Mississippi Sports Medicine & Orthopaedic Center

What Mississippi Sports Medicine & Orthopaedic Center does

Mississippi Sports Medicine & Orthopaedic Center (MSMOC) is a privately-held, physician-owned orthopedic surgery and sports medicine professional corporation headquartered in Jackson, Mississippi. Founded in 1984, the practice operates 12+ clinic locations across Mississippi and Alabama — including flagship sites in Oxford and Tupelo, walk-in urgent care clinics, and satellite offices in Madison, Flowood, Brookhaven, Grenada, Hernando, Amory, Ruleville, Yazoo City, and Winfield, Alabama — staffed by a network of 100+ fellowship-trained orthopedic surgeons and mid-level providers covering subspecialties including sports medicine, joint replacement, hand/wrist, foot/ankle, spine, shoulder, and elbow care.

The practice's clinical technology stack includes ROSA robotic hip replacement (first performed in the United States at MSMOC by Dr. Trevor Pickering), Lapiplasty 3D bunion correction, computer-navigated knee replacement, arthroscopic surgery, on-site diagnostic imaging (X-ray, MRI, CT, ultrasound), and a digital triage layer via the HURT! mobile app that connects coaches, trainers, parents, and athletes to orthopedic specialists 24/7. Back-office technology includes Radix Health and NextDrVisit for scheduling, HealthMark Group for medical records, and Nuance PowerShare for imaging uploads.

Revenue is generated through insurance-based fee-for-service clinical visits and procedures, walk-in urgent care encounters, and a dedicated workers' compensation program. Customer segments span collegiate and professional athletes (via partnerships with Ole Miss Athletics, MHSAA, WWE, and treating NBA, NFL, WNBA, MLB, and US Olympic athletes), active adults requiring joint replacement and arthritis care, and workplace injury patients. Distribution is anchored by deep referral ecosystems with primary care physicians, athletic trainers, and hospital systems such as Baptist Memorial, and the practice functions as the de facto dominant regional orthopedic provider across its served markets.

Name

Mississippi Sports Medicine & Orthopaedic Center

Legal name

Mississippi Sports Medicine and Orthopaedic Center, P.C.

Website

https://mississippisportsmedicine.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

251–500 employees

Short description

Mississippi Sports Medicine & Orthopaedic Center is a privately-held, physician-owned orthopedic practice operating 12+ clinics across Mississippi and Alabama, delivering fellowship-trained surgical, non-surgical, sports medicine, and joint replacement care to athletes, active adults, and workers' compensation patients, supported by robotic surgery, advanced imaging, and the HURT! digital triage app.

Ownership category

akta.pro rank

Product category

Orthopedic Medical Services

NAICS

Offices of Physicians (6211), Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

General Orthopedics (HLAKALAA)

akta.pro secondary industries

Sports Medicine (HLAKALAB), Orthopedic Surgery (Operative Orthopedics) (HLAKALAC)

Keywords

• Orthopedic surgery
• Sports medicine
• Joint replacement
• Urgent care
• Workers compensation

Headquarters

HQ city

Jackson

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Clinical Orthopedic Services: Revenue from direct patient care services including consultations, diagnostic imaging, non-surgical treatments, and surgical procedures across multiple orthopedic subspecialties including sports medicine, joint replacement, hand/wrist, foot/ankle, spine, and trauma care.
2. Urgent Care and Walk-in Services: Immediate orthopedic care services for acute injuries without appointments, providing accessible entry point for new patients seeking treatment for musculoskeletal conditions.
3. Workers' Compensation Services: Specialized orthopedic care for workplace injuries, serving employers and insurance carriers with comprehensive workers' compensation programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Mississippi Sports Medicine & Orthopaedic Center is a multi-location orthopedic surgery and sports medicine practice providing fellowship-trained specialist care across subspecialties including sports medicine, foot and ankle, hand, wrist, shoulder, elbow, hip and knee, spine, hip and knee replacement, and pain management. Services span surgical and non-surgical treatments, urgent care/walk-in clinics, diagnostic imaging, physical therapy, rehabilitation, and workers' compensation programs, supported by the proprietary HURT! mobile app for 24/7 patient access.

Product overview

Mississippi Sports Medicine & Orthopaedic Center is a comprehensive orthopedic surgery and sports medicine practice that operates as a unified medical care platform. The core offering includes fellowship-trained orthopedic specialists providing surgical and non-surgical treatments across subspecialties including foot & ankle, hand, wrist, shoulder, elbow, hip & knee, spine, hip & knee replacement, and sports medicine. The practice operates multiple clinic locations across Mississippi with integrated urgent care/walk-in services. A key digital product is the HURT! mobile app providing 24/7 orthopedic specialist access. In 2025, Oxford Orthopaedics and the Orthopaedic Institute of North Mississippi joined the Mississippi Sports Medicine network, expanding the practice's statewide footprint.

