Goodier Cosmetics
Goodier Cosmetics is a Dallas-based CDMO+ founded in 1922 that develops and manufactures clinically efficacious skincare formulations for established and emerging brands across physician-dispensed, medspa, boutique retail, and DTC e-commerce channels.
- Company typePrivate
- Founded1922
- HeadquartersDallas, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Goodier Cosmetics does
Goodier Cosmetics is a Dallas-based contract development and manufacturing organization (CDMO+) founded in 1922, specializing in clinically efficacious performance skincare formulations. Operating from a 140,000 sq. ft. manufacturing facility with 14 kettles capable of batch sizes from 40 kg to 2,650 kg, the company runs a library of 4,000+ formulations with 600+ currently in market, supported by 2,500+ raw materials. Goodier manufactures behind 4 of the top 5 physician-dispensed skincare brands and serves client brands across physician-dispensed, medspa, boutique retail, and DTC e-commerce channels, with capabilities spanning custom formulation, private label library formulas, technical transfers, manufacturing, filling, packaging, and regulatory compliance.
The company's CDMO+ positioning extends beyond standard contract manufacturing to include proactive innovation through a Global Scouting Ecosystem engaging NIH, longevity institutes, university incubators, and venture firms, plus a dual-path model delivering both core and adjacent product innovation. Compliance infrastructure includes cGMP, FDA 21 CFR Part 11, and FDA 21 CFR Part 820 certifications, enabling entry into OTC preparations and 510K topical medical device categories. Revenue is generated through quote-based professional services and licensing/private label arrangements with multi-year contracts; no public price list exists.
The company is privately held by Gryphon Investors, which acquired Goodier in 2021 in partnership with the leadership team, following Roundtable Healthcare Partners' 2016 majority investment and Revision Skincare's 1999 acquisition. In January 2024, Goodier rebranded to Goodier Labs to reflect expanded CDMO+ positioning. The senior leadership team includes CEO Greg Torchiana (formerly CEO of Bentley Laboratories), VP R&D Rensl Dillon, Ph.D. (formerly VP Innovation at Colgate-Palmolive's Global Premium Skin Health R&D Group), and VP Manufacturing Rodney Bellamy (25+ years at Mary Kay Inc.), indicating a deliberate strategy to scale institutional expertise.
Goodier Cosmetics firmographics
Firmographics- Name
- Goodier Cosmetics
- Legal name
- Goodier Cosmetics LLC
- Website
- https://goodiercosmetics.com
- Company type
- Private
- Founded year
- 1922
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Goodier Cosmetics is a Dallas-based CDMO+ founded in 1922 that develops and manufactures clinically efficacious skincare formulations for established and emerging brands across physician-dispensed, medspa, boutique retail, and DTC e-commerce channels.
- Ownership category
- akta.pro rank
Goodier Cosmetics industry classification
Industry- Product category
- Contract Skincare Manufacturing
- NAICS
- Medicinal and Botanical Manufacturing (325411), Medical Equipment and Supplies Manufacturing (3391)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)
- akta.pro primary industry
- Sensitive Skin & Barrier Repair (CRABAAAG)
- akta.pro secondary industries
- Natural/Organic & Clean Skincare (CRABAAAH), Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC), Hair Care (Shampoo, Conditioner, Styling, Treatments) (CRADANAE)
Keywords
Where Goodier Cosmetics is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Goodier Cosmetics business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Contract Development and Manufacturing Services: Turnkey CDMO+ services including custom formulations, private label formulations from professional library, technical transfers, formulation re-engineering, manufacturing, filling, packaging, and regulatory compliance testing for skincare brands.
- Library Formula Private Label: Ready-to-go professional formulations available for private label use, providing speed-to-market without costly product development or large MOQ commitment. Includes portfolio of high-quality, clinically efficacious formulas.
- Strategic Services: Value-added services including market and trend forecasting, supply-chain guidance, 3PL support, inventory planning, complaint management, turnkey component management, and go-to-market strategy development.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom CDMO+ engagement based on brand needs |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Goodier Cosmetics product offering
Product offeringCore offering
Goodier Cosmetics operates as a CDMO+ (Contract Development and Manufacturing Organization Plus), providing turnkey cosmetic and skincare manufacturing solutions for clinically efficacious performance skincare brands. Core offerings include custom formulation development, private label professional library formulations, technical transfers, formulation re-engineering, compounding, filling, packaging, regulatory compliance testing, and strategic services such as market and trend forecasting, supply-chain guidance, 3PL support, inventory planning, and go-to-market strategy development. The company serves brands across physician-dispensed, medspa, boutique retail, and DTC e-commerce channels from its 140,000 sq. ft. Dallas facility.
