What Animmoov Digital Media does

Animmoov Digital Media Pvt. Ltd. is an India-headquartered, privately held creative and media technology company that operates an AI-powered advertising platform serving advertisers, brands, agencies, and publishers globally. The company offers a multi-product suite built around ProV9 Ad Studio — a self-serve creative production platform with 150+ customizable interactive features for rich media, interactive video, conversational, gamified, and CTV ad formats — complemented by ProDCO for dynamic creative optimization, ProTV for connected TV advertising, ProXR for AI-driven mixed-reality experiences, and ProDSP for curated programmatic supply with supply path optimization. The technical foundation combines generative AI for creative asset production, NLP for conversational ad formats, computer vision for AR/mixed-reality, and recommendation/optimization engines that personalize ads using real-time data signals including weather, geolocation, audience segments, and external API feeds.

The company monetizes through three primary streams: programmatic advertising services delivered via DSP integrations, a self-serve subscription-style platform for ad production, and managed services for end-to-end campaign execution. Pricing is quote-based and not publicly disclosed; the company offers free demos and same-day delivery to lower adoption friction. Distribution is hybrid, combining a product-led self-serve motion with direct enterprise sales and a strategic channel partnership with PubMatic that provides premium CTV, mobile, and desktop supply across the Asia-Pacific region.

Animmoov's claimed scale metrics include ~300K campaigns delivered globally, ~500BN impressions served annually, and 500+ brand and agency customers, with named enterprise relationships including Publicis Groupe, Dentsu, Omnicom Media Group, Inmobi, Anymind Group, and Innocean India, as well as brand campaigns for Mini, Skechers, Sensodyne, Oppo, and Godrej. The company is led by founder and CEO Jainendra Kumar and operates with 11–50 employees. No external funding rounds, institutional investors, or revenue figures are disclosed in available sources, indicating a bootstrapped operating profile.

Name

Animmoov Digital Media

Legal name

Animmoov Digital Media Pvt. Ltd.

Website

https://animmoov.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Animmoov Digital Media is an India-based AI-powered ad tech company that operates the ProV9 Ad Studio platform — offering self-serve and managed-service rich media, CTV, interactive video, and dynamic creative optimization — for advertisers, agencies, and publishers globally with an APAC focus.

Ownership category

akta.pro rank

Product category

Digital Advertising Technology

NAICS

Advertising Agencies (54181), Other Services Related to Advertising (54189), Media Buying Agencies (54183)

SIC

Services-Prepackaged Software (7372), Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Performance Creative & Ad Production (Dynamic/Iterative) (BPAFACAI)

akta.pro secondary industries

Ad Tech for OTT (SSAI/CSAI, Ad Decisioning, Measurement) (MPAHAJAG), Content-Aware/AI Media Processing (Per-Title Encode, Scene Detection) (MPAHAHAH), Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)

Keywords

• Digital advertising platform
• Rich media ads
• Connected TV advertising
• Dynamic creative optimization
• Programmatic advertising

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Programmatic Advertising Services: Revenue generated from programmatic ad delivery across connected TV, mobile, and desktop inventory. The platform enables advertisers to execute data-informed campaigns while publishers monetize inventory through next-generation formats.
2. Creative Technology Platform: Self-serve platform (ProV9 Ad Studio) for ad production with ready-to-use interactive features. Integrated with all major DSPs for seamless ad delivery.
3. Managed Services: End-to-end campaign execution services including free demos and managed creative production for advertisers and agencies.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Animmoov Digital Media operates a full-stack AI-driven creative and media technology platform (the Animmoov Ad Suite) that enables advertisers, brands, agencies, and publishers to produce, personalize, and deliver high-impact digital advertising across desktop, mobile, connected TV (CTV), and digital out-of-home (DOOH) channels. Its core offerings include the ProV9 Ad Studio self-serve creative platform, ProDCO for dynamic creative optimization, ProTV for interactive CTV advertising, ProXR for AI mixed-reality experiences, and ProDSP for curated programmatic supply, supplemented by managed services for end-to-end campaign execution.

Product overview

Animmoov Digital Media offers a full-stack creative and media technology platform centered around its core product suite: ProV9 Ad Studio for self-serve creative production, ProDCO for dynamic creative optimization, ProTV for connected TV advertising, ProXR for AI-powered mixed-reality, and ProDSP for programmatic supply. The platform supports omnichannel delivery across desktop, mobile, CTV, and DOOH with various ad formats including rich media, interactive video, conversational ads, and gamified experiences. The ecosystem emphasizes AI-driven personalization, programmatic capabilities, and high-impact creative formats with reported metrics of >3% CTR, 98% VCR, and >10% engagement rates.

