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Isleta Resort & Casino

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uuid000dcdo

Namestring
Isleta Resort & Casino
Legal namestring
Isleta Resort & Casino
Websiteurl
isleta.com
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Isleta Resort & Casino is an integrated gaming, hospitality, and leisure destination operated as an unincorporated tribal enterprise of the Pueblo of Isleta, a sovereign Native American tribe, on tribal land in Albuquerque, New Mexico. The single-property resort combines a casino floor with over 1,800 slot machines, 22-24 table games, a poker room, a bingo hall, a High Limit Room with 100+ premium slots, and a BetMGM-partnered sportsbook. Around the gaming core, the property operates a hotel with six room tiers (Deluxe Queen/King through a 2,100 sq ft Governor's Suite), a 27-hole championship golf course with a membership program, a full-service spa, nine dining venues ranging from Embers Steak & Seafood to a food court (Fatburger, Panda Express, Chile Ristra), the Showroom entertainment venue, the Isleta Amphitheatre via Live Nation, and the Lakes & RV Park with 100 RV sites and two fishing lakes.

The business is consumer-direct-to-consumer, serving seven primary segments — casino gamers, resort guests, golf enthusiasts, wedding and corporate event hosts, outdoor recreation visitors, and spa users — through walk-in traffic and direct reservations. Revenue is generated via house edge on gaming, per-night room rates, transaction-based food and beverage sales, green fees and memberships, RV site rentals, and ticketed entertainment, with the Isleta Players Club loyalty program (five tiers up to Elite at 200,000+ points) layered across all verticals to drive repeat visits. The underlying technology is standard commercial infrastructure: a WordPress/Elementor website with Cookiebot consent management and Google Analytics, supported by Windsurfer CRS for hotel bookings, the rguest system for tee times, and Etix and Eventbrite for ticketing. No proprietary software platform or AI/ML capabilities are disclosed.

Commercial operations are supported by a leadership team with substantial prior experience at Las Vegas Strip operators — notably CEO Karl Waitner (25+ years gaming industry), COO Adrianna Jiron (Caesars Entertainment, Cosmopolitan, Bally Technologies/Light & Wonder), and Sr. Director of Marketing Staci Chafins (Bellagio, MGM Grand, Wynn, Mirage) — alongside dedicated directors for each operational vertical (slots, table games, golf, F&B, facilities, security, sales, project management). The property hosts events from 50-person weddings up to 2,000-guest ballroom functions across more than 100,000 sq ft of indoor and outdoor event space, and is recognized regionally with a "Best of New Mexico" award for wedding venues.

Short descriptiontext

Isleta Resort & Casino is a tribal-owned integrated resort and casino in Albuquerque, New Mexico, operated by the Pueblo of Isleta. It combines 1,800+ slots, table games, a BetMGM sportsbook, a hotel, 27-hole golf, spa, dining, and entertainment for local and visiting consumer guests.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersAlbuquerque, United States
HQ citystring
Albuquerque
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
tribal casino gaming, resort hotel accommodations, championship golf course, live entertainment venue, wedding event hosting
Industry2 codes
1Integrated Casino Resorts (Casino + Hotel/Entertainment)
CodeMPAEAAAAPrimaryYes
2Integrated Casino Resorts
CodeTHAGAJAAPrimaryNo
NAICS code2 codes
  • Casino Hotels721120
  • Gambling Industries7132
SIC code2 codes
  • Hotels & Motels7011
  • Services-Amusement & Recreation Services7900
Product category
Casino & Resort Hospitality
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model7 records
1Gaming Operations
TypeTransaction Fee
Description

Primary revenue from casino gaming including slot machines (over 1,800 slots), table games (22-24 tables), poker room, bingo hall, and BetMGM Sportsbook. Revenue generated through house edge on gaming activities.

isleta.com
2Hotel Accommodations
TypeSubscription Recurring
Description

Resort hotel with multiple room types including Deluxe Queen/King, Balcony King, Executive King, One-Bedroom Suite, and Governor's Suite. Revenue from overnight stays and hotel reservations.

isleta.com
3Food & Beverage
TypeTransaction Fee
Description

Nine dining venues including Embers Steak & Seafood (fine dining), TIWA Restaurant & Lounge, Food Court (Fatburger, Panda Express, Chile Ristra), Triple Sevens Bar, Center Bar, Chill Ice Cream & Coffee Bar (Starbucks), Sportsbook Bar, Daubers Grill, and Eagles Grill. Revenue from food and beverage sales.

isleta.com
4Golf Operations
TypeSubscription Recurring
Description

27-hole Isleta Golf Club with daily rates, tournament fees, and membership programs (Swingers Club). Revenue from green fees, cart rentals, range passes, and membership dues.