Product overview
Goodier Cosmetics operates as a CDMO+ (Contract Development and Manufacturing Organization Plus) providing turnkey cosmetic and skincare manufacturing solutions. The company offers a comprehensive portfolio of skincare products including Daily Skincare Regimens, Anti-Aging Solutions, Scalp & Hair Care, Body & Personal Care, OTC Preparations (SPF & Acne), and 510K Topical Medical Devices. Their library of professional formulations includes AHA BHA Cleanser, Eye Cream, Gentle Foaming Cleanser, Gentle Moisturizing Scrub, Hyaluronic Acid Serum, Intense Moisturizer, Lightweight Moisturizer, Retinol Serum (0.25% & 0.05%), and Vitamin C Serum 15%. Innovation products include the De-Stress Refresh Gel Serum and The 100% Serum. The company serves physician-dispensed brands, medspas, boutique retailers, and DTC e-commerce channels, offering both custom formulations and private-label library formulas.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Formulation Development Turnkey custom skincare and cosmetic formulation development services for brand partners, leveraging Goodier's 100+ years of formulation expertise, Ph.D. chemists, and proprietary innovation pipeline to create category-redefining products. Service is targeted at skincare brands needing bespoke formulations.
- Private Label Library Formulations Ready-to-go professional formulations from Goodier's 4,000+ formula library available for private label use by brand partners. Provides speed-to-market without costly product development or large MOQ commitment, including a portfolio of clinically efficacious formulas.
- Turnkey Manufacturing, Filling and Packaging End-to-end manufacturing services including compounding, filling, packaging, on-time delivery, distribution, and rigorous quality assurance. Capabilities support batch sizes from 40 kg to 2,650 kg across 14 kettles and annual volume from 5,000 to 1M+ units per SKU, executed at Goodier's 140,000 sq. ft. Dallas facility.
- Technical Transfers and Formulation Re-engineering Services to improve production efficiency and product performance through technical transfers of existing formulations and re-engineering of products already in market to optimize formulas and delivery systems for brand partners.
- Strategic Brand Services Value-added services for brand partners including market and trend forecasting, supply-chain guidance, 3PL support, inventory planning, complaint management, turnkey component management, and go-to-market strategy development to drive brand growth.
- Regulatory Compliance Testing Regulatory compliance and testing services for skincare and cosmetic products including FDA 21 CFR Part 11, cGMP, and FDA 21 CFR Part 820 (Medical Device) compliant manufacturing and testing for OTC preparations, cosmetic products, and 510K topical medical devices.
- De-Stress Refresh Gel Serum (innovation showcase formulation) Industry-recognized anti-aging serum addressing environmental, emotional, and physical skin stressors with unique ingredients at efficacious levels in a sensory-pleasing gel format. Recognized by CosmoTrends as a standout innovation. Showcases Goodier's innovation capability to brand partners.
- The 100% Serum (innovation showcase formulation) Eco-responsible anti-aging serum composed of ingredients from sustainable sources worldwide, in recyclable packaging, targeting fine lines, wrinkles, firmness, and luminosity with antioxidant properties. Showcases Goodier's sustainability-focused formulation capability.
Quantifiable outcome
- 4 out of 5 top physician-dispensed brands partner with Goodier
- +4 more outcomes
Companies that use Goodier Cosmetics
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Goodier Cosmetics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Goodier Cosmetics partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Revision SkincarecoreIn 1999, Revision Skincare purchased Goodier to fuel its growth. Goodier continued to manufacture for Revision and other companies. This long-standing relationship demonstrates deep integration between the companies in product development and manufacturing.
- University of Colorado Deming Center for EntrepreneurshipminorGoodier collaborates with university incubators as part of its Global Scouting Network. The Deming Center at University of Colorado represents one of 20+ university incubator partnerships focused on innovation and entrepreneurship at the intersection of research and commercialization.
- University of Notre Dame Idea CenterminorGoodier collaborates with university incubators including the University of Notre Dame Idea Center. This partnership positions Goodier at the forefront of skincare science through academic research collaboration.
- Boise State Venture College IncubatorminorOne of 20+ university incubator partnerships in Goodier's Global Scouting Network, focused on accelerating innovation from academic research to commercial applications in skincare.
