A1 SolarStore
A1 SolarStore is a US-based e-commerce marketplace founded in 2017 that sells solar panels, inverters, batteries, solar kits, generators, and HVAC equipment from 70+ brands through 138+ fulfillment centers, serving DIY homeowners, professional installers, and commercial buyers.
- Company typePrivate
- Founded2017
- HeadquartersCoral Springs, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What A1 SolarStore does
A1 SolarStore is a US-based e-commerce marketplace specializing in solar and home energy equipment. Founded in 2017 and headquartered in Coral Springs, Florida, the company operates a1solarstore.com as a self-serve online storefront distributing products from 70+ manufacturers including Q CELLS, JA Solar, Trina Solar, Canadian Solar, LONGi, Enphase, and SolarEdge. The catalog spans solar panels (370W-715W across PERC, TOPCon, N-type, and bifacial technologies), inverters, batteries, charge controllers, pre-configured solar kits (1kW to 100kW), as well as adjacent categories including HVAC equipment, standby generators, and roofing materials. A network of 138+ US fulfillment centers supports both home delivery and local pickup, with concentrated presence in California, Florida, Texas, and the Northeast.
The company operates a hybrid go-to-market spanning direct-to-consumer DIY homeowners, professional solar installers/contractors, and commercial/utility-scale buyers through tiered purchasing options (individual items, wholesale pallets, full container/truckload orders). Revenue is generated primarily through product markup on equipment sales, supplemented by installation referral fees, third-party seller marketplace commissions, and affiliate programs. The professional services program provides vetted installers, electricians, HVAC technicians, and roofers with lead generation, automatic tax exemption, dedicated account management, and multiple shipping addresses. Marketing is content-driven, anchored by an editorial library of 280+ solar panel articles, state incentive rankings, system design calculators, and an email newsletter. The third annual Solar Scholarship program (completed February 2026) attracted 721 applications from 300+ universities.
A1 SolarStore is a privately held company with no disclosed funding rounds, parent company, or institutional ownership. The company claims 10,000+ customers served, 300+ five-star reviews, and a 98% positive review rate across Shopper Approved, Trustpilot, and Google, and was recognized as a 2025 US Marketplace Growth Leader. Operating geographies include the United States, Caribbean, and European Union.
A1 SolarStore firmographics
Firmographics- Name
- A1 SolarStore
- Legal name
- A1 SolarStore
- Website
- https://a1solarstore.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- A1 SolarStore is a US-based e-commerce marketplace founded in 2017 that sells solar panels, inverters, batteries, solar kits, generators, and HVAC equipment from 70+ brands through 138+ fulfillment centers, serving DIY homeowners, professional installers, and commercial buyers.
- Ownership category
- akta.pro rank
A1 SolarStore industry classification
Industry- Product category
- Solar Energy Equipment Retail
- NAICS
- Home Centers (444110), Electronics and Appliance Retailers (449210)
- SIC
- Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Solar Distribution & Wholesale Supply (Channel, Procurement, Logistics) (EUAMABAK)
- akta.pro secondary industries
- Solar Roofing & Roof-Mounted PV Systems (IMADAFAO), PV Balance of System (BOS) & Electrical Infrastructure (Inverters, Transformers, Cabling, Substations) (EUACAGAC)
Keywords
Where A1 SolarStore is headquartered
LocationHeadquarters
- HQ city
- Coral Springs
- HQ country
- United States
- HQ region
- North America
Offices40 records
Markets served
A1 SolarStore business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Solar Equipment Sales: Direct sales of solar panels, inverters, batteries, charge controllers, solar kits, and related equipment through the online marketplace. Products sold as individual items, pallets (wholesale), and commercial containers (truckload). Revenue generated through product markups on transactions between manufacturers/distributors and end customers.
- Professional Services Referrals: Referral fees from connecting customers with solar installation professionals, electrical contractors, HVAC technicians, and roofing services. Customers request quotes through the platform for installation services.
- Seller Program / Marketplace Commission: Third-party sellers can list products on the platform to reach millions of customers. The company facilitates transactions and likely earns fees from sellers utilizing the marketplace infrastructure.