isleta.com
5Entertainment & Events
TypeTransaction Fee
Description

Showroom entertainment featuring concerts and events, venue rentals for weddings and corporate events. Revenue from ticket sales, event space rentals, and catering services.

isleta.com
6Leisure Activities
TypeTransaction Fee
Description

Lakes and RV Park with fishing, RV sites (starting at $40/night), The Spa at Isleta, and shopping at Enchantment Gifts and Isleta Golf Shop. Revenue from activity fees, RV site rentals, spa services, and retail sales.

isleta.com
7Players Club Loyalty Program
TypeSubscription Recurring
Description

Isleta Players Club card program that drives customer engagement and repeat visits through points earning, tiered benefits (Coral, Turquoise, Silver, Gold, Elite), and promotional free play offers.

isleta.com
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Pricing details8 tiers
1Casino gaming with Isleta Players Club loyalty program
ModelOtherBilling cadencePay-as-you-go
Notes

Gaming revenue generated through house edge. Players Club is free to join and offers tiered benefits: Coral (0-24,999 pts), Turquoise (25,000-49,999 pts), Silver (50,000-99,999 pts), Gold (100,000-199,999 pts), Elite (200,000+ pts). Benefits include free play offers, discounts on dining and leisure activities.

isleta.com
2Hotel accommodations ranging from Deluxe to Governor's Suite
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Room types include Deluxe Queen/King (425 sq ft, up to 4 guests), Balcony King (private balcony), Executive King (509 sq ft, deep-soak tub), One-Bedroom Suite (840 sq ft), Governor's Suite (2,100 sq ft, 3 bed/2 bath, up to 8 guests). Reservations via 877-475-3827.

isleta.com
3Fine dining at Embers Steak & Seafood
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Fine dining restaurant open Wednesday-Sunday 5pm-10pm. Reservations: 505-244-8288. Located on third floor with patio views.

isleta.com
4Casual dining at TIWA Restaurant & Lounge
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Open daily 7am-10pm. Located in hotel lobby area. Serves breakfast, lunch, and dinner with Southwestern twist.

isleta.com
5Golf daily rates - Weekday
ModelUnit PricingBilling cadencePay-as-you-go
Notes

18-Hole Fee: $65; 9-Hole Fee: $45; Twilight: $50; Juniors: $30; Practice Facility Range: $25; Practice Facility Range Pass: $150

isleta.com
6Golf daily rates - Weekend/Holidays
ModelUnit PricingBilling cadencePay-as-you-go
Notes

18-Hole Fee: $76; 9-Hole Fee: $55; Twilight: $60; Tournament Fee: $85

isleta.com
7Lakes and RV Park
ModelUnit PricingBilling cadencePay-as-you-go
Notes

RV sites starting at $40/night. Good Sam members receive 10% off. Fishing: Adults (12+) $20, Children (11 and under) $13, Seniors (60+) $18. Frequent Fishing Card: Buy 10 permits, get 11th free.

isleta.com
8Players Club tier benefits
ModelSubscriptionBilling cadenceAnnual
Notes

Free membership. Coral: basic benefits. Turquoise ($25k+): adds shopping, dining, spa discounts. Silver ($50k+): adds waived credit card advance fees. Gold ($100k+): higher discount rates. Elite ($200k+): highest benefits.

isleta.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 5 records shown
1Isleta Players Club
Description

The casino's loyalty rewards program offering points, free play, and exclusive benefits to members.

isleta.com
+4 more records
Core offering1 text field

Isleta Resort & Casino operates an integrated tribal gaming and hospitality destination featuring a casino floor with over 1,800 slot machines, 22-24 table games, poker, bingo, and a BetMGM Sportsbook, alongside a multi-room resort hotel, 27-hole Isleta Golf Club, The Spa at Isleta, lakes and RV park, nine dining venues, showroom entertainment, and wedding and corporate event facilities. The Pueblo of Isleta-owned property generates revenue through gaming, lodging, food and beverage, golf, entertainment, leisure activities, and a tiered Players Club loyalty program.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Isleta Resort & Casino is an integrated resort and gaming destination operated by the Pueblo of Isleta in Albuquerque, New Mexico. The property offers a unified portfolio of experiences centered around casino gaming (featuring over 1,800 slot machines, 22-24 table games, poker, bingo, and BetMGM Sportsbook), resort accommodations (multiple room types from Deluxe to Governor's Suite), 27-hole championship golf, full-service spa, diverse dining (from fine dining at Embers Steak & Seafood to casual options including food court vendors), live entertainment (Showroom concerts and Triple Sevens Bar), outdoor recreation (Lakes & RV Park), shopping, and extensive event hosting capabilities for weddings and corporate events. The properties are unified under the Isleta Players Club loyalty program and share the common goal of delivering entertainment, gaming, and hospitality experiences to visitors.

