JMI Reports

Property Risk Assessmentjmireports.com

JMI Reports is a privately held, family-owned InsurTech company founded in 1987 that provides property risk assessment reports and software (BlueSkyVUE, QuickVUE, RiskVUE) to insurance carriers, MGAs, and underwriters across all 48 contiguous U.S. states.

Company typePrivate
Founded1987
HeadquartersNorth Royalton, United States
Headcount101–250
GTM typeB2B
OfferingServices

What JMI Reports does

JMI Reports, Inc. is a privately held InsurTech company founded in 1987 that provides property risk assessment solutions to insurance carriers, Managing General Agents (MGAs), and underwriters across all 48 contiguous U.S. states. The company operates a hybrid model combining traditional boots-on-the-ground field surveys with a proprietary InsurTech software suite built around three core technologies: BlueSkyVUE (an aerial imagery and AI/data analytics platform with an adjuster/client portal at hq.blueskyvue.com), QuickVUE (a DIY mobile property data verification tool enabling homeowners to complete virtual inspections), and RiskVUE (a comprehensive interior/exterior risk assessment tool also referenced as RiskVUE IQ). Service delivery is organized across three vertical lines — Residential, Commercial, and Agribusiness — with specialized capability in agricultural properties including hobby farms, livestock confinement, dairy, grain, specialty, and equine operations.

The company generates revenue primarily through custom quote-based per-report and subscription pricing for property risk reports and platform access, supplemented by a minor branded-merchandise e-commerce line. Distribution is direct enterprise sales augmented by the QuickVUE self-service mobile channel; the website's primary conversion mechanism is a 'Schedule a Demo' call-to-action supported by budget-aligned proposal selling across all 48 contiguous states. Family-owned by the McKendry family (with over a century of combined insurance industry experience), JMI Reports operates from its Nashville, Tennessee headquarters and emphasizes long-standing carrier relationships, deep domain expertise in agribusiness risk, and an integrated digital-plus-field-service offering that combines aerial imagery, AI analytics, and trained field staff into a single vendor relationship.

JMI Reports firmographics

Firmographics

Name: JMI Reports
Legal name: JMI Reports, Inc.
Website: https://jmireports.com
Company type: Private
Founded year: 1987
Operating status: Operating
Headcount range: 101–250 employees
Short description: JMI Reports is a privately held, family-owned InsurTech company founded in 1987 that provides property risk assessment reports and software (BlueSkyVUE, QuickVUE, RiskVUE) to insurance carriers, MGAs, and underwriters across all 48 contiguous U.S. states.
Ownership category
akta.pro rank

JMI Reports industry classification

Industry

Product category: Property Risk Assessment
NAICS: Offices of Real Estate Appraisers (53132), Direct Title Insurance Carriers (524127), Offices of Real Estate Appraisers (531320)
SIC: Real Estate Agents & Managers (For Others) (6531), Fire, Marine & Casualty Insurance (6331), Insurance Agents, Brokers & Service (6411)
akta.pro primary industry: Insurance Claims, Property Loss & Business Interruption Valuation (BPAHANAM)
akta.pro secondary industry: Automated Valuation Models (AVM) & Property Data/Analytics (FSALALAJ)

Keywords

Property risk assessment
Insurtech software platform
Commercial property inspections
Agribusiness risk surveys
Underwriting decision support

Where JMI Reports is headquartered

Location

Headquarters

HQ city: North Royalton
HQ country: United States
HQ region: North America

Offices1 record

Markets served

JMI Reports business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

Customized Property Risk Reports: Per-report/transaction-based revenue from tailored property reports for residential, commercial, and agribusiness properties. Customers select report type and level of detail; pricing not publicly disclosed (quote-based). Includes commercial variants such as Commercial with Auto, Jobsite Survey, Liquor Liability, and Workers Comp, plus optional supplements (Cooking, Garage, Welding, Pool, etc.).
BlueSkyVUE Platform Access: Recurring/subscription-based access to JMI's proprietary aerial-imagery and analytics software platform, including adjuster/client portal login at hq.blueskyvue.com. Powers the QuickVUE and RiskVUE IQ experiences.
Branded Merchandise (Employee Online Store): Direct e-commerce sales of branded apparel and accessories (polos, sweatshirts, windshirts, jackets, caps) priced between $8 and $40, sold via the company's own online storefront. Likely a minor/internal-use revenue stream.

