Inscape

Inscape is a small German studio that builds and sells the "Brooklyn" responsive multipurpose WordPress theme exclusively through the ThemeForest marketplace under one-time licences priced at $39, $59, and $79, targeting designers, developers, and SMBs building startup, portfolio, and blog websites.

Company typePrivate
Founded2016
HeadquartersNew York, United States
Headcount11–50
GTM typeB2C
OfferingSoftware

What Inscape does

Inscape is a small, founder-operated studio that produces and sells the "Brooklyn" responsive multipurpose WordPress theme. The product is a single WordPress theme built to current WordPress Codex standards and is packaged with a distinctive feature set: a one-click demo importer that removes XML-file handling, a built-in shortcode manager, unlimited parallax sections across 8 demos, multi-style components (11 hero title styles, 7 header styles, 4 team member styles), a portfolio management system, and an ultra-responsive layout. The firm is headquartered in Dueren, Germany, and is operated by a team of four (Marcel as Founder/Lead Designer/Developer, Matthias as Co-Founder/Developer, and Henry and Melanie in support).

Brooklyn is monetised exclusively through the ThemeForest marketplace under a one-time perpetual licence model with three pricing tiers: Starter at $39, Most Popular at $59, and Power User at $79. The top tier includes Elite Support, and all tiers ship 27+ pre-built demos and 115+ page templates. Marketing is product-led and marketplace-led: distribution runs entirely through ThemeForest, supplemented by an inscape.life blog, Facebook presence, customer testimonials, and a dedicated Brooklyn Theme support forum community. The intended buyers are designers, developers, and SMBs building startup sites, creative portfolios, magazines, or blogs.

There are no disclosed funding events, institutional investors, parent company, subsidiaries, partnerships, M&A activity, patents, certifications, or AI/ML capabilities. The company appears to be a bootstrapped microstudio sustaining itself through accumulated marketplace sales and ongoing theme maintenance.

Inscape firmographics

Firmographics

Name: Inscape
Legal name: Inscape
Website: https://inscape.life
Company type: Private
Founded year: 2016
Operating status: Operating
Headcount range: 11–50 employees
Short description: Inscape is a small German studio that builds and sells the "Brooklyn" responsive multipurpose WordPress theme exclusively through the ThemeForest marketplace under one-time licences priced at $39, $59, and $79, targeting designers, developers, and SMBs building startup, portfolio, and blog websites.
Ownership category
akta.pro rank

Inscape industry classification

Industry

Product category: WordPress Themes
NAICS: Software Publishers (5132)
SIC: Services-Prepackaged Software (7372)
akta.pro primary industry: Content Asset Libraries & Template Marketplaces (stock, characters, themes) (EDAFAHAI)

Keywords

WordPress themes
Multipurpose themes
Website templates
Responsive web design
Theme marketplace

Where Inscape is headquartered

Location

Headquarters

HQ city: New York
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Inscape business model

Business model

GTM type: B2C
Offering type: Software
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

WordPress Theme Sales: One-time license fees for WordPress themes sold through ThemeForest marketplace. Three pricing tiers: Starter ($39), Most Popular ($59), Power User ($79)

Pricing tiers

Model	Billing	Price
One time/ perpetual license	Pay-as-you-go	Starter - Basic WordPress theme package
One time/ perpetual license	Pay-as-you-go	Most Popular - Mid-tier package
One time/ perpetual license	Pay-as-you-go	Power User - Premium package

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Inscape product offering

Product offering

Core offering

Inscape develops and sells the Brooklyn WordPress theme, a responsive multipurpose theme aimed at designers, developers, and companies building startup websites, portfolios, magazines, and blogs. The theme includes a One Click Demo Importer, shortcode manager, parallax sections, 27+ pre-built demos, and 115+ page templates, and is sold exclusively through the ThemeForest marketplace under a one-time perpetual license.

Product overview

Inscape operates as a website showcasing the Brooklyn WordPress theme. Brooklyn is a single responsive multipurpose WordPress theme that provides features including Demo Importer, Shortcodes, Parallax Sections, and Support. The product is available for purchase on ThemeForest as a one-time fee theme with three pricing tiers: Starter ($39), Most Popular ($59), and Power User ($79).

