316 Strategy Group

What 316 Strategy Group does

316 Strategy Group is a privately held, full-service marketing agency headquartered in Omaha, Nebraska, operating as an outsourced in-house marketing department primarily for U.S. small and mid-sized businesses generating $1M-$15M in revenue. Its service portfolio spans the full marketing stack: SEO, social media management, web design and development, graphic design and branding, photography, video production (including 4K and drone capabilities), email marketing, business podcasting, digital advertising across major social and search platforms, 360-degree virtual tours, and a full-service Amazon agency. Primary geographic focus is the Omaha metropolitan area and surrounding Nebraska/Iowa communities, with active operations or recognition in Grand Island, Des Moines, Kansas City, and Nashville, plus national reach for Amazon and video services. The company sells through a direct, sales-led motion offering free consultations and free audits as entry points, with custom project and monthly retainer pricing.

The agency's technology and product layer centers on AI-driven marketing services. It maintains a dedicated AI division led by a Director of AI Solutions / Senior Full-Stack AI Engineer and offers AI Visibility Services (LLM optimization for ChatGPT, Claude, Gemini; Generative Engine Optimization; Answer Engine Optimization), AI prompt optimization, AI visibility audits, and a proprietary 3-step GEO framework (audit, optimize, monitor). It also builds custom AI agents for lead qualification, automated follow-up, CRM updates, scheduling, reporting, and internal knowledge retrieval, with documented integrations to CRM, email, ecommerce, and scheduling systems. Notable client outcomes include ChatGPT-driven leads, page 5 to page 1 search ranking movement in four months, 41% organic traffic increases, 300% website traffic gains in six months, and a single ad campaign generating over $64,000 in 12 hours.

The business is founder-led by CEO Joseph Kenney, has a team of 19+ named specialists across SEO, AI, web development, video, design, photography, and social media, and has earned more than 20 national and international marketing awards since 2020 including Davey Awards, MUSE Creative Awards (Gold and Platinum), and #1 SEO rankings in Nebraska and Omaha from TrustAnalytica. Pricing is custom and not publicly disclosed; video production is typically quoted at $1,500-$5,000 per project, and ongoing engagements are billed monthly. The company does not disclose revenue, has no disclosed outside funding, and operates without a parent company or institutional investors per available sources.

Name

316 Strategy Group

Legal name

316 Strategy Group

Website

https://316strategygroup.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

316 Strategy Group is a privately held, full-service Omaha-based marketing agency offering SEO, social, web, design, photo, video, advertising, Amazon, and AI visibility/automation services to SMBs doing $1M-$15M in revenue across Nebraska, Iowa, Kansas City, and Nashville.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613), Media Buying Agencies (541830)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Computer Programming Services (7371)

akta.pro industry

PRIMARYBPAFAEAD

Creative Concepting & Campaign Development

Business & Public Services/Marketing, Advertising & PR Services/Brand Strategy & Creative Services

SECONDARYMPAAACAD

Affiliate Marketing & Partner Program Management

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Digital & Performance Marketing (SEO/SEM, Paid Social, Affiliate)

SECONDARYBPAFAAAJ

Direct Marketing, CRM & Lifecycle (Email, SMS, Loyalty)

Business & Public Services/Marketing, Advertising & PR Services/Full-Service Advertising Agencies

Keywords

• Digital marketing services
• SEO and AI visibility
• Social media management
• Video production services
• Branding and graphic design

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Marketing Services Retainer/Project Fees: Full-service marketing agency offering SEO, content, ads, web, social media management, graphic design, AI visibility, and branding services. Revenue generated through project-based fees and ongoing retainer engagements for businesses needing in-house marketing department capabilities.
2. Amazon Agency Services: Full-service Amazon account management, advertising, marketing, and SEO for businesses selling on Amazon marketplace. Includes account management, Sponsored Products/Brands/DSP advertising, storefront optimization, and listing SEO.
3. Video Production: Professional video production services including brand storytelling, product demos, corporate videos, testimonials, drone footage, and social media shorts. Pricing typically $1,500 to $5,000 for local business videos.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

316 Strategy Group is a full-service marketing agency based in Omaha, Nebraska that acts as an in-house marketing department for small and mid-sized businesses ($1M–$15M revenue). The company delivers SEO, social media management, paid advertising, website design and development, graphic design, branding, photography, videography, email marketing, business podcasting, and Amazon marketplace services. It also offers AI-focused solutions including AI visibility optimization (LLM/GEO/AEO services for ChatGPT, Google AI Overviews, and Gemini) and custom AI agent and automation development.

Product overview

316 Strategy Group is a full-service marketing agency offering a comprehensive suite of digital marketing services for businesses in Omaha and beyond. The company's portfolio consists of core service offerings across multiple domains: (1) Digital Marketing & Advertising including SEO Services, Social Media Management, and Digital Ad Campaigns across major platforms; (2) Creative Services encompassing Website Design & Development, Graphic Design, Logo Design & Branding, Photography, and Video Production; (3) Content & Communication including Email Marketing and Business Podcasting; (4) Specialized Services such as the Full-Service Amazon Agency, 360° Virtual Business Tours, and Website Maintenance; (5) AI-Powered Solutions including AI Visibility Services (LLM optimization, GEO, AEO) and AI Agents/Automation & AI Systems Development. These services are designed to work both independently and as an integrated marketing ecosystem, allowing the agency to serve as a comprehensive in-house marketing department for clients doing $1M-$15M in revenue.

