What Pomp's Tire Service does

Pomp's Tire Service, Inc. is a privately held, family-owned tire and automotive service company founded in 1939 by Andrew "Sparky" Pomprowitz in Green Bay, Wisconsin, and incorporated in Wisconsin. The company operates through three coordinated divisions: a retail division selling tires and providing full-service auto repair for passenger and light-truck vehicles; a commercial division serving trucking fleets, agricultural operations, and OTR industrial customers with truck tires, farm tires, retreading, and 24/7 emergency road service via a fleet of 500+ service trucks; and a wholesale division supplying tires and shop equipment to independent dealers across Illinois, Indiana, Michigan, Minnesota, and Wisconsin. Pomp's generates revenue through unit-based pricing on tires and services, commercial credit programs for fleet customers, and dealer wholesale pricing, with quotes provided at the location level rather than published prices.

The company is built on a substantial physical and operational footprint that includes roughly 220 retail and commercial locations across 19 states, 25 retread plants, 1 in-house wheel manufacturing facility, 15 original equipment operations, and over 3,500 team members. Its core technology stack centers on the Net Driven website platform powering separate portals for retail (retail.pompstire.com), commercial (commercial.pompstire.com), and wholesale (wholesale.pompstire.com) customers, supplemented by standard consumer integrations (Google Maps, YouTube, Google Analytics/Ads). Pomp's is a founding member of the American Commercial Tire Network (ACTN), which provides access to 2,200 service vehicles in 43 states, reinforcing its nationwide commercial-road-service positioning.

The business model monetizes through one-time product sales (tires, wheels) and professional service revenue (auto repair, retreading, fleet maintenance), targeted at individual consumers, commercial fleet operators, agricultural businesses, OTR industrial customers, and wholesale dealers. Authorized-dealer relationships with major tire manufacturers — including Goodyear, Bridgestone, Michelin, Continental, Firestone, Cooper, BFGoodrich, Hankook, Pirelli, Yokohama, and others — anchor the retail assortment, while commercial credit accounts and dedicated account management deepen fleet relationships. The company remains under family ownership following the 1964 transition to Roger Wochinske, with no public listing or institutional equity investment disclosed.

Name

Pomp's Tire Service

Legal name

Pomp's Tire Service, Inc.

Website

https://pompstire.com

Company type

Private

Founded year

1939

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Pomp's Tire Service is a family-owned, private tire and automotive service company founded in 1939, operating 220+ retail, commercial, and wholesale locations across 19 states for individual consumers, commercial fleets, agricultural operations, and independent tire dealers.

Ownership category

akta.pro rank

Product category

Tire and Automotive Service Retail

NAICS

Tire Dealers (441340), Tire and Tube Merchant Wholesalers (42313), Automotive Repair and Maintenance (8111), Tire Manufacturing (except Retreading) (326211)

SIC

Services-Automotive Repair, Services & Parking (7500), Wholesale-Motor Vehicle Supplies & New Parts (5013), Tires & Inner Tubes (3011)

akta.pro primary industry

Commercial/Fleet Tire Sales & Service (Truck/Bus/OTR) (TLAKADAB)

akta.pro secondary industries

Retail Tire Sales & Installation (Consumer) (TLAKADAA), Specialty Tires (OTR, Industrial, Agricultural, Mining, Aviation, Marine) (TLAKADAJ), Tire Distribution & Wholesale (Regional/Local Supply) (TLAKADAH), Mobile Tire Service & Emergency Roadside (On-Site) (TLAKADAC)

Keywords

• Tire retail
• Auto repair
• Commercial fleet service
• Tire retreading
• Wholesale tire distribution