Product and service17 records
1Casino Gaming Floor
CategoryCasino gaming
Description

The main casino floor open Monday-Wednesday 7am-3am and 24 hours Thursday-Sunday, offering slot machines (over 1,800), table games (22-24), poker room, bingo hall, BetMGM Sportsbook, and an exclusive High Limit Room with over 100 premium slots for adults 21+.

2Poker Room
CategoryCasino gaming
Description

Dedicated poker room offering Texas Hold'em and Omaha games with daily tournaments and bad beat progressives.

3BetMGM Sportsbook
CategoryCasino gaming
Description

Sports betting facility operated in partnership with BetMGM, featuring a counter (daily 7am-10pm), kiosks (open until 3am), and the BetMGM Sportsbook Bar for wagering on various sports.

4Bingo Hall
CategoryCasino gaming
Description

Daily bingo sessions with matinee and evening programs, progressive jackpots, and themed promotional nights, with buy-ins starting at $24-$30 per paper.

5High Limit Gaming Room
CategoryCasino gaming
Description

Exclusive high-stakes gaming area with over 100 premium slot machines accepting bets up to $500, reserved for VIP and high-limit Players Club members.

6Isleta Players Club
CategoryLoyalty program
Description

Free-to-join casino loyalty program offering tiered membership (Coral, Turquoise, Silver, Gold, Elite) with points earning, free play offers, dining and spa discounts, and event benefits to drive repeat visitation.

7Hotel Accommodations
CategoryResort lodging
Description

Resort hotel offering Deluxe Queen/King, Balcony King, Executive King, One-Bedroom Suite, and 2,100 sq ft Governor's Suite accommodations, booked through the Windsurfer CRS reservation system or 877-475-3827.

8Isleta Golf Club
CategoryLeisure and recreation
Description

27-hole Isleta Golf Club with three distinct nine-hole courses, practice facility, Eagles Grill snack bar, golf shop, daily rates ($45-$76), twilight rates, range passes, tournaments, and the Swingers Club membership program.

9The Spa at Isleta
CategoryLeisure and recreation
Description

Full-service spa offering massages, facials, body treatments, an indoor and outdoor pool, eucalyptus steam room, hot tub, and fitness center, with bookings via 505-848-1977.

10Isleta Lakes & RV Park
CategoryLeisure and recreation
Description

Outdoor recreation area with two stocked fishing lakes, 100 premium RV sites with full hookups (starting at $40/night), convenience store, and picnic areas, with reservations at 505-244-8102 and a Good Sam 10% discount.

11Embers Steak & Seafood
CategoryFood and beverage
Description

Fine dining steak and seafood restaurant located on the third floor, open Wednesday-Sunday 5pm-10pm, offering grilled steaks, fresh seafood, an extensive wine list, and patio views, with reservations at 505-244-8288.

12TIWA Restaurant & Lounge
CategoryFood and beverage
Description

Casual full-service restaurant in the hotel lobby serving Southwestern-style breakfast, lunch, and dinner, open daily 7am-10pm.

13Food Court
CategoryFood and beverage
Description

Multi-tenant food court offering quick-service options including Fatburger, Panda Express, and Chile Ristra.

14Showroom Entertainment
CategoryLive entertainment
Description

Showroom concert and event venue hosting major touring acts, comedians, and special events, with tickets sold through Etix and Eventbrite and at the casino box office.

15Wedding & Event Services
CategoryEvent hosting
Description

Comprehensive event hosting for weddings, meetings, and conferences across multiple venues (ballrooms up to 2,000 guests, golf club, spa), with catering, AV capabilities, and dedicated event sales support at 505-724-3800.

16Enchantment Gifts
CategoryRetail
Description

On-property gift shop offering Southwestern jewelry, handmade crafts, local art, souvenirs, Pendleton items, and local New Mexico products.

17Spin & Sip Gaming Area
CategoryCasino gaming
Description

Class II gaming area combining slot machines with an integrated bar where guests can drink while playing in a high-energy atmosphere, launched in 2024.

Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeTechnology or Integration
Description

BetMGM Sportsbook partnership providing sports betting services at Isleta Resort & Casino. The sportsbook counter operates daily 7am-10pm with kiosks available until 3am. Sports betting guide and promotional materials available. Includes BetMGM Sportsbook Bar open Sunday-Thursday 11am-12am, Friday-Saturday 11am-1am.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Live Nation serves as the contact point for the Isleta Amphitheatre events. Located at 5000Event Center Cir, the amphitheatre hosts larger outdoor concerts and events. Contact 505-452-5100.

