LeaseTrack

What LeaseTrack does

LeaseTrack is a cloud-based renters insurance compliance and distribution platform that helps property managers and owners enforce and monitor insurance requirements across their residential portfolios. Founded in 2019 and headquartered in Latham, New York, the company operates as a wholly owned product of MSI (Millennial Specialty Insurance, LLC), with insurance distribution handled through BRP Effective Coverage, LLC — a Delaware-domiciled, licensed property & casualty agency affiliated with Baldwin Risk Partners. Its core offering combines a certificate-tracking database, an automated compliance engine, and a Tenant Legal Liability (TLL) master policy program that lets property managers auto-enroll non-compliant residents at $14–$17 per resident per month. The platform processes policy data from certificates across all 50 U.S. states and most Canadian provinces, underwritten through carrier partnerships with The Travelers Indemnity Company, Selective Insurance Group, and Bankers Financial Corporation.

The underlying technology is an API-first, cloud-native architecture with 200+ APIs and 25+ integrated property management software partners — most notably Rent Manager, where LeaseTrack is embedded as a native tile inside Tenant Web Access (TWA). The platform continuously monitors policy status, sends automated lapse and renewal notifications to residents, and pushes compliance updates to leasing staff without manual intervention. It also offers a separate manufactured homeowners insurance product, expanding beyond traditional renters into single-family, double-wide, modular, and tiny home coverage with dwelling limits up to $300,000. To date, LeaseTrack reports having tracked more than 1 million units and scanned over 2 million certificates since founding.

LeaseTrack operates a hybrid go-to-market spanning four motions: product-led growth through a self-serve portal (secure.leasetrack.ai) where renters and homeowners can buy policies and upload proof of coverage; OEM/embedded distribution via Rent Manager's TWA; enterprise field sales targeting large multifamily property owners and operators; and channel partnerships with property management software vendors and insurance carriers. Revenue is generated through three recurring streams: per-resident TLL program fees, carrier commissions on renters and manufactured homeowners insurance placed through BRP Effective Coverage, and subscription-based certificate management and compliance services for property managers.

Name

LeaseTrack

Legal name

BRP Effective Coverage, LLC

Website

https://leasetrack.ai

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

LeaseTrack is a cloud-based renters insurance compliance platform that helps property managers track, enforce, and automate insurance requirements across residential portfolios, offering certificate tracking, a master policy TLL program, and embedded integration with property management software like Rent Manager.

Ownership category

akta.pro rank

Product category

Insurance Compliance Software

NAICS

Rental and Leasing Services (532)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Renters Insurance (FSAJACAB)

akta.pro secondary industry

Residential Lease Administration & Tenant Services (BPAJAFAL)

Keywords

• Renters insurance compliance
• Property management software
• Tenant legal liability
• Insurance certificate tracking
• Manufactured home insurance

Headquarters

HQ city

Latham

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Tenant Legal Liability (TLL) Program Fees: Property managers enroll residents who do not purchase their own renters insurance in a master policy program. Residents are charged monthly TLL fees ($14-$17 per participating resident/month) which are collected alongside rent payments.
2. Insurance Policy Sales (BRP Effective Coverage): LeaseTrack, powered by BRP Effective Coverage, LLC (a licensed property & casualty agency), earns commissions from insurance carriers when renters and manufactured homeowners purchase coverage through the platform. Coverage includes liability, personal property, medical payments, and additional endorsements.
3. Certificate Management and Compliance Services: Property managers pay for insurance tracking and certificate management services, including automated compliance monitoring, reporting, and enforcement features integrated into their property management workflows.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels5 records

Core offering

LeaseTrack is a cloud-based insurance compliance tracking platform that helps property managers monitor, enforce, and automate renters insurance compliance across residential portfolios. The platform integrates into property management software (e.g., Rent Manager) via 200+ APIs to track certificates, automate resident communications, and offer a Tenant Legal Liability (TLL) master policy program. LeaseTrack also distributes renters insurance and manufactured homeowners insurance directly to consumers through BRP Effective Coverage, LLC.

Product overview

LeaseTrack is a compliance and insurance platform that offers renters insurance, manufactured homeowners insurance, compliance tracking, and Tenant Legal Liability (TLL) master policy programs. The platform integrates with property management software like Rent Manager to provide automated insurance tracking and enforcement. The core products include renters insurance coverage options, manufactured home insurance, certificate tracking and management, and a TLL program that allows property managers to automatically enroll non-compliant residents in a master policy. The system monitors policy status, sends automated notifications, and provides detailed reporting to ensure properties remain protected.