Headquarters

HQ city

Green Bay

HQ country

United States

HQ region

North America

Offices22 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Retail Tire Sales: Sale of tires for passenger vehicles, light trucks, and SUVs through retail storefront locations and online e-commerce platform
2. Commercial Tire Sales and Service: Sales and service of commercial truck tires, farm tires, and OTR (off-the-road) industrial tires with 24/7 emergency service capability
3. Automotive Repair Services: Full-service automotive repair including brake repair, engine diagnostics, transmission repair, climate control, steering/suspension, and preventive maintenance
4. Tire Retreading: Commercial tire retreading services through 25 retread plants, extending tire lifespan for fleet customers
5. Wholesale Tire Distribution: Bulk tire sales to independent tire dealers through wholesale division with locations in Illinois, Michigan, Minnesota, and Wisconsin

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels6 records

Core offering

Pomp's Tire Service sells and installs tires for passenger vehicles, light trucks, commercial trucks, off-the-road (OTR) industrial equipment, and farm/agricultural vehicles through more than 220 retail, commercial and wholesale locations across 19 states. The company also provides full-service automotive repair (brakes, alignment, diagnostics, climate control, transmission, oil changes, preventive maintenance), 24/7 commercial emergency roadside service via 500+ service trucks, tire retreading through 25 plants, wholesale tire distribution to independent dealers, and one wheel manufacturing facility.

Product overview

Pomp's Tire Service is a family-owned tire and automotive service company founded in 1939, operating as a unified retail, commercial, and wholesale tire service provider. The company maintains over 220 retail and commercial locations across 19 states, operates 25 retread plants, one wheel manufacturing facility, and 15 original equipment operations with over 3,500 team members. The product portfolio is organized into three main divisions: (1) Retail/Auto+Light Truck division offering tire sales, installation, and full-service auto repair; (2) Commercial division providing truck tires, OTR/industrial tires, farm tires, tire retreading, fleet maintenance, and 24/7 emergency road service with over 500 service trucks; and (3) Wholesale division serving independent tire dealers across Illinois, Indiana, Michigan, Minnesota, and Wisconsin. Key products include tires from major brands (Goodyear, Michelin, Bridgestone, Continental, etc.), comprehensive automotive repair services, commercial/fleet services, and tire retreading.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto + Light Truck Retail (Tire Sales and Installation) Retail sales and installation of tires (including Goodyear, Michelin, Bridgestone, Continental, Firestone, Cooper, BFGoodrich, Hankook, Pirelli, Yokohama, Sumitomo and other brands) for passenger vehicles, light trucks, and SUVs across nearly 200 retail locations.
• Auto Repair Services Full-service automotive repair covering brakes, alignment, engine diagnostics, transmission, climate control, oil changes, preventive maintenance, steering and suspension, and other repair services for passenger vehicles and light trucks; ASE-certified technicians and online appointment scheduling.
• Commercial, Retreading + Farm Tire Service Commercial sales, service, retreading, and emergency roadside support for commercial truck tires, OTR/industrial tires, and farm/agricultural tires for fleet operators and agricultural businesses.
• 24/7 Commercial Road Service Round-the-clock emergency roadside tire service for commercial vehicles, dispatched from a fleet of 500+ service trucks across the Pomp's network.
• Tire Retreading Tire recapping/retreading services that extend the useful life of commercial truck and OTR tires, operated through 25 retread plants serving fleet customers.
• Fleet Maintenance Solutions Comprehensive fleet maintenance programs and dedicated commercial mechanical repair services for fleet operators, including a specialized Pomp's Fleet Maintenance location in Indianapolis.
• Pomp's Tire Wholesale Distribution Wholesale distribution of tires and shop equipment to independent tire dealers, offering bulk pricing on major brands with dedicated wholesale locations and a dealer online ordering portal.
• OTR & Industrial Tires Sales and on-site service of off-the-road tires for heavy equipment used in mining, construction, and industrial applications, staffed by OTR-certified technicians available 24/7.
• Wheels (Sales and Installation) Sales and installation of wheels for passenger, commercial, and specialty vehicles, supported by one in-house wheel manufacturing facility in the Pomp's network.

