The National Action Network
The National Action Network is a U.S. civil rights nonprofit founded in 1991 by Rev. Al Sharpton, operating 100+ chapters nationwide to deliver advocacy, voter mobilization, youth programs, legal aid, and digital literacy training to Black and faith-based communities.
- Company typePrivate
- Founded1991
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What The National Action Network does
The National Action Network (NAN) is a U.S. civil rights nonprofit organization founded in 1991 by Rev. Al Sharpton, headquartered at the House of Justice in Harlem, New York, and operating through a network of more than 100 chapters nationwide. The organization delivers a portfolio of advocacy programs and community services rather than a unified software product, including weekly Saturday Action Rallies broadcast live online, the 35-year-running Annual Convention featuring political leaders and the Triumph Awards, the Youth & College Division with NAN Huddle meetings, monthly Michael A. Hardy Legal Nights providing free legal assistance, and NAN Newark Tech World, a digital literacy and IT skills training center. NAN's underlying technology stack is commodity digital-organizing infrastructure: livestreaming via livestream.com, Salsa Labs email marketing, an SMS text service on short code 59769, and active social media presence across Facebook, X, Instagram, and YouTube.
NAN's business model is nonprofit: revenue is generated through individual member donations, membership dues, and corporate/event sponsorships (notably CVS Health as premier sponsor of the 2026 convention and DoorDash for emergency food relief), supplemented by earned media value from Rev. Sharpton's national profile. The organization does not disclose pricing for its membership tier. Its go-to-market is community-led and event-driven, mobilizing a nationwide chapter network, faith-based clergy, youth members, and political figures through rallies, conventions, town halls, and coalition movements such as the March on Washington 2026 and the 'No Kings' protest coalition (approximately 8 million participants in March 2026). In 2026, NAN purchased the former Faison Firehouse Theater on Hancock Place for an estimated $5-7 million to serve as its permanent headquarters, transitioning from renter to property owner after more than three decades. The organization is founder-led with no disclosed external investors, parent company, or institutional shareholders; its senior leadership includes Founder and President Rev. Al Sharpton and Senior Vice President Ebonie Riley.
The National Action Network firmographics
Firmographics- Name
- The National Action Network
- Legal name
- National Action Network
- Website
- https://nationalactionnetwork.net
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The National Action Network is a U.S. civil rights nonprofit founded in 1991 by Rev. Al Sharpton, operating 100+ chapters nationwide to deliver advocacy, voter mobilization, youth programs, legal aid, and digital literacy training to Black and faith-based communities.
- Ownership category
- akta.pro rank
The National Action Network industry classification
Industry- Product category
- Civil Rights Advocacy Services
- NAICS
- Social Advocacy Organizations (8133), Human Rights Organizations (813311), Civic and Social Organizations (813410)
- SIC
- Services-Membership Organizations (8600), Services-Social Services (8300)
- akta.pro primary industry
- Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)
- akta.pro secondary industries
- Human Rights & Anti-Discrimination Organizations (BPAGAFAB), Faith-Based Advocacy & Public Policy Organizations (BPAGAJAK), Nonprofit & Cause Communications (BPAFADAK)
Keywords
Where The National Action Network is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
The National Action Network business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Infrastructure
Revenue model
- Member Donations and Contributions: NAN relies on member donations and public contributions as primary funding sources. The organization conducts fundraising campaigns and receives support from individuals aligned with its civil rights mission.
- Membership Dues: Revenue generated through organizational membership and individual member dues, supporting chapter operations and national initiatives
- Corporate and Event Sponsorships: NAN receives sponsorships from corporate partners such as CVS Health for specific programs and events, including the annual convention and maternal health initiatives
- DoorDash Partnership: Emergency food relief partnership with DoorDash to support New Yorkers during SNAP benefit lapses, potentially including programmatic funding
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Individual Membership |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
The National Action Network product offering
Product offeringCore offering
The National Action Network is a civil rights nonprofit organization that operates a national grassroots advocacy network through more than 100 chapters across the United States. It mobilizes members and community participants via weekly rallies, an annual convention, youth programs, legal aid clinics, crisis intervention, and direct civic engagement around issues such as policing reform, voting rights, economic justice, and racial equity.
