What Stouse does

Stouse is a U.S. wholesale trade printer founded in 1984 and headquartered in New Century, Kansas, that manufactures custom printed products exclusively for authorized resellers and brokers under a trade-only distribution model. The company operates a single high-volume production facility capable of printing 3+ million pieces per day with an average 5-day production lead time, leveraging digital 4-color process printing across a broad substrate range including vinyls, polyesters, magnets, papers, BOPP, and rigid plastics. Its core catalog spans decals, magnets, roll labels, signs, and plastics, with complementary categories covering banners, bumper stickers, calendars, canopy tents, cards, clings, folding cartons, paper products, parking permits, and patriotic products; recent additions include custom pouches with food-safe barrier film, glitter decals, brown kraft roll labels, sticker sheets, reflective decals, and metallic BOPP labels.

The technology stack is a conventional digital printing operation rather than a software platform: pricing is quote-based and gated behind a login portal, with specialized online quoters tailored to six reseller types (Ad Agencies, Apparel Screen Printers, Commercial Printers, Print Brokers, Promo Products Distributors, and Sign Manufacturers). Revenue is generated one-time on each made-to-order job, with no subscription, licensing, or SaaS components. Customers access a Kwik-Ship tier for accelerated turnaround on popular SKUs and benefit from $12.95 flat-rate shipping on orders up to $250. Distribution is exclusively through the vetted reseller channel, with industry affiliations to ASI and Sage embedding Stouse into the dominant promotional products sourcing platforms.

Stouse serves a diversified end-market base spanning 16 verticals including political, automotive, food and beverage, healthcare, manufacturing, real estate, restaurants, retail, government, schools, and service industries. The company has operated continuously for 40+ years, holds Counselor Top 40 Supplier recognition, and maintains 400+ five-star Google reviews. It is privately held with no disclosed parent company, funding rounds, or institutional investors, and operates exclusively within the United States.

Name

Stouse

Legal name

Stouse

Website

https://stouse.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

251–500 employees

Short description

Stouse is a wholesale trade printer in New Century, Kansas, producing custom made-to-order decals, magnets, roll labels, signs, plastics, and packaging exclusively for authorized resellers and brokers across 16 vertical markets in the United States.

Ownership category

akta.pro rank

Product category

Wholesale Trade Printing

NAICS

Commercial Printing (except Screen and Books) (323111), Printing and Related Support Activities (3231), Other Paperboard Container Manufacturing (322219)

SIC

Commercial Printing (2750)

akta.pro primary industry

Prepress, Plate-Making & Artwork Services (IMALAKAM)

Keywords

• Wholesale trade printing
• Custom decals manufacturing
• Promotional product labels
• Made-to-order printing
• Reseller printing services

Headquarters

HQ city

New Century

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Wholesale Trade Printing: Stouse generates revenue through manufacturing and selling custom printed products on a made-to-order basis exclusively to authorized resellers and brokers. The company offers a complete line of decals, magnets, roll labels, signs, plastics, and custom items. Orders are placed through an online platform with quote-based pricing for most products.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Stouse is a wholesale trade printer that produces custom made-to-order printed products — including decals, magnets, roll labels, signs, plastics, banners, bumper stickers, calendars, canopy tents, cards, clings, folding cartons, paper products, parking permits, patriotic items, and custom pouches — using digital and 4-color process printing across a range of substrates such as vinyls, polyesters, magnets, papers, tag stock, cardboard, plastics, and BOPP materials. The company sells exclusively through vetted authorized resellers and print brokers rather than directly to end customers, with quote-based wholesale pricing and a Kwik-Ship program for accelerated turnaround.

Product overview

Stouse is a wholesale trade printer offering a complete line of printed products made-to-order for resellers and brokers. The core product portfolio centers on five main categories: Decals (custom, industrial, metallic, domed, floor, and specialty decals), Magnets (custom, outdoor, business card, and calendar magnets), Roll Labels (BOPP, kraft, foil stamped, embossed, and specialty labels), Signs (corrugated, aluminum, and plastic signs), and Plastics (polyethylene, polystyrene, rigid vinyl, and custom printed plastic products). The company supports these core offerings with complementary product lines including Banners, Bumper Stickers, Calendars, Canopy Tents, Cards, Clings, Folding Cartons, Paper Products, Parking Permits, and Patriotic Products. A key differentiator is the Kwik-Ship program offering accelerated turnaround on popular items. Recent additions include Custom Pouches with food-safe barrier film for packaging applications, Glitter Decals with holographic sparkle finish, and Brown Kraft Roll Labels for artisan packaging aesthetics. Stouse serves diverse vertical markets including automotive, food/beverage, healthcare, manufacturing, political, real estate, restaurants, and retail through its trade-only business model.