Differentiator

Problem solved

Functional benefit

Brands

• Animmoov Ad Suite: An AI-powered advertising platform empowering advertisers and publishers to customize their advertising strategies.
• ProV9 Ad Studio
• ProDCO
• ProTV Studio
• ProXR
• ProDSP
• ProV9 Interactive Video

Products and services

• Animmoov Ad Suite Full-stack AI-powered creative and media technology platform that empowers advertisers and publishers to customize their advertising strategies with AI-driven tools, interactive formats, and programmatic capabilities.
• ProV9 Ad Studio Self-serve creative studio with 150+ customizable features for producing omnichannel rich media ads in minutes without coding, supporting desktop, mobile, and CTV formats; designed for advertisers and agencies seeking rapid creative production.
• ProDCO Dynamic Creative Optimization platform that automates ad personalization at scale using real-time data feeds including product information, weather, sports scores, and audience behavior; enables advertisers to deliver personalized ads using diverse data sources such as last seen product, audience segments, site behavior, external APIs, weather, time, festival, stock condition, and geolocation.
• ProTV Connected TV advertising studio enabling brands to transform CTV ads into interactive experiences with QR codes, clickable CTAs, dynamic overlays, and personalized visuals; bridges TV and mobile for seamless cross-screen engagement.
• ProXR AI-powered mixed-reality studio integrating artificial intelligence with immersive content across digital, print, and outdoor media channels; creates context-aware, perceptual, and hyperreal advertising experiences.
• ProDSP Curated supply and demand-side platform offering premium publisher inventory with audience-first targeting, vertical-specific publisher targeting, and supply path optimization (SPO) for programmatic advertising at competitive costs.
• ProV9 Interactive Video Shoppable and interactive video formats with clickable hotspots, embedded forms, and actionable insights that combine storytelling with conversion-driving interactive elements for advertisers and brands.

Quantifiable outcome

• 3%+ average CTR across campaigns (vs industry standard)
• +6 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature5 records

Partnerships

One partnership is on record.

• PubMaticcoreStrategic or Co-development Partner · 29 April 2026Animmoov announced a strategic partnership with PubMatic (Nasdaq: PUBM), an AI-powered ad tech company, to advance digital advertising performance across the Asia-Pacific region. The collaboration integrates Animmoov's AI-driven creative technology and interactive ad formats (including rich media, CTV/OTT formats, and dynamic creative optimization) with PubMatic's premium, transparent supply across connected TV, mobile, and desktop. The partnership aims to help advertisers and agencies execute more effective, data-informed campaigns while enabling publishers to maximize inventory value.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Celtra: Celtra offers a creative automation platform for producing and personalizing digital ads across display, social, and CTV, with a self-serve studio and dynamic creative optimization—directly competing with Animmoov's ProV9 Ad Studio and ProDCO.
• Innovid: Innovid provides ad delivery, creative personalization, and CTV measurement, including dynamic creative optimization and interactive CTV formats—overlapping significantly with Animmoov's ProDCO and ProTV offerings.
• Flashtalking by Mediaocean: Flashtalking is an ad serving and dynamic creative optimization platform owned by Mediaocean, serving agencies and brands with personalized digital and CTV creative—directly competitive with Animmoov's Ad Suite.
• Smartly.io: Smartly.io provides creative automation, dynamic ad production, and media buying for social and programmatic channels, with a self-serve workflow very similar to ProV9 Ad Studio for agencies and brands.
• Jivox: Jivox delivers personalized dynamic creative advertising and a SaaS creative studio for brands and agencies—overlapping heavily with ProV9's templated, data-driven creative production.
• Bannerflow: Bannerflow offers a creative management platform for producing and serving HTML5 display and programmatic ads at scale, targeting agencies and brands in the same self-serve creative category as ProV9.

Broad incumbents

• Mediaocean: Mediaocean is the parent of Flashtalking and 4C Insights and provides a broad ad operations and media buying platform for agencies—an incumbent comparable to Animmoov's broader ProDSP programmatic ambitions.
• Google Ads Creative Studio: Google's own creative tools (Google Ads, Display & Video 360, Studio) provide self-serve dynamic creative across the world's largest ad inventory—a broad incumbent against which Animmoov's ProV9 and ProDCO must differentiate.

Emerging players

• Hivestack: Hivestack operates a programmatic DOOH ad platform, comparable to Animmoov's ProXR mixed-reality and ProDSP supply offerings as digital out-of-home advertising converges with interactive formats.
• Yohaar: Yohaar is an emerging AI creative platform for generating personalized ad creative at scale, comparable to Animmoov's generative-AI driven ProDCO and ProXR offerings for performance advertisers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/animmoov-digital-media-pvt-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Animmoov Digital Media