Pricing tiers

Model	Billing	Price
Other	Multi-year contract	Custom quote-based pricing for property risk reports and InsurTech platform access (Residential, Commercial, Agribusiness, QuickVUE, RiskVUE, BlueSkyVUE, Property Risk Surveys)
Unit Pricing	Pay-as-you-go	Fixed retail pricing for branded merchandise in online store

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

JMI Reports product offering

Product offering

Core offering

JMI Reports delivers tailored property risk reports and risk assessment technology to insurance carriers, MGAs, and underwriters across the United States. Its offering combines traditional boots-on-the-ground property surveys with three proprietary InsurTech tools — BlueSkyVUE (aerial imagery and AI/data analytics platform), QuickVUE (DIY mobile property data verification tool), and RiskVUE (comprehensive interior/exterior assessment suite) — to produce underwriting decision support for residential, commercial, and agribusiness properties.

Product overview

JMI Reports operates an InsurTech platform-plus-modules architecture built around three proprietary technologies — BlueSkyVUE (the core aerial-imagery + AI/data-analytics software platform), QuickVUE (the DIY mobile property-data verification tool), and RiskVUE (the comprehensive interior/exterior risk-assessment tool, with the DIY variant historically branded RiskVUE IQ) — which are deployed alongside traditional Property Risk Surveys (boots-on-the-ground field services) across three service lines: Residential, Commercial, and Agribusiness. Together the digital tools and field services deliver tailored property risk reports that integrate aerial imagery, AI-driven analytics, business operations data, and self-service homeowner input to help insurance carriers, MGAs, and underwriters assess risk faster and more accurately.

Differentiator

Problem solved

Functional benefit

Brands

BlueSkyVUE: Proprietary software platform that leverages aerial imagery and data analytics to provide insurers with a high-level overview of property risk.
QuickVUE
RiskVUE (RiskVUE IQ)

Quantifiable outcome

Coverage across all 48 contiguous U.S. states for property risk surveys
+2 more outcomes

Companies that use JMI Reports

Customer profile

Segments6 records

Ideal customer profiles3 records

JMI Reports technology and API

Technology

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

JMI Reports partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record.

Google (reCAPTCHA)Technology or IntegrationGoogle reCAPTCHA is integrated on jmireports.com as an essential, html_local_storage cookie ('rc::a') to distinguish human visitors from bots/automated software. View Service Privacy Policy linked to business.safety.google/privacy.
Adobe AnalyticsTechnology or IntegrationAdobe Analytics is deployed on jmireports.com (cookie 's7', html_local_storage, persistent) to gather data regarding site usage and user behavior on the website.
Showtime AnalyticsTechnology or IntegrationShowtime Analytics 'crumb' cookies (server_cookie, session) are set across multiple provider domains (www.jmireports.com, pepper-cornet-ze4a.squarespace.com, www.ghostplugins.dev) to recognise returning computers and prevent cross-site request forgery. View Service Privacy Policy linked to showtimeanalytics.com/cookie-policy.
Adobe Typekit (p.typekit.net)Technology or IntegrationAdobe Typekit web-font pixel tracker ('p.gif', session) is used on jmireports.com to deliver site typography.
SquarespaceTechnology or IntegrationSquarespace is the website platform hosting jmireports.com, including the branded-merchandise online store with cart functionality (e.g., /cart page). Showtime Analytics 'crumb' cookies reference Squarespace subdomains.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