Strategic tierCoreTypeTechnology or Integration
Description

Primary ticketing platform for showroom entertainment events. The only official ticket purchasing channels are the casino box office, isleta.com, or Etix. Company warns against third-party ticket sellers.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Starbucks coffee served at Chill Ice Cream & Coffee Bar, open daily 7am-8pm. Located across from the food court.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Fast food restaurant in the food court open Sunday-Thursday 11am-9pm, Friday-Saturday 11am-12am. Known for cooked-to-order burgers.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Fast food restaurant in the food court serving American Chinese cuisine including the original Orange Chicken from 1987.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Subway sandwiches available at the Isleta Travel Center, open daily 6am-9:50pm.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Also a Pueblo-owned tribal casino resort located in Albuquerque, NM, directly competing for the same local gaming, hotel, golf, and event demand. Operates slots, table games, hotel, and golf, mirroring Isleta's integrated-resort positioning.

TypeDirect peer
Description

Another Albuquerque-area tribal casino resort offering slots, table games, bingo, hotel rooms, and multiple dining venues. Competes head-to-head with Isleta for Albuquerque resident and visitor gaming spend.

TypeDirect peer
Description

Tribal casino resort in Santa Fe, NM (Pojoaque Pueblo), offering slots, table games, Hilton-branded hotel, golf, and entertainment. Closest integrated-resort competitor to Isleta within New Mexico's northern tourism corridor.

TypeBroad incumbent
Description

National tribal-and-brand-affiliated casino resort operator with integrated hotel, gaming, and entertainment properties. Comparable in offering the full casino-resort experience but at significantly larger scale and broader geographic footprint.

TypeBroad incumbent
Description

One of the largest tribal casino resorts in the U.S. (Oklahoma), with thousands of slot machines, table games, hotels, golf, and entertainment. Comparable integrated-resort model but at materially larger scale and regional destination reach.

TypeBroad incumbent
Description

Multi-property tribal casino resort operator in Oklahoma offering integrated gaming, hotel, dining, golf, and entertainment. Directly comparable to Isleta's integrated resort strategy but with broader geographic reach and larger gaming floors.

TypeBroad incumbent
Description

Large tribal casino resort in Connecticut offering slots, table games, hotel, dining, golf, and entertainment venues. Comparable in operating a sovereign tribal integrated resort, though at substantially larger scale and destination market positioning.

TypeBroad incumbent
Description

Tribal casino resort in Connecticut with gaming, hotel, spa, golf, and arena entertainment. Closely mirrors Isleta's mix of casino + hotel + golf + entertainment, though at destination-resort scale.

TypeBroad incumbent
Description

Major publicly traded casino-resort operator. Isleta's COO and Sr. Director of Marketing both spent significant tenures at MGM-affiliated properties (MGM Grand, Bellagio), suggesting shared operating DNA, but MGM operates at materially larger, destination-resort scale.

TypeBroad incumbent
Description

Largest U.S. casino-resort operator. Isleta's COO Adrianna Jiron was recruited by Caesars and worked at Caesars Palace and The Cosmopolitan, indicating shared operating standards, but Caesars is a much broader portfolio operator with national loyalty (Caesars Rewards) advantages.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment7 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles9 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Isleta Resort & Casino

Casino & Resort Hospitalityisleta.com

Isleta Resort & Casino is a tribal-owned integrated resort and casino in Albuquerque, New Mexico, operated by the Pueblo of Isleta. It combines 1,800+ slots, table games, a BetMGM sportsbook, a hotel, 27-hole golf, spa, dining, and entertainment for local and visiting consumer guests.

What Isleta Resort & Casino does

Isleta Resort & Casino is an integrated gaming, hospitality, and leisure destination operated as an unincorporated tribal enterprise of the Pueblo of Isleta, a sovereign Native American tribe, on tribal land in Albuquerque, New Mexico. The single-property resort combines a casino floor with over 1,800 slot machines, 22-24 table games, a poker room, a bingo hall, a High Limit Room with 100+ premium slots, and a BetMGM-partnered sportsbook. Around the gaming core, the property operates a hotel with six room tiers (Deluxe Queen/King through a 2,100 sq ft Governor's Suite), a 27-hole championship golf course with a membership program, a full-service spa, nine dining venues ranging from Embers Steak & Seafood to a food court (Fatburger, Panda Express, Chile Ristra), the Showroom entertainment venue, the Isleta Amphitheatre via Live Nation, and the Lakes & RV Park with 100 RV sites and two fishing lakes.

