PDP Global
PDP Global, founded in 1978 and headquartered in Colorado Springs, provides a behavioral-assessment people management system (ProScan, JobScan, TeamScan) and supporting PDPWorks web platform, distributed globally through licensed Representatives to HR, executive, and consultant buyers.
- Company typePrivate
- Founded1978
- HeadquartersColorado Springs, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What PDP Global does
PDP Global (legal entity PDP, Inc.), founded in 1978 and headquartered at 13710 Struthers Road, Colorado Springs, Colorado, is a private C corporation that markets the Professional DynaMetric Programs people management system. The product surface centers on three registered behavioral assessment modules: ProScan, a 60-question survey measuring four cornerstone traits (Dominance, Extroversion, Pace, Conformity) plus logic, energy styles, and stress dynametrics across three perspectives (Natural Self, Priority Environments, Predictor Self); JobScan, which derives Job Models from high-performer ProScan data and matches applicants on a 0–100 scale with behavioral interview guides; and TeamScan, which profiles team culture and group dynamics. The PDPWorks web platform aggregates survey distribution, report generation, and ATS/HRIS integration through ProScan Invitation, Survey Completion Webhook, and Survey Results APIs (available to Platinum and Enterprise accounts), and is offered in eight sender and 14 invitee languages.
Revenue is generated through tiered recurring subscription account plans (Gold pay-as-you-go, Platinum annual, Enterprise multi-year), certification course revenue (PDP Professional, ProScan Mentor, Hiring Manager, Survey Sender), PowerApp Workshop fees, consulting services (executive coaching, speaking, recruiting, team building), and API licensing. PDP distributes almost entirely through a global channel of licensed Representatives who undergo four-day certification at headquarters, retain 70% commissions on multi-year 5-year renewable contracts, and can sub-license Licensed Associates, with direct sales routed through website-driven demo and quote requests. Customers include transportation (Rose Chauffeured), manufacturing (Motor Products/Allied Motion, Wilbert Plastics), law enforcement (El Paso County Sheriff's Office), call centers, automotive (#1 Cochran, Bill Jacobs), healthcare (Health Plan One, Cure 4 The Kids), and non-profits (One Collective), spanning hundreds of organizations in 23+ countries with reference outcomes ranging from 25–91.5% turnover reductions to a $256,000 ROI over 16 months.
PDP Global firmographics
Firmographics- Name
- PDP Global
- Legal name
- PDP, Inc.
- Website
- https://pdpglobal.com
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PDP Global, founded in 1978 and headquartered in Colorado Springs, provides a behavioral-assessment people management system (ProScan, JobScan, TeamScan) and supporting PDPWorks web platform, distributed globally through licensed Representatives to HR, executive, and consultant buyers.
- Ownership category
- akta.pro rank
PDP Global industry classification
Industry- Product category
- Talent Management and Behavioral Assessment Software
- NAICS
- Human Resources Consulting Services (541612), Management Consulting Services (54161)
- SIC
- Services-Prepackaged Software (7372), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Human Capital Management (HCM) & Payroll Platforms (HDAEAEAJ)
Keywords
Where PDP Global is headquartered
LocationHeadquarters
- HQ city
- Colorado Springs
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PDP Global business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Software Licenses (Account Plans): PDP offers account plans ranging from Gold to Enterprise Solution levels with annual or multi-year contracts. Plans include access to the PDPworks platform, survey processing, and reporting capabilities. Residual income generated year after year from renewals.
- Certification Training: Revenue from certifying individuals and organizations on the PDP Management System. Includes PDP Professional Certification (2-day course), ProScan Mentoring Certification (1-day course), Hiring Manager Certification, and Survey Sender Certification.
- Workshops and Training: PowerApp Workshops delivered in classroom settings or virtually. Workshop titles include Understanding Personal Strengths, Improving Management Results, Developing Effective Communication Skills, Attracting and Hiring the Best, Strengthening Leadership Performance, Building High Performance Teams, and Breakthrough Strategies for Sales Performance.
