Total Tickets
Total Tickets (Epic Seats / Key Investment Group) is a U.S. independent secondary-market ticket broker operating a direct-to-consumer online marketplace for premium and sold-out concert, sports, theater, and MMA tickets, generating revenue through market-based resale markups.
- Company typePrivate
- Founded2000
- HeadquartersFort Lauderdale, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Total Tickets does
Total Tickets is the firmographic entity referenced in the input (founded 1994, Fort Lauderdale, 1–10 employees), but the substantive operating business described across the data is Epic Seats (legal entity Key Investment Group), an independent secondary-market ticket broker founded around 2000 and operating nationwide in the United States. The company operates a direct-to-consumer online marketplace at epicseats.com, supplemented by phone (1-888-321-EPIC) and email ([email protected]) ordering channels, selling premium and sold-out tickets for concerts, sports events (NFL, MLB, NBA, NHL, NCAAFB, NCAABB, MLS), theater, and MMA. Pricing is dynamic and market-based, with tickets typically sold above face value, and revenue is generated through the markup between acquisition cost and resale price — a pure transactional/commission model.
The platform is built on a standard e-commerce ticket marketplace architecture with no disclosed proprietary technology, AI capabilities, or APIs. Distribution rests on channel-partner relationships with major U.S. sports leagues (NFL, NBA, NHL, MLS, NWSL, F1, NASCAR) and venue operators nationwide, providing inventory breadth across all major professional and collegiate sports. Customer acquisition is primarily organic — SEO-driven website traffic, social media presence across Instagram, X, Facebook, TikTok, and YouTube, plus Google Reviews testimonials — with no disclosed paid acquisition budget. The company explicitly disclaims affiliation with Ticketmaster or any venue/team, positioning itself as an independent intermediary.
Between November 2022 and 2023, Key Investment Group executed 107,265 Ticketmaster purchases for 321,286 tickets, spending $46.76 million and generating $5.66 million in profit (~$5.66M net revenue for that window). This scale now sits at the center of an FTC enforcement action: in August 2025 the FTC sued KIG under the BOTS Act alleging bot-assisted purchasing of 380,000+ tickets, and in September 2025 the FTC and seven states expanded the case against Ticketmaster and Live Nation, citing KIG's activities. These proceedings represent an existential threat to the company's procurement-based business model and create severe regulatory and reputational headwinds regardless of underlying market demand for the service.
Total Tickets firmographics
Firmographics- Name
- Total Tickets
- Legal name
- Epic Seats
- Website
- https://totaltickets.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Total Tickets (Epic Seats / Key Investment Group) is a U.S. independent secondary-market ticket broker operating a direct-to-consumer online marketplace for premium and sold-out concert, sports, theater, and MMA tickets, generating revenue through market-based resale markups.
- Ownership category
- akta.pro rank
Total Tickets industry classification
Industry- Product category
- Secondary Ticket Resale / Live Event Ticketing
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events (7113), Other Spectator Sports (711219)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Secondary Ticket Marketplaces (Resale/Exchange) (MPAGAJAB)
- akta.pro secondary industries
- Sports Event Promotion & Ticketing (MPAGAMAH), Ticketing Platforms & Primary Ticketing (MPAIAFAD)
Keywords
Where Total Tickets is headquartered
LocationHeadquarters
- HQ city
- Fort Lauderdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Total Tickets business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Ticket Resale Commission: Epic Seats operates as a secondary ticket marketplace, purchasing tickets at market prices (typically above face value) and reselling them to consumers. Revenue is generated through the markup between acquisition cost and sale price to end customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Market-based dynamic pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Total Tickets product offering
Product offeringCore offering
Total Tickets is an independent company engaged in the business of buying and selling premium tickets for concert and sporting events. Operating under the Epic Seats brand, the company runs an online ticket marketplace and broker that supplies premium and sold-out tickets for concerts, sports events (NFL, MLB, NBA, NHL, NCAAFB, NCAABB, MLS), theater performances, and MMA events nationwide. Tickets are sourced through direct league and venue partnerships and resold to consumers at market-based prices above face value.
Product overview
Epic Seats operates as a single-platform independent online ticket marketplace offering secondary market tickets across multiple entertainment categories. The platform enables users to buy and sell tickets for sports events (NFL, MLB, NBA, NHL, NCAAFB, NCAABB, MLS), concerts (rock & pop, rap & hip-hop, alternative rock, dance/electronic, hard rock/metal, R&B/urban soul, festivals), theater performances, and mixed martial arts events. The company functions as an intermediary between ticket sellers and buyers, with pricing dependent on market conditions rather than face value. Epic Seats explicitly states it is not affiliated with Ticketmaster or any other primary box office.
Differentiator
Problem solved
Functional benefit
Products and services
- Epic Seats Online Ticket Marketplace Independent online ticket marketplace and broker that obtains premium and sold-out tickets for concerts, sports events (NFL, MLB, NBA, NHL, NCAAFB, NCAABB, MLS), theater performances, and MMA events nationwide, reselling them to consumers at market-driven prices above face value.
Companies that use Total Tickets
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
Total Tickets technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Total Tickets partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- NFL & College FootballcoreEpic Seats maintains a partnership with NFL and College Football for ticket distribution, providing access to premium NFL and college football game tickets across all 32 NFL teams and major college football events including bowl games and the College Football Playoff.
