BrokerBin.com
- Company typePrivate
- Founded2002
- HeadquartersRochester, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
BrokerBin.com firmographics
Firmographics- Name
- BrokerBin.com
- Legal name
- Broker Exchange Network, LLC
- Website
- https://brokerbin.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
BrokerBin.com industry classification
Industry- Product category
- B2B IT Hardware Trading Exchange
- NAICS
- Wholesale Trade Agents and Brokers (42512), Wholesale Trade Agents and Brokers (425)
- akta.pro primary industry
- B2B Marketplaces & Wholesale Platforms (BPAMAGAD)
- akta.pro secondary industry
- Wholesale/B2B Generalist Marketplaces (CRAFAAAF)
Keywords
Where BrokerBin.com is headquartered
LocationHeadquarters
- HQ city
- Rochester
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BrokerBin.com business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Others
Revenue model
- Membership Subscriptions: Annual subscription-based revenue model with four membership tiers (Standard, Platinum, Premier, Bold Premier) ranging from $1,599 to $3,750 per year. Subscriptions are billed semi-annually or annually with a minimum 12-month commitment.
- Membership Add-ons: Additional revenue from optional add-ons including Shield of Quality certification ($624/year), Part History tracking ($600/year), and RTI Module upgrades for lower-tier members.
- Advertising & Sponsorships: Revenue from online banner ads (member pages, targeted manufacturer ads, broadcast emails), email ads, monthly newsletter Company Spotlight features, Roadshow sponsorships, and Table Top Sponsorships.
- Service Directory Listings: Service providers can purchase directory listings to advertise their IT services to 10,000+ qualified customers, with approximately 200,000 daily searches occurring on the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Standard Plan - Up to 100 Part Listings at $1,599/year |
| Subscription | Annual | Platinum Plan - Over 100 Part Listings at $2,214/year |
| Subscription | Annual | Premier Plan - Platinum Plus Enhanced Features at $3,198/year |
| Subscription | Annual | Bold Premier Plan - Premier Plus Bold Company Name at $3,750/year |
| Subscription | Annual | Shield of Quality Add-on at $624/year |
| Subscription | Annual | Part History Add-on at $600/year |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
BrokerBin.com product offering
Product offeringCore offering
BrokerBin.com operates a members-only B2B trading exchange where vetted IT Lifecycle companies list, search, and trade new, used, and refurbished IT hardware parts and systems. The platform supports over 10,000 members across 65+ countries with millions of parts listed, REST API integrations for real-time inventory sync, a Global Service Directory across 50+ categories, and biannual Roadshow networking events that drive membership growth and transaction activity.
Product overview
BrokerBin.com is a B2B members-only exchange platform for IT Lifecycle professionals, connecting over 10,000 brokers, resellers, wholesalers, and service providers across 65 countries to trade new, used, and refurbished IT hardware parts and systems. The platform operates on a tiered membership model (Standard, Platinum, Premier, Bold Premier) with core features including unlimited part and service searches, inventory uploads, and market reports. Premium add-ons include Real-Time Inventory (RTI) REST API for ERP synchronization, Data Analytics API for market insights, Part History and Price History modules for historical data, and Shield of Quality certification. Additional services include a Global Service Directory covering 50+ IT Lifecycle service categories, Banner Ads for targeted advertising, and biannual Roadshow networking events. The platform integrates with Escrow.com for secure payment protection and syncs with mainstream ERPs (NetSuite, IQ Reseller, Razor, Makor) for real-time inventory management.
Differentiator
Problem solved
Functional benefit
Brands
- BrokerBin Roadshow: Biannual networking events bringing together IT Lifecycle vendors and customers for one-on-one business meetings
- BrokerBin Resources
- TradeIQ
- BrokerBin Insights
Products and services
- BrokerBin Membership Tiered annual membership providing vetted access to the BrokerBin B2B exchange platform for IT Lifecycle traders, including unlimited part and service searches, inventory uploads, dedicated account manager support, market reports, and broadcasting. Four tiers (Standard, Platinum, Premier, Bold Premier) scale from 100 part listings to unlimited listings and enhanced visibility features.