Differentiator

Problem solved

Functional benefit

Products and services

• Decals Wholesale custom decals for equipment labeling, warning labels, product packaging, window merchandising, point of purchase promotions, marketing, branding, direct mailings, and school spirit applications — sold to authorized resellers and brokers.
• Magnets Custom wholesale magnets including vehicle magnets, refrigerator magnets, business card magnets, team schedules, and promotional magnets for lasting brand exposure — sold to authorized resellers and brokers.
• Roll Labels Wholesale roll labels including BOPP, kraft, foil stamped, embossed, and recognition labels for packaging, product labeling, and branding applications — sold to authorized resellers and brokers.
• Signs Wholesale signs for manufacturing information, branding, security, neighborhood advertising, political campaigns, events, and directional instructions — sold to authorized resellers and brokers.
• Plastics Wholesale plastic products including security signs, license plates, identification tags, membership and loyalty cards, key tags, and custom plastic creations — sold to authorized resellers and brokers.
• Banners Wholesale banners printed in 4-color process on heavy gauge vinyl for indoor or outdoor use, including political, event, and promotional banners — sold to authorized resellers and brokers.
• Bumper Stickers Wholesale bumper stickers for vehicle advertising, student and athletic team recognition, cause marketing, and political campaigns — sold to authorized resellers and brokers.
• Calendars Wholesale calendars including calendar strips, mini calendar pads, calendar magnets, plastic calendars, and schedule magnets for year-round brand exposure — sold to authorized resellers and brokers.
• Canopy Tents Custom wholesale canopy tents for trade shows, festivals, and events with accessories including back walls, side walls, table covers, and flags — sold to authorized resellers and brokers.
• Cards Wholesale cards including paper, magnetic, and plastic business cards, membership and loyalty cards, discount cards, and card holders — sold to authorized resellers and brokers.
• Clings Wholesale window clings and static stick products for indoor point of purchase advertising, service reminders, and membership emblems — sold to authorized resellers and brokers.
• Folding Cartons Wholesale folding cartons including cube boxes, rectangle boxes, pillow boxes, handle-top boxes, wine boxes, and beverage boxes for retail packaging — sold to authorized resellers and brokers.
• Kwik-Ship Quick-turnaround product program offering accelerated production timelines on popular items for customers needing faster delivery — sold to authorized resellers and brokers.
• Paper Products Wholesale paper products including coasters, appointment cards, bottle tags, keg collars, bookmarks, rally fans, yard signs, and custom tag stock — sold to authorized resellers and brokers.
• Parking Permits Wholesale parking permits for schools, property managers, hospitals, governments, and secure facilities with numbered and expiration-dated options — sold to authorized resellers and brokers.
• Patriotic Products American-made patriotic products including flag decals, magnets, roll labels, and USA vinyl lettering for parades, events, and community outreach — sold to authorized resellers and brokers.
• Custom Pouches Stand-up and lay-flat pouches made in the USA with food-safe barrier film, vibrant high-quality digital printing, available in soft touch, matte, or gloss lamination with various zipper and finish options — for food, pet treats, nutraceutical, and cannabis packaging — sold to authorized resellers and brokers.

Quantifiable outcome

• 3+ Million Pieces Per Day production capacity
• +2 more outcomes

Named customers5 records

Segments17 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• ASI (Advertising Specialty Institute)coreOthersASI Supplier recognition indicates Stouse is an approved supplier member of the advertising specialty industry, allowingASI members to source products through their network.
• SagecoreOthersSage Supplier partnership status indicates integration with Sage's business management platform for resellers in the promotional products industry.

Scale indicators6 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• HALO Branded Solutions: One of the largest wholesale promotional products distributors in North America, operating a trade-only model serving ad agencies, corporate buyers, and resellers. Directly comparable to Stouse in channel model, breadth of promotional product categories, and B2B reseller focus.
• National Pen (Trevco): Wholesale promotional products supplier offering custom printing on pens, drinkware, apparel, and printed accessories for resellers and corporate buyers. Comparable in wholesale trade model and custom printing capabilities, though with deeper emphasis on writing instruments and apparel.
• Discount Labels: Wholesale custom label manufacturer producing roll labels, sheet labels, and product labels for businesses, with an online quote-and-order platform. Comparable to Stouse's Roll Labels product line in custom label printing, B2B/wholesale orientation, and digital ordering.
• Lightning Labels: Custom label printing company specializing in digital label production for product packaging across multiple materials and finishes. Comparable to Stouse's Roll Labels category in digital printing technology, custom B2B service, and trade/wholesale customer mix.
• Consolidated Label: Custom label manufacturer producing prime labels, warehouse labels, and packaging labels for businesses across food/beverage, cosmetics, and industrial sectors. Comparable to Stouse's label and BOPP roll label offerings and B2B custom printing model.
• Crestline Promotional Products: Wholesale promotional products supplier offering custom-printed items including apparel, drinkware, bags, and printed accessories to resellers and corporate buyers. Comparable to Stouse in B2B promotional products, custom printing capabilities, and trade distribution model.

Broad incumbents

• 4imprint: Public, large-scale promotional products distributor with a broad catalog spanning print, drinkware, apparel, and signs sold to businesses and the reseller community. Comparable to Stouse in product breadth and trade-channel orientation, though broader category scope and direct-to-end-buyer model differ.
• PCNA (Polyconcept): One of the largest promotional products suppliers in North America, offering decorated apparel, drinkware, bags, and printed accessories through the distributor channel. Comparable to Stouse in promotional products focus and trade distributor relationships, though PCNA has much broader category scope.
• Cimpress / Vistaprint: Public large-scale print and custom products platform operating VistaPrint, BuildASign, and related brands, with mass customization across signage, labels, packaging, and marketing materials. Comparable to Stouse in digital printing technology and custom product breadth, though Cimpress operates direct-to-consumer and global.

Emerging players

• GotPrint: Online commercial printing company offering custom business cards, banners, signs, labels, packaging, and marketing collateral with same-day and next-day options. Comparable to Stouse in commercial printing category mix (signs, labels, packaging, decals) and digital custom-print platform, though GotPrint sells direct rather than trade-only.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/stouseprinting
• Facebookfacebook.com/stousellc
• LinkedInlinkedin.com/company/stouse-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stouse