Gautier France
Gautier France is a 65-year-old French designer and manufacturer of contemporary residential and B2B furniture, operating three Vendée factories and a franchised showroom network across Europe and selected international markets.
- Company typePrivate
- Founded1960
- HeadquartersLe Boupère, France
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Gautier France does
Gautier France is a privately held French furniture designer and manufacturer founded in 1960 and headquartered in Le Boupère, with three production factories concentrated in the Vendée region of western France. The company designs, produces and sells a comprehensive residential furniture portfolio spanning seating (sofas, armchairs, dining and office chairs), tables (dining, extensible, coffee, console and sofa-end tables), storage (buffets, bookshelves, wall shelves, dressers, TV units), bedroom furniture (beds, nightstands, mattresses, drawers), desks and home decoration. Product architecture is organized into named collections (Addict, Setis, Adulis, Mervent, Natura, Atoll, Symbiose, Dimix, Graphic, etc.), with most lines offering multiple material finishes and customization options. Sofas are produced by trusted European partners to Gautier design specifications, while case goods remain manufactured in-house.
Gautier serves primarily individual residential consumers across France through owned and franchised retail showrooms, supplemented by a dedicated B2B division (Gautier Business) supplying hotels, restaurants, offices and coworking spaces with project-based furniture solutions. Distribution extends internationally via authorized distributors and franchise partners in Belgium, Switzerland, Bulgaria, the UAE, Lebanon and several francophone markets across Africa, the Caribbean and the Pacific. The company monetizes through one-time furniture sales at price points ranging from roughly €112 for entry-level storage to over €3,099 for premium extensible tables, with flexible in-store payment options (e.g., 3x interest-free payment facility).
Commercial mechanics are anchored by a free AIR interior design consultation service — available in-store, at home or by video — and complemented by the Gautier Home 3D visualization tool and augmented reality product viewing, both intended to shorten the consideration cycle and lift showroom conversion. The company invests in sustainable sourcing (wood from forests within 300 km of production), eco-conception, a 10-year warranty on most products, and partnerships such as Eco-Mobilier for end-of-life furniture recycling, as core elements of its positioning rather than as discrete revenue streams. Headcount is in the 501–1,000 range, and the customer experience is reinforced by a 4.7/5 satisfaction rating across 2,495+ verified reviews.
Gautier France firmographics
Firmographics- Name
- Gautier France
- Legal name
- Gautier
- Website
- https://gautier.fr
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Gautier France is a 65-year-old French designer and manufacturer of contemporary residential and B2B furniture, operating three Vendée factories and a franchised showroom network across Europe and selected international markets.
- Ownership category
- akta.pro rank
Gautier France industry classification
Industry- Product category
- Home Furniture
- NAICS
- Household and Institutional Furniture Manufacturing (33712), Furniture and Home Furnishings Retailers (4491)
- SIC
- Household Furniture (2510), Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Bedroom Furniture Retail (Beds, Dressers, Nightstands, Armoires) (CRAIAAAC)
Keywords
Where Gautier France is headquartered
LocationHeadquarters
- HQ city
- Le Boupère
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Gautier France business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Furniture Sales: Direct furniture sales through owned and franchised retail stores. Products include sofas, tables, chairs, storage, bedroom furniture, kids furniture, and décor items at various price points from approximately €140 to over €3,000.
- B2B / Professional Services: Gautier Business division serves professional clients including offices, hotels, restaurants, coworking spaces with tailored furniture solutions and interior design services.
- Interior Design Consultation (AIR Service): Free interior design advisory service offered to customers in-store, at home, or via video conference to support furniture purchases and drive conversion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Low-end furniture products (entry-level tables, storage, kids items) |
| Unit Pricing | Pay-as-you-go | Mid-range furniture (standard sofas, dining tables, storage) |
| Unit Pricing | Pay-as-you-go | Premium furniture (high-end extensible tables, premium collections) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Gautier France product offering
Product offeringCore offering
Gautier designs and manufactures contemporary French-made furniture for living rooms, dining rooms, bedrooms, and children's rooms, sold through its franchise retail network and the dedicated Gautier Business B2B division. The company complements its physical products with free in-store, in-home, and video interior design consultations (AIR service) and a 3D/AR digital visualization tool (Gautier Home). Production is concentrated in three Vendée factories using sustainably sourced wood from forests within 300 km.