The business is consumer-direct-to-consumer, serving seven primary segments — casino gamers, resort guests, golf enthusiasts, wedding and corporate event hosts, outdoor recreation visitors, and spa users — through walk-in traffic and direct reservations. Revenue is generated via house edge on gaming, per-night room rates, transaction-based food and beverage sales, green fees and memberships, RV site rentals, and ticketed entertainment, with the Isleta Players Club loyalty program (five tiers up to Elite at 200,000+ points) layered across all verticals to drive repeat visits. The underlying technology is standard commercial infrastructure: a WordPress/Elementor website with Cookiebot consent management and Google Analytics, supported by Windsurfer CRS for hotel bookings, the rguest system for tee times, and Etix and Eventbrite for ticketing. No proprietary software platform or AI/ML capabilities are disclosed.

Commercial operations are supported by a leadership team with substantial prior experience at Las Vegas Strip operators — notably CEO Karl Waitner (25+ years gaming industry), COO Adrianna Jiron (Caesars Entertainment, Cosmopolitan, Bally Technologies/Light & Wonder), and Sr. Director of Marketing Staci Chafins (Bellagio, MGM Grand, Wynn, Mirage) — alongside dedicated directors for each operational vertical (slots, table games, golf, F&B, facilities, security, sales, project management). The property hosts events from 50-person weddings up to 2,000-guest ballroom functions across more than 100,000 sq ft of indoor and outdoor event space, and is recognized regionally with a "Best of New Mexico" award for wedding venues.

Isleta Resort & Casino firmographics

Firmographics
Name
Isleta Resort & Casino
Legal name
Isleta Resort & Casino
Website
https://isleta.com
Company type
Private
Operating status
Operating
Headcount range
501–1,000 employees
Short description
Isleta Resort & Casino is a tribal-owned integrated resort and casino in Albuquerque, New Mexico, operated by the Pueblo of Isleta. It combines 1,800+ slots, table games, a BetMGM sportsbook, a hotel, 27-hole golf, spa, dining, and entertainment for local and visiting consumer guests.
Ownership category
akta.pro rank

Isleta Resort & Casino industry classification

Industry
Product category
Casino & Resort Hospitality
NAICS
Casino Hotels (721120), Gambling Industries (7132)
SIC
Hotels & Motels (7011), Services-Amusement & Recreation Services (7900)
akta.pro primary industry
Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA)
akta.pro secondary industry
Integrated Casino Resorts (THAGAJAA)

Keywords

  • Tribal casino gaming
  • Resort hotel accommodations
  • Championship golf course
  • Live entertainment venue
  • Wedding event hosting

Where Isleta Resort & Casino is headquartered

Location

Headquarters

HQ city
Albuquerque
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Isleta Resort & Casino business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

  1. Gaming Operations: Primary revenue from casino gaming including slot machines (over 1,800 slots), table games (22-24 tables), poker room, bingo hall, and BetMGM Sportsbook. Revenue generated through house edge on gaming activities.
  2. Hotel Accommodations: Resort hotel with multiple room types including Deluxe Queen/King, Balcony King, Executive King, One-Bedroom Suite, and Governor's Suite. Revenue from overnight stays and hotel reservations.
  3. Food & Beverage: Nine dining venues including Embers Steak & Seafood (fine dining), TIWA Restaurant & Lounge, Food Court (Fatburger, Panda Express, Chile Ristra), Triple Sevens Bar, Center Bar, Chill Ice Cream & Coffee Bar (Starbucks), Sportsbook Bar, Daubers Grill, and Eagles Grill. Revenue from food and beverage sales.
  4. Golf Operations: 27-hole Isleta Golf Club with daily rates, tournament fees, and membership programs (Swingers Club). Revenue from green fees, cart rentals, range passes, and membership dues.
  5. Entertainment & Events: Showroom entertainment featuring concerts and events, venue rentals for weddings and corporate events. Revenue from ticket sales, event space rentals, and catering services.
  6. Leisure Activities: Lakes and RV Park with fishing, RV sites (starting at $40/night), The Spa at Isleta, and shopping at Enchantment Gifts and Isleta Golf Shop. Revenue from activity fees, RV site rentals, spa services, and retail sales.
  7. Players Club Loyalty Program: Isleta Players Club card program that drives customer engagement and repeat visits through points earning, tiered benefits (Coral, Turquoise, Silver, Gold, Elite), and promotional free play offers.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goCasino gaming with Isleta Players Club loyalty program
SubscriptionPay-as-you-goHotel accommodations ranging from Deluxe to Governor's Suite
Transaction based/ take ratePay-as-you-goFine dining at Embers Steak & Seafood
Transaction based/ take ratePay-as-you-goCasual dining at TIWA Restaurant & Lounge
Unit PricingPay-as-you-goGolf daily rates - Weekday
Unit PricingPay-as-you-goGolf daily rates - Weekend/Holidays
Unit PricingPay-as-you-goLakes and RV Park
SubscriptionAnnualPlayers Club tier benefits