- Affiliate and Referral Programs: Partners and affiliates earn commissions for driving qualifying purchases to the platform through promotional activities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual unit pricing for retail customers purchasing single or small quantities of solar equipment |
| Unit Pricing | Pay-as-you-go | Pallet pricing for wholesale customers purchasing bulk quantities (typically 31-36 panels per pallet) |
| Unit Pricing | Pay-as-you-go | Container/truckload pricing for commercial customers purchasing full shipping containers (496-560 panels) |
| Unit Pricing | Pay-as-you-go | Complete solar kit systems bundled with panels, inverters, and batteries for various power capacities |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels7 records
A1 SolarStore product offering
Product offeringCore offering
A1 SolarStore operates an online marketplace retailing solar panels, inverters, batteries, charge controllers, and pre-configured solar kits from 70+ brands, complemented by generators, HVAC units, and roofing supplies. Products are sold through direct retail, wholesale pallets, and container/truckload quantities across 138+ US fulfillment centers serving DIY homeowners, professional solar installers, and commercial developers.
Product overview
A1 SolarStore operates as an online marketplace for solar and home energy solutions, offering a diverse product portfolio centered around solar energy systems. The core offering includes solar panels in various configurations (residential, commercial, wholesale, clearance), inverters (microinverters, string inverters, hybrid inverters), solar batteries, charge controllers, system addons, and pre-configured solar kits ranging from 1kW to 100kW. The marketplace also extends to complementary home appliances including air conditioners (mini splits, central AC, portable units), generators, and roofing supplies (roof tiles, underlayment). Products are available through multiple fulfillment channels including individual item sales, pallet purchases, container/truckload orders, and local pickup from 138+ fulfillment centers across the US. The company serves both DIY consumers and professional installers, with additional services for installation, electrical work, and HVAC.
Differentiator
Problem solved
Functional benefit
Products and services
- Solar Panels Crystalline silicon solar panels in residential, wholesale, commercial, and clearance variants across wattages from 370W to 715W and technologies including PERC, TOPCon, N-Type, and Bifacial.
- Inverters Power conversion equipment including microinverters, string inverters, grid-tie inverters, and hybrid inverters used to convert solar DC output to usable AC power in residential and commercial solar installations.
- Batteries Energy storage batteries covering solar storage, golf cart, marine, RV, and backup power/ESS applications in LiFePO4, lead-acid, AGM, gel, and flooded chemistries.
- Charge Controllers MPPT battery charge controllers regulating power flow between solar arrays and batteries in off-grid and hybrid solar systems, available with max voltages from 100V to 250V and max charging currents from 10A to 96A.
- Solar Kits Pre-configured complete solar power systems ranging from 1kW to 100kW, available in roof-top, ground-mounted, grid-tie, off-grid, and hybrid configurations bundled with panels, inverters, and batteries.
- Air Conditioners HVAC equipment including mini splits, central air conditioners, and portable air conditioners with heat pump functionality, ranging from 9,000 BTU to 60,000 BTU capacity for residential and light commercial cooling.
- Generators Home standby generators from Briggs & Stratton ranging from 13kW to 26kW capacity, available in dual fuel (liquid propane/natural gas) configurations with automatic transfer switches for residential backup power.
- Roof Tiles Stone-coated metal roof tiles from Novatik in Classic, Roman, Slate, and Wood profiles, available in multiple colors including Terra Rossa, Sand, Silver Moon, and Dark Moon for residential roofing applications.
- Roof Underlayment Roofing underlayment materials including rubberized asphalt, asphalt-saturated felt, and synthetic options for residential and commercial roof installations.
Quantifiable outcome
- 138+ fulfillment centers nationwide enabling same-day or next-day pickup availability
- +3 more outcomes
Companies that use A1 SolarStore
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
A1 SolarStore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
A1 SolarStore partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Solar Panel Manufacturers (70+ brands)coreA1 SolarStore distributes products from over 70 solar panel manufacturers including Q CELLS, JA Solar, Trina Solar, Canadian Solar, LONGi, Hanwha Q CELLS, Hyundai, and many others. These are vendor relationships where manufacturers/distributors supply products for resale through the marketplace platform.
- Inverter ManufacturerscoreDistributes inverters from major manufacturers including Enphase Energy, SolarEdge, SMA, APsystems, Fronius, Sol-Ark, EG4, OutBack Power Systems, Victron Energy, Midnite Solar, and others.
- Battery ManufacturerscoreSupplies batteries from manufacturers including Trojan, Discover Energy, EG4, DEKA, Midnite Power, OutBack, Rolls, Fullriver, and others for solar, golf cart, marine, and backup power applications.
- HVAC ManufacturersminorDistributes HVAC products including mini splits, portable ACs, and central ACs from brands such as MRCOOL, ROVSUN, Costway, Turbro, BHI, and HotSpot Energy.
- Generator ManufacturersminorSupplies home standby generators from Briggs & Stratton including 13kW, 18kW, 22kW, and 26kW dual-fuel models with automatic transfer switches.
- Novatik (Roofing)minorExclusive or primary distributor of Novatik stone-coated metal roof tiles including Classic, Roman, Slate, and Wood styles in various colors.