Quantifiable outcome

• 500+ service trucks provide emergency roadside assistance 24/7/365

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• American Commercial Tire Network (ACTN)coreStrategic or Co-development Partner · 1 January 1999Pomp's Tire is a founding member of the American Commercial Tire Network, a nationwide emergency road service network for commercial vehicles. The alliance provides 2,200 service vehicles in 43 states, offering dependable emergency road service at predictable prices for commercial truck customers.
• Truckers Against TraffickingminorOthersCommunity partnership supporting the Truckers Against Trafficking organization through awareness and driver training initiatives
• Major Tire Manufacturers (Goodyear, Bridgestone, Michelin, Continental, Firestone, etc.)coreChannel Partner/ Reseller/ DistributorAuthorized dealer for major tire brands including Goodyear, Bridgestone, Michelin, Continental, Firestone, Cooper, BFGoodrich, Hankook, Pirelli, Yokohama, Uniroyal, Vogue, Kelly, Sumitomo, and General tires

Scale indicators9 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Discount Tire (America's Tire): Discount Tire is the largest U.S. tire retailer with over 1,000 storefronts, selling consumer tires, wheels, and installation services. It is the most directly comparable retailer to Pomp's retail/light-truck division and competes for the same consumer tire replacement market.
• Les Schwab Tire Centers: Les Schwab is a Western U.S. tire dealer chain of comparable scale that combines retail tire sales with commercial fleet service, alignment, and 24-hour roadside support. Its model and geographic overlap with Pomp's Pacific Northwest and Mountain West footprint make it a near-direct peer.
• McCarthy Tire Service: McCarthy Tire is a multi-regional commercial tire dealer with retread plants, 24/7 roadside service, and fleet programs across the Eastern U.S. It overlaps Pomp's commercial division almost product-for-product and competes for the same national fleet accounts.
• Southern Tire Mart: Southern Tire Mart is a large Southeastern-based commercial tire, retreading, and OTR service network serving fleets, mining, and construction customers. Its commercial and OTR focus directly parallels Pomp's Commercial division but concentrates in geographies where Pomp's is absent.

Regional players

• Bauer Built Tire & Service: Bauer Built is a Midwest-based regional tire dealer and retreader serving agricultural, commercial, and consumer customers across Minnesota, Iowa, and Wisconsin. Its geographic overlap and similar mix of retail, commercial, and farm tires make it a strong regional comparable to Pomp's.
• Service Tire Truck Centers (STTC): STTC is a Mid-Atlantic and Northeast commercial tire dealer with retread plants and 24/7 roadside service. Its commercial-only focus and similar product set make it a directly comparable (though non-overlapping geography) peer to Pomp's Commercial division.

Broad incumbents

• Wingfoot Commercial Tire Systems (Goodyear): Wingfoot is Goodyear's owned and franchised commercial tire service network offering fleet tire management, retreading, and 24/7 roadside service nationally. As Pomp's largest single tire supplier, Goodyear's commercial service arm is both a competitor and partner in the broader commercial market.
• Goodyear Tire & Rubber Company: Goodyear is one of the world's largest tire manufacturers with extensive U.S. dealer and commercial service networks. As a key tire supplier to Pomp's plus an active operator of its own service footprint, it is a broad incumbent that shapes the competitive landscape Pomp's operates in.
• Bridgestone Americas (Firestone): Bridgestone Americas manufactures and services passenger, commercial, and OTR tires through its GCR and Firestone dealer networks. Its U.S. commercial service footprint competes with Pomp's for large fleet and OTR accounts.

Emerging players

• Tire Rack: Tire Rack is a leading online tire distributor that ships consumer tires directly to customers and partner installers. It disrupts Pomp's traditional retail model by disintermediating tire selection online while still relying on local installers like Pomp's for mounting and balancing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/pompstire

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pomp's Tire Service