Swissroc
Swissroc is a privately held integrated real estate group operating in Geneva, Vaud, Verbier and Poland. Through eight service lines spanning architecture, development, construction, asset management and brokerage, it delivers end-to-end real estate projects to developers, HNW buyers and institutional investors.
- Company typePrivate
- Founded2013
- HeadquartersGeneva, Switzerland
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Swissroc does
Swissroc is a privately held integrated real estate group headquartered in Plan-les-Ouates (Geneva), Switzerland, operating across the French-speaking Suisse romande region (Geneva, Vaud, Verbier) with an international subsidiary in Warsaw, Poland. Founded in 2013 and organized under parent entity Swissroc Capital Holding SA, the group employs approximately 220 collaborators and delivers projects through eight specialized service lines: Architecture, Asset Management, Building Intelligence, Construction (Entreprise Générale Totale), Development (Promoteur Immobilier), Energy Contracting, Properties (Courtage Immobilier), and the Swissroc Club.
The group's commercial offering spans the full real estate value chain — investment, development, architecture, construction, energy systems, asset management, and brokerage — under a single integrated model that allows multiple internal divisions to collaborate on individual mandates. Underlying delivery mechanisms include Minergie/HPE/THPE-certified sustainable construction, an online configurator paired with a physical material showroom in Geneva, building intelligence and smart-building services delivered through the Polish subsidiary, and a curated deal-club channel for off-market investor access. Named reference projects range from the CHF 37M Lyon 77 mixed-use tower and the 49-apartment Domaine du Lac in Nyon to the CHF 20.7M Ecole Internationale de Genève sports complex.
Revenue is generated through a mix of project-based construction contracts, development margins on property sales, transaction fees on brokerage (Swissroc Properties recorded CHF 250M in aggregate sales value and 100+ transactions), recurring asset management mandates for institutional investors, and subscription-style access to the Swissroc Club. Customer segments include professional property developers and institutional investors, high-net-worth residential buyers in Geneva and Verbier, commercial and hospitality operators, and education and healthcare institutions requiring specialized construction. Pricing is project-specific and quote-based rather than tiered. Distribution is direct enterprise sales across divisions, supplemented by the Geneva showroom, the Properties brokerage sub-brand, and the deal club.
Swissroc firmographics
Firmographics- Name
- Swissroc
- Legal name
- Swissroc Capital Holding SA
- Website
- https://swissroc.ch
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Swissroc is a privately held integrated real estate group operating in Geneva, Vaud, Verbier and Poland. Through eight service lines spanning architecture, development, construction, asset management and brokerage, it delivers end-to-end real estate projects to developers, HNW buyers and institutional investors.
- Ownership category
- akta.pro rank
Swissroc industry classification
Industry- Product category
- Integrated Real Estate Services
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Architectural Services (541310), Real Estate Property Managers (53131)
- SIC
- General Bldg Contractors - Residential Bldgs (1520), Real Estate Agents & Managers (For Others) (6531), Real Estate Dealers (For Their Own Account) (6532)
- akta.pro primary industry
- Residential General Contracting (New Build) (IMAFAAAB)
- akta.pro secondary industries
- Commercial Real Estate Asset Management (BPAJAMAB), Luxury & High-End Residential Brokerage (BPAJAAAC), Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)
Keywords
Where Swissroc is headquartered
LocationHeadquarters
- HQ city
- Geneva
- HQ country
- Switzerland
- HQ region
- Europe
Offices6 records
Markets served
Swissroc business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Construction Services: General contractor and total contractor services for residential and commercial construction projects, including renovations and transformations. Revenue generated through project-based construction contracts.
- Real Estate Development: Property development services including land acquisition, project conception, and new property sales. Revenue generated through development margins and property sales.
- Asset Management: Real estate asset management services for institutional investors and property portfolios including Swissroc Industrial Opportunities thematics.
- Property Brokerage: Real estate brokerage and property sales services in Geneva, Vaud, and Verbier mountain markets. Swissroc Properties division handles residential sales, new property sales, and mountain properties. Key figures: 250M CHF in sales value, +100 sales made.
- Architecture Services: Architectural design services for residential and commercial projects.
- Building Intelligence: Building intelligence and technology services for real estate projects.
- Swissroc Club: Real estate deal club offering exclusive property investment opportunities to members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Premium full-service real estate provider |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Swissroc product offering
Product offeringCore offering
Swissroc is an integrated real estate group that delivers the full property value chain in-house, including architecture, asset management, building intelligence, general contracting (Entreprise Générale Totale), property development (Promoteur Immobilier), energy contracting, and real estate brokerage through its Swissroc Properties division. The firm serves enterprise developers, institutional investors, and high-net-worth residential buyers across Suisse romande with international delivery capability through a Warsaw-based Building Intelligence subsidiary.