- Real-Time Inventory (RTI) REST API integration that synchronizes a member company's inventory management system with the BrokerBin platform to automatically update listings, signaling in-stock and ready-to-ship status via the RTI icon in buyer search results. Sold as a subscription add-on or included with Premier/Bold Premier memberships.
- Data Analytics API REST API offering customized reports and continuous data sync for Exact Match Part Search, Part Prefix Search, 90-Day Parts Stats Histogram, RFQ Histogram, Supply & Demand History, Manufacturer Top Parts, and Keyword Match Search. Used for inventory forecasting, pricing reports, powering e-commerce and marketplaces, and AI tool data feeds.
- Global Service Directory Searchable directory of IT service providers across 50+ categories including ITAD, ITAM, logistics, maintenance, packaging, data destruction, testing, installation, and security; service providers purchase listings to advertise to 10,000+ qualified customers with approximately 200,000 daily platform searches and to receive RFQs.
- Banner and Email Advertising Online and email advertising package including Member Page ads (top, left, right, bottom), Targeted Manufacturer Ads on search results, Broadcast Summary Email placements, and Monthly Member Newsletter Company Spotlight feature reaching 8,000+ subscribers, with worldwide or geographic targeting available.
- BrokerBin Roadshow Events Biannual members-only networking events (Spring in Europe, Fall in the US) featuring 30+ scheduled one-on-one meetings per attendee, 500+ attendees from 250+ companies across 30+ countries, evening receptions, sponsored brand promotion, and Roadshow sponsorship packages for member acquisition and engagement.
- Shield of Quality Certification Subscription add-on certification for IT Lifecycle members achieving an 85%+ Member Feedback rating, complete company profile, 30-day money-back guarantee, written trading terms, low restocking fee, and 12-month proven membership history; signals quality assurance to buyers across the network.
- Part History and Price History Historical data add-on ($600/year) providing 90-day price, quantity, and search activity tracking for specific part numbers, with quick-view 90-Day Parts Stats Histogram access to support pricing and sourcing decisions.
Quantifiable outcome
- Member revenue growth from $900K to $18 million in 4 years (Memory.NET case study)
- +2 more outcomes
Companies that use BrokerBin.com
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
BrokerBin.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature4 records
BrokerBin.com partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Escrow.comcoreEscrow.com, the world's largest online escrow provider, partners with BrokerBin to provide secure payment services to the BrokerBin network. Escrow.com acts as a licensed, regulated third party holding funds securely until both buyer and seller fulfill transaction terms, eliminating fraud and non-delivery risk. Escrow.com has secured over $7.75 billion in transactions for 3 million+ customers since 1999. The partnership includes participation in BrokerBin's biannual Roadshow networking events.
- FedExminorFedEx partnership offers BrokerBin members access to the One FedEx discounts program with up to 45% off expedited domestic and international shipping, up to 42% off FedEx One Rate, 25% off standard shipping, and up to 20% off FedEx Office printing services. Free to join with no shipping quotas or commitments.
- ICBinminorICBin is a sister B2B component exchange network exclusively for brokers, resellers, and distributors focused on integrated circuits. The members-only organization provides access to a worldwide network of resellers and their inventory for new, used, and refurbished components.
- EnergyBinminorEnergyBin.com is the leading B2B member-only community and online marketplace for the renewable energy industry, providing centralized access to competitively priced renewable energy components and market intelligence.
- E-Scrap NewsminorE-Scrap News is a sister publication to Resource Recycling magazine, covering the growing world of end-of-life electronics management including IT asset disposition, electronics reuse, and governing regulations.
Scale indicators10 records
Recent moves9 records
Expansion highlights6 records
BrokerBin.com competitors and assessment
Company assessmentDirect peers
- ICBin: ICBin is a sister B2B member-only exchange exclusively for integrated circuits, using the same vetted community, subscription, and Roadshow model as BrokerBin. It is directly comparable as a category-sibling network within the same Broker Exchange Network family.
- EnergyBin: EnergyBin is a sister B2B member-only community and marketplace for renewable energy components, sharing BrokerBin's vetted-community architecture and subscription model. It is comparable as a sibling marketplace applying the same playbook to an adjacent hardware vertical.
