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Sanctuary Funtional Medicine

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Namestring
Sanctuary Funtional Medicine
Company typeenum
Private
Founded yearint
2014
Descriptiontext

Sanctuary Functional Medicine is a privately held, for-profit health care provider based in Franklin, United States, founded in 2014 by Eric Potter, who serves as Founder, Director, and Physician. The practice specializes in functional medicine treatment for chronic illness, operating as a small clinical practice with 1-10 employees. Functional medicine is a patient-centered, systems-biology approach that focuses on identifying and addressing root causes of chronic conditions rather than managing symptoms, typically through extended diagnostic workups, personalized protocols, and lifestyle or nutritional interventions.

The firm's core offering is direct clinical care delivered by its founder-physician; no standardized product lines, packaged protocols, technology platforms, or ancillary service lines were disclosed in the available data. The website (sanctuaryfunctionalmedicine.com) returned only a verification interstitial page rather than substantive content, so details on service menus, proprietary frameworks, telehealth capabilities, or supplement dispensing could not be confirmed. The business appears to operate as a single-site independent medical practice serving individual patients on a fee-for-service or direct-pay basis typical of the functional medicine segment, with no disclosed institutional clients, payer contracts, or referral partnerships.

Because revenue model, pricing, patient volume, and operating metrics are not publicly disclosed and the company has no observed funding history, M&A activity, or secondary sources of growth capital, the practice appears to be a lifestyle-scale clinical operation financed through operating cash flow. Key data gaps — including revenue, headcount trend, service pricing, technology stack, and any expansion plans — materially limit diligence-grade assessment.

Short descriptiontext

Sanctuary Functional Medicine is a privately held, single-site functional medicine practice in Franklin, Tennessee, founded in 2014 by physician Eric Potter to provide chronic illness treatment to individual patients on a direct clinical-care basis.

Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersFranklin, United States
HQ citystring
Franklin
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
functional medicine services, chronic illness treatment, integrative healthcare, holistic patient care, root cause medicine
Industry1 code
1Independent Primary Care Practices
CodeHLAFAGAAPrimaryYes
NAICS code1 code
  • Offices of Physicians (except Mental Health Specialists)621111
SIC code1 code
  • Services-Offices & Clinics Of Doctors Of Medicine8011
Product category
Functional Medicine
Social media profiles1 record
Cost components4 values
Personnel, Operations, Marketing or Sales, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Sanctuary Functional Medicine is a small healthcare practice that provides functional medicine services focused on the diagnosis and treatment of chronic illness. Operating from Franklin, United States since 2014, the practice delivers physician-led care to individual patients.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Chronic Illness Treatment (Functional Medicine)
CategoryFunctional Medicine
Description

Physician-led functional medicine clinical services focused on diagnosing and treating chronic illness for individual adult patients seeking root-cause-oriented care.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeDirect peer
Description

A national functional medicine and direct-primary-care practice treating chronic conditions with longer physician visits and membership pricing — directly comparable to Sanctuary's chronic-illness, cash-pay model.

TypeDirect peer
Description

A functional medicine clinic founded and led by physicians, focused on chronic disease and root-cause care. Closely mirrors Sanctuary's physician-led, chronic-illness positioning.

TypeDirect peer
Description

A specialized functional medicine practice (initially thyroid-focused) treating chronic endocrine and autoimmune conditions via telehealth and membership — comparable specialty and care model.

TypeDirect peer
Description

A multi-clinic specialty practice using imaging and functional-medicine principles to treat chronic brain, mood, and metabolic conditions. Comparable in physician-led, cash-pay, specialty care delivery.

TypeBroad incumbent
Description

A functional medicine program embedded within a major academic health system, treating chronic illness using integrative models. Comparable clinical philosophy but operates at vastly larger scale and within a hospital system.

TypeBroad incumbent
Description

A national network of concierge primary care physicians offering longer visits and chronic-disease management for an annual fee. Comparable independent-physician, membership-based primary care model.