Product overview
Gautier France is a French furniture designer and manufacturer with 65 years of history, operating three factories in Vendée, France. The company offers a comprehensive furniture portfolio organized into core product categories: seating (sofas, armchairs, chairs), tables (dining tables, coffee tables, consoles, sofa ends), storage (buffets, bookshelves, dressers, TV units), bedroom furniture (beds, nightstands, mattresses), office furniture, and children's furniture under the Gautier Kids sub-brand. The products are organized into named collections such as Setis, Addict, Adulis, Mervent, Natura, Atoll, Symbiose, Dimix, Graphic, and others. Beyond physical products, Gautier provides complementary services including Gautier Home (3D interior visualization tool), the AIR interior design consultation service, and Gautier Business (B2B solutions for professional spaces). The company emphasizes French manufacturing, sustainable materials from forests within 300km, and product customization options. Sofas are manufactured in Europe by trusted partners.
Differentiator
Problem solved
Functional benefit
Brands
- Gautier Business: B2B solutions for professional spaces including meeting rooms, co-working areas, hotel lobbies, and restaurants
- Gautier Home
- Gautier Kids
- Gautier Tribe
Products and services
- Sofas (Canapés) Sofa collection including straight sofas, convertible sofas, corner sofas, armchairs, benches, and ottomans, available across multiple named collections for residential living rooms.
- Dining Tables (Tables à manger) Dining tables including extendable models with seating capacity from 2 to 16 guests, available in collections such as Setis, Extenso, Convive, Rondo, Twist, Phoenix, and Cara.
- Coffee Tables (Tables Basses) Coffee tables with options for storage, adjustable tops, and varied shapes (square, rectangular, round, oval), available in collections including Addict, Natura, Arco, Audace, Atoll, and Adulis.
- Consoles Design console tables for entrances, living rooms, and bedrooms, with customization options including the Setis extensible console and Dedicace Addict lines.
- Chairs (Chaises) Dining chairs, office chairs, and the Edito collection with multiple upholstery options including velvet, microfiber, and fabric, including Komo, Edito, and Cosy models.
- TV Units (Meubles TV) Modular TV units and TV wall compositions providing storage and display solutions for living rooms, offered through the Adulis collection.
- Storage Furniture (Rangements) Storage furniture including buffets, sideboards, bookshelves, wall shelves, dressers, and wall storage units, offered across collections including Adulis, Natura, Arco, Addict, Atoll, Mervent, Symphonie, Symbiose, AURORE, and MONTMARTRE.
- Bedroom Furniture (Chambre) Beds, bed drawers, mattresses, box springs, and nightstands across collections such as Mervent, Symphonie, Symbiose, Dimix, Graphic, Aurore, and Montmartre, available in multiple dimensions (140x190, 160x200, 180x200).
- Design Desks (Bureaux) Design desks including the Confident Addict sliding desk, suited for home offices and professional workspaces.
- Home Decoration (Décoration) Home decoration accessories including lamps, rugs, mirrors, wall decorations, and wallpapers for interior styling across Gautier living spaces.
- Gautier Kids Children and teen furniture and decoration collection including beds, storage, desks, nightstands, and decorations designed for younger users, sold under the Gautier Kids sub-brand.
- Gautier Home (3D Visualization Tool) Online 3D interior design tool allowing customers to visualize and design their rooms with Gautier furniture before purchase, complemented by a mobile augmented reality feature for previewing furniture in their actual rooms.
- AIR Interior Design Consultation Service Free interior design consultation service providing personalized advice from Gautier design experts, available in-store, at the customer's home, or via video conference.
- Gautier Business (B2B Furniture Solutions) Dedicated B2B division offering tailored furniture solutions and interior design services for professional spaces including meeting rooms, coworking areas, reception halls, hotel guest rooms and lobbies, and restaurants.
Quantifiable outcome
- 4.7/5 customer satisfaction rating based on 2,495+ verified reviews
Companies that use Gautier France
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Gautier France technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Gautier France partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Eco-MobilierminorPartnership with Eco-Mobilier, the French eco-organization for furniture recycling, to manage end-of-life furniture collection and recycling through their store network.