- B-Stock Solutions: B-Stock operates one of the largest B2B marketplaces for returned, overstock, and refurbished goods, including IT and electronics. It is directly comparable as a B2B exchange serving resellers and buyers of secondary IT hardware, with similar auction/marketplace mechanics and buyer/seller matching.
Broad incumbents
- Liquidity Services: Liquidity Services operates a network of B2B marketplaces (including Liquidation.com, GovDeals, and Network Intl.) for surplus and returned assets across industrial, government, and commercial categories. It is a broader incumbent with overlapping IT/electronics categories but operates at significantly larger scale with public-company infrastructure.
- GovDeals: GovDeals is a B2B/B2G marketplace for government and educational surplus assets, including IT hardware. It overlaps with BrokerBin's ITAD use case as a venue for secondary IT equipment but serves a different buyer base (government agencies) and uses a more transactional auction model.
- Ritchie Bros. Auctioneers: Ritchie Bros. is a global marketplace and auctioneer for used industrial and commercial equipment, including IT and data center assets. It is a broader incumbent operating in adjacent asset categories with significantly larger scale and public-company backing.
- Newegg Business: Newegg Business is the B2B arm of Newegg, offering IT hardware to resellers and SMB buyers with refurbished/renewed categories. It is a broader incumbent in IT hardware distribution with marketplace-style operations, though not member-only or community-driven like BrokerBin.
Emerging players
- HOBI International: HOBI is an IT asset disposition and electronics recycling services provider that also operates secondary-market sales channels for refurbished IT hardware. It is comparable as a specialized ITAD/IT-refurbishment player with marketplace-like resale capabilities, though it is primarily services-led.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
BrokerBin.com social profiles
Digital presenceBrokerBin.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
BrokerBin.com leadership team
Management profileNumber of profiles
Profiles1 record
BrokerBin.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BrokerBin.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BrokerBin.com
What does BrokerBin.com do?
BrokerBin.com operates a members-only B2B trading exchange where vetted IT Lifecycle companies list, search, and trade new, used, and refurbished IT hardware parts and systems. The platform supports over 10,000 members across 65+ countries with millions of parts listed, REST API integrations for real-time inventory sync, a Global Service Directory across 50+ categories, and biannual Roadshow networking events that drive membership growth and transaction activity.
Is BrokerBin.com a public or private company?
BrokerBin.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BrokerBin.com founded?
BrokerBin.com was founded in 2002. It employs 11 to 50 people.
Where is BrokerBin.com based?
BrokerBin.com is headquartered in Rochester, United States, in the North America region.
How does BrokerBin.com make money?
Four revenue lines are on record. Membership Subscriptions are the primary driver. The others are membership Add-ons, advertising & Sponsorships and service Directory Listings.
Who are BrokerBin.com's main competitors?
Direct peers on record are ICBin, EnergyBin and B-Stock Solutions. Broad incumbents are Liquidity Services, GovDeals, Ritchie Bros. Auctioneers and Newegg Business. HOBI International is listed as an emerging player.
Does BrokerBin.com have an API?
Yes. BrokerBin offers a REST API for Data Analytics that syncs with internal systems. The API provides endpoints for: Exact Match Part Search, Part Prefix Search, 90-Day Parts Stats Histogram, RFQ Histogram, Supply & Demand History, Manufacturer Top Parts, and Keyword Match Search. Data can be used to generate custom inventory, pricing, and forecasting reports; feed internal AI tools; power e-commerce stores, online advertising campaigns, and marketplaces. The Real-Time Inventory (RTI) feature is also a REST API that syncs inventory management systems to the BrokerBin platform to automatically update inventory listings. RTI syncs with mainstream ERPs including IQ Reseller, Razor, Makor, NetSuite, Asana, and custom endpoints. API inquiries can be directed to [email protected]. Developer documentation is at brokerbin.com/solutions.
What industry is BrokerBin.com in?
BrokerBin.com's product category is B2B IT Hardware Trading Exchange. Its primary akta.pro industry code is BPAMAGAD, B2B Marketplaces & Wholesale Platforms, with a secondary code of CRAFAAAF, Wholesale/B2B Generalist Marketplaces. Its NAICS code is 42512.