TypeBroad incumbent
Description

A large tech-enabled primary care chain emphasizing longer visits, chronic care, and membership. Comparable primary care foundation, but operates at national scale with technology infrastructure Sanctuary lacks.

TypeEmerging player
Description

A membership-based preventive and chronic-care practice combining technology with physician visits. Comparable membership pricing and chronic-disease focus, with a heavier tech and data emphasis.

TypeEmerging player
Description

A consumer health company offering gut-microbiome and functional testing paired with personalized recommendations for chronic conditions. Comparable functional-medicine consumer audience, but product-based rather than clinician-led.

10ZOE
TypeEmerging player
Description

A subscription health platform combining at-home testing with personalized nutrition advice for chronic metabolic issues. Comparable in appealing to patients seeking root-cause, functional-medicine-style answers, but delivered via D2C rather than a clinical practice.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Sanctuary Funtional Medicine

Sanctuary Functional Medicine is a privately held, single-site functional medicine practice in Franklin, Tennessee, founded in 2014 by physician Eric Potter to provide chronic illness treatment to individual patients on a direct clinical-care basis.

What Sanctuary Funtional Medicine does

Sanctuary Functional Medicine is a privately held, for-profit health care provider based in Franklin, United States, founded in 2014 by Eric Potter, who serves as Founder, Director, and Physician. The practice specializes in functional medicine treatment for chronic illness, operating as a small clinical practice with 1-10 employees. Functional medicine is a patient-centered, systems-biology approach that focuses on identifying and addressing root causes of chronic conditions rather than managing symptoms, typically through extended diagnostic workups, personalized protocols, and lifestyle or nutritional interventions.

The firm's core offering is direct clinical care delivered by its founder-physician; no standardized product lines, packaged protocols, technology platforms, or ancillary service lines were disclosed in the available data. The website (sanctuaryfunctionalmedicine.com) returned only a verification interstitial page rather than substantive content, so details on service menus, proprietary frameworks, telehealth capabilities, or supplement dispensing could not be confirmed. The business appears to operate as a single-site independent medical practice serving individual patients on a fee-for-service or direct-pay basis typical of the functional medicine segment, with no disclosed institutional clients, payer contracts, or referral partnerships.

Because revenue model, pricing, patient volume, and operating metrics are not publicly disclosed and the company has no observed funding history, M&A activity, or secondary sources of growth capital, the practice appears to be a lifestyle-scale clinical operation financed through operating cash flow. Key data gaps — including revenue, headcount trend, service pricing, technology stack, and any expansion plans — materially limit diligence-grade assessment.

Sanctuary Funtional Medicine firmographics

Firmographics
Name
Sanctuary Funtional Medicine
Website
https://sanctuaryfunctionalmedicine.com
Company type
Private
Founded year
2014
Headcount range
1–10 employees
Short description
Sanctuary Functional Medicine is a privately held, single-site functional medicine practice in Franklin, Tennessee, founded in 2014 by physician Eric Potter to provide chronic illness treatment to individual patients on a direct clinical-care basis.
Ownership category
akta.pro rank

Sanctuary Funtional Medicine industry classification

Industry
Product category
Functional Medicine
NAICS
Offices of Physicians (except Mental Health Specialists) (621111)
SIC
Services-Offices & Clinics Of Doctors Of Medicine (8011)
akta.pro primary industry
Independent Primary Care Practices (HLAFAGAA)

Keywords

  • Functional medicine services
  • Chronic illness treatment
  • Integrative healthcare
  • Holistic patient care
  • Root cause medicine

Where Sanctuary Funtional Medicine is headquartered

Location

Headquarters

HQ city
Franklin
HQ country
United States
HQ region
North America

Markets served

Sanctuary Funtional Medicine business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Sanctuary Funtional Medicine product offering

Product offering

Core offering

Sanctuary Functional Medicine is a small healthcare practice that provides functional medicine services focused on the diagnosis and treatment of chronic illness. Operating from Franklin, United States since 2014, the practice delivers physician-led care to individual patients.

