Total Fire Protection, Inc.
Total Fire Protection is a family-owned fire and life safety services company founded in 1991, headquartered in Grand Rapids, Michigan, that designs, installs, inspects, and maintains fire sprinkler, alarm, suppression, and security systems for commercial, industrial, education, healthcare, and hospitality customers across four states.
- Company typePrivate
- Founded1991
- HeadquartersGrand Rapids, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Total Fire Protection, Inc. does
Total Fire Protection, Inc. (TFP) is a family-owned, full-service fire and life safety provider founded in 1991 by Harry Goossens and headquartered in Grand Rapids, Michigan. The company designs, engineers, installs, inspects, tests, maintains, and provides 24/7 emergency service for fire protection systems across commercial, industrial, healthcare, education, hospitality, multi-housing, food processing, and pharmaceutical facilities. Its customer base includes named accounts such as Meijer HQ, Founders Brewing Co., Lane Automotive, Hampton Inn, Grand Valley State University, Central Michigan University, Davenport University, Aspen Medical, the New Holland/Knickerbocker facility, and Sharp Collection.
TFP's offering spans fire sprinkler systems (wet, dry pipe, pre-action, deluge, foam/water), fire alarm and security systems (alarms, CCTV, access control, BDA, nurse call, central station monitoring), fire extinguishers and cabinets, kitchen suppression (including the Accurex Fire Ready Range Hood), special hazard systems (clean agents including Novec 1230 and FM-200, inert gases, CO2, water mist, foam, dry chemical, VESDA aspirating detection, FireTrace), backflow prevention, and emergency and exit lighting. The business operates two sub-brands: Total Fire & Security (alarm and security systems) and Total Industrial Solutions (industrial fire protection including Siron Dry Deluge Technology for oil and gas terminals, refineries, and high-hazard applications). Underlying technology is built around third-party platforms: ServiceTrade for service scheduling, technician check-in/out, photo/video documentation, and online quoting; and BuildingReports for real-time, device-level, verifiable inspection reports with audit trails and NFPA compliance documentation. Field staff hold NICET certifications, and the company maintains NFPA, AFSA, and ABC affiliations.
TFP is paid primarily through professional-services engagements (design, installation, emergency response) and recurring inspection, testing, and maintenance contracts, with hardware sales of extinguishers, cabinets, hoses, and accessories as a secondary stream. Pricing is quote-based rather than publicly disclosed. Distribution is delivered entirely through TFP's direct field service organization, currently spanning eight regional offices across Michigan (Grand Rapids, Traverse City), Florida (Fort Myers, Pensacola, Sarasota, Panama City Beach), Colorado (Berthoud), and Montana (Bozeman). In February 2026, MRE Capital invested in TFP, designating it as MRE's platform company for building a scaled fire and life safety services business, with proceeds earmarked for talent, operational infrastructure, and selective geographic and service-line expansion while the Goossens family retains day-to-day leadership and material ownership.
Total Fire Protection, Inc. firmographics
Firmographics- Name
- Total Fire Protection, Inc.
- Legal name
- Total Fire Protection, Inc.
- Website
- https://totalfire.biz
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Total Fire Protection is a family-owned fire and life safety services company founded in 1991, headquartered in Grand Rapids, Michigan, that designs, installs, inspects, and maintains fire sprinkler, alarm, suppression, and security systems for commercial, industrial, education, healthcare, and hospitality customers across four states.
