Esentia
Grupo Esentia is a small Benidorm-based IT services firm founded in 2006, serving SMBs and hotels in Spain's Marina Baja region with web development, WooCommerce e-commerce, SEO, IT maintenance, networking, and hardware installation.
- Company typePrivate
- Founded2006
- HeadquartersBenidorm, Spain
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Esentia does
Grupo Esentia is a small IT services company headquartered in Benidorm, Spain, founded in 2006 by a group of university classmates and now employing approximately eight people across engineering, programming, design, and commercial functions. The company serves local small and medium businesses (PYMEs), hotels and hospitality operators, and selected larger enterprises in the Marina Baja region of Alicante province, delivering IT consulting, web design, custom software development, SEO and digital marketing, IT maintenance, network and communications, video surveillance, hardware sales and installation, computer repair, and data recovery services. It reports 1,037+ satisfied clients and 350+ websites created over its operating history.
The core technology stack is built on WordPress and WooCommerce for web and e-commerce delivery, with Google Cloud Platform and Google Workspace positioned through the company's official Google Partner status. Online stores are assembled as customizable WooCommerce implementations with inventory and payment integration; SEO is delivered as a service using on-page optimization, keyword research, and local search targeting for Benidorm and Costa Blanca businesses. The Google partnership enables resale and implementation of Google's enterprise productivity and cloud solutions as an extension of the regional IT services practice.
The business runs a hybrid revenue model combining recurring monthly or annual IT maintenance contracts, one-time project fees for website and e-commerce builds, professional services retainers or projects for SEO and digital marketing, and margin on hardware sales and installation. Go-to-market is sales-led and direct, with quote-based, fully customized pricing and a single productized entry-level SKU, "Tienda Basic," which bundles a 10-product online store with training and free first-year hosting and domain. Distribution is exclusively regional, relying on phone, email, in-person engagement at the Benidorm office, and inbound content marketing via the company blog and Facebook page.
Esentia firmographics
Firmographics- Name
- Esentia
- Legal name
- Esentia Energy Development, S.A.B. de C.V.
- Website
- https://grupoesentia.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Grupo Esentia is a small Benidorm-based IT services firm founded in 2006, serving SMBs and hotels in Spain's Marina Baja region with web development, WooCommerce e-commerce, SEO, IT maintenance, networking, and hardware installation.
- Ownership category
- akta.pro rank
Esentia industry classification
Industry- Product category
- IT Services
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Enterprise Application Reporting, BI & Analytics Enablement (BPAEAGAK)
- akta.pro secondary industry
- Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)
Keywords
Where Esentia is headquartered
LocationHeadquarters
- HQ city
- Benidorm
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Esentia business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- IT Maintenance Services: Recurring maintenance contracts for business IT infrastructure including servers, networks, workstations, and security systems. Provides predictable recurring revenue through monthly/annual service agreements.
- Web Development and Design: One-time project-based fees for website development, online store creation, and graphic design services. Custom solutions tailored to client specifications.
- Digital Marketing Services: SEO, positioning, and online marketing services typically delivered as ongoing retainers or project-based engagements.
- Hardware Sales and Installation: Sale and installation of computer equipment, security cameras, and networking hardware with associated setup services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Tienda Basic - Basic online store package |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Esentia product offering
Product offeringCore offering
Grupo Esentia provides IT consulting, preventive and corrective IT maintenance, web design and development, WooCommerce-based online store creation, custom software development, graphic design, SEO and online marketing, network and communications installation, video surveillance and security systems, and hardware sales and installation. It also offers hosting and domain registration, computer repair, and hard drive data recovery services, primarily to local businesses in the Benidorm and Marina Baixa region of Spain.
Product overview
Grupo Esentia is an IT services company offering a comprehensive suite of digital services for businesses in Benidorm and the Marina Baixa region of Spain. The core portfolio centers on web development and e-commerce solutions (Desarrollo Web and Tiendas Online built on WordPress/WooCommerce), custom software development (Programación a Medida), and digital marketing/SEO services (Posicionamiento Web/SEO and Marketing Online). These are complemented by graphic design services (Diseño Gráfico) for brand identity and corporate image. Supporting the digital offerings is a full range of IT infrastructure services including IT maintenance (Mantenimiento Informático), IT consulting (Consultoría Informática), network services (Redes y Comunicaciones), and security systems (Videovigilancia y Seguridad). Additional services include hardware sales/installation, computer repair, hard drive data recovery, and web hosting/domain registration (Alojamientos y Dominios). The company also offers tiered store packages such as Tienda Basic, providing an entry point for small businesses needing basic e-commerce capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Desarrollo Web (Web Development) Custom web design and development service for businesses of all sizes, creating responsive, SEO-optimized websites adapted to client-specific needs.
- Tiendas Online (Online Stores) E-commerce solution built on WooCommerce/WordPress offering customizable online stores with payment integration, inventory management, and mobile optimization.
- Programación a Medida (Custom Software Development) Bespoke software development creating web, desktop, and mobile applications tailored to specific business requirements, covering the full software lifecycle from design through ongoing support.
- Posicionamiento Web / SEO Search engine optimization service including on-page optimization, keyword research, content optimization, and link building to improve organic search visibility.
- Diseño Gráfico (Graphic Design) Visual design service including logo creation, corporate identity, advertising campaigns, and print materials to build coherent brand presence.