- Yale University Yale Ventures OfficeminorGoodier collaborates with Yale Ventures Office as part of its university incubator network. This partnership provides access to cutting-edge research and innovation from one of the nation's leading academic institutions.
- Mary Kay CosmeticscoreIn 1968, Mary Kay Ash partnered with Elwood Goodier Jr. Goodier produced a significant portion of Mary Kay products and established the first Mary Kay manufacturing facility. This historical partnership helped transform career opportunities for women while building Goodier's reputation as an industry innovator.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Goodier Cosmetics competitors and assessment
Company assessmentDirect peers
- Cosmetic Solutions: US private-label and custom skincare developer/manufacturer serving physician, spa and DTC brands, mirroring Goodier's turnkey formulation and library-formula offering.
- Englewood Lab: Contract developer and manufacturer of clinical and prestige skincare with US and Korean operations, directly comparable to Goodier's performance-skincare CDMO focus.
- Bentley Laboratories: NJ-based prestige skincare and beauty product developer/manufacturer (formerly led by Goodier's CEO), a direct CDMO competitor in high-performance skincare.
- Twincraft Skincare: US-based contract manufacturer of skincare and bar-soap formulations for prestige and clinical beauty brands, directly overlapping Goodier's private-label and custom skincare CDMO model.
- Mana Products: New York vertically integrated cosmetics and skincare contract manufacturer serving prestige and indie brands, closely comparable to Goodier's full-service model.
- Voyant Beauty: US contract manufacturer of beauty and personal-care products across skincare, hair and body, competing directly for private-label and custom-formulation contracts.
Broad incumbents
- Intercos Group: Italy-based global cosmetics ODM/manufacturer for major beauty brands; provides overlapping formulation and manufacturing but across a broader color-cosmetics and skincare portfolio.
- KDC/One (Knowlton Development Corp): Large global beauty and personal-care CDMO with many facilities; offers overlapping formulation and manufacturing services at far greater scale than Goodier.
Regional players
- Kolmar Korea: Major Korean cosmetics and skincare ODM manufacturer; same contract-development model as Goodier but centered on the Asian market.
- Cosmax: Korea-headquartered global cosmetics ODM/OEM giant supplying skincare and color formulations; comparable business model but primarily anchored in Asian manufacturing.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Goodier Cosmetics social profiles
Digital presenceGoodier Cosmetics compliance and trust
Trust signalCompliance3 records
Goodier Cosmetics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Goodier Cosmetics leadership team
Management profileNumber of profiles
Profiles6 records
Goodier Cosmetics funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Goodier Cosmetics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Goodier Cosmetics
What does Goodier Cosmetics do?
Goodier Cosmetics operates as a CDMO+ (Contract Development and Manufacturing Organization Plus), providing turnkey cosmetic and skincare manufacturing solutions for clinically efficacious performance skincare brands. Core offerings include custom formulation development, private label professional library formulations, technical transfers, formulation re-engineering, compounding, filling, packaging, regulatory compliance testing, and strategic services such as market and trend forecasting, supply-chain guidance, 3PL support, inventory planning, and go-to-market strategy development. The company serves brands across physician-dispensed, medspa, boutique retail, and DTC e-commerce channels from its 140,000 sq. ft. Dallas facility.
Is Goodier Cosmetics a public or private company?
Goodier Cosmetics is a private company. It is classified as private equity controlled and is currently operating.
When was Goodier Cosmetics founded?
Goodier Cosmetics was founded in 1922. It employs 51 to 100 people.
Where is Goodier Cosmetics based?
Goodier Cosmetics is headquartered in Dallas, United States, in the North America region.
How does Goodier Cosmetics make money?
Three revenue lines are on record. Contract Development and Manufacturing Services are the primary driver. The others are library Formula Private Label and strategic Services.
Who are Goodier Cosmetics's main competitors?
Direct peers on record are Cosmetic Solutions, Englewood Lab, Bentley Laboratories, Twincraft Skincare, Mana Products and Voyant Beauty. Broad incumbents are Intercos Group and KDC/One (Knowlton Development Corp). Regional players are Kolmar Korea and Cosmax.
Does Goodier Cosmetics have an API?
No public API is recorded for Goodier Cosmetics.
What industry is Goodier Cosmetics in?
Goodier Cosmetics's product category is Contract Skincare Manufacturing. Its primary akta.pro industry code is CRABAAAG, Sensitive Skin & Barrier Repair, with a secondary code of CRABAAAH, Natural/Organic & Clean Skincare. Its NAICS code is 325411 and its SIC code is 2844.