Hart Stores
Hart Stores (Magasins Hart) is a privately held Canadian omnichannel home goods and fashion retailer, founded in 1960 and headquartered in Laval, serving general Canadian households nationwide through physical stores, a Shopify-powered e-commerce site, and a bilingual English/French experience.
- Company typePrivate
- Founded1960
- HeadquartersLaval, Canada
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Hart Stores does
Hart Stores (Magasins Hart) is a privately held Canadian omnichannel retailer founded in 1960 and headquartered in Laval, Quebec, operating a network of physical retail stores alongside a direct-to-consumer e-commerce site at hartstores.com. The company serves general Canadian households across income levels with a horizontal assortment spanning furniture, home decor, curtains and blinds, bedding and bath, kitchen, household and storage, electronics, toys, outdoor living, sports and recreation, and fashion (women's, men's, kids, and footwear). Bilingual English/French service and a $99 free-shipping threshold support nationwide reach, with a dedicated warehouse delivery service for oversized items such as furniture and mattresses.
The technology stack is built on the Shopify e-commerce platform with proprietary mobile applications on iOS and Android, accepting a broad range of payment methods including major credit cards, PayPal, Apple Pay, Shop Pay, and Discover. The retailer operates several private-label brands — Atelier Du Nord, Studio 707, Sol del Mare, Maison Blanche, and Lauren Taylor — to differentiate its assortment, and engages customers through weekly promotional flyers, an email newsletter with a 10% first-order incentive, a Hart Points loyalty program, and a sub-brand flyer identity (Korvette). Founded by Harry Hart, the company employs 501–1,000 people and reports no subsidiaries, no parent company, and no disclosed ownership or investor backing.
The business model is a one-time transaction retail model with unit pricing, where revenue is generated through the sale of physical merchandise across both physical and online channels at various price points, including budget items and higher-ticket offerings such as the Haier Advanced Plus ductless heat pump. Marketing is multi-channel (email, mobile app, weekly flyer, in-store promotions), and the company is currently actively operating with no disclosed financial, funding, or M&A activity.
Hart Stores firmographics
Firmographics- Name
- Hart Stores
- Legal name
- Magasins Hart | Hart Stores
- Website
- https://hartstores.com
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Hart Stores (Magasins Hart) is a privately held Canadian omnichannel home goods and fashion retailer, founded in 1960 and headquartered in Laval, serving general Canadian households nationwide through physical stores, a Shopify-powered e-commerce site, and a bilingual English/French experience.
- Ownership category
- akta.pro rank
Hart Stores industry classification
Industry- Product category
- Home Furnishings Retail
- NAICS
- General Merchandise Retailers (455), Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)
- SIC
- Retail-Variety Stores (5331), Retail-Misc General Merchandise Stores (5399)
- akta.pro primary industry
- Urban/Neighborhood Dollar Stores (Small-Box) (CRAEAAAB)
Keywords
Where Hart Stores is headquartered
LocationHeadquarters
- HQ city
- Laval
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Hart Stores business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Merchandise Sales: Hart Stores generates revenue through the sale of physical merchandise across multiple product categories including furniture, home decor, bedding, kitchen goods, electronics, toys, and fashion apparel. Products are sold at various price points ranging from budget to premium through both physical retail locations and online storefront. Revenue is primarily one-time transaction-based with no subscription components.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing with free shipping threshold |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Hart Stores product offering
Product offeringCore offering
Hart Stores is a Canadian omnichannel department store retailer selling home furnishings, furniture, bedding, kitchen goods, electronics, toys, and fashion apparel through both physical retail locations across Canada and a Shopify-powered e-commerce website. The retailer serves value-conscious Canadian consumers with bilingual (English/French) service, private-label brands, weekly promotional flyers, and free shipping on orders over $99.
Product overview
Hart Stores is a Canadian retail home goods and fashion department store offering a comprehensive multi-category product portfolio. The company's e-commerce platform (powered by Shopify) provides products across eleven main categories: Outdoor Living & Patio Furniture, Furniture (living room, dining, bedroom, home office, kids), Curtains & Blinds, Decor, Bedding & Bath, Kitchen, Household & Storage, Electronics, Toys & Recreation, Fashion (women's, men's, kids, footwear), and Sports & Recreation. The company operates as a traditional omnichannel retailer combining physical stores with online shopping, offering products ranging from major appliances like the Haier ductless heat pumps to everyday consumables. Best-selling product lines include Day & Night cordless roller blinds, outdoor furniture, mattresses under the Maison Blanche brand, and toys from major licensed brands. Hart Stores positions itself as an affordable home goods destination serving Canadian consumers.