Differentiator

Problem solved

Functional benefit

Products and services

• Renters Insurance Insurance coverage options for residential renters including liability ($100K-$300K), personal property (up to $100K), medical payments, and additional endorsements (bed bug, pet liability, water backup). Distributed via BRP Effective Coverage, LLC from highly rated insurers, with automatic approval and no underwriting questions.
• Manufactured Homeowners Insurance Specialized insurance policies for manufactured homes (single-family, double-wide, modular, tiny homes) with dwelling coverage up to $300,000, property coverage up to 200% of dwelling, liability up to $500,000, and deductibles up to $3,000. Includes earthquake coverage and additional endorsements.
• Insurance Compliance Tracking Cloud-based insurance compliance monitoring solution that tracks coverage status throughout the policy lifecycle, communicates with residents about coverage lapses, and provides detailed reporting and analytics to leasing staff for multi-family and single-family rental portfolios.
• Tenant Legal Liability (TLL) Master Policy Enforcement program offering compliance tracking plus a tenant legal liability master policy where the property manager is the insured. Promotes 100% compliance by charging non-compliant residents a flat monthly fee ($14-$17 per participating resident) for liability coverage of $100K or $300K.
• Certificate Tracking & Management Automated system for tracking insurance certificates. Policy data from all certificates is abstracted, reviewed, and stored in the LeaseTrack database, providing automated notifications to leasing staff when residents purchase policies, upload proof of coverage, or when coverage lapses.
• Rent Manager Integration Built-in insurance partner integration for Rent Manager property management software. Offers tracking and enforcement features accessible through Tenant Web Access (TWA), including tile notifications for residents and automated compliance at lease renewal.

Quantifiable outcome

• 3 hours per unit saved annually in leasing staff time spent tracking insurance
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability1 record

Feature5 records

Partnerships

Six partnerships are on record, tiered core and primary.

• MSI (Millennial Specialty Insurance, LLC)coreOEM/ Whitelabel/ Licensing Partner · 1 January 2019LeaseTrack is a wholly owned product of MSI (Millennial Specialty Insurance, LLC). MSI provides the parent company infrastructure, financial backing, and strategic direction for LeaseTrack's insurance compliance platform serving the rental housing industry.
• BRP Effective Coverage, LLCcoreStrategic or Co-development PartnerBRP Effective Coverage, LLC (a licensed property & casualty agency in all states where products are offered) powers LeaseTrack's insurance offerings. The company is dba BRP Effective Coverage Insurance Agency in California (CA License #6005688). BRP Effective Coverage is an affiliate of Baldwin Risk Partners.
• Rent ManagercoreTechnology or IntegrationRent Manager's preferred insurance partner for renters and manufactured home owners. LeaseTrack integrates directly into Rent Manager's Tenant Web Access (TWA) platform with insurance tracking and enforcement tiles. Property managers can activate tracking and master policy enforcement features directly in TWA.
• The Travelers Indemnity CompanycoreOthersPrimary insurance carrier partner underwriting renters insurance policies. One Tower Square, Hartford, CT 06183. Subsidiary carriers include First Floridian Auto and Home Insurance Company (Florida), The Phoenix Insurance Company, The Standard Fire Insurance Company (Massachusetts), First Trenton Indemnity Company (New Jersey), and Travelers Lloyds of Texas.
• Selective Insurance Group, Inc.primaryOthersInsurance carrier partner underwriting property and casualty policies. 40 Wantage Avenue, Branchville, New Jersey 07890.
• Bankers Financial CorporationprimaryOthersInsurance carrier partner underwriting policies in Florida and other states. 11101 Roosevelt Blvd N, St. Petersburg, FL 33716. Subsidiaries include Bankers Insurance Company, First Community Insurance Company, Bankers Specialty Insurance Company.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• AppFolio: Property management software platform serving multifamily and single-family operators. Comparable as a software partner and potential competitor for built-in insurance compliance features that could displace LeaseTrack integrations.
• Assurant: Large, publicly traded insurance provider with established renters insurance programs and a dedicated multifamily housing offering (AssurantConnect). Comparable to LeaseTrack as an incumbent supplier of renters insurance and compliance solutions to property managers and operators.
• Buildium: Property management software platform widely used by residential landlords. Comparable to LeaseTrack's integration ecosystem; could embed competing compliance or insurance offerings.
• Lemonade: Digital-first insurance carrier offering renters insurance among its product suite. Comparable to LeaseTrack in selling renters insurance to residential tenants through a streamlined digital experience.
• Yardi: Major property management software platform with broad resident services. Comparable to LeaseTrack's integration partners; Yardi represents both a potential distribution channel and a potential in-house competitor for insurance compliance tracking.

Direct peers

• Rhino: Renter-focused insurance and deposit alternative provider serving multifamily operators. Comparable to LeaseTrack in offering embedded renters insurance products distributed through property manager partnerships.
• Jetty: Direct-to-renter insurance and deposit-alternative product (now part of Assurant). Comparable to LeaseTrack in distributing renters insurance to multifamily residents and partnering with property managers for embedded coverage.

Emerging players

• Hippo Insurance: Insurtech focused on homeowners insurance with data-driven underwriting. Comparable to LeaseTrack as a tech-forward insurance distributor that leverages integrations and partner channels, though focused on owners rather than renters.
• Kin Insurance: Digital homeowners insurance provider with a focus on catastrophe-exposed markets and manufactured homes. Adjacent to LeaseTrack's manufactured homeowners insurance product offering.

Others

• Sure (insurance infrastructure): Insurance infrastructure platform enabling digital distribution of insurance products. Comparable to LeaseTrack as enabling technology for insurance distribution, though operating at the infrastructure/carrier level rather than tenant-facing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/leasetrack

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LeaseTrack