- Consulting Services: PDP Representatives provide consulting services including executive coaching, speaking engagements (keynote, annual conference), team building, and recruiting services.
- API Licensing: Licensed PDP Client APIs available for Platinum and Enterprise Solution accounts, providing access to ProScan reports, basic traits, priority values, and JobScan applicant data via programmatic interfaces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Gold Plan - Small to medium organizations with pay-as-you-go or annual contract options |
| Subscription | Annual | Platinum Plan - Medium to large organizations with comprehensive features |
| Subscription | Multi-year contract | Enterprise Solution - Large organizations with full platform access |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
PDP Global product offering
Product offeringCore offering
PDP Global offers a people management system comprising three behavioral assessment products (ProScan for individual traits, JobScan for job modeling and applicant matching, TeamScan for team dynamics), delivered through the PDPworks web application and Licensed Client APIs. The system enables precision hiring, performance retention, team communication, and leadership development for organizations, supplemented by certification training programs, PowerApp workshops, and consulting services delivered through a global network of licensed PDP Representatives.
Product overview
PDP Global offers a comprehensive people management system called the PDP Management System, consisting of core behavioral assessment products (ProScan, JobScan, TeamScan), a centralized web platform (PDPWorks), and professional certification programs. ProScan is the foundational behavioral assessment measuring individual traits and motivators. JobScan uses ProScan data from top performers to create job models for precision hiring with applicant matching. TeamScan analyzes team dynamics and culture. PDPWorks serves as the web application hub for survey distribution, report generation, and system integrations. PowerApp Workshops provide classroom and virtual training, while eCampus offers online certification courses. The system is delivered through certified PDP Representatives and licensed client accounts with tiered plans (Gold, Silver, Platinum/Enterprise).
Differentiator
Problem solved
Functional benefit
Brands
- ProScan: Behavioral assessment survey that measures individual traits including dominance, extroversion, pace, and conformity along with additional dynametrics for personal profiling.
- JobScan
- TeamScan
- PDPworks
- PowerApp Workshops
- eCampus
Products and services
- ProScan
Quantifiable outcome
- Reduce turnover by 25-91.5% (specific results: 25-35%, 44%, 91.5% reduction)
- +7 more outcomes
Companies that use PDP Global
Customer profileNamed customers12 records
Segments7 records
Ideal customer profiles4 records
PDP Global technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature7 records
PDP Global partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- PDP RepresentativescorePDP Representatives are licensed independent contractors who market, sell, and service client accounts globally. They receive annual training on data confidentiality and PDP applications. Representatives can sub-license Licensed Associates to expand their network. The partnership offers residual income, open territory, low startup costs, marketing resources, and annual conferences. Term is 5 years with 5-year renewals.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
PDP Global competitors and assessment
Company assessmentDirect peers
- The Predictive Index: The Predictive Index is a direct competitor offering behavioral assessment software for hiring and talent optimization. PDP itself publishes a comparison page against PI, underscoring direct head-to-head competition in the same product category serving HR professionals and business executives.
- Wiley (Everything DiSC): Everything DiSC by Wiley is a direct competitor in the behavioral assessment market, offering personality-based products for workplace communication, leadership, and sales. PDP maintains a dedicated comparison page versus DiSC, confirming direct product overlap and competitive positioning.
- Hogan Assessments: Hogan Assessments is a direct competitor providing personality assessments for employee selection, leadership development, and team effectiveness. Both companies target HR professionals, executives, and coaches with validated psychometric instruments for similar use cases.
- The Myers-Briggs Company: The Myers-Briggs Company offers the MBTI assessment and related personality instruments for individual development, team building, and leadership. Both PDP and MBTI serve the same HR consulting, executive coaching, and team dynamics markets with self-report psychometric tools.
Broad incumbents
- Gallup (CliftonStrengths): Gallup's CliftonStrengths is a well-established talent assessment used for employee engagement, performance management, and leadership development. It operates as a broader incumbent in the talent assessment space with significantly greater market presence and brand recognition than PDP.