- Ownership category
- akta.pro rank
Total Fire Protection, Inc. industry classification
Industry- Product category
- Fire Protection Services
- NAICS
- Security Systems Services (56162), Security Systems Services (except Locksmiths) (561621)
- akta.pro primary industry
- Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression) (IMAFALAD)
- akta.pro secondary industries
- Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC), Fire Alarm & Life Safety Systems Integration (BPAKAGAF), Fire Protection & Life Safety Systems (Firewater, Suppression, Detection, Alarm) (EUAEAFAG)
Keywords
Where Total Fire Protection, Inc. is headquartered
LocationHeadquarters
- HQ city
- Grand Rapids
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Total Fire Protection, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Fire and Life Safety Services: Full-service fire and life safety system design, engineering, installation, and inspection services for commercial and industrial facilities
- Fire Equipment Sales: Sales of fire extinguishers, cabinets, hoses, nozzles, and accessories including ABC dry chemical, CO2, clean agent, Class D, Class K, and water mist extinguishers
- 24/7 Emergency Service: Round-the-clock emergency response for fire protection systems including sprinklers, alarms, special hazards, and suppression systems
- Inspection, Testing and Maintenance: Regular testing and maintenance of sprinkler systems and pumps with detailed inspection reporting for NFPA compliance
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Service-based pricing - quote required |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Total Fire Protection, Inc. product offering
Product offeringCore offering
Total Fire Protection is a full-service fire and life safety provider that designs, engineers, installs, inspects, tests, and maintains fire suppression, fire alarm, special hazard, and emergency lighting systems for commercial and industrial facilities. The company also sells fire extinguishers, cabinets, hoses, and related accessories, and operates 24/7 emergency service across its multi-state regional office network.
Product overview
Total Fire Protection is a family-owned, full-service fire and life safety provider founded in 1991, offering end-to-end fire protection solutions including design, engineering, installation, inspection, testing, maintenance, and emergency repair services. The core product portfolio includes Fire Sprinkler Systems (Wet, Dry, Pre-Action, Deluge, Foam/Water), Fire Alarm & Security, Fire Extinguishers, Kitchen Suppression, Special Hazards, Backflow Prevention, and Emergency & Exit Lighting. Supporting services include 24/7 Emergency Service, Fire Training, Installation, and Fire Systems Inspections/Testing/Maintenance. The company operates two sub-brands: Total Fire & Security (focused on alarm and security systems) and Total Industrial Solutions (serving the oil & gas industry with specialized industrial fire protection). Technology integration with ServiceTrade enables scheduling and customer reporting, while BuildingReports provides inspection and compliance documentation.
Differentiator
Problem solved
Functional benefit
Products and services
- Fire Sprinkler Systems
Companies that use Total Fire Protection, Inc.
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles5 records
Total Fire Protection, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
Total Fire Protection, Inc. partnerships and signals
Strategic signalScale indicators2 records
Recent moves8 records
Expansion highlights6 records
Total Fire Protection, Inc. competitors and assessment
Company assessmentDirect peers
- VSC Fire & Security: Mid-Atlantic and Southeast-focused full-service fire sprinkler, alarm, and life safety contractor serving commercial, industrial, and government customers. Comparable in service-line breadth (design, install, inspect) and customer profile, and active acquirer in adjacent geographies—making it both a peer and a likely competition target for TFP's expansion.
- Koorsen Fire & Security: Family-owned (now PE-backed) full-service fire protection, sprinkler, alarm, and security services provider headquartered in Indianapolis. Closely mirrors TFP's family-owned heritage, full-service offering (design, installation, inspection, monitoring), and multi-state regional operating model across the Midwest and Southeast.
- Wayne Automatic Fire Sprinklers: Family-owned (third-generation) full-service fire sprinkler and special hazards contractor headquartered in Florida with multi-state Southeast operations. Highly comparable in heritage, regional Florida focus, special hazard expertise, and multi-trade offering—overlapping geographies make it both a direct peer and a candidate for Tuck-in acquisition by TFP.
- Century Fire Protection: Southeast-focused full-service fire sprinkler and life safety contractor with multi-state offices and a similar mix of commercial/industrial customers. Comparable regional scale and service-line breadth to TFP, and a likely tuck-in candidate or competitive bidder in the Southeast markets where TFP already operates Florida offices.
- Impact Fire Services: PE-backed fire and life safety services platform formed via roll-up of regional sprinkler and alarm contractors. Direct comparable for the MRE Capital platform strategy: Impact Fire demonstrates how concentrated PE capital and operator expertise can rapidly scale a regional fire services business into a multi-state national player.