Differentiator

Problem solved

Functional benefit

Products and services

  • Chronic Illness Treatment (Functional Medicine) Physician-led functional medicine clinical services focused on diagnosing and treating chronic illness for individual adult patients seeking root-cause-oriented care.

Companies that use Sanctuary Funtional Medicine

Customer profile

Ideal customer profiles1 record

Sanctuary Funtional Medicine technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Sanctuary Funtional Medicine partnerships and signals

Strategic signal

Recent moves1 record

Sanctuary Funtional Medicine competitors and assessment

Company assessment

Direct peers

  • Parsley Health: A national functional medicine and direct-primary-care practice treating chronic conditions with longer physician visits and membership pricing — directly comparable to Sanctuary's chronic-illness, cash-pay model.
  • The UltraWellness Center: A functional medicine clinic founded and led by physicians, focused on chronic disease and root-cause care. Closely mirrors Sanctuary's physician-led, chronic-illness positioning.
  • Paloma Health: A specialized functional medicine practice (initially thyroid-focused) treating chronic endocrine and autoimmune conditions via telehealth and membership — comparable specialty and care model.
  • Amen Clinics: A multi-clinic specialty practice using imaging and functional-medicine principles to treat chronic brain, mood, and metabolic conditions. Comparable in physician-led, cash-pay, specialty care delivery.

Broad incumbents

  • Cleveland Clinic Center for Functional Medicine: A functional medicine program embedded within a major academic health system, treating chronic illness using integrative models. Comparable clinical philosophy but operates at vastly larger scale and within a hospital system.
  • MDVIP: A national network of concierge primary care physicians offering longer visits and chronic-disease management for an annual fee. Comparable independent-physician, membership-based primary care model.
  • One Medical (Amazon One Medical): A large tech-enabled primary care chain emphasizing longer visits, chronic care, and membership. Comparable primary care foundation, but operates at national scale with technology infrastructure Sanctuary lacks.

Emerging players

  • Forward Health: A membership-based preventive and chronic-care practice combining technology with physician visits. Comparable membership pricing and chronic-disease focus, with a heavier tech and data emphasis.
  • Viome: A consumer health company offering gut-microbiome and functional testing paired with personalized recommendations for chronic conditions. Comparable functional-medicine consumer audience, but product-based rather than clinician-led.
  • ZOE: A subscription health platform combining at-home testing with personalized nutrition advice for chronic metabolic issues. Comparable in appealing to patients seeking root-cause, functional-medicine-style answers, but delivered via D2C rather than a clinical practice.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

Sanctuary Funtional Medicine social profiles

Digital presence

Sanctuary Funtional Medicine financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Sanctuary Funtional Medicine leadership team

Management profile

Number of profiles

Profiles1 record

Sanctuary Funtional Medicine funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Sanctuary Funtional Medicine M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sanctuary Funtional Medicine

What does Sanctuary Funtional Medicine do?

Sanctuary Functional Medicine is a small healthcare practice that provides functional medicine services focused on the diagnosis and treatment of chronic illness. Operating from Franklin, United States since 2014, the practice delivers physician-led care to individual patients.

When was Sanctuary Funtional Medicine founded?

Sanctuary Funtional Medicine was founded in 2014. It employs 1 to 10 people.

Where is Sanctuary Funtional Medicine based?

Sanctuary Funtional Medicine is headquartered in Franklin, United States, in the North America region.

Who are Sanctuary Funtional Medicine's main competitors?

Direct peers on record are Parsley Health, The UltraWellness Center, Paloma Health and Amen Clinics. Broad incumbents are Cleveland Clinic Center for Functional Medicine, MDVIP and One Medical (Amazon One Medical). Emerging players are Forward Health, Viome and ZOE.

Does Sanctuary Funtional Medicine have an API?

No public API is recorded for Sanctuary Funtional Medicine.

What industry is Sanctuary Funtional Medicine in?

Sanctuary Funtional Medicine's product category is Functional Medicine. Its primary akta.pro industry code is HLAFAGAA, Independent Primary Care Practices. Its NAICS code is 621111 and its SIC code is 8011.

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