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Isleta Resort & Casino product offering

Product offering

Core offering

Isleta Resort & Casino operates an integrated tribal gaming and hospitality destination featuring a casino floor with over 1,800 slot machines, 22-24 table games, poker, bingo, and a BetMGM Sportsbook, alongside a multi-room resort hotel, 27-hole Isleta Golf Club, The Spa at Isleta, lakes and RV park, nine dining venues, showroom entertainment, and wedding and corporate event facilities. The Pueblo of Isleta-owned property generates revenue through gaming, lodging, food and beverage, golf, entertainment, leisure activities, and a tiered Players Club loyalty program.

Product overview

Isleta Resort & Casino is an integrated resort and gaming destination operated by the Pueblo of Isleta in Albuquerque, New Mexico. The property offers a unified portfolio of experiences centered around casino gaming (featuring over 1,800 slot machines, 22-24 table games, poker, bingo, and BetMGM Sportsbook), resort accommodations (multiple room types from Deluxe to Governor's Suite), 27-hole championship golf, full-service spa, diverse dining (from fine dining at Embers Steak & Seafood to casual options including food court vendors), live entertainment (Showroom concerts and Triple Sevens Bar), outdoor recreation (Lakes & RV Park), shopping, and extensive event hosting capabilities for weddings and corporate events. The properties are unified under the Isleta Players Club loyalty program and share the common goal of delivering entertainment, gaming, and hospitality experiences to visitors.

Differentiator

Problem solved

Functional benefit

Brands

  • Isleta Players Club: The casino's loyalty rewards program offering points, free play, and exclusive benefits to members.
  • The Spa at Isleta
  • Isleta Golf Club
  • BetMGM Sportsbook
  • Enchantment Gifts

Products and services

  • Casino Gaming Floor The main casino floor open Monday-Wednesday 7am-3am and 24 hours Thursday-Sunday, offering slot machines (over 1,800), table games (22-24), poker room, bingo hall, BetMGM Sportsbook, and an exclusive High Limit Room with over 100 premium slots for adults 21+.
  • Poker Room Dedicated poker room offering Texas Hold'em and Omaha games with daily tournaments and bad beat progressives.
  • BetMGM Sportsbook Sports betting facility operated in partnership with BetMGM, featuring a counter (daily 7am-10pm), kiosks (open until 3am), and the BetMGM Sportsbook Bar for wagering on various sports.
  • Bingo Hall Daily bingo sessions with matinee and evening programs, progressive jackpots, and themed promotional nights, with buy-ins starting at $24-$30 per paper.
  • High Limit Gaming Room Exclusive high-stakes gaming area with over 100 premium slot machines accepting bets up to $500, reserved for VIP and high-limit Players Club members.
  • Isleta Players Club Free-to-join casino loyalty program offering tiered membership (Coral, Turquoise, Silver, Gold, Elite) with points earning, free play offers, dining and spa discounts, and event benefits to drive repeat visitation.
  • Hotel Accommodations Resort hotel offering Deluxe Queen/King, Balcony King, Executive King, One-Bedroom Suite, and 2,100 sq ft Governor's Suite accommodations, booked through the Windsurfer CRS reservation system or 877-475-3827.
  • Isleta Golf Club 27-hole Isleta Golf Club with three distinct nine-hole courses, practice facility, Eagles Grill snack bar, golf shop, daily rates ($45-$76), twilight rates, range passes, tournaments, and the Swingers Club membership program.
  • The Spa at Isleta Full-service spa offering massages, facials, body treatments, an indoor and outdoor pool, eucalyptus steam room, hot tub, and fitness center, with bookings via 505-848-1977.
  • Isleta Lakes & RV Park Outdoor recreation area with two stocked fishing lakes, 100 premium RV sites with full hookups (starting at $40/night), convenience store, and picnic areas, with reservations at 505-244-8102 and a Good Sam 10% discount.
  • Embers Steak & Seafood Fine dining steak and seafood restaurant located on the third floor, open Wednesday-Sunday 5pm-10pm, offering grilled steaks, fresh seafood, an extensive wine list, and patio views, with reservations at 505-244-8288.
  • TIWA Restaurant & Lounge Casual full-service restaurant in the hotel lobby serving Southwestern-style breakfast, lunch, and dinner, open daily 7am-10pm.
  • Food Court Multi-tenant food court offering quick-service options including Fatburger, Panda Express, and Chile Ristra.
  • Showroom Entertainment Showroom concert and event venue hosting major touring acts, comedians, and special events, with tickets sold through Etix and Eventbrite and at the casino box office.
  • Wedding & Event Services Comprehensive event hosting for weddings, meetings, and conferences across multiple venues (ballrooms up to 2,000 guests, golf club, spa), with catering, AV capabilities, and dedicated event sales support at 505-724-3800.
  • Enchantment Gifts On-property gift shop offering Southwestern jewelry, handmade crafts, local art, souvenirs, Pendleton items, and local New Mexico products.
  • Spin & Sip Gaming Area Class II gaming area combining slot machines with an integrated bar where guests can drink while playing in a high-energy atmosphere, launched in 2024.