Product overview
The National Action Network (NAN) is a civil rights organization founded in 1991 by Rev. Al Sharpton, not a technology product company. The organization offers a portfolio of advocacy programs and services rather than a unified software product. Core offerings include: the House of Justice headquarters in Harlem (the organization\'s permanent home after purchasing the former Faison Firehouse Theater), weekly Saturday Action Rallies, the Youth & College Division with NAN Huddle meetings, NAN Newark Tech World (technology training), monthly Legal Nights providing free community legal assistance, the annual NAN Convention with Triumph Awards, and the NAN Text Service for member communications. Additional programs include the MLK Public Policy Forum, Keepin\' It REAL daily livestream, and the upcoming March on Washington 2026. The organization operates with over 100 chapters nationwide, holding in-person and virtual town halls, while maintaining crisis hotline services for community support.
Differentiator
Problem solved
Functional benefit
Products and services
- Saturday Action Rallies
Companies that use The National Action Network
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
The National Action Network technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The National Action Network partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, major and minor.
- Economic Policy InstitutecoreNAN joined a coalition of 40+ organizations led by EPI to call on Congress to center workers in federal AI legislation. NAN's participation reflects its commitment to economic justice and worker protection in emerging technology policy.
- CVS HealthmajorCVS Health served as Premier Sponsor for NAN's 2026 Annual Convention, specifically supporting the 'Love Delivered: A Conversation on Black Maternal Health' panel. This sponsorship enables NAN to host high-profile programming on critical health issues affecting Black communities.
- DoorDashcoreNAN partnered with DoorDash on emergency food relief efforts to keep New Yorkers fed as SNAP benefits lapsed. The partnership addresses food insecurity in the community during benefit cuts, demonstrating NAN's ability to mobilize corporate resources for civil rights causes.
- AFL-CIO Tech InstitutecorePartnership focused on advocating for worker protections in federal AI legislation, part of broader coalition to ensure AI adoption doesn't threaten worker rights, privacy, and economic stability
- IndivisiblecoreNAN is part of the 'No Kings' anti-Trump protest coalition including Indivisible, MoveOn, Public Citizen, and ACLU, drawing 8 million participants nationwide in coordinated resistance efforts
- 50501coreCoalition partner in the 'No Kings' protest movement against alleged authoritarianism, focusing on immigration enforcement concerns, Iran military campaign, living costs, and civil rights rollback
- MoveOncorePartner in the 'No Kings' coalition, a sustained resistance effort against alleged authoritarianism with nearly 8 million participants across major US cities plus international solidarity protests
- American Civil Liberties Union (ACLU)coreCoalition partner in anti-Trump resistance movement, focusing on voter suppression, election integrity, and civil liberties protection
- Public CitizenminorCoalition partner in the 'No Kings' movement advocating for consumer protection and democratic values
- NAACPcoreJoint opposition to Executive Order 14179 blocking states from addressing AI harms, arguing the order disproportionately harms Black communities and people of color
- National Urban LeaguecorePartnership in coalition opposing AI executive order that allows unregulated AI adoption without accountability, calling for federal legislation protecting communities of color
- Lawyers' Committee for Civil Rights Under LawcoreCoalition partner in opposing executive order preempting state AI regulations, arguing it allows discriminatory, unsafe, and biased AI products without meaningful accountability
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
The National Action Network competitors and assessment
Company assessmentDirect peers
- National Council of Negro Women (NCNW): The National Council of Negro Women is a civil rights and women's empowerment organization serving Black women and families through advocacy, education, and community programs — comparable to NAN in mission, constituency, and national scope, with a more demographic-specific lens.
