Name

NetEasy

Legal name

NetEasy Technologies Pvt. Ltd.

Website

https://neteasy.in

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Delhi

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Digital Marketing Services: Ongoing digital marketing services including SEO, PPC, social media marketing, email marketing, WhatsApp marketing, and content marketing. Revenue generated through monthly retainer contracts or project-based engagements.
2. Web Development Services: Website design, development, and maintenance services for custom websites, e-commerce stores, WordPress, Shopify, and mobile applications. Revenue from one-time project fees or ongoing maintenance contracts.
3. Subscription-based Services: Subscription-based products and software mentioned in refund policy, likely referring to ongoing digital marketing retainers or SaaS tools.
4. Political Campaign Services: Political e-campaign services with 3-month, 6-month, 9-month, and 12-month plan options for elections.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

NetEasy is a full-service digital marketing and web development agency that designs, builds, and markets websites and online stores for businesses primarily in India. It delivers managed digital marketing engagements (SEO, PPC, social media, email, WhatsApp, SMS, and content marketing) alongside custom web development services covering WordPress, Shopify, e-commerce platforms, mobile apps, and API development. Services are sold as project-based engagements or monthly retainer contracts, supplemented by a specialized Political E-Campaign product for election clients.

Product overview

NetEasy is a digital solutions provider offering a unified portfolio of web development and digital marketing services primarily serving small and medium businesses in India. Its web development offering spans custom web design and development, with specialized add-on modules for WordPress, Shopify, e-commerce, mobile apps, and API development, plus industry-specific verticals for travel/tourism, education, and healthcare portals. Its digital marketing stack combines organic SEO (including local SEO and e-commerce SEO), paid search (Google/Bing Ads), social media marketing, email marketing (supported by platform integrations with Mailchimp, HubSpot, Klaviyo, Brevo, and others), SMS/mobile marketing, and WhatsApp marketing featuring AI chatbot automation. A specialized Political E-Campaign product targets election clients with a dedicated dashboard, CRM, and campaign management tools. All services are offered as managed engagements, supported by 24/7 support, monthly reporting, and a 9-year track record with 129+ completed projects and a team of 45 people.

Differentiator

Problem solved

Functional benefit

Brands

• Political E Campaign: A specialized digital election campaign service targeting political candidates and parties, available at gov.neteasy.in, covering General Election 2026 with 3-month, 6-month, and 12-month campaign plans.

Products and services

• Web Designing Visual and UX-focused web design service producing responsive, SEO-optimized, fast-loading, and secure websites across desktop, tablet, and mobile devices for businesses seeking a new or refreshed website.
• Web Development Custom web development covering responsive design, SEO-friendly development, speed optimization, secure architecture, e-commerce solutions, and third-party integrations (APIs, payment gateways, CRM tools) for businesses needing functional websites.
• WordPress Development Specialized WordPress services including custom themes, plugin development and integration, WooCommerce e-commerce stores, responsive optimization, performance tuning, and security maintenance for businesses using or adopting WordPress.
• Shopify Store Development Custom Shopify store design, theme customization, app integration, shipping and payment configuration, SEO optimization, conversion rate optimization, and custom Shopify app development for e-commerce brands.
• E-commerce Development Full-stack e-commerce platform development including mobile-optimized stores, secure payment gateway integration, order management, multi-vendor marketplace support, and AI-driven analytics for customer behavior and sales trends for online retailers.
• Mobile & App Development Custom mobile app development for iOS and Android, cross-platform development (single codebase), UI/UX design, API and third-party integration, testing and QA, app store deployment, and ongoing maintenance for businesses needing mobile applications.
• API Development Custom API development (RESTful and SOAP), third-party API integration, API security and authentication (OAuth, JWT, API keys), performance optimization (caching, rate limiting, load balancing), and cloud API connectivity (AWS, Google Cloud, Microsoft Azure) for clients needing backend integrations.
• Search Engine Optimization (SEO) End-to-end SEO services including technical audits, keyword research, on-page and off-page optimization, link building, content strategy, local SEO, video SEO, e-commerce SEO, and monthly analytics reporting for businesses seeking organic search visibility.
• Pay-Per-Click (PPC) Management (Google/Bing Ads) Google and Bing Ads campaign management including search ads, display ads, shopping ads, remarketing, local and call-only ads, landing page optimization, live tracking, analytics integration, and continuous bid/keyword optimization for businesses seeking paid search lead generation.
• Social Media Marketing Social media strategy, creative content creation (posts, reels, carousels, stories), caption and copywriting, organic growth campaigns, paid ad campaigns on Facebook, Instagram, LinkedIn, YouTube, Twitter/X, analytics, and automation and scheduling for brands seeking social media growth.
• Email Marketing End-to-end email marketing including personalized campaigns, automated sequences, audience segmentation, A/B testing, drip campaigns, list growth, deliverability optimization, and performance reporting via Mailchimp, Klaviyo, Zoho Campaigns, HubSpot, ActiveCampaign, Brevo, and Shopify/WordPress integrations for businesses seeking email-driven retention.
• Mobile & SMS Marketing Bulk SMS campaigns, push notifications, geo-targeted messaging, two-way SMS communication, automated SMS drip campaigns, mobile-friendly landing pages, performance tracking, and SMS compliance and security for businesses seeking direct mobile outreach.
• WhatsApp Marketing WhatsApp marketing including broadcast messaging, AI chatbots for 24/7 automation, group messaging, WhatsApp Business API integration for notifications and order tracking, exclusive offers and discount campaigns, and performance analytics for businesses targeting WhatsApp-using customers.
• Content Marketing Content marketing covering blog content creation, video marketing, SEO content strategy, podcast marketing, social media content, case studies and whitepapers, and influencer collaborations for brands seeking content-driven audience growth.
• Local SEO Local SEO targeting location-based searches — Google Business Profile optimization, NAP consistency, customer reviews and ratings management, localized keyword optimization, local backlink building, mobile-friendly optimization, and local content marketing for local services businesses.
• Political E-Campaign Digital political campaign services for elections including social media, websites, email, and WhatsApp outreach, featuring E-Canvasser (personalized voter outreach), CRM for fundraising and volunteer management, field Organizer tools, and TrialBlazer campaign management software, sold via 3-, 6-, 9-, and 12-month plans targeting General Election 2026.
• Travel & Tourism Portal Development Specialized web portal development service for businesses in the travel and tourism industry.
• Online Education Portal Development Specialized web portal development service for the online education sector.
• Healthcare Portal Development Specialized web portal development service for the healthcare sector.

