JAKPAT
JAKPAT operates an Indonesia-based mobile consumer research platform with 1.7M+ panelists, offering self-service surveys, full-service research delivery, and syndicated reports to enterprises, SMBs, and academic clients.
- Company typePrivate
- Founded2014
- HeadquartersYogyakarta, Indonesia
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What JAKPAT does
JAKPAT (operating under the legal entity PT Gongsin Internasional Transindo) is an Indonesia-based mobile market research platform founded in 2014 and headquartered in Yogyakarta. The company operates a consumer panel of 1.7 million+ respondents across Indonesia and has completed more than 30,000 research projects for over 3,200 clients. Its product suite centers on a credit-based self-service survey platform with advanced demographic and behavioral targeting, complemented by full-service research delivery for clients without in-house research teams.
The underlying technology is a mobile-first survey platform distributed through native iOS and Android applications for respondents and web dashboards (jakpat.net, business.jakpat.net) for clients. Core technical components include demographic and lifestyle-based respondent targeting (covering attributes such as Mothers, Fathers, and Hijabers), a real-time response monitoring dashboard, and the Topsight crosstab analysis tool that produces cross-tabulations in approximately 10 minutes. The product surface has been extended with Jakpat Brand Chart (FMCG brand performance tracking), Jakpat for Universities (academic-focused sub-brand), Jakpat Insight (syndicated research reports portal), and premium in-depth reports covering Indonesian consumer behavior across beauty, financial, lifestyle, health, and transportation categories.
JAKPAT monetizes through three primary streams: (1) usage-based survey credits sold via tiered volume pricing with 11% VAT, (2) one-time premium research reports priced at IDR 999,000-1,164,000 per report, and (3) professional services for end-to-end research delivery. Go-to-market is hybrid: product-led growth for SMB, individual researchers, and academia (free trial of 100 respondents, self-serve onboarding) is layered with sales-led enterprise engagement providing custom quotes, demos, and dedicated research support. The company is an ESOMAR member and self-positions as the "No.1 Mobile Survey Indonesia."
JAKPAT firmographics
Firmographics- Name
- JAKPAT
- Legal name
- PT Gongsin Internasional Transindo
- Website
- https://jakpat.net
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- JAKPAT operates an Indonesia-based mobile consumer research platform with 1.7M+ panelists, offering self-service surveys, full-service research delivery, and syndicated reports to enterprises, SMBs, and academic clients.
- Ownership category
- akta.pro rank
JAKPAT industry classification
Industry- Product category
- Online Survey and Market Research Software
- NAICS
- Marketing Research and Public Opinion Polling (54191)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Social & Digital Insights (Social Listening, Online Community Research) (MPAAALAK)
- akta.pro secondary industries
- Survey, Panel & Fieldwork Services (BPAHALAJ), Personalization, Testing & Conversion Rate Optimization (CRO) (BPAFAFAG)
Keywords
Where JAKPAT is headquartered
LocationHeadquarters
- HQ city
- Yogyakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
JAKPAT business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Survey Platform Credits: Clients purchase credits to distribute surveys to the respondent panel. Credits are used to send surveys to targeted respondents and receive responses. The platform offers tiered pricing with better deals for higher credit purchases.
- Premium Research Reports: JAKPAT produces and sells in-depth research reports on various consumer topics including beauty, financial, lifestyle, health, and more. Reports are sold at premium prices (IDR 999,000-1,164,000 per report) with occasional flash sales.
- Full-Scale Research Services: End-to-end research services for clients without their own research teams, including questionnaire design, survey distribution, and actionable insight delivery
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One-time | Free Trial - 100 respondents |
| Usage-based | Pay-as-you-go | Credit Purchase System |
| One time/ perpetual license | One-time | Premium Reports |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
JAKPAT product offering
Product offeringCore offering
JAKPAT operates a mobile-first survey platform that gives clients access to a consumer panel of millions of respondents across Indonesia for real-time market research. The company sells credit-based access to the panel, full-service research support for clients without research teams, and premium in-depth research reports on Indonesian consumer topics.
Product overview
Jakpat operates as a comprehensive market research platform with a modular architecture centered on its core survey platform. The main Jakpat Survey Platform serves as the foundation, complemented by specialized modules including Jakpat Respondent for panel management, Self Service Survey for DIY users, and Topsight for advanced crosstab analysis. The company offers sector-specific solutions such as Jakpat for Universities and maintains an insight ecosystem through its Insight portal, Premium Reports, and Brand Chart tools. Additional services include full-scale research support for clients without dedicated research teams, a mobile app for respondent engagement, and a credit-based pricing system. The platform is accessible at jakpat.net for end users and business.jakpat.net for enterprise clients.
Differentiator
Problem solved
Functional benefit
Brands
- Jakpat for universities: Survey platform specifically for university students who need quick respondents for their surveys
- Topsight
- Jakpat Insight
Products and services
- Jakpat Survey Platform Core self-service survey platform enabling businesses, researchers, and academics in Indonesia to create, distribute, and manage surveys with demographic and behavioral targeting, real-time response monitoring, and crosstab analysis.
- Jakpat Respondent Respondent panel access product giving clients entry to millions of pre-recruited Indonesian consumers for survey distribution and data collection, sold via credit packages.