Differentiator
Problem solved
Functional benefit
Brands
- Korvette: A sub-brand/flyer name referenced on the website for promotional materials.
Products and services
- Outdoor Living & Patio Furniture Patio furniture, gazebos, pergolas, grills, outdoor dining sets, folding chairs, tables, umbrellas, garden hoses, camping gear, coolers, bug zappers, mosquito protection, outdoor rugs, cushions, lanterns, and solar lights, for Canadian consumers outfitting their outdoor living spaces.
- Furniture Sofas, futons, chairs, recliners, coffee tables, accent tables, ottomans, poufs, bookcases, shelves, TV stands, fireplaces, stoves, dining sets, dining tables, dining chairs, bar stools, beds, nightstands, bedroom sets, mattresses, desks, office chairs, and kids furniture for residential and home office use.
- Curtains & Blinds Day & Night blinds, faux wood blinds, roller blinds, cellular blinds, PVC blinds, blackout curtains, jacquard curtains, sheer curtains, faux linen, faux silk, curtain rods, holdbacks, and window accessories for residential window treatment.
- Decor Decorative cushions, blankets, throws, furniture slipcovers, mirrors, picture frames, wall art, prints, clocks, decorative shelves, chalkboards, wallpaper, artificial plants, candles, candleholders, sculptures, vases, diffusers, room scents, table lamps, floor lamps, ceiling lamps, lanterns, string lights, area rugs, mats, and outdoor rugs.
- Bedding & Bath Pillows, duvets, mattress pads, mattress protectors, pillow protectors, bed blankets, throw blankets, weighted blankets, electric blankets, bedding sets, memory foam mattresses, pocket coil mattresses, spring mattresses, towels, bath mats, shower curtains, bath robes, slippers, bathroom accessories, bathroom furniture, sheet sets, pillowcases, comforters, duvet covers, and quilts.
- Kitchen Baking dishes, pans, sheets, specialty bakeware, dinnerware sets, mugs, teacups, cutlery sets, knives, chair pads, dish towels, garbage cans, kitchen organization items, oven mitts, pot holders, table linens, drink dispensers, cake stands, platters, serving bowls, blenders, food processors, toasters, ovens, slow cookers, multicookers, microwaves, kettles, coffee makers, indoor grills, presses, fondue sets, raclettes, air fryers, deep fryers, water dispensers, cookware sets, frying pans, pots, pans, roasters, barware, glassware, stemware, colanders, cutting boards, food storage, mixing bowls, and kitchen tools.
- Household & Storage Boxes, baskets, shoe racks, garment racks, closet organization, shelves, hooks, cabinets, cleaning supplies, laundry items, ironing products, knitting supplies, home improvement tools, hair care, electric massagers, beauty products, health products, fans, air conditioners, fireplaces, heaters, irons, steamers, refrigerators, pet supplies, and yarn.
- Electronics Headphones, earbuds, radios, alarm clocks, speakers, stereos, CD players, Blu-ray players, DVD players, computer supplies, gaming gear, phone accessories, memory cards, USB drives, LED lights, and accessories.
- Toys & Recreation Action figures, smart robots, blaster toys, baby dolls, collectibles, doll houses, fashion dolls, plush toys, toy pets, playsets, clay, dough, craft kits, toy vehicles, diecast, drones, RC vehicles, blocks, building sets, scooters, trampolines, ride-on toys, board games, puzzles, learning toys, infant toys, and branded toys from Steffi Love, Dickie Toys, Barbie, Paw Patrol, Fisher Price, VTech, LeapFrog, and others.
- Fashion Women's clothing including tops, dresses, bottoms, two-piece sets, outerwear, uniforms, activewear, swimwear, underwear, bras, pyjamas, loungewear, socks, and plus size. Men's clothing including tops, bottoms, outerwear, workwear, hunting gear, activewear, swimwear, underwear, socks, pyjamas, and accessories. Kids and baby clothing for girls, boys, and babies. Footwear for women, men, and kids.
- Sports & Recreation Inflatable boats, insulated water bottles, kids electric ride-on tractors, yoga mats, resistance bands, sandbags, kayaks, kayaking paddles, portable basketball hoops, soccer balls, sunscreen, and sports accessories.
- Haier Advanced Plus / NextGen Arctic Ductless Mini-Split Heat Pump 220V ductless mini-split heat pump for heating and cooling, featuring Advanced Plus and NextGen Arctic technology, sold to Canadian consumers with free shipping.
