What Thiim does

Thiim A/S is a Danish industrial technology distributor and proprietary relay manufacturer headquartered in Søborg, Denmark, operating as a subsidiary of the Swedish technology trading group Addtech. The company organizes its offering into four product lines: Industrial IT and IIoT (routers, switches, gateways, panel PCs, network monitoring software, and energy meters sourced from partners including Moxa and Socomec); Thiim Relays, a proprietary line of monitoring, protection, and synchronization relays developed and manufactured in-house in Denmark since 1971; electrical components (circuit breakers, switches, electromagnets, group boards); and ATEX-certified equipment for explosive atmospheres. Thiim also offers custom relay development for specialized applications and technical consulting to support product selection.

The business model combines hardware distribution revenue with proprietary manufacturing of the Thiim Relays line and technical consulting services. Pricing is quote-based and varies per request due to semiconductor supply volatility. Go-to-market is hybrid: direct sales supported by technical specialists (for example, a dedicated sales engineer for Thiim Relays), an in-house webshop (shop.thiim.com) for SMB and individual buyers, and a global authorized trading partner network spanning 19+ countries across Europe and Southeast Asia, supplemented by VADnet Europe membership for pan-European IoT reach. Thiim holds RoHS, REACH, 3TG, and ATEX certifications, and offers NIS2 cybersecurity compliance solutions for OT networks, plus a defense/military vertical offering rugged and tactical computing equipment.

Customer segments are intentionally broad and horizontal, covering panel builders, machine builders, electricians, industrial IT buyers, ATEX-environment operators, and defense customers across energy distribution, renewable energy, process industry, mining, oil and gas, water treatment, buildings, railways, and marine/offshore. The company is led by Managing Director Martin West, with the broader leadership team not fully disclosed in the available data. Marketing is content-led through a multi-language website (Danish, English, German), monthly newsletters, and downloadable technical brochures.

Name

Thiim

Legal name

Thiim A/S

Website

https://thiim.com

Company type

Private

Founded year

1940

Operating status

Operating

Headcount range

11–50 employees

Short description

Thiim A/S is a Danish industrial technology company and Addtech subsidiary that manufactures proprietary relays and distributes Industrial IT/IIoT, electrical components, and ATEX-certified equipment to panel builders, machine builders, electricians, and defense customers across 19+ countries.

Ownership category

akta.pro rank

Product category

Industrial Electrical Equipment & Automation Components

NAICS

Relay and Industrial Control Manufacturing (335314), Switchgear and Switchboard Apparatus Manufacturing (335313), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515)

SIC

Electrical Industrial Apparatus (3620)

akta.pro primary industry

Circuit Breakers, Disconnectors, Earthing Switches & Switchgear Components (EUADACAH)

Keywords

• Industrial relays
• IIoT solutions
• Electrical components
• ATEX equipment
• Industrial network infrastructure

Headquarters

HQ city

Søborg

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial IT & IIoT Products: Sale of routers, switches, industrial computers, network monitoring software, energy meters, and accessories for industrial automation and IIoT applications. Products are sourced from suppliers like Moxa and offered alongside technical consultation.
2. Electrical Components: Distribution of circuit breakers, switches, function handles, electromagnets, group boards, and related components to panel builders, machine builders, and electricians.
3. Thiim Relays (Proprietary): Sale of proprietary monitoring relays developed and manufactured in Denmark. Includes earth fault relays, battery monitoring, phase failure relays, voltage/current/frequency relays, and power connection relays. Both standard solutions and custom relay development services are offered.
4. ATEX Products: Sale of ATEX-certified components and industrial IT equipment designed for operation in explosive atmospheres.
5. Technical Consulting & Support: Technical advisory services for product selection, specifications, and application support. The company emphasizes close collaboration with customers to create tailored solutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Thiim A/S designs, manufactures, and distributes industrial electrical and IT solutions for industrial customers. Its core offering includes proprietary Thiim Relays (earth fault, phase, voltage/current/frequency, synchronization, and motor protection relays) manufactured in-house in Denmark since 1971, alongside curated industrial IT & IIoT infrastructure (routers, switches, gateways, industrial PCs, network monitoring software), electrical components (breakers, switches, electromagnets), and ATEX-certified equipment for explosive atmospheres. The company also offers complementary energy meters, defense/military rugged computing solutions, and technical consulting.

Product overview

Thiim is a Danish company offering a diversified portfolio of industrial technology solutions organized into four core business areas: (1) Industrial IT & IIoT covering network infrastructure, cybersecurity, routers, switches, gateways, industrial computers, and network monitoring software; (2) Thiim Relays, a proprietary relay brand manufactured in Denmark since 1971 providing earth fault monitoring, battery monitoring, phase fault relays, voltage/current/frequency relays, isolation amplifiers, and power connection/synchronization relays; (3) Electrical Components including ATEX-certified circuit breakers, switches, electromagnets, and group boards; and (4) ATEX Products for explosive atmospheres. The company also distributes complementary products including Socomec Diris energy meters, Moxa networking equipment, and defense/military computing solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Thiim Relays: Relay products for monitoring, protection and safeguarding of critical installations in industry, energy and infrastructure. Includes earth fault monitoring, battery monitoring, phase fault relays, voltage/current/frequency relays, and power connection relays.
• Thiim Industrial IT

Products and services

• Thiim Relays Proprietary line of monitoring and protection relays developed and manufactured in Denmark by Thiim. Includes earth fault monitoring, battery monitoring, phase fault relays, voltage/current/frequency relays, isolation amplifiers, signal converters, transducers, and power connection/synchronization relays (e.g., SYND-SYPD for generator grid connection). Offered as standard solutions and custom-developed relays for specific application requirements. Used by industries including electricity distribution, renewable energy, process industry, mining, oil & gas, water treatment, buildings, railways, and marine/offshore.
• Industrial IT & IIoT Solutions

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

15 partnerships are on record, tiered core and regional.