Companies that use Isleta Resort & Casino

Customer profile

Segments7 records

Ideal customer profiles3 records

Isleta Resort & Casino technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Isleta Resort & Casino partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core and minor.

  • BetMGMcoreTechnology or IntegrationBetMGM Sportsbook partnership providing sports betting services at Isleta Resort & Casino. The sportsbook counter operates daily 7am-10pm with kiosks available until 3am. Sports betting guide and promotional materials available. Includes BetMGM Sportsbook Bar open Sunday-Thursday 11am-12am, Friday-Saturday 11am-1am.
  • Live NationminorChannel Partner/ Reseller/ DistributorLive Nation serves as the contact point for the Isleta Amphitheatre events. Located at 5000Event Center Cir, the amphitheatre hosts larger outdoor concerts and events. Contact 505-452-5100.
  • EtixcoreTechnology or IntegrationPrimary ticketing platform for showroom entertainment events. The only official ticket purchasing channels are the casino box office, isleta.com, or Etix. Company warns against third-party ticket sellers.
  • StarbucksminorChannel Partner/ Reseller/ DistributorStarbucks coffee served at Chill Ice Cream & Coffee Bar, open daily 7am-8pm. Located across from the food court.
  • FatburgerminorChannel Partner/ Reseller/ DistributorFast food restaurant in the food court open Sunday-Thursday 11am-9pm, Friday-Saturday 11am-12am. Known for cooked-to-order burgers.
  • Panda ExpressminorChannel Partner/ Reseller/ DistributorFast food restaurant in the food court serving American Chinese cuisine including the original Orange Chicken from 1987.
  • SubwayminorChannel Partner/ Reseller/ DistributorSubway sandwiches available at the Isleta Travel Center, open daily 6am-9:50pm.

Scale indicators8 records

Recent moves5 records

Expansion highlights4 records

Isleta Resort & Casino competitors and assessment

Company assessment

Direct peers

  • Sandia Resort & Casino: Also a Pueblo-owned tribal casino resort located in Albuquerque, NM, directly competing for the same local gaming, hotel, golf, and event demand. Operates slots, table games, hotel, and golf, mirroring Isleta's integrated-resort positioning.
  • Route 66 Casino Hotel: Another Albuquerque-area tribal casino resort offering slots, table games, bingo, hotel rooms, and multiple dining venues. Competes head-to-head with Isleta for Albuquerque resident and visitor gaming spend.
  • Buffalo Thunder Resort & Casino: Tribal casino resort in Santa Fe, NM (Pojoaque Pueblo), offering slots, table games, Hilton-branded hotel, golf, and entertainment. Closest integrated-resort competitor to Isleta within New Mexico's northern tourism corridor.

Broad incumbents

  • Hard Rock Hotel & Casino: National tribal-and-brand-affiliated casino resort operator with integrated hotel, gaming, and entertainment properties. Comparable in offering the full casino-resort experience but at significantly larger scale and broader geographic footprint.
  • WinStar World Casino and Resort: One of the largest tribal casino resorts in the U.S. (Oklahoma), with thousands of slot machines, table games, hotels, golf, and entertainment. Comparable integrated-resort model but at materially larger scale and regional destination reach.
  • Choctaw Casino & Resorts: Multi-property tribal casino resort operator in Oklahoma offering integrated gaming, hotel, dining, golf, and entertainment. Directly comparable to Isleta's integrated resort strategy but with broader geographic reach and larger gaming floors.
  • Foxwoods Resort Casino: Large tribal casino resort in Connecticut offering slots, table games, hotel, dining, golf, and entertainment venues. Comparable in operating a sovereign tribal integrated resort, though at substantially larger scale and destination market positioning.
  • Mohegan Sun: Tribal casino resort in Connecticut with gaming, hotel, spa, golf, and arena entertainment. Closely mirrors Isleta's mix of casino + hotel + golf + entertainment, though at destination-resort scale.
  • MGM Resorts International: Major publicly traded casino-resort operator. Isleta's COO and Sr. Director of Marketing both spent significant tenures at MGM-affiliated properties (MGM Grand, Bellagio), suggesting shared operating DNA, but MGM operates at materially larger, destination-resort scale.
  • Caesars Entertainment: Largest U.S. casino-resort operator. Isleta's COO Adrianna Jiron was recruited by Caesars and worked at Caesars Palace and The Cosmopolitan, indicating shared operating standards, but Caesars is a much broader portfolio operator with national loyalty (Caesars Rewards) advantages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Isleta Resort & Casino social profiles