- Pye-Barker Fire & Safety: Largest privately held full-service fire protection, sprinkler, alarm, and life safety company in the US, pursuing an aggressive PE-backed roll-up strategy across multiple states. Direct comparable to TFP's platform ambition under MRE Capital, with a similar multi-trade service model spanning commercial and industrial customers.
Broad incumbents
- Cintas Fire Protection: National uniform and facility services conglomerate with a dedicated fire protection and extinguisher service business acquired through the 2017 Cintas Fire Protection roll-up. Competes with TFP on commercial fire extinguisher sales, inspection, and suppression service as part of a much broader facility services portfolio.
- Convergint Technologies: Global security and life safety systems integrator with deep fire alarm, mass notification, and electronic security capabilities, PE-backed and acquisitive. Comparable to TFP's Total Fire & Security division; demonstrates the integrator model that TFP's alarm/security business could grow into at scale.
- APi Group: Public safety, security, and specialty services conglomerate (NYSE: APG) with the largest US installed base of fire protection and alarm services through subsidiaries including APi National Sprinkler. Provides the scaled-incumbent competitive backdrop—broader portfolio and balance sheet, but less regionally focused than TFP.
- Johnson Controls Fire Protection: Global building technologies giant with a substantial US fire suppression, sprinkler, and alarm installation/service business (legacy Tyco). Sets the ceiling on competitive service quality and pricing; relevant as the largest incumbent competing against TFP for enterprise customers like the universities and large retailers in TFP's portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Total Fire Protection, Inc. social profiles
Digital presenceTotal Fire Protection, Inc. compliance and trust
Trust signalCompliance3 records
Total Fire Protection, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Total Fire Protection, Inc. leadership team
Management profileNumber of profiles
Profiles3 records
Total Fire Protection, Inc. subsidiaries and ownership
Company hierarchySubsidiaries2 records
Total Fire Protection, Inc. funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Total Fire Protection, Inc. M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Total Fire Protection, Inc.
What does Total Fire Protection, Inc. do?
Total Fire Protection is a full-service fire and life safety provider that designs, engineers, installs, inspects, tests, and maintains fire suppression, fire alarm, special hazard, and emergency lighting systems for commercial and industrial facilities. The company also sells fire extinguishers, cabinets, hoses, and related accessories, and operates 24/7 emergency service across its multi-state regional office network.
Is Total Fire Protection, Inc. a public or private company?
Total Fire Protection, Inc. is a private company. It is classified as private equity controlled and is currently operating.
When was Total Fire Protection, Inc. founded?
Total Fire Protection, Inc. was founded in 1991. It employs 11 to 50 people.
Where is Total Fire Protection, Inc. based?
Total Fire Protection, Inc. is headquartered in Grand Rapids, United States, in the North America region.
How does Total Fire Protection, Inc. make money?
Four revenue lines are on record. Fire and Life Safety Services are the primary driver. The others are fire Equipment Sales, 24/7 Emergency Service and inspection, Testing and Maintenance.
Who are Total Fire Protection, Inc.'s main competitors?
Direct peers on record are VSC Fire & Security, Koorsen Fire & Security, Wayne Automatic Fire Sprinklers, Century Fire Protection, Impact Fire Services and Pye-Barker Fire & Safety. Broad incumbents are Cintas Fire Protection, Convergint Technologies, APi Group and Johnson Controls Fire Protection.
Does Total Fire Protection, Inc. have an API?
No public API is recorded for Total Fire Protection, Inc..
What industry is Total Fire Protection, Inc. in?
Total Fire Protection, Inc.'s product category is Fire Protection Services. Its primary akta.pro industry code is IMAFALAD, Fire Protection Systems Contracting (Sprinklers, Alarms, Suppression), with a secondary code of IMAIAJAC, Fire Alarm Systems (Inspection/Testing/Monitoring/Service). Its NAICS code is 56162.