- Home Service Professionals NetworkcoreNetwork of vetted solar installers, electrical contractors, HVAC technicians, and roofing professionals who receive leads from A1 SolarStore and provide installation services to customers. Professionals can sign up for the lead center to receive project quotes in their service area.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
A1 SolarStore competitors and assessment
Company assessmentDirect peers
- CED Greentech: One of the largest US solar distributors serving installers with panels, inverters, racking, and balance-of-system components. Directly comparable wholesale distribution model, overlapping product categories, and similar pro-customer focus as A1 SolarStore.
- Krannich Solar: Global solar wholesaler with significant US presence offering PV modules, inverters, batteries, and mounting systems to installers. Closely comparable in product breadth and pro-channel positioning to A1 SolarStore's wholesale pallet/container business.
- Renvu: Online solar and energy storage distributor selling panels, inverters, batteries, and racking to installers and DIY customers nationwide. Direct competitor in the e-commerce marketplace model with overlapping brand portfolio.
- altE Store (Alternative Energy Store): Long-standing online retailer of solar panels, inverters, batteries, and small wind equipment targeted at DIY and off-grid customers. Comparable DTC e-commerce positioning, similar educational content strategy, and overlapping product mix.
- Wholesale Solar: US online solar retailer and design service provider selling panels, inverters, batteries, and complete kits to DIY homeowners and installers. Highly comparable product catalog, kit configuration model, and design/calculator tools.
- Renogy: Direct-to-consumer solar and off-grid power retailer selling panels, charge controllers, inverters, and batteries — with a strong DIY and pro installer following. Comparable DTC e-commerce motion and overlapping component-level products.
Broad incumbents
- Home Depot: Largest US home improvement retailer with growing solar equipment, generator, and HVAC assortments plus nationwide store-based pickup. Overlaps with A1 SolarStore on retail solar/generator/HVAC but does not specialize in pro installer channels.
- Lowe's: National home improvement chain selling solar, generators, and HVAC with omnichannel fulfillment. Broad incumbent that competes for DIY solar shoppers but lacks the depth of A1 SolarStore's pro installer catalog.
- Amazon (Solar Equipment Category): General marketplace carrying solar panels, inverters, batteries, generators, and HVAC from third-party sellers. Indirectly competitive via pricing transparency and Prime fulfillment but does not offer installer lead-gen or pro programs.
- CED Greentech / Sonepar: Parent group of CED Greentech; a global electrical distribution powerhouse. Its scale, vendor leverage, and pro-customer depth pose the strongest structural competitive threat to A1 SolarStore's installer business.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
A1 SolarStore social profiles
Digital presenceA1 SolarStore financial estimates
Financial estimateRevenue estimate
Valuation estimate
A1 SolarStore leadership team
Management profileNumber of profiles
A1 SolarStore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
A1 SolarStore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about A1 SolarStore
What does A1 SolarStore do?
A1 SolarStore operates an online marketplace retailing solar panels, inverters, batteries, charge controllers, and pre-configured solar kits from 70+ brands, complemented by generators, HVAC units, and roofing supplies. Products are sold through direct retail, wholesale pallets, and container/truckload quantities across 138+ US fulfillment centers serving DIY homeowners, professional solar installers, and commercial developers.
Is A1 SolarStore a public or private company?
A1 SolarStore is a private company. It is classified as unknown and is currently operating.
When was A1 SolarStore founded?
A1 SolarStore was founded in 2017. It employs 11 to 50 people.
Where is A1 SolarStore based?
A1 SolarStore is headquartered in Coral Springs, United States, in the North America region.
How does A1 SolarStore make money?
Four revenue lines are on record. Solar Equipment Sales are the primary driver. The others are professional Services Referrals, seller Program / Marketplace Commission and affiliate and Referral Programs.
Who are A1 SolarStore's main competitors?
Direct peers on record are CED Greentech, Krannich Solar, Renvu, altE Store (Alternative Energy Store), Wholesale Solar and Renogy. Broad incumbents are Home Depot, Lowe's, Amazon (Solar Equipment Category) and CED Greentech / Sonepar.
Does A1 SolarStore have an API?
No public API is recorded for A1 SolarStore.
What industry is A1 SolarStore in?
A1 SolarStore's product category is Solar Energy Equipment Retail. Its primary akta.pro industry code is EUAMABAK, Solar Distribution & Wholesale Supply (Channel, Procurement, Logistics), with a secondary code of IMADAFAO, Solar Roofing & Roof-Mounted PV Systems. Its NAICS code is 444110 and its SIC code is 5070.