Differentiator

Problem solved

Functional benefit

Products and services

• Orthopedic and Sports Medicine Practice Comprehensive orthopedic surgery and sports medicine practice providing fellowship-trained specialist care across multiple Mississippi and Alabama locations, including surgical and non-surgical treatments for musculoskeletal conditions.
• HURT! Mobile App

Quantifiable outcome

• First ROSA robotic hip replacement in the United States performed at Mississippi Sports Medicine
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

• Learfield and Ole Miss AthleticsflagshipStrategic or Co-development Partner · 9 October 2025Mississippi Sports Medicine renewed its 30-year partnership with Learfield and Ole Miss Athletics, marking three decades of collaboration. The medical practice serves as the official orthopedic provider for Ole Miss Rebels athletics, providing comprehensive sports medicine care for student athletes. Learfield's Ole Miss Sports Properties oversees sponsorship agreements under this renewed partnership.
• Mississippi High School Athletics (MHSAA)coreStrategic or Co-development PartnerMississippi Sports Medicine serves as the Official Physicians of Mississippi High School Athletics, providing orthopedic coverage for high school athletes across the state. This partnership creates visibility among athletes, parents, and coaches throughout Mississippi.
• Baptist Memorial Hospital – North MississippicoreStrategic or Co-development PartnerOxford clinic is strategically located near Baptist Memorial Hospital – North Mississippi, facilitating seamless coordination for surgical procedures and hospital-based care. Several physicians maintain privileges at Baptist Memorial Hospital system locations.
• WWEminorStrategic or Co-development PartnerDr. Hunter Haley serves as ringside physician for WWE events, providing on-site orthopedic and sports medicine coverage for professional wrestling athletes.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• OrthoCarolina: One of the largest independent orthopedic practices in the US, operating 30+ locations across the Carolinas with multi-subspecialty coverage. Directly comparable to MSMOC's regional multi-clinic, multi-subspecialty orthopedic model, though at significantly greater scale.
• Peachtree Orthopedics: Atlanta, GA-based orthopedic specialty practice with multi-subspecialty coverage, urgent orthopedic care, on-site imaging, and physical therapy. Comparable to MSMOC in scale, multi-subspecialty orthopedic offering, walk-in urgent care, and integrated rehabilitation services.
• Rothman Orthopaedic Institute: Large regional orthopedic specialty group operating across Pennsylvania, New Jersey, and Florida with comprehensive orthopedic subspecialties and sports medicine partnerships. Comparable to MSMOC as a multi-location subspecialty orthopedic practice with strong sports medicine positioning.
• Andrews Sports Medicine & Orthopaedic Center: Birmingham, AL-based orthopedic and sports medicine practice offering multi-subspecialty orthopedic care, fellowship-trained surgeons, and partnerships with elite/professional sports organizations. Highly comparable as a Southeast US specialty ortho group with strong sports medicine brand — the same training pedigree that produces several MSMOC surgeons.
• The Centers for Advanced Orthopaedics: Mid-Atlantic orthopedic specialty group formed via consolidation of independent practices, offering multi-subspecialty care across multiple locations. Directly comparable to MSMOC as a regional multi-clinic orthopedic specialty platform that has grown through practice mergers.
• Campbell Clinic Orthopaedics: Memphis, TN-based multi-subspecialty orthopedic group with fellowship training programs and a regional Southeast footprint. Comparable to MSMOC as a multi-location orthopedic specialty practice serving the Mid-South with subspecialty depth across sports medicine, joint replacement, and spine.
• Resurgens Orthopaedics: Atlanta, GA-based regional orthopedic specialty practice with multiple clinic locations across Georgia offering sports medicine, joint replacement, spine, and hand/foot care. Comparable to MSMOC as a large Southeast orthopedic group with multi-subspecialty coverage and a community-partnered brand.
• Midwest Orthopaedics at Rush: Chicago-based academic-affiliated orthopedic specialty group with fellowship-trained surgeons, sports medicine partnerships (including pro teams), and subspecialty depth. Comparable to MSMOC as a fellowship-trained orthopedic specialty group with strong sports medicine brand and academic ties.
• TRIA Orthopaedic Center: Minnesota-based integrated orthopedic and sports medicine practice offering comprehensive musculoskeletal care, urgent care, physical therapy, and surgery. Directly comparable to MSMOC's integrated model combining orthopedic specialty care, walk-in urgent care, on-site imaging, and rehabilitation.

Broad incumbents

• Hospital for Special Surgery: National-leading academic orthopedic specialty hospital based in NYC, with fellowship training programs and top-ranked orthopedic brand. Comparable to MSMOC only in subspecialty scope — HSS represents the upper bound of orthopedic brand equity and the destination for the most complex cases, while MSMOC operates as a regional specialty group.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MissSportsMed

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mississippi Sports Medicine & Orthopaedic Center