CC's Coffee House

What CC's Coffee House does

CC's Coffee House is a privately held specialty coffee chain founded in 1995 in New Orleans and currently headquartered at 6860 Exchequer Drive in Baton Rouge, Louisiana. The company operates 40-plus company-owned, licensed, and franchised coffee shop locations across Louisiana, Mississippi, and Texas, including embedded licensed partner sites at LSU campuses (E.J. Ourso College of Business, Library, Law Center, Student Union), Our Lady of the Lake Regional Medical Center, Brookshire's, and Super1 Foods. The core menu centers on the registered-trademark Mochasippi® frozen espresso beverage line, complemented by signature espresso drinks (including Espresso No. 22® and Crescent Rhythm Espresso-based beverages), CC's Classics (12-hour cold brew, Café Au Lait), teas, smoothies, sparkling energy drinks (Berry Breeze, Rose Glow, Emerald Breeze), and fresh-baked pastries and sandwiches (chocolate hazelnut croissant, Sunrise Stack, bacon and cheese egg bites). Catering (group packages for 10/30/50 people) and a community event-support program for 501(c)(3) organizations extend the brand beyond the cafe footprint.

Revenue is generated through retail beverage and food sales at the point of sale across company-owned and licensed locations, supplemented by catering transaction revenue, gift card and loyalty-program recurring revenue via the My CC's Rewards™ program (hosted on Paytronix), and initial franchise fees and royalties following the 2024-2025 launch of the franchise system. The pricing model is unit-based with size tiers (Small, Medium, Large, XL) and loyalty points priced so the Ultimate tier requires 85 points per free drink versus 100 for the standard tier. Customer segments include daily individual consumers (primary), event organizers/catering customers, and institutional partner operators (universities, hospitals, grocers) hosting licensed locations. Online and mobile ordering is enabled through the website and iOS/Android apps (mobile order is the primary digital commerce surface) with Heartland processing online payments.

The company's strategic posture heading into 2026 is defined by franchise-led geographic expansion timed with its 30th anniversary (March 2025), sustained seasonal menu innovation (Holiday 2025, Mardi Gras 2026), and deepening of institutional channel partnerships. Under CEO & President Celton Hayden Jr., ownership remains concentrated with the founding team — no outside investors, funding rounds, or parent-company ownership structures are evidenced in the source data.

Name

CC's Coffee House

Legal name

CC's Coffee House

Website

https://ccscoffee.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Beverage and Food Sales: In-store sales of espresso beverages, cold brew, teas, smoothies, sparkling energy drinks, and fresh-baked pastries and sandwiches at company-owned and licensed locations.
2. Catering Services: Beverage and pastry catering packages for events, meetings, and gatherings with service for 10, 30, or 50 people, plus gallon options.
3. Loyalty Program and Gift Cards: My CC's Rewards loyalty program generates repeat purchases through points, while gift cards provide upfront cash deposits.
4. Franchise Fees and Licensing: Revenue from franchise expansion through licensed and franchised CC's Coffee House locations in new markets.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels5 records

Core offering

CC's Coffee House operates a specialty coffee house chain selling espresso beverages, cold brew, teas, sparkling energy drinks, smoothies, shaken refreshers, and fresh-baked pastries and breakfast items through company-owned and licensed retail locations across Louisiana, Mississippi, and Texas. The brand is anchored by its proprietary Mochasippi® frozen espresso drink line and supported by catering services, a loyalty rewards program (My CC's Rewards™), and a recently launched franchise system.

Product overview

CC's Coffee House operates a specialty coffee house chain (founded 1995 in New Orleans) offering a unified product portfolio centered on its signature Mochasippi® frozen espresso drink line, complemented by espresso beverages, hot/iced teas, sparkling energy drinks, smoothies, fresh baked pastries, and breakfast items. The company also provides catering services, an event support program, and a loyalty program (My CC's Rewards™) accessible via mobile app. Products are available at company-owned and licensed partner locations across Louisiana and select other states.