• VADnet EuropecoreChannel Partner/ Reseller/ DistributorThiim is a proud partner of VADnet Europe, a pan-European network of Value Added Distributors focused on the Internet of Things (IoT) sector. Membership promotes long-term business opportunities in wireless networks and data communication solutions for IoT.
• EXIM & MFR Enterprise Pte. Ltd (Singapore)coreChannel Partner/ Reseller/ DistributorGlobal trading partner with branch offices in Manila (Philippines), Bengaluru/Chennai/Delhi (India), Jakarta (Indonesia), Penang (Malaysia), Bangkok (Thailand), Ho Chi Min City (Vietnam), and headquarters in Singapore. Handles relay distribution across Asia.
• Inelmatec (Belgium)regionalChannel Partner/ Reseller/ DistributorBelgian distributor contact: Mr David Pintelon, [email protected], +32 2 361 15 40.
• PJ Control OY (Finland)regionalChannel Partner/ Reseller/ DistributorFinnish distributor contact: Mr Mikko Pokki, [email protected], +358 10 5915 330.
• TCM Controls Ltd (Ireland)regionalChannel Partner/ Reseller/ DistributorIrish distributor contact: Mr Michael Kane, [email protected], +353 1 4535 122.
• Lux Impianti Srl (Italy)regionalChannel Partner/ Reseller/ DistributorItalian distributor contact: Mr Luigi Varallo, [email protected], +39 0975 354033.
• Shanghai Hang Ou Mechanical & Electrical Equipment Co. Ltd (China)regionalChannel Partner/ Reseller/ DistributorChinese distributor contact: Ms Debbie Lin, [email protected], +86 21 51085161.
• CXD Electronics Pte. Ltd (Singapore)regionalChannel Partner/ Reseller/ DistributorSingapore distributor contact: Mr Lawrence Chen, [email protected], +65 8071 1440.
• RedOrange Industry BV (Netherlands)regionalChannel Partner/ Reseller/ DistributorDutch distributor contact: Mr Rick Leusenkamp, [email protected], +31 85 82 23 923.
• ASTAT Logystika Sp.Zoo (Poland)regionalChannel Partner/ Reseller/ DistributorPolish distributor contact: Mr Mikolaj Cieslinski, [email protected], +48 61 848 8871.
• Rayleigh Instruments Ltd (UK)regionalChannel Partner/ Reseller/ DistributorUK distributor contact: Mr Robson Redding, [email protected], +44 1245 428593.
• Emcomp International (Pulse Technology) AB (Sweden)regionalChannel Partner/ Reseller/ DistributorSwedish distributor contact: Mr Martin Landegren, [email protected], +46 31 707 95 35.
• AVA Mekatronik AS (Turkey)regionalChannel Partner/ Reseller/ DistributorTurkish distributor contact: Mr Huseyin Morkoc, [email protected], +90 216 482 8309.
• IMPEXRON GmbH (Germany)regionalChannel Partner/ Reseller/ DistributorGerman distributor contact: Ms Melis Ozan, [email protected], +49 7121 305 9012.
• Addtech Group (Parent Company)coreOthersThiim A/S is part of the Addtech Group, a Swedish technology trading group. The company's general conditions reference Addtech as the parent company of the supplier entity.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Finder: Italian-founded, family-owned manufacturer of relays and industrial electrical components sold globally through authorized distributors. Finder is the closest direct peer to Thiim Relays in scale, proprietary manufacturing heritage, and distributor-led GTM.
• Phoenix Contact: German manufacturer of industrial electrical connectivity, automation, and IIoT infrastructure sold through a global channel network. Highly comparable to Thiim's Industrial IT & IIoT and Electrical Components pillars, with similar industrial customer base and channel-led distribution.
• Weidmüller: German specialist in industrial connectivity, power monitoring, and automation electronics serving panel builders and machine builders globally. Comparable to Thiim in target customers (panel builders, machine builders), European manufacturing heritage, and product breadth in industrial electrical components.
• Moxa: Taiwanese-headquartered manufacturer of industrial networking, edge connectivity, and IIoT gateways. Moxa is both a product vendor Thiim distributes and a direct competitor in the same Industrial IT & IIoT customer segment.
• Wago: German manufacturer of electrical interconnection, automation, and interface electronics sold through industrial channels. Comparable in product mix (relays, terminal blocks, controllers), European manufacturing, and channel-led model targeting panel builders and machine builders.
• Socomec: French specialist in critical power, energy metering (Diris series), and industrial switchgear. Socomec is both a partner (Thiim distributes Socomec Diris energy meters) and a direct competitor in energy monitoring and power-quality instrumentation.

Broad incumbents

• Eaton: US-headquartered power management company offering a broad portfolio of circuit protection, relays, and industrial components. A broad incumbent that overlaps with Thiim's electrical components and relay offerings but at substantially greater scale and global reach.
• ABB: Swiss-Swedish global leader in electrification, motion, and process automation with extensive relay, protection, and industrial IT portfolios. A broad incumbent competing with Thiim across relays, ATEX-grade equipment, and industrial automation software.
• Schneider Electric: French global specialist in energy management and industrial automation with overlapping offerings in relays, ATEX/IECEx equipment, and IIoT cybersecurity. A broad incumbent that competes with Thiim across nearly every product category.
• Siemens: German industrial conglomerate spanning automation, electrification, and digital industries with direct overlap to Thiim's relay protection, industrial networking, and ATEX portfolio. A broad incumbent with the scale and platform breadth Thiim cannot match.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thiim