plan and online store module for SMB sellers.
• Site123: Site123 is a no-code website builder emphasizing simplicity and multilingual support. Direct competitor targeting the same ease-of-use SMB segment as WebSelf.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/EnWebSelf
• YouTubeyoutube.com/user/WebSelfVideos
• Facebookfacebook.com/En.WebSelfnet
• Instagraminstagram.com/webself
• Pinterestpinterest.com/webself
• LinkedInlinkedin.com/company/acdh-organisation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WebSelf