Air Reps LLC
AirReps is a Pacific Northwest commercial HVAC consultancy and manufacturer's representative, headquartered in Bellevue, WA, serving mechanical contractors, building owners, and facility managers across WA, OR, and ID with design, commissioning, and service for HVAC systems from 100+ manufacturers led by Daikin.
- Company typePrivate
- Founded1987
- HeadquartersBellevue, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Air Reps LLC does
Air Reps LLC (AirReps) is a privately held commercial HVAC consultancy and manufacturer's representative headquartered in Bellevue, Washington. Founded in 1987, the firm serves mechanical contractors, commercial building owners, facility managers, and engineering consulting firms across the Pacific Northwest (Washington, Oregon, and Idaho) from four offices (Bellevue, Spokane, Lake Oswego, Eugene). Its core business is multi-channel: (i) professional services including design assistance, startup, commissioning, and on-site troubleshooting; (ii) hardware sales of HVAC equipment and parts, including hundreds of in-stock items available for same-day pickup through the AirReps Ready program; and (iii) commissions earned as a manufacturer's representative for over 100 HVAC equipment makers led by a flagship relationship with Daikin and Daikin Applied (VRV systems, rooftop units, applied systems).
The company's technical differentiator is its proprietary 10-Step VRV Process — a structured, end-to-end project methodology for Daikin Variable Refrigerant Volume (VRV/VRF) installations, in which every design is peer-reviewed by two engineers before delivery to the contractor, and a dedicated VRV Specialist is assigned from conception through ongoing service. Supporting capabilities include design and specification of next-generation A2L-compliant systems (R-32 refrigerant, A2L leak detection integrated with Daikin's MicroTech controller via Modbus), and engineering support for code compliance (2021 IMC, ASHRAE 15) including refrigerant concentration calculations.
AirReps monetizes through project-based professional services, equipment pass-through sales, and manufacturer commissions; pricing is quote-based and not publicly disclosed. The go-to-market is relationship-driven, reinforced by an extensive thought-leadership content program (AirReps University: blog, video library, white papers), the 21st annual AirReps Expo serving as the region's premier HVAC industry gathering, and recurring Daikin-certified training seminars conducted at the Bellevue training facility. Diversified enterprise project wins (Muckleshoot Casino 3,600-ton chiller plant, Transamerica Pyramid retrofit, Iron Mountain data center, Hilton San Francisco, Sutter Roseville Medical Center) demonstrate execution across hospitality, healthcare, commercial real estate, education, and data center verticals.
Air Reps LLC firmographics
Firmographics- Name
- Air Reps LLC
- Legal name
- AirReps LLC
- Website
- https://airreps.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- AirReps is a Pacific Northwest commercial HVAC consultancy and manufacturer's representative, headquartered in Bellevue, WA, serving mechanical contractors, building owners, and facility managers across WA, OR, and ID with design, commissioning, and service for HVAC systems from 100+ manufacturers led by Daikin.
- Ownership category
- akta.pro rank
Air Reps LLC industry classification
Industry- Product category
- Commercial HVAC Services
- NAICS
- Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Steam & Air-Conditioning Supply (4961), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)
- akta.pro primary industry
- HVAC Equipment (Heating, Cooling & Air Handling) (IMAHAKAB)
- akta.pro secondary industry
- HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)
Keywords
Where Air Reps LLC is headquartered
LocationHeadquarters
- HQ city
- Bellevue
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Air Reps LLC business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Commercial HVAC Service: On-site support including start-up, commissioning, and troubleshooting for commercial HVAC systems across Washington, Oregon, and Idaho. Services are provided by skilled technical teams.
- Products & Parts Sales: AirReps connects customers with the industry's leading HVAC manufacturers and cutting-edge technologies to match project needs. Access to hundreds of in-stock parts via AirReps Ready program for same-day pickup.
- Commission from Manufacturer Partnerships: As a representative firm for leading HVAC manufacturers including Daikin, Daikin Applied, and dozens of others, AirReps generates revenue through commissions on products sourced from its manufacturer network.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Air Reps LLC product offering
Product offeringCore offering
AirReps LLC is a commercial HVAC consultancy and manufacturer's representative providing engineering design, on-site technical service (startup, commissioning, troubleshooting), and equipment distribution across the Pacific Northwest. The company connects mechanical contractors, building owners, and facility managers with over 100 leading HVAC manufacturers including Daikin, and delivers a proprietary 10-step VRV Process for Variable Refrigerant Volume system projects. Revenue is generated through service fees, product and parts distribution, and manufacturer commissions.
Product overview
Air Reps LLC is a commercial HVAC consultancy and equipment distributor offering a comprehensive portfolio of products and services. The core offering includes Commercial HVAC Service (on-site support, start-up, commissioning, and troubleshooting), Products & Parts (access to cutting-edge HVAC technologies from leading manufacturers), and the proprietary VRV Process (a 10-step service process for Daikin VRV installations). Supporting offerings include R-32 Refrigerant products, the Control Products Group (parts from Danfoss, Ebtron, Sage, TSI, Onicon, and MSA), AirReps Ready (in-stock parts program), and AirReps University (training and education). The company distributes products from major manufacturers including Daikin, Daikin Applied, Nortek, Mammoth, Oxygen8, Venmar CES, Huntair/FANWALL TECHNOLOGY, Temtrol, RAE Coil, Q-Pac, and Nyle Velo, serving customers across Washington, Oregon, and Idaho.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial HVAC Service On-site technical support for commercial HVAC systems, including startup, commissioning, and troubleshooting, delivered by skilled technical teams to mechanical contractors and building owners across Washington, Oregon, and Idaho.