Companies that use Hart Stores
Customer profileSegments2 records
Ideal customer profiles2 records
Hart Stores technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Hart Stores partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ShopifycoreHart Stores operates its e-commerce platform on Shopify's infrastructure, utilizing their online retail technology for website hosting, payment processing, and order management.
- Payment Processors (Visa, Mastercard, American Express, PayPal, Apple Pay, Shop Pay, Discover, Diners Club)coreHart Stores accepts multiple payment methods including major credit cards, digital wallets, and buy-now-pay-later options through integrated payment processors.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Hart Stores competitors and assessment
Company assessmentBroad incumbents
- Canadian Tire: Iconic Canadian multi-category retailer selling automotive, home, sporting goods, and seasonal products through a national store network and Triangle Rewards loyalty program. Directly comparable to Hart Stores in omnichannel Canadian general-merchandise positioning, though at much greater scale.
- Dollarama: Canada's largest small-box value retailer offering broad assortment at fixed low price points across general merchandise, household, and seasonal categories. Highly comparable to Hart Stores' value-oriented multi-category proposition but with a different price-architecture and smaller-store footprint.
- Walmart Canada: Dominant Canadian mass merchandiser combining grocery, apparel, home, electronics, and toys at highly competitive prices with omnichannel fulfillment. Competes with Hart Stores across virtually every category, with materially larger scale and pricing power.
- Hudson's Bay (HBC): Historic Canadian department store selling apparel, home, and beauty across physical and online channels. Comparable to Hart Stores as a Canadian multi-category department-style retailer, though with a more premium positioning.
- IKEA Canada: Global home furnishings retailer with Canadian store network and e-commerce competing in furniture, decor, kitchen, and storage. Comparable to Hart Stores in home and kitchen categories, though with a distinctive self-serve showroom model.
- Amazon.ca: Canada's leading online general-merchandise marketplace with broad assortment spanning electronics, toys, home, fashion, and kitchen. Direct competitor to Hart Stores' e-commerce channel and a structural threat to its physical-store traffic.
Direct peers
- Giant Tiger: Canadian small-box discount retailer offering family apparel, household goods, and food at value price points across physical stores and e-commerce. Closely comparable to Hart Stores in category breadth, value positioning, and Canadian market focus.
- Leon's Furniture: Canadian specialty furniture and home retailer operating physical stores plus e-commerce with in-house brands and delivery services. Directly comparable to Hart Stores' furniture, mattress, and home-category assortment with overlapping omnichannel fulfillment.
- The Brick: Canadian big-ticket furniture, mattress, and home electronics retailer with store network and online channel. Comparable to Hart Stores in furniture and home categories, but more focused on big-ticket items.
Regional players
- Home Hardware: Canadian dealer-owned home improvement and hardware retailer with broad assortment across tools, paint, and seasonal goods. Comparable to Hart Stores' household and home-improvement adjacent assortment, though with a dealer/store-banner model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Hart Stores social profiles
Digital presenceHart Stores financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hart Stores leadership team
Management profileNumber of profiles
Profiles1 record
Hart Stores funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hart Stores M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hart Stores
What does Hart Stores do?
Hart Stores is a Canadian omnichannel department store retailer selling home furnishings, furniture, bedding, kitchen goods, electronics, toys, and fashion apparel through both physical retail locations across Canada and a Shopify-powered e-commerce website. The retailer serves value-conscious Canadian consumers with bilingual (English/French) service, private-label brands, weekly promotional flyers, and free shipping on orders over $99.
Is Hart Stores a public or private company?
Hart Stores is a private company. It is classified as unknown and is currently operating.
When was Hart Stores founded?
Hart Stores was founded in 1960. It employs 501 to 1,000 people.
Where is Hart Stores based?
Hart Stores is headquartered in Laval, Canada, in the North America region.
How does Hart Stores make money?
One revenue line is on record: retail Merchandise Sales.
Who are Hart Stores's main competitors?
Broad incumbents on record are Canadian Tire, Dollarama, Walmart Canada, Hudson's Bay (HBC), IKEA Canada and Amazon.ca. Direct peers are Giant Tiger, Leon's Furniture and The Brick. Home Hardware is listed as a regional player.
Does Hart Stores have an API?
No public API is recorded for Hart Stores.
What industry is Hart Stores in?
Hart Stores's product category is Home Furnishings Retail. Its primary akta.pro industry code is CRAEAAAB, Urban/Neighborhood Dollar Stores (Small-Box). Its NAICS code is 455 and its SIC code is 5331.