Product overview
Swissroc is an integrated real estate group operating in Geneva and French-speaking Switzerland (Suisse romande). The company operates a fully integrated model with eight interconnected service lines: Architecture, Asset Management, Building Intelligence, Construction (Entreprise Générale Totale), Development (Promoteur Immobilier), Energy Contracting, Properties/Courtage, and Swissroc Club. This integrated approach allows Swissroc to handle the entire real estate value chain from investment and development through architecture, construction, and brokerage. Swissroc Properties serves as the dedicated brokerage sub-brand. The Group also offers space planning and interior design services through its showroom, and Building Intelligence provides smart building solutions. Swissroc employs 220+ collaborators across Switzerland and internationally.
Differentiator
Problem solved
Functional benefit
Products and services
- Construction (Entreprise Générale Totale)
Quantifiable outcome
- 250+ projects completed across Switzerland
- +4 more outcomes
Companies that use Swissroc
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
Swissroc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Swissroc partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered flagship, core and minor.
- Stan WawrinkaflagshipLong-term partnership announced between Swissroc and tennis champion Stan Wawrinka. This high-profile partnership enhances Swissroc's brand visibility and credibility in the luxury real estate market.
- ACE & CompanycoreACE & Company joined as strategic partner for Swissroc Asset Management expansion, bringing investment expertise and network to support growth of asset management operations.
- AgoraminorListed as a partner on Swissroc website, indicating a collaborative relationship in the real estate ecosystem.
- BigSackminorPartner listed on Swissroc website indicating business collaboration.
- Evo HomeminorPartner company listed on Swissroc website.
- ResolveminorPartner listed on Swissroc website indicating collaborative relationship.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Swissroc competitors and assessment
Company assessmentDirect peers
- Losinger Marazzi AG: Swiss general contractor and real estate developer with integrated development and construction capabilities; one of the closest direct competitors to Swissroc in the Suisse romande premium residential market.
- HRS Real Estate AG: Swiss integrated real estate developer and total contractor covering project development, construction, and operation; directly comparable to Swissroc's Construction, Development, and Asset Management arms.
- Steiner AG: Swiss general contractor and developer delivering turnkey construction across residential, commercial, and institutional projects, with similar service-line breadth and quality positioning in Geneva-adjacent markets.
- Ed. Vetterli AG: Swiss general contractor with strong presence in Geneva and Vaud; direct competitor on residential and commercial general contracting work.
- Frutiger Group: Swiss construction group with general contracting, real estate development, and facility management services; comparable integrated offering in the broader Swiss market.
- Priora AG: Swiss general contractor with full-service construction and real estate development; competes directly with Swissroc Construction and Swissroc Development on residential and commercial projects in Romandie.
Broad incumbents
- Implenia AG: Switzerland's largest construction and real estate services group (SIX-listed), operating across development, general contracting, and infrastructure; a broader incumbent against which Swissroc competes on integrated mandates.
- Wüest Partner AG: Leading Swiss real estate advisory and research firm providing valuation, consulting, and asset management services; comparable to Swissroc Asset Management on the institutional investor side.
Regional players
- Burkhalter Holding AG: Swiss construction services group serving residential, commercial, and public-sector clients primarily in German-speaking Switzerland; useful regional comparator for service-line breadth and contractor scale.
Emerging players
- Engel & Völkers Swiss Riviera: International luxury residential brokerage franchise with strong presence in Geneva and Verbier; competes directly with Swissroc Properties on premium residential sales.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Swissroc social profiles
Digital presenceSwissroc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Swissroc leadership team
Management profileNumber of profiles
Profiles9 records
Swissroc subsidiaries and ownership
Company hierarchySubsidiaries7 records
Swissroc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Swissroc M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Swissroc
What does Swissroc do?
Swissroc is an integrated real estate group that delivers the full property value chain in-house, including architecture, asset management, building intelligence, general contracting (Entreprise Générale Totale), property development (Promoteur Immobilier), energy contracting, and real estate brokerage through its Swissroc Properties division. The firm serves enterprise developers, institutional investors, and high-net-worth residential buyers across Suisse romande with international delivery capability through a Warsaw-based Building Intelligence subsidiary.
Is Swissroc a public or private company?
Swissroc is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Swissroc founded?
Swissroc was founded in 2013. It employs 1 to 10 people.
Where is Swissroc based?
Swissroc is headquartered in Geneva, Switzerland, in the Europe region.
How does Swissroc make money?
Seven revenue lines are on record. Construction Services are the primary driver. The others are real Estate Development, asset Management, property Brokerage, architecture Services, building Intelligence and swissroc Club.
Who are Swissroc's main competitors?
Direct peers on record are Losinger Marazzi AG, HRS Real Estate AG, Steiner AG, Ed. Vetterli AG, Frutiger Group and Priora AG. Broad incumbents are Implenia AG and Wüest Partner AG. Burkhalter Holding AG is listed as a regional player. Engel & Völkers Swiss Riviera is listed as an emerging player.
Does Swissroc have an API?
No public API is recorded for Swissroc.
What industry is Swissroc in?
Swissroc's product category is Integrated Real Estate Services. Its primary akta.pro industry code is IMAFAAAB, Residential General Contracting (New Build), with a secondary code of BPAJAMAB, Commercial Real Estate Asset Management. Its NAICS code is 5312 and its SIC code is 1520.