- Products & Parts Distribution Distribution access to cutting-edge HVAC equipment and parts from over 100 leading manufacturers including Daikin, Daikin Applied, Modine, Mammoth, Oxygen8, and Huntair, matching project needs for mechanical contractors and commercial building owners.
- VRV (Variable Refrigerant Volume) Process A structured 10-step project methodology for Daikin VRV installations covering engineering assistance, project turnover, team kick-off, site visits (pre-construction, mid-construction, pre-commissioning), pressure testing, startup assistance, documentation, and optional owner training, with every design peer-reviewed by two engineers before delivery.
- AirReps Ready In-stock parts program offering hundreds of HVAC parts available for easy, same-day pickup to support time-sensitive project needs for mechanical contractors and service technicians in the Pacific Northwest.
- AirReps University Comprehensive commercial HVAC educational program offering live and online training including systems engineering fundamentals, continuing education, soft skills coaching, technical training, curated white papers, video library, and Daikin certification seminars such as VRV-IV Installation, VRV-IV Commissioning, and Service & Troubleshooting courses.
- R-32 Refrigerant Solutions Expert consulting and product guidance for R-32 refrigerant adoption, offering up to 12% greater energy efficiency and significantly lower Global Warming Potential (GWP) compared to R-410A, supporting commercial HVAC customers through the transition to this next-generation refrigerant.
- A2L Leak Detection and Mitigation Systems Factory-installed A2L leak detection system from Daikin monitoring refrigerant concentrations using up to eight sensors in a daisy-chain configuration connected to a dedicated A2L Leak Detection Control Board and communicating with the MicroTech controller via Modbus for commercial HVAC safety compliance.
- Control Products Group Distribution of legacy controls and equipment from Danfoss, Ebtron, Sage, TSI, Onicon, and MSA brands, providing variable frequency drives, electronic expansion valves, and other control components for commercial HVAC applications.
Quantifiable outcome
- R-32 refrigerant offers up to 12% greater energy efficiency and significantly lower Global Warming Potential (GWP) than R-410A
- +2 more outcomes
Companies that use Air Reps LLC
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
Air Reps LLC technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Air Reps LLC partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and major.
- Daikin AppliedcoreDaikin Applied is a leading commercial HVAC equipment manufacturer. AirReps distributes Daikin Applied products including rooftop units (Rebel, Rebel Applied), applied systems, and associated controls technology. Products feature the MicroTech controller with A2L leak detection capabilities.
- Oxygen8majorOxygen8 is a leading manufacturer of high-efficiency counter-flow heat recovery ventilators. AirReps partnered with Oxygen8 on the Skyline Elementary School project to provide indoor air quality and energy-efficient technology solutions.
- Venmar CESmajorVenmar CES (now part of a larger manufacturer network) provides integrated ground-source heat pump energy-recovery ventilators. Used in the Systems Unlimited case study project featuring AHRI Certified performance from total-energy wheel air-to-air heat exchangers.
- Huntair / FANWALL TECHNOLOGYmajorHuntair Inc. (a CES Group company) provides FANWALL TECHNOLOGY modular fan systems used in multiple AirReps case studies including the Transamerica Pyramid, Sutter Roseville Medical Center, and Our Children's House at Baylor projects. The modular design allows navigation through standard doorways and provides redundancy.
- Nyle (E180 Velo)majorNyle manufactures domestic hot water heat pumps including the E180 Velo system featuring variable speed reciprocating R-513A compressor technology. AirReps features Nyle products for decarbonization-focused domestic hot water applications in commercial buildings.
- TemtrolmajorTemtrol is an air handler manufacturer. AirReps has featured Temtrol air handlers in healthcare projects including Our Children's House at Baylor, where a HUNTAIR FANWALL TECHNOLOGY product was installed within a Temtrol air handler.
- Daikin (VRV Systems)coreDaikin's VRV (Variable Refrigerant Volume) technology is a cornerstone of AirReps' offerings. Daikin VRV systems were originally invented in Japan in 1982. AirReps provides a comprehensive 10-step VRV Process for design, installation, commissioning, and ongoing service of Daikin VRV systems.
- Marnell ConsultingmajorMarnell Consulting was a key design partner on the Muckleshoot Casino project, helping design the new 3,600-ton chiller plant alongside AirReps, IMEG (formerly MSA) Engineering, and the project team.
- IMEG (formerly MSA)majorIMEG (formerly MSA) Engineering served as a key engineering partner on the Muckleshoot Casino project, collaborating with AirReps, Marnell Consulting, and the project team on the 3,600-ton chiller plant design.