- Mantenimiento Informático (IT Maintenance) Comprehensive computer maintenance and IT support service including preventive maintenance, updates, troubleshooting, and hardware/software management for business continuity.
- Consultoría Informática (IT Consulting) Technology advisory service helping businesses define IT strategy, optimize infrastructure, and ensure digital continuity with solutions adapted to client needs.
- Redes y Comunicaciones (Networks and Communications) Network infrastructure installation, configuration, and maintenance service ensuring secure and efficient communications connectivity for businesses.
- Videovigilancia y Seguridad (Video Surveillance and Security) Security camera system installation and configuration service, including analog and IP cameras, DVR/NVR recording, and cloud storage solutions.
- Hardware (Venta e Instalación) Hardware sales and installation service working with leading market brands, including post-sale support and product advisory.
- Marketing Online (Online Marketing) Digital marketing service including social media management, email marketing campaigns, newsletters, promotional campaigns, and discount coupon management.
Quantifiable outcome
- 90% data recovery success rate in hard drive recovery cases
- +1 more outcomes
Companies that use Esentia
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Esentia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Esentia partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Siemens EnergycoreEsentia is executing its US$205 million pipeline expansion in partnership with Siemens Energy. This is specifically for Phase II of the three-phase expansion plan to increase pipeline network capacity by 295 million cubic feet per day. Note: This partnership is for the Mexican gas pipeline company, not the Spanish IT services company.
- GooglecoreGrupo Esentia is an official Google partner offering solutions based on the Google Cloud ecosystem. This partnership enables them to provide Google Workspace, Google Cloud Platform, and other Google enterprise solutions to their clients.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Esentia competitors and assessment
Company assessmentDirect peers
- Flat 101: Spanish digital analytics and optimization consultancy providing SEO, web analytics, and digital strategy services — directly comparable to Esentia's SEO and online marketing service line.
- Pasiona: Barcelona-based IT consultancy providing custom software, cloud, and digital workplace solutions to Spanish SMBs and mid-market firms — comparable custom-software and managed-IT positioning.
- The Cocktail: Spanish digital transformation agency offering web, e-commerce, custom software, and design services — comparable portfolio of digital agency services for Spanish SMBs, though with a larger enterprise tilt.
- Sngular: Spanish technology and digital transformation company providing custom software, cloud services, and digital products — comparable to Esentia's custom software development and web/digital offerings for Spanish SMB and mid-market clients.
- RocaSalvatella: Barcelona-headquartered digital business consultancy advising Spanish companies on digital transformation — comparable strategic-IT advisory and digital enablement focus, though at a higher strategic/consulting tier than Esentia's execution-led model.
- Making Science: Madrid-listed Spanish digital marketing and technology company providing SEO, web development, e-commerce, and cloud services — directly overlaps with Esentia's SEO, web, and WooCommerce e-commerce offerings for Spanish SMBs.
- Itequia: Barcelona-based IT consulting and software development firm serving SMBs across Spain with custom development, cloud, and digital services — directly comparable business model and SMB customer focus to Grupo Esentia.
- VASS: Madrid-headquartered Spanish IT services firm offering custom software, digital transformation, and managed services to enterprises and SMBs — closely comparable service portfolio and customer mix to Grupo Esentia's IT maintenance and custom programming business, but at significantly larger scale.
Broad incumbents
- Capgemini Spain: Global IT services leader with significant Spanish operations covering consulting, custom software, cloud, and managed services — overlapping capability set with Esentia but at vastly larger scale and focused on enterprise clients.
- Indra: Major Spanish IT services and digital transformation company serving enterprise and public-sector clients with systems integration, custom software, and digital services — broad incumbent overlap with Esentia's IT services portfolio but at enterprise scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Esentia social profiles
Digital presenceEsentia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Esentia leadership team
Management profileNumber of profiles
Profiles8 records
Esentia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Esentia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Esentia
What does Esentia do?
Grupo Esentia provides IT consulting, preventive and corrective IT maintenance, web design and development, WooCommerce-based online store creation, custom software development, graphic design, SEO and online marketing, network and communications installation, video surveillance and security systems, and hardware sales and installation. It also offers hosting and domain registration, computer repair, and hard drive data recovery services, primarily to local businesses in the Benidorm and Marina Baixa region of Spain.
Is Esentia a public or private company?
Esentia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Esentia founded?
Esentia was founded in 2006. It employs 1 to 10 people.
Where is Esentia based?
Esentia is headquartered in Benidorm, Spain, in the Europe region.
How does Esentia make money?
Four revenue lines are on record. IT Maintenance Services are the primary driver. The others are web Development and Design, digital Marketing Services and hardware Sales and Installation.
Who are Esentia's main competitors?
Direct peers on record are Flat 101, Pasiona, The Cocktail, Sngular, RocaSalvatella, Making Science, Itequia and VASS. Broad incumbents are Capgemini Spain and Indra.
Does Esentia have an API?
No public API is recorded for Esentia.
What industry is Esentia in?
Esentia's product category is IT Services. Its primary akta.pro industry code is BPAEAGAK, Enterprise Application Reporting, BI & Analytics Enablement, with a secondary code of BPAEAGAO, Enterprise Application License Advisory, Vendor Management & Optimization. Its NAICS code is 541511 and its SIC code is 7370.