JMI Reports competitors and assessment

Company assessment

Direct peers

Betterview: Betterview is a property intelligence platform that combines aerial imagery and AI to deliver roof condition, hazard, and risk analytics to P&C insurers. It directly competes with JMI's BlueSkyVUE aerial-imagery + AI offering for insurance underwriting use cases.
Cape Analytics: Cape Analytics applies computer vision and geospatial imagery to generate instant property risk attributes for insurers and lenders. It overlaps directly with JMI's aerial imagery + AI pipeline within BlueSkyVUE for residential and commercial underwriting.
EagleView: EagleView is a leading provider of aerial imagery, property data, and analytics used by insurers, contractors, and government agencies. It competes directly with JMI's aerial-imagery-driven risk assessment offerings for property underwriting and loss control.
Nearmap: Nearmap provides high-resolution aerial imagery and AI-derived property analytics serving insurance, government, and construction markets. It is a direct technology competitor to BlueSkyVUE for aerial-based property risk intelligence.

Broad incumbents

CoreLogic (Insurance Solutions): CoreLogic supplies broad property data, analytics, and underwriting workflows to the P&C insurance industry. It is a broader incumbent whose property intelligence suite overlaps with JMI's data analytics and underwriting-support capabilities.
Verisk (ISO / Property Insurance): Verisk's ISO property and underwriting analytics provide industry-standard risk data, forms, and analytics to P&C insurers. It is a broad incumbent whose property risk analytics compete with JMI's underwriting data offerings.
LexisNexis Risk Solutions: LexisNexis Risk Solutions provides insurance-specific data and analytics for underwriting, claims, and property risk evaluation. It competes with JMI in the broader property data and underwriting analytics space.

Emerging players

Zesty.ai: Zesty.ai applies AI and aerial imagery to climate and property risk analytics for insurers, including wildfire and catastrophe risk scoring. It overlaps with JMI's AI/data analytics use cases for risk assessment and underwriting decisions.
Flyreel: Flyreel provides AI-driven property self-inspection tools that let policyholders complete virtual inspections, similar in concept to JMI's QuickVUE DIY tool. It is an emerging player in the self-service property data capture category.

Others

AccuLynx / Hancock Inspection Software: AccuLynx provides workflow and inspection software tools for insurance restoration contractors and adjusters, adjacent to the property risk and inspection ecosystem JMI serves. It is an ecosystem participant rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

JMI Reports compliance and trust

Trust signal

Compliance1 record

JMI Reports financial estimates

Financial estimate

Revenue estimate

Valuation estimate

JMI Reports leadership team

Management profile

Number of profiles

JMI Reports funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

JMI Reports M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JMI Reports

What does JMI Reports do?

Is JMI Reports a public or private company?

JMI Reports is a private company. It is classified as family owned and is currently operating.

When was JMI Reports founded?

JMI Reports was founded in 1987. It employs 101 to 250 people.

Where is JMI Reports based?

JMI Reports is headquartered in North Royalton, United States, in the North America region.

How does JMI Reports make money?

Three revenue lines are on record. Customized Property Risk Reports are the primary driver. The others are blueSkyVUE Platform Access and branded Merchandise (Employee Online Store).

Who are JMI Reports's main competitors?

Direct peers on record are Betterview, Cape Analytics, EagleView and Nearmap. Broad incumbents are CoreLogic (Insurance Solutions), Verisk (ISO / Property Insurance) and LexisNexis Risk Solutions. Emerging players are Zesty.ai and Flyreel. AccuLynx / Hancock Inspection Software is listed as an others.

Does JMI Reports have an API?

No public API is recorded for JMI Reports.

What industry is JMI Reports in?

JMI Reports's product category is Property Risk Assessment. Its primary akta.pro industry code is BPAHANAM, Insurance Claims, Property Loss & Business Interruption Valuation, with a secondary code of FSALALAJ, Automated Valuation Models (AVM) & Property Data/Analytics. Its NAICS code is 53132 and its SIC code is 6531.