- American Civil Liberties Union (ACLU): The ACLU is a national civil liberties organization that litigates and advocates on voting rights, criminal justice, and free speech — a coalition partner of NAN in 'No Kings' and AI policy efforts, with overlapping advocacy priorities but a more legal/litigation-centric model.
- Lawyers' Committee for Civil Rights Under Law: The Lawyers' Committee is a national civil rights legal organization focused on voting rights, fair housing, and equal employment — a direct peer given shared coalition work with NAN on AI legislation and overlapping voting-rights advocacy.
- National Urban League: The National Urban League is a historic civil rights and economic empowerment organization serving Black communities through workforce development, advocacy, and direct services — directly comparable to NAN in mission and Black-community focus, with complementary rather than duplicative programming.
- NAACP: The NAACP is one of the oldest and largest U.S. civil rights organizations, pursuing voting rights, anti-discrimination, and economic justice advocacy through chapters and legal action — a direct peer of NAN given overlapping mission, chapter structure, and constituencies.
- Southern Poverty Law Center (SPLC): The SPLC is a civil rights organization that combines legal action, monitoring of hate groups, and education — comparable to NAN in civil rights mission and national scale, with stronger litigation capacity and a different geographic/institutional history.
Emerging players
- Indivisible: Indivisible is a grassroots progressive movement and 'No Kings' coalition partner with NAN — comparable as a mass-mobilization advocacy organization, but with a broader progressive rather than civil-rights-specific mission.
- Color of Change: Color of Change is the nation's largest online racial justice organization, focused on digital organizing and corporate accountability — an emerging peer that overlaps with NAN's digital organizing strategy and Black political constituency, but operates without a chapter network.
- MoveOn: MoveOn is a progressive advocacy and political mobilization organization — a coalition partner in 'No Kings' protests alongside NAN, with overlapping digital organizing capabilities but a wider progressive mandate.
Others
- Human Rights Campaign (HRC): The Human Rights Campaign is the largest U.S. LGBTQ+ civil rights advocacy organization — adjacent rather than direct peer, but comparable as a national advocacy nonprofit with chapter presence and coalition-style mobilization, intersecting with NAN on broader civil-liberties coalition work.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
The National Action Network social profiles
Digital presenceThe National Action Network financial estimates
Financial estimateRevenue estimate
Valuation estimate
The National Action Network leadership team
Management profileNumber of profiles
Profiles2 records
The National Action Network funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The National Action Network M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The National Action Network
What does The National Action Network do?
The National Action Network is a civil rights nonprofit organization that operates a national grassroots advocacy network through more than 100 chapters across the United States. It mobilizes members and community participants via weekly rallies, an annual convention, youth programs, legal aid clinics, crisis intervention, and direct civic engagement around issues such as policing reform, voting rights, economic justice, and racial equity.
Is The National Action Network a public or private company?
The National Action Network is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The National Action Network founded?
The National Action Network was founded in 1991. It employs 101 to 250 people.
Where is The National Action Network based?
The National Action Network is headquartered in New York, United States, in the North America region.
How does The National Action Network make money?
Four revenue lines are on record. Member Donations and Contributions are the primary driver. The others are membership Dues, corporate and Event Sponsorships and doorDash Partnership.
Who are The National Action Network's main competitors?
Direct peers on record are National Council of Negro Women (NCNW), American Civil Liberties Union (ACLU), Lawyers' Committee for Civil Rights Under Law, National Urban League, NAACP and Southern Poverty Law Center (SPLC). Emerging players are Indivisible, Color of Change and MoveOn. Human Rights Campaign (HRC) is listed as an others.
Does The National Action Network have an API?
No public API is recorded for The National Action Network.
What industry is The National Action Network in?
The National Action Network's product category is Civil Rights Advocacy Services. Its primary akta.pro industry code is BPAGAFAJ, Democracy, Voting Rights & Civic Participation Advocacy, with a secondary code of BPAGAFAB, Human Rights & Anti-Discrimination Organizations. Its NAICS code is 8133 and its SIC code is 8600.