Quantifiable outcome

• 76% of users who search locally visit a business within 24 hours
• +4 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Scale indicators7 records

Expansion highlights6 records

Direct peers

• EZ Rankings: India-based SEO, PPC, social media, and web design agency serving SMBs with similar bundled offerings and sales-led GTM; directly comparable in scope (SEO + web + paid media) and target market to NetEasy.
• PageTraffic: Established India-based SEO and digital marketing agency founded in the early 2000s with an SMB-to-mid-market focus across SEO, PPC, and web development — overlapping NetEasy's SEO/PPC-led service stack and customer profile.
• TechShu: Delhi/NCR-based digital marketing agency offering SEO, PPC, social media, content, and web development to SMBs and mid-market clients — the closest geographic and service-mix peer to NetEasy.
• IndeedSEO: India-based full-service SEO and web development agency serving global SMB clients with SEO, web design, app development, and digital marketing services — comparable bundled offering and SMB focus to NetEasy.
• Sagapixel: India-headquartered digital marketing and web design agency providing SEO, web design, PPC, and e-commerce services to SMBs across healthcare, legal, and e-commerce verticals — comparable service breadth and SMB orientation.
• Bruce Clay India: India operation of Bruce Clay (US SEO pioneer) offering SEO, PPC, and content marketing to SMB and enterprise clients — directly comparable SEO-led offering targeting similar buyer personas.

Broad incumbents

• WebFX: US-based full-service digital marketing agency with ~500+ employees offering SEO, PPC, web design, social, and content marketing — same end-to-end digital stack as NetEasy but at far greater scale and primarily serving North American SMBs and mid-market.
• Thrive Internet Marketing Agency: US-headquartered digital marketing agency delivering SEO, PPC, social media, web design, and reputation management to SMBs — substantially larger and broader incumbent operating in the same services and customer segment as NetEasy.

Emerging players

• Yellow.ai: India-based enterprise conversational AI platform operating on WhatsApp Business API, web, and voice channels — overlaps with NetEasy's WhatsApp-AI chatbot capability at the technology/category level though targeting larger clients.

Regional players

• The SEO Works: UK-based full-service SEO and digital marketing agency serving SMEs — directly comparable service mix and SMB target market to NetEasy but operating in UK/European geography rather than South Asia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/neteasy
• Instagraminstagram.com/neteasy
• LinkedInlinkedin.com/company/neteasy
• YouTubeyoutube.com/neteasy
• Xtwitter.com/neteasy

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NetEasy