- Guest SuiteminorCustomer review collection partner certified by AFNOR for managing and moderating customer reviews on the Gautier website.
- European Sofa ManufacturersminorTrusted European partners manufacture Gautier sofas, ensuring quality while maintaining brand standards and design specifications.
Scale indicators5 records
Recent moves6 records
Expansion highlights7 records
Gautier France competitors and assessment
Company assessmentDirect peers
- BUT: French furniture retailer with nationwide store network focused on living room, bedroom and dining furniture. Overlaps with Gautier on product categories, target segment (mid-market French households) and showroom-led distribution.
- Habitat: Iconic French/UK design furniture brand with design-led mid-market positioning. Comparable to Gautier in target customer, contemporary design language and French retail footprint, though with more of a UK and international mix.
- BoConcept: Danish contemporary furniture brand with a global franchise model. Directly comparable to Gautier in franchise-driven showroom distribution, customizable design furniture and mid-to-premium residential positioning.
- Maisons du Monde: French mid-market furniture and home décor retailer with a multi-channel franchise/owned-store and e-commerce model. Closest direct peer to Gautier by geography, target customer (French homeowners) and price point, although with a broader décor-led assortment.
- Conforama: Major French home furniture and furnishings retailer operating a large store network. Directly comparable to Gautier in core residential furniture categories (living, dining, bedroom) and B2C price points, with greater scale but a less premium positioning.
- Roche Bobois: French premium furniture brand with a network of company-owned and franchised showrooms. Comparable to Gautier in franchise/store-led distribution and French design heritage, but positioned at a higher price point and with a stronger global brand.
- AM.PM: French contemporary furniture and décor brand positioned in the design-led mid-premium segment. Comparable to Gautier on design orientation, residential target customer and French manufacturing/designer identity, with a stronger digital-first push.
- La Redoute: French home furnishings and furniture retailer with a strong e-commerce channel. Comparable to Gautier in the French household customer base and furniture/decor categories, with a heavier digital and catalog heritage.
Broad incumbents
- IKEA: Global broad-line home furnishings incumbent with deep French presence. Competes with Gautier across most residential furniture categories, but at a lower price point, larger scale and with a fundamentally different flat-pack, self-serve model.
- Schmidt Groupe: French/European kitchen, storage and fitted furniture manufacturer with a strong franchise network. Comparable to Gautier in French manufacturing identity, franchise-led distribution and B2C homeowner focus, though concentrated in kitchen and fitted storage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Gautier France social profiles
Digital presenceGautier France financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gautier France leadership team
Management profileNumber of profiles
Gautier France funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gautier France M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gautier France
What does Gautier France do?
Gautier designs and manufactures contemporary French-made furniture for living rooms, dining rooms, bedrooms, and children's rooms, sold through its franchise retail network and the dedicated Gautier Business B2B division. The company complements its physical products with free in-store, in-home, and video interior design consultations (AIR service) and a 3D/AR digital visualization tool (Gautier Home). Production is concentrated in three Vendée factories using sustainably sourced wood from forests within 300 km.
Is Gautier France a public or private company?
Gautier France is a private company. It is classified as unknown and is currently operating.
When was Gautier France founded?
Gautier France was founded in 1960. It employs 501 to 1,000 people.
Where is Gautier France based?
Gautier France is headquartered in Le Boupère, France, in the Europe region.
How does Gautier France make money?
Three revenue lines are on record. Furniture Sales are the primary driver. The others are B2B / Professional Services and interior Design Consultation (AIR Service).
Who are Gautier France's main competitors?
Direct peers on record are BUT, Habitat, BoConcept, Maisons du Monde, Conforama, Roche Bobois, AM.PM and La Redoute. Broad incumbents are IKEA and Schmidt Groupe.
Does Gautier France have an API?
No public API is recorded for Gautier France.
What industry is Gautier France in?
Gautier France's product category is Home Furniture. Its primary akta.pro industry code is CRAIAAAC, Bedroom Furniture Retail (Beds, Dressers, Nightstands, Armoires). Its NAICS code is 33712 and its SIC code is 2510.