Differentiator

Problem solved

Functional benefit

Products and services

Brooklyn WordPress Theme Brooklyn is a responsive multipurpose WordPress theme designed for designers, developers, and companies to create websites for startups, portfolios, magazines, and blogs quickly and easily. It includes a One Click Demo Importer, shortcode manager, parallax sections, 11 pre-defined hero title styles, 7 header styles, 4 team member styles, portfolio management, and 27+ demos with 115+ page templates.

Companies that use Inscape

Customer profile

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Inscape technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature6 records

Inscape partnerships and signals

Strategic signal

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Inscape competitors and assessment

Company assessment

Broad incumbents

TemplateMonster: TemplateMonster operates a global marketplace for website templates, WordPress themes, and plugins, competing with ThemeForest (where Brooklyn is sold) and with Inscape directly for SMB template buyers.
StudioPress (WP Engine): StudioPress, now part of WP Engine, sells premium WordPress themes and the Genesis framework primarily to professional designers and agencies. It is a broader incumbent with overlapping themes and a more enterprise-leaning customer base.
Envato (ThemeForest parent): Envato operates ThemeForest, the marketplace through which Inscape distributes Brooklyn. It is a platform/incumbent relationship rather than a head-to-head competitor, but it directly governs Inscape's distribution economics.

Emerging players

Elementor: Elementor is a leading WordPress site builder that increasingly overlaps with multipurpose themes by providing its own starter templates and theme builder. It is an emerging, more capable alternative that can substitute for Brooklyn's value proposition.

Direct peers

ThemeIsle: ThemeIsle develops and sells premium WordPress themes (including Hestia, Neve) directly and via marketplaces, targeting startups, SMBs, and bloggers — the same primary customer segment as Inscape's Brooklyn theme.
Astra (Brainstorm Force): Brainstorm Force's Astra is one of the most widely installed multipurpose WordPress themes globally, with starter sites and a freemium model. It competes with Brooklyn for the same startup and SMB website-builder audience.
ThemeREX: ThemeREX is another established ThemeForest author selling multipurpose WordPress themes with demo importers and page builders, directly comparable to Brooklyn's feature set and buyer profile.
Elegant Themes: Elegant Themes is a direct competitor in the premium WordPress theme market, best known for the Divi theme. It serves the same SMB and designer-developer buyer base with a multipurpose theme plus visual builder, and competes head-to-head with Brooklyn on ThemeForest-adjacent channels.
ThemeFusion (Avada): ThemeFusion builds Avada, the historically top-selling multipurpose WordPress theme on ThemeForest, making it the closest direct benchmark for Brooklyn in terms of buyer persona, feature scope, and pricing tiering.
Qode Interactive: Qode Interactive is a prolific ThemeForest author producing dozens of premium multipurpose WordPress themes (Bridge, Stockholm, etc.), competing directly with Brooklyn in the same marketplace category and price band.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Inscape financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Inscape leadership team

Management profile

Number of profiles

Profiles4 records

Inscape funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Inscape M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inscape

What does Inscape do?

Is Inscape a public or private company?

Inscape is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Inscape founded?

Inscape was founded in 2016. It employs 11 to 50 people.

Where is Inscape based?

Inscape is headquartered in New York, United States, in the North America region.

How does Inscape make money?

One revenue line is on record: wordPress Theme Sales.

Who are Inscape's main competitors?

Broad incumbents on record are TemplateMonster, StudioPress (WP Engine) and Envato (ThemeForest parent). Elementor is listed as an emerging player. Direct peers are ThemeIsle, Astra (Brainstorm Force), ThemeREX, Elegant Themes, ThemeFusion (Avada) and Qode Interactive.

Does Inscape have an API?

No public API is recorded for Inscape.

What industry is Inscape in?

Inscape's product category is WordPress Themes. Its primary akta.pro industry code is EDAFAHAI, Content Asset Libraries & Template Marketplaces (stock, characters, themes). Its NAICS code is 5132 and its SIC code is 7372.