Differentiator

Problem solved

Functional benefit

Products and services

• SEO Services Comprehensive search engine optimization including local SEO, organic rankings, map pack optimization, keyword research, on-page and off-page optimization, and performance analytics for businesses seeking to be found online.
• Social Media Management End-to-end social media management including content creation, campaign strategy, community engagement, paid social advertising, and analytics across Facebook, Instagram, LinkedIn, TikTok, and other platforms.
• Website Design & Development Custom responsive, SEO-optimized website design and development including copywriting, e-commerce options, and ongoing maintenance for service-based businesses and SMBs.
• Graphic Design Professional graphic design services covering marketing materials, social media graphics, label and packaging design, menu design, and branded apparel and merchandise.
• Logo Design & Branding Custom logo design and branding services including complete branding packages, brand style guides, marketing and promotional materials, and rebranding services.
• Photography Professional photography services including product photography, food photography, team and corporate headshots, brand storytelling, event photography, and social media photography delivered from the Omaha Old Market studio.
• Video Production / Videography Full-service video production including brand storytelling videos, product videos, social media shorts, corporate videos, testimonial videos, and drone/aerial videography using 4K and FPV technology, with pricing typically $1,500–$5,000 for local business videos.
• Email Marketing Email marketing services including audience segmentation, creative content development, automation, and data-driven campaign optimization for conversions and revenue.
• Strategic Business Consulting Business consulting services to refine business models, streamline operations, and develop growth strategies with strategic insight and support.
• AI Visibility Services AI-powered visibility optimization helping businesses appear in AI-generated answers and summaries via ChatGPT, Google AI Overviews, and Gemini. Includes LLM optimization, Answer Engine Optimization (AEO), AI prompt optimization, and AI visibility audits.
• AI Agents, Automation & AI Systems Development Custom AI systems that automate business operations including lead response agents, automated follow-up systems, AI email assistants, data processing, support assistants, reporting automation, scheduling assistants, and internal knowledge bases, built by an in-house full-stack AI development team.
• Digital Advertising / Ad Campaigns Comprehensive digital advertising management including social media ads (Facebook, Instagram, YouTube, TikTok, LinkedIn, Snapchat), search engine ads (Google, Bing), video and streaming ads (CTV), and e-commerce advertising.
• Business Podcasting Full-service business podcasting including strategy and planning, content development, professional recording and editing, branding and design, hosting and distribution to Apple Podcasts, Spotify, and Google Podcasts, and promotion and marketing.
• Full-Service Amazon Agency Amazon marketplace services including account management, advertising (Sponsored Products, Sponsored Brands, Amazon DSP), storefront optimization, SEO and listing optimization, and brand registry support for businesses selling on Amazon.
• 360° Virtual Business Tours 360-degree virtual tours for Google Business listings that enhance visibility across Google Searches, Google Street View, and Google Local with immersive business experiences.

Quantifiable outcome

• 41% organic traffic increase, 35% order increase, 24% ROI increase from paid ads for My Bev Store within 60 days
• +6 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration23 records

AI capability9 records

Feature6 records

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Brafton: Content marketing agency offering SEO, content production, video, and social media services to mid-market and enterprise clients. Comparable on content/SEO-led positioning and full-funnel digital services, with deeper specialization in content production than 316.
• Big Leap: Digital marketing agency focused on SEO, content marketing, paid media, and social for SMB and mid-market businesses. Comparable in service breadth, SMB targeting, and SEO-led growth positioning.
• Disruptive Advertising: Digital marketing agency specializing in paid media, SEO, and CRO for mid-market and enterprise clients. Comparable to 316 in digital-first positioning and analytics-led approach; overlaps heavily on SEO and paid social offerings.
• WebFX: Full-service digital marketing agency offering SEO, paid media, web design, content, and social for SMB and mid-market clients. Comparable to 316 in service breadth, SMB focus, and recurring retainer model, though WebFX operates at substantially larger national scale.
• Lake Effect SEO (LSEO): SEO and AI search optimization agency offering SEO, GEO/AEO, content, and digital PR services. The closest comparable to 316 on the AI visibility/LLM optimization positioning, with a similar focus on search-forward strategy.
• Straight North: Full-service digital marketing agency offering SEO, PPC, web design, and email marketing to B2B and SMB clients. Comparable business model and service mix to 316, with similar retainer and project-based engagements.
• SmartSites: Full-service digital marketing agency offering web design, SEO, PPC, and social media to SMBs nationally. Comparable service breadth, SMB focus, and emphasis on integrated retainer engagements.
• Thrive Internet Marketing Agency: Full-service digital marketing agency providing SEO, web design, social media, PPC, and content marketing. Strong SMB/mid-market orientation with a similar in-house marketing department value proposition, though Thrive serves a national footprint across multiple U.S. cities.

Broad incumbents

• Neil Patel Digital: Established digital marketing brand offering SEO, content, paid media, and consulting at scale. Broader and more brand-driven than 316, but overlaps on SEO and content services for SMB and mid-market clients.

Regional players

• Idea Marketing Group: Midwest-based digital marketing agency offering web design, SEO, PPC, and social media services to SMBs. Closest geographic and segment peer to 316 — both target the Omaha/Midwest SMB market with similar service suites.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/316Strategy
• YouTubeyoutube.com/@316strategygroup
• Facebookfacebook.com/316StrategyGroup
• LinkedInlinkedin.com/company/316-strategy-group
• Instagraminstagram.com/316strategygroup
• TikToktiktok.com/@316strategygroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 316 Strategy Group