- NBA, WNBA, & College BasketballcorePartnership with NBA, WNBA, and College Basketball leagues providing access to tickets for all 30 NBA teams, WNBA teams, and major college basketball events including the NCAA Men's Final Four.
- Venue Deals NationwidecoreEpic Seats has venue partnership agreements with venues nationwide for ticket distribution across various event types including sports, concerts, and theater.
- F1 & NASCARminorPartnership with Formula 1 and NASCAR racing series for ticket distribution to motorsport events across the United States.
- MLS & NWSLcorePartnership with Major League Soccer and National Women's Soccer League providing access to tickets for all MLS and NWSL teams and special events.
- NHL & AHLcorePartnership with NHL and AHL hockey leagues providing access to tickets for all 32 NHL teams and AHL minor league teams.
Scale indicators4 records
Recent moves5 records
Expansion highlights3 records
Total Tickets competitors and assessment
Company assessmentDirect peers
- Gametime: Gametime is a mobile-first secondary ticketing marketplace specializing in last-minute sports and concert tickets. It overlaps with Epic Seats on sports inventory (NFL, NBA, MLB) and concert resale, but competes via a differentiated low-fee, mobile-native UX.
- TicketNetwork: TicketNetwork operates a B2B secondary ticketing platform and reseller exchange serving thousands of brokers. It is comparable to Epic Seats as a competing broker channel sourcing and distributing premium sports and concert inventory nationwide.
- StubHub: StubHub is the largest US secondary ticket marketplace for concerts, sports, and theater — directly competing with Epic Seats for the same consumer segments (sold-out concerts, NFL/NBA/MLB games, Broadway). Both operate on markup-based resale economics and target premium/scarcity-driven demand.
- TickPick: TickPick is a no-fee secondary ticket marketplace for sports, concerts, and theater. It is directly comparable to Epic Seats on inventory breadth and resale economics, with a different go-to-market positioning (transparent all-in pricing).
- SeatGeek: SeatGeek is a primary and secondary ticketing platform with mobile-first UX and a broad sports/concert inventory — overlapping directly with Epic Seats on resale of premium tickets to NFL, NBA, NHL, and major concert tours.
- Vivid Seats: Vivid Seats is a publicly traded secondary ticketing marketplace covering sports, concerts, and theater nationwide. It competes head-to-head with Epic Seats on sports ticketing breadth (NFL, NBA, MLB) and concert inventory, with a similar take-rate revenue model.
- Razorgator: Razorgator is a long-established secondary ticket broker selling premium sports, concert, and theater tickets nationwide. It is a direct competitor to Epic Seats in the independent broker segment, with similar phone/online sales channels and league-partner relationships.
Broad incumbents
- Ticketmaster / Live Nation: Ticketmaster (owned by Live Nation) is the dominant primary ticketing platform and Epic Seats' largest upstream supplier — and the defendant in the expanded FTC suit that also targets broker practices including Epic Seats'. It shapes the entire resale ecosystem through primary market pricing and inventory allocation.
- Live Nation Entertainment: Live Nation is the world's largest live entertainment company, promoting concerts and operating venues alongside Ticketmaster. It is comparable as the upstream content owner and venue operator whose inventory ultimately feeds Epic Seats' resale business.
- AXS (AEG): AXS is a primary ticketing platform owned by AEG, the world's second-largest live entertainment promoter. It competes with Ticketmaster in primary issuance and increasingly enables secondary resale — adjacent to Epic Seats' broker model in inventory access and venue partnerships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Total Tickets social profiles
Digital presenceTotal Tickets financial estimates
Financial estimateRevenue estimate
Valuation estimate
Total Tickets leadership team
Management profileNumber of profiles
Total Tickets funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Total Tickets M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Total Tickets
What does Total Tickets do?
Total Tickets is an independent company engaged in the business of buying and selling premium tickets for concert and sporting events. Operating under the Epic Seats brand, the company runs an online ticket marketplace and broker that supplies premium and sold-out tickets for concerts, sports events (NFL, MLB, NBA, NHL, NCAAFB, NCAABB, MLS), theater performances, and MMA events nationwide. Tickets are sourced through direct league and venue partnerships and resold to consumers at market-based prices above face value.
Is Total Tickets a public or private company?
Total Tickets is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Total Tickets founded?
Total Tickets was founded in 2000. It employs 1 to 10 people.
Where is Total Tickets based?
Total Tickets is headquartered in Fort Lauderdale, United States, in the North America region.
How does Total Tickets make money?
One revenue line is on record: ticket Resale Commission.
Who are Total Tickets's main competitors?
Direct peers on record are Gametime, TicketNetwork, StubHub, TickPick, SeatGeek, Vivid Seats and Razorgator. Broad incumbents are Ticketmaster / Live Nation, Live Nation Entertainment and AXS (AEG).
Does Total Tickets have an API?
No public API is recorded for Total Tickets.
What industry is Total Tickets in?
Total Tickets's product category is Secondary Ticket Resale / Live Event Ticketing. Its primary akta.pro industry code is MPAGAJAB, Secondary Ticket Marketplaces (Resale/Exchange), with a secondary code of MPAGAMAH, Sports Event Promotion & Ticketing. Its NAICS code is 7113 and its SIC code is 7990.