Digital presence

Isleta Resort & Casino financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Isleta Resort & Casino leadership team

Management profile

Number of profiles

Profiles9 records

Isleta Resort & Casino funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Isleta Resort & Casino M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Isleta Resort & Casino

What does Isleta Resort & Casino do?

Isleta Resort & Casino operates an integrated tribal gaming and hospitality destination featuring a casino floor with over 1,800 slot machines, 22-24 table games, poker, bingo, and a BetMGM Sportsbook, alongside a multi-room resort hotel, 27-hole Isleta Golf Club, The Spa at Isleta, lakes and RV park, nine dining venues, showroom entertainment, and wedding and corporate event facilities. The Pueblo of Isleta-owned property generates revenue through gaming, lodging, food and beverage, golf, entertainment, leisure activities, and a tiered Players Club loyalty program.

Is Isleta Resort & Casino a public or private company?

Isleta Resort & Casino is a private company. It is classified as state government owned and is currently operating.

When was Isleta Resort & Casino founded?

Isleta Resort & Casino was founded in -1. It employs 501 to 1,000 people.

Where is Isleta Resort & Casino based?

Isleta Resort & Casino is headquartered in Albuquerque, United States, in the North America region.

How does Isleta Resort & Casino make money?

Seven revenue lines are on record. Gaming Operations are the primary driver. The others are hotel Accommodations, food & Beverage, golf Operations, entertainment & Events, leisure Activities and players Club Loyalty Program.

Who are Isleta Resort & Casino's main competitors?

Direct peers on record are Sandia Resort & Casino, Route 66 Casino Hotel and Buffalo Thunder Resort & Casino. Broad incumbents are Hard Rock Hotel & Casino, WinStar World Casino and Resort, Choctaw Casino & Resorts, Foxwoods Resort Casino, Mohegan Sun, MGM Resorts International and Caesars Entertainment.

Does Isleta Resort & Casino have an API?

No public API is recorded for Isleta Resort & Casino.

What industry is Isleta Resort & Casino in?

Isleta Resort & Casino's product category is Casino & Resort Hospitality. Its primary akta.pro industry code is MPAEAAAA, Integrated Casino Resorts (Casino + Hotel/Entertainment), with a secondary code of THAGAJAA, Integrated Casino Resorts. Its NAICS code is 721120 and its SIC code is 7011.

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Live signals
PR NewswireBetMGM Opens Retail Sportsbook at Isleta Resort & Casino in New MexicoBetMGM announced the opening of a retail sportsbook at Isleta Resort & Casino in Albuquerque, New Mexico, marking the company's entry into its 28th market. The 4,900-square-foot sportsbook features 35 television screens, five betting windows, four betting kiosks, and two VIP sections. The partnership underscores both companies' commitment to expanding sports betting accessibility in New Mexico while emphasizing responsible gambling resources.PR NewswireSports Betting is Coming to Isleta Resort & Casino!Isleta Resort & Casino announced it will bring Las Vegas-style sports gambling to its New Mexico property, becoming the fifth state to follow the U.S. Supreme Court's ruling on sports betting. The casino has selected USBookmaking as its sports betting provider, with the new venue expected to open later that summer. The move positions Isleta as an industry leader in offering expanded gaming options to its patrons.PR NewswireIsleta Resort & Casino announces FOOD COURT FRENZY OF NEWS!Isleta Resort & Casino announced it will open a food court this summer as part of its ongoing $40 million renovation, featuring New Mexico's only Fatburger franchise location and the state's only casino-based Panda Express. The resort is hosting a two-day job fair in early May to fill more than 150 positions across various departments. This expansion builds on previous renovation milestones including a new Bingo venue, entertainment Showroom, Poker Room, and Triple Sevens sports bar.