- Topsight Standalone crosstab analysis tool that allows users to run cross-tabulation analysis on survey results in approximately ten minutes, surfacing patterns and trends in Indonesian consumer data.
- Jakpat for Universities Dedicated survey solution for university students and academic researchers in Indonesia needing rapid respondent recruitment for course requirements and academic studies.
- Jakpat Insight Research insights portal publishing weekly articles, free insights, and premium in-depth reports on Indonesian consumer behavior across categories such as beauty, financial, lifestyle, health, and transportation.
- Premium Reports In-depth paid research reports on Indonesian consumer topics produced by Jakpat's research team, sold individually (e.g., flash sale price IDR 999,000, previously IDR 2,835,000; mega sale IDR 1,164,000, previously IDR 3,000,000).
- Jakpat Brand Chart Brand performance tracking tool that monitors the best-performing brands in FMCG sectors in Indonesia using ongoing consumer survey data.
- Full-Scale Research Services End-to-end managed research service for clients without in-house research teams, covering questionnaire design, respondent targeting, survey distribution, real-time monitoring, and delivery of actionable insights.
Quantifiable outcome
- Over 30,000 research projects completed on the platform
- +2 more outcomes
Companies that use JAKPAT
Customer profileNamed customers3 records
Segments8 records
Ideal customer profiles3 records
JAKPAT technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
JAKPAT partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ESOMARminorJAKPAT is a member of ESOMAR, the global association for market, social, and opinion research. Membership indicates adherence to industry standards and professional research practices.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
JAKPAT competitors and assessment
Company assessmentBroad incumbents
- SurveyMonkey: Global self-serve survey and market research platform with a large consumer panel. Comparable to JAKPAT's DIY survey and credit-based pricing model but operates at far greater scale and broader geographic reach.
- Qualtrics: Enterprise experience management and survey platform. Overlaps with JAKPAT's full-service research and enterprise sales motion, and competes for the same brand-tracking and customer-experience budgets in Southeast Asia.
Direct peers
- Dynata: One of the world's largest first-party data and consumer panel providers. Directly comparable to JAKPAT in panel-based survey research, with active Asia-Pacific operations that compete for the same multinational clients.
- Toluna: Global consumer insights platform built around a large online panel and self-serve research tools. Closely mirrors JAKPAT's panel-plus-self-serve model, including mobile survey distribution.
- Cint: Market research panel-exchange and consumer insights platform. Comparable to JAKPAT as a panel infrastructure provider supplying respondents to research buyers, with growing Asia-Pacific presence.
- Pollfish: Mobile-first survey platform delivering consumer insights through a global mobile respondent network. Closely mirrors JAKPAT's mobile-first, panel-driven DIY research model.
Regional players
- Macromill: Japan-headquartered digital market research and panel operator with established Asia-Pacific coverage. A relevant regional comparable to JAKPAT for Asia-focused brand-tracking and consumer-insight work.
- Kadence International: Asia-based market research firm running proprietary panels across multiple Southeast Asian markets. Direct peer to JAKPAT for full-service research work in Indonesia and the wider region.
- Rakuten Insight: Asia-Pacific online research panel operated by Rakuten, providing access to large consumer panels across the region. Comparable to JAKPAT's Indonesian panel and self-serve research offerings.
Emerging players
- Suzy: Tech-forward consumer insights platform combining an on-demand panel with self-serve research tools. Comparable to JAKPAT in targeting SMB and enterprise brand researchers, though primarily U.S.-focused today.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
JAKPAT social profiles
Digital presenceJAKPAT financial estimates
Financial estimateRevenue estimate
Valuation estimate
JAKPAT leadership team
Management profileNumber of profiles
Profiles2 records
JAKPAT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
JAKPAT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about JAKPAT
What does JAKPAT do?
JAKPAT operates a mobile-first survey platform that gives clients access to a consumer panel of millions of respondents across Indonesia for real-time market research. The company sells credit-based access to the panel, full-service research support for clients without research teams, and premium in-depth research reports on Indonesian consumer topics.
Is JAKPAT a public or private company?
JAKPAT is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was JAKPAT founded?
JAKPAT was founded in 2014. It employs 1 to 10 people.
Where is JAKPAT based?
JAKPAT is headquartered in Yogyakarta, Indonesia, in the Asia region.
How does JAKPAT make money?
Three revenue lines are on record. Survey Platform Credits are the primary driver. The others are premium Research Reports and full-Scale Research Services.
Who are JAKPAT's main competitors?
Broad incumbents on record are SurveyMonkey and Qualtrics. Direct peers are Dynata, Toluna, Cint and Pollfish. Regional players are Macromill, Kadence International and Rakuten Insight. Suzy is listed as an emerging player.
Does JAKPAT have an API?
No public API is recorded for JAKPAT.
What industry is JAKPAT in?
JAKPAT's product category is Online Survey and Market Research Software. Its primary akta.pro industry code is MPAAALAK, Social & Digital Insights (Social Listening, Online Community Research), with a secondary code of BPAHALAJ, Survey, Panel & Fieldwork Services. Its NAICS code is 54191 and its SIC code is 8742.