- SHL: SHL is a broad incumbent in talent assessment offering behavioral, cognitive, and skills-based assessments used in hiring and development. While SHL's portfolio extends well beyond behavioral assessments, it competes with PDP in precision hiring for large enterprises and global clients.
- Aon Assessment Solutions: Aon's Assessment Solutions division provides talent assessment tools for selection, leadership development, and succession planning as part of its broader HR consulting portfolio. It competes with PDP in enterprise behavioral assessment engagements and integrates assessments into larger consulting offerings.
- PSI (Talent Management): PSI operates a broad talent management and assessment portfolio serving enterprise and government clients globally. Following its acquisition of the Criterion Partnership, PSI offers assessment solutions that overlap with PDP's behavioral assessment and certification-based services.
Emerging players
- Harver: Harver is an emerging AI-driven talent assessment and hiring platform that combines behavioral assessments with automation and predictive analytics. It represents a newer category of assessment provider that intersects with PDP's hiring-focused JobScan offering, with stronger technology positioning.
- Pymetrics: Pymetrics uses neuroscience-based AI assessments to match candidates to roles and predict job performance, positioning as an alternative to traditional self-report behavioral surveys like ProScan. It represents the AI-augmented category of assessment providers gaining traction with enterprise buyers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
PDP Global social profiles
Digital presencePDP Global compliance and trust
Trust signalCompliance3 records
PDP Global financial estimates
Financial estimateRevenue estimate
Valuation estimate
PDP Global leadership team
Management profileNumber of profiles
Profiles1 record
PDP Global funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PDP Global M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PDP Global
What does PDP Global do?
PDP Global offers a people management system comprising three behavioral assessment products (ProScan for individual traits, JobScan for job modeling and applicant matching, TeamScan for team dynamics), delivered through the PDPworks web application and Licensed Client APIs. The system enables precision hiring, performance retention, team communication, and leadership development for organizations, supplemented by certification training programs, PowerApp workshops, and consulting services delivered through a global network of licensed PDP Representatives.
Is PDP Global a public or private company?
PDP Global is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PDP Global founded?
PDP Global was founded in 1978. It employs 11 to 50 people.
Where is PDP Global based?
PDP Global is headquartered in Colorado Springs, United States, in the North America region.
How does PDP Global make money?
Five revenue lines are on record. Software Licenses (Account Plans) is the primary driver. The others are certification Training, workshops and Training, consulting Services and API Licensing.
Who are PDP Global's main competitors?
Direct peers on record are The Predictive Index, Wiley (Everything DiSC), Hogan Assessments and The Myers-Briggs Company. Broad incumbents are Gallup (CliftonStrengths), SHL, Aon Assessment Solutions and PSI (Talent Management). Emerging players are Harver and Pymetrics.
Does PDP Global have an API?
Yes. PDP offers several Licensed Client API options for certified client accounts. APIs available include: (1) ProScan Invitation API (POST) to programmatically create ProScan survey invitation emails; (2) PDP Survey Completion Webhook (POST) that informs client's server when a survey is completed, passing respondent identifier information (first name, last name, email, external ID); (3) Survey Results API (GET) to retrieve licensed API data including ProScan reports (PDF), Natural Self traits, Natural Self and Priority values, JobScan applicant match scores and reports, and Side-by-Side comparison reports. CSV downloads are included. Available only for Platinum and Enterprise Solution plans. Authentication uses Basic Authentication with TLS 1.2+. Supports 8 sender/report languages (English, Indonesian, Spanish, Swedish, Japanese, Simplified Chinese, Traditional Chinese) and 14 invitee survey languages. Developer documentation is at www.pdpglobal.com/client-apis.
What industry is PDP Global in?
PDP Global's product category is Talent Management and Behavioral Assessment Software. Its primary akta.pro industry code is HDAEAEAJ, Human Capital Management (HCM) & Payroll Platforms. Its NAICS code is 541612 and its SIC code is 7372.