- BCE EngineersmajorBCE Engineers partnered with AirReps on the Skyline Elementary School project to deliver a comprehensive HVAC system featuring Daikin water source heat pumps and Oxygen8 ventilators.
- Danfoss (Control Products Group)majorDanfoss is part of the Control Products Group (formerly InControl) providing control equipment and parts through AirReps. Danfoss products include variable frequency drives (VFDs) and electronic expansion valves used in HVAC applications.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Air Reps LLC competitors and assessment
Company assessmentRegional players
Broad incumbents
- Watsco, Inc. Watsco is the largest US HVAC distributor, serving contractors with products from leading manufacturers. While Air Reps is a regional manufacturer's rep and Watsco is a national wholesale distributor, both monetize the same contractor specification-and-supply value chain in commercial HVAC.
- Johnstone Supply: Johnstone Supply is a major US HVAC/R wholesale distribution cooperative serving contractor customers. Like Air Reps, it operates in the same HVAC specification-to-installation value chain but at a much larger national scale through a co-op model.
- Trane Technologies: Trane Technologies is a global commercial HVAC manufacturer with applied systems, chillers, and air handling units. Trane's own direct rep network and dealer channel compete with independent rep firms like Air Reps for contractor specification influence in the Pacific Northwest.
- Carrier Global Corporation: Carrier is a global HVAC equipment manufacturer with a broad commercial product portfolio. While Air Reps is a rep firm, it is a downstream channel for manufacturers like Carrier's competitors; Carrier represents the kind of incumbent whose direct sales strategy could structurally threaten independent rep firms.
Others
- Daikin Applied: Daikin Applied is Air Reps' largest manufacturer partner, producing commercial applied HVAC systems, chillers, and air handlers. As the upstream principal, Daikin Applied is comparable in that its product strategy and channel decisions directly shape Air Reps' go-to-market; it is a partner-supplier rather than a direct competitor.
- Nortek Air Solutions: Nortek Air Solutions is a commercial HVAC equipment manufacturer (air handlers, custom air systems) that Air Reps represents in the Pacific Northwest. It is comparable as a portfolio-manufacturer partner, supplying similar applied-system products that Air Reps specifies into projects.
Direct peers
- R.F. MacDonald Co. R.F. MacDonald Co. is a long-established Western US HVAC and plumbing manufacturer's representative firm based in California with a similar multi-office, multi-state rep model. It is one of the most structurally comparable direct peers to Air Reps, operating in an adjacent geography with the same commission-based, technical-support-driven business model.
- M&M Sales Inc. M&M Sales is a commercial HVAC manufacturer's rep firm in the Western US. Like Air Reps, it provides engineering support, product specification, and contractor relationships for major HVAC manufacturers, making it a direct structural comparable.
- Charles D. Jones Co. Charles D. Jones Co. is a regional commercial HVAC manufacturer's representative firm with a comparable technical sales, engineering support, and parts distribution model. It is a direct peer to Air Reps in business model, customer base (mechanical contractors), and revenue structure (commissions + parts).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Air Reps LLC social profiles
Digital presenceAir Reps LLC financial estimates
Financial estimateRevenue estimate
Valuation estimate
Air Reps LLC leadership team
Management profileNumber of profiles
Profiles9 records
Air Reps LLC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Air Reps LLC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Air Reps LLC
What does Air Reps LLC do?
AirReps LLC is a commercial HVAC consultancy and manufacturer's representative providing engineering design, on-site technical service (startup, commissioning, troubleshooting), and equipment distribution across the Pacific Northwest. The company connects mechanical contractors, building owners, and facility managers with over 100 leading HVAC manufacturers including Daikin, and delivers a proprietary 10-step VRV Process for Variable Refrigerant Volume system projects. Revenue is generated through service fees, product and parts distribution, and manufacturer commissions.
Is Air Reps LLC a public or private company?
Air Reps LLC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Air Reps LLC founded?
Air Reps LLC was founded in 1987. It employs 51 to 100 people.
Where is Air Reps LLC based?
Air Reps LLC is headquartered in Bellevue, United States, in the North America region.
How does Air Reps LLC make money?
Three revenue lines are on record. Commercial HVAC Service is the primary driver. The others are products & Parts Sales and commission from Manufacturer Partnerships.
Who are Air Reps LLC's main competitors?
F.W. Webb Company is listed as a regional player. Broad incumbents are Watsco, Inc., Johnstone Supply, Trane Technologies and Carrier Global Corporation. Others are Daikin Applied and Nortek Air Solutions. Direct peers are R.F. MacDonald Co., M&M Sales Inc. and Charles D. Jones Co..
Does Air Reps LLC have an API?
No public API is recorded for Air Reps LLC.
What industry is Air Reps LLC in?
Air Reps LLC's product category is Commercial HVAC Services. Its primary akta.pro industry code is IMAHAKAB, HVAC Equipment (Heating, Cooling & Air Handling), with a secondary code of CRAOAFAJ, HVAC, Water Heaters & Indoor Air Quality Distribution. Its NAICS code is 333415 and its SIC code is 3585.