Differentiator

Problem solved

Functional benefit

Brands

• Mochasippi®: The signature frozen, creamy espresso drink blended with signature Mochasippi Mix, available in various flavors. Multiple variations include CC's Mochasippi, CC's Mochachip (with mocha chips), and CC's Minisippi (kids version without espresso).
• Espresso No. 22®
• My CC's Rewards™
• CC's Classics
• Sparkling Energy

Products and services

• Mochasippi® Frozen Espresso Beverages
• Espresso Beverages
• CC's Classics Coffee Menu
• Teas
• Sparkling Energy Drinks
• Smoothies and Shaken Refreshers
• Fresh Baked & More (Pastries and Food)
• Catering Services
• My CC's Rewards™ Loyalty Program
• CC's Coffee House Mobile App
• Event Support Program
• CC's Coffee House Franchise Opportunity
• Mardi Gras Seasonal Menu 2026
• Holiday Seasonal Menu 2025

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• LSU (Louisiana State University)coreChannel Partner/ Reseller/ DistributorLicensed CC's Coffee House partner locations operating at LSU E.J. Ourso College of Business, LSU Library, LSU Paul M. Hebert Law Center, and LSU Student Union, serving students, faculty, and visitors.
• Our Lady of the LakecoreChannel Partner/ Reseller/ DistributorLicensed CC's Coffee House partner locations at Our Lady of the Lake Regional Medical Center and Our Lady of the Lake Physician Group in Baton Rouge, serving patients, visitors, and healthcare staff.
• Brookshire's GrocerycoreChannel Partner/ Reseller/ DistributorLicensed CC's Coffee House partner locations inside Brookshire's grocery stores in Bossier City and Shreveport, Louisiana.
• Super1 FoodscoreChannel Partner/ Reseller/ DistributorLicensed CC's Coffee House partner locations inside Super1 Foods stores in Lafayette, Ruston, Youngsville, Jacksonville (TX), and Natchitoches.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• French Truck Coffee: New Orleans-based specialty coffee roaster and small coffee shop chain. Closely comparable to CC's in single-origin/third-wave positioning, Louisiana identity, and cafe-format operations.
• Community Coffee Company: Louisiana-headquartered specialty coffee roaster and cafe operator with deep regional roots across the Gulf Coast. Directly comparable to CC's in geography, customer base, and specialty coffee positioning, and offers both retail cafes and packaged grocery products.
• PJ's Coffee: New Orleans-founded specialty coffee chain and franchise system with a comparable product portfolio (espresso, cold brew, pastries) and franchise expansion model. Direct competitor in the same Gulf Coast geography and price tier.

Emerging players

• Foxtail Coffee: Florida-based fast-growing specialty coffee chain with drive-thru and cafe locations. Comparable to CC's on specialty beverage menu, franchise growth ambition, and Southeast US expansion strategy.
• Black Rock Coffee Bar: Specialty drive-thru coffee chain expanding through corporate-owned and franchised units in select Sun Belt markets. Comparable to CC's in format, beverage focus, and growth-via-franchise trajectory.

Broad incumbents

• Scooter's Coffee: Large franchise-led drive-thru specialty coffee chain expanding aggressively across the South and Southeast. Comparable to CC's on franchise model, drive-thru access, and specialty beverage menu.
• Dutch Bros Coffee: Large and rapidly expanding US drive-thru coffee chain with significant Southeast US growth. Competes for the same grab-and-go specialty beverage customer as CC's, with materially greater scale and capital.
• Biggby Coffee: National franchise coffee chain with hundreds of locations across the Midwest and Southeast. Comparable to CC's on franchise-led growth model, specialty coffee positioning, and community-rooted marketing.
• Starbucks: Global coffee chain incumbent with established presence across Louisiana and the Southeast. Competes with CC's for daily coffee, espresso, and breakfast occasions, with vastly greater scale, loyalty infrastructure, and marketing spend.

Regional players

• Blue Bottle Coffee: Specialty third-wave coffee company with cafes primarily in coastal US metros. Comparable to CC's on premium single-origin positioning and beverage quality focus, though operating in different geographies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ccscoffeehouse
• Facebookfacebook.com/ccscoffeehouse

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CC's Coffee House