Great Bowery
Great Bowery is a New York–based holding company that aggregates fashion and luxury image-making agencies — including BA Reps, MAP, Streeters, Trunk Archive, Gallery Stock, Granted, and Lookbooks — connecting brands with photographers, directors, and creative talent.
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
Great Bowery firmographics
Firmographics- Name
- Great Bowery
- Legal name
- Great Bowery
- Website
- https://greatbowery.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Great Bowery is a New York–based holding company that aggregates fashion and luxury image-making agencies — including BA Reps, MAP, Streeters, Trunk Archive, Gallery Stock, Granted, and Lookbooks — connecting brands with photographers, directors, and creative talent.
- Ownership category
- akta.pro rank
Great Bowery industry classification
Industry- Product category
- Creative Talent Representation and Fashion Image Services
- NAICS
- Photographic Services (54192), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (711410)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Creative Boutique Agencies (MPAAAAAB)
Keywords
Where Great Bowery is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Great Bowery business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Great Bowery product offering
Product offeringCore offering
Great Bowery brings together agencies in the fashion and luxury image-making industries, creating a portfolio that empowers image makers, brands, and creative talent. Its offerings include photographer and stylist representation, creative production, image licensing, and stock media services delivered through subsidiary agencies and acquired platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- BA Reps Photographer and creative talent representation agency serving fashion and luxury brands and image makers.
- MAP Ltd Creative production services for fashion and luxury image-making projects.
- Streeters Stylist, hair, and makeup artist representation agency for fashion and luxury brands.
- Trunk Archive Archival image licensing service offering licensed fashion and editorial photography to brands, editors, and creative clients.
- Gallery Stock Stock photography and footage service providing licensed imagery, including fashion and lifestyle content.
- Granted Permissions and rights clearance service for fashion and editorial imagery.
- Lookbooks Production and presentation services for fashion lookbooks and branded imagery.
- COVETEUR Digital fashion media platform acquired by Great Bowery to extend its reach into online fashion content and publishing.
Companies that use Great Bowery
Customer profileIdeal customer profiles1 record
Great Bowery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Great Bowery partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- BA RepscorePart of the Great Bowery portfolio of represented brands. BA Reps (ba-reps.com) appears to be a representation agency within the Great Bowery ecosystem.
- MAP LtdcorePart of the Great Bowery portfolio of represented brands. MAP Ltd (mapltd.com) appears to be a representation agency within the Great Bowery ecosystem.
- StreeterscorePart of the Great Bowery portfolio of represented brands. Streeters (streeters.com) appears to be a representation agency within the Great Bowery ecosystem.
- Trunk ArchivecorePart of the Great Bowery portfolio of represented brands. Trunk Archive (trunkarchive.com) is an archive/image licensing platform within the Great Bowery ecosystem.
- Gallery StockcorePart of the Great Bowery portfolio of represented brands. Gallery Stock (gallerystock.com) is a stock photography platform within the Great Bowery ecosystem.
- GrantedcorePart of the Great Bowery portfolio of represented brands. Granted (granted.world) appears to be a representation agency within the Great Bowery ecosystem.
- LookbookscorePart of the Great Bowery portfolio of represented brands. Lookbooks (lookbooks.com) is a creative portfolio platform within the Great Bowery ecosystem.
Great Bowery competitors and assessment
Company assessmentDirect peers
- Getty Images: Global stock imagery and licensing platform. Directly comparable to Trunk Archive and Gallery Stock within the Great Bowery portfolio, competing for the same brand licensing budgets.
- Shutterstock: Licensed stock photography and footage platform. Direct competitor to Gallery Stock and Trunk Archive in rights-managed and editorial image licensing for fashion and editorial buyers.
- The Wall Group: Talent management company representing hairstylists, makeup artists, photographers, and creatives in fashion and entertainment. Comparable to Great Bowery's representation agencies in talent focus and luxury/fashion client base.
- Art Partner: Independent fashion-focused talent representation agency representing photographers, stylists, and creative directors. Direct competitor to Streeters, BA Reps, and MAP in the same fashion/luxury image-making niche.
- Art + Commerce (a division of IMG): Photographer and stylist representation agency serving fashion and editorial clients. Closely comparable to Great Bowery's representation agencies (BA Reps, MAP, Streeters) in target clients and talent.
- CLICK (Art + Commerce talent network): Talent discovery and representation platform focused on fashion, beauty, and editorial creatives. Comparable to Great Bowery's portfolio of representation agencies and creative talent platforms.
Broad incumbents
- IMG (Endeavor): Global talent representation and licensing business representing models, photographers, and creatives. Directly comparable to Great Bowery's representation agency portfolio (BA Reps, MAP, Streeters, Granted) at greater scale.
- WPP: Global advertising and communications holding company whose portfolio includes fashion and luxury-focused creative agencies. Comparable as a broad incumbent aggregating specialized creative talent in the same end markets Great Bowery serves.
- Publicis Groupe: Global marketing and communications group with significant luxury and fashion client rosters. Comparable as a broad incumbent operating creative, content, and production services across the same fashion/luxury end markets.
Emerging players
- Lotta Agency: Independent fashion photographer and stylist representation agency. Comparable as a niche boutique competitor to the Streeters/BA/MAP representation agencies within the Great Bowery portfolio.
Market position
Customer concentration
Great Bowery social profiles
Digital presenceGreat Bowery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Great Bowery leadership team
Management profileNumber of profiles
Profiles1 record
Great Bowery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Great Bowery M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Great Bowery
What does Great Bowery do?
Great Bowery brings together agencies in the fashion and luxury image-making industries, creating a portfolio that empowers image makers, brands, and creative talent. Its offerings include photographer and stylist representation, creative production, image licensing, and stock media services delivered through subsidiary agencies and acquired platforms.
Is Great Bowery a public or private company?
Great Bowery is a private company. It is classified as unknown and is currently operating.
When was Great Bowery founded?
Great Bowery was founded in 2015. It employs 51 to 100 people.
Where is Great Bowery based?
Great Bowery is headquartered in New York, United States, in the North America region.
Who are Great Bowery's main competitors?
Direct peers on record are Getty Images, Shutterstock, The Wall Group, Art Partner, Art + Commerce (a division of IMG) and CLICK (Art + Commerce talent network). Broad incumbents are IMG (Endeavor), WPP and Publicis Groupe. Lotta Agency is listed as an emerging player.
Does Great Bowery have an API?
No public API is recorded for Great Bowery.
What industry is Great Bowery in?
Great Bowery's product category is Creative Talent Representation and Fashion Image Services. Its primary akta.pro industry code is MPAAAAAB, Creative Boutique Agencies. Its NAICS code is 54192 and its SIC code is 7330.