Sneed Insurance

What Sneed Insurance does

Sneed Insurance is a privately-held, family-owned independent insurance agency founded in 1957 and headquartered in Memphis, Tennessee. The firm represents over fifty insurance carriers and distributes a broad portfolio across three categories: personal insurance (home, auto, umbrella, renters, life, boating, classic car, health, motorcycle, and RV), commercial insurance (commercial property, business liability, bonds, commercial auto, workers compensation, auto dealers, contractors, cyber liability, E&O, farm & ranch, group health, landlord liability, liquor liability, and restaurant packages), and employee benefits (group health, dental, vision, disability, accident, and cancer). This independent agency model is the core of the business: by holding appointments with fifty-plus carriers, Sneed can shop across multiple carriers and price points and offer unbiased recommendations, positioning customization across life and business milestones as the primary value proposition.

Revenue is generated through standard insurance commissions on policies sold and renewed across the personal, commercial, and benefits books, with no publicly disclosed pricing or premium schedules because quotes are customized to individual risk profiles. Go-to-market is sales-led, with licensed advisors conducting direct consultations in person, by phone, or via email, supplemented by a customer self-serve portal (CSR24) for existing policyholders and a content-driven marketing layer built on the FMG Suite / Agency Revolution platform that includes educational videos, financial calculators, and topical articles. Geographic footprint is anchored in Memphis and has expanded to four states: Tennessee (Memphis HQ), Alabama (Fairhope), Florida (Miramar Beach), and Arkansas (Fayetteville), with licensing to serve clients in all fifty U.S. states.

The company is led by President Tommy Sneed, who also heads the Alabama office, alongside risk advisors Brett Shelby (Florida) and Lindsey Summerlin (Arkansas). There is no evidence of external investors, private equity backing, M&A activity, funding rounds, or a parent company. Technology is limited to standard agency marketing and portal platforms with no disclosed proprietary systems, AI/ML capabilities, or patents.

Name

Sneed Insurance

Legal name

Sneed Insurance

Website

https://sneedinsurance.com

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

11–50 employees

Short description

Sneed Insurance is a privately-held, family-owned independent insurance agency founded in 1957 in Memphis, TN, representing 50-plus carriers to deliver personal, commercial, and employee benefits coverage to individuals, families, and businesses across four Southeast states.

Ownership category

akta.pro rank

Headquarters

HQ city

Memphis

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Insurance Commissions: As an independent insurance agency representing over fifty insurance companies, Sneed Insurance earns commissions from the insurance carriers they represent when policies are sold and renewed. Revenue is generated through commissions on personal lines (home, auto, life, etc.) and commercial lines (property, liability, workers comp, etc.) insurance products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Sneed Insurance is an independent insurance agency founded in 1957 that represents over fifty insurance carriers and brokers personal, commercial, and group/employee-benefits insurance products to individuals, families, and businesses. Licensed risk advisors consult with clients, compare coverage and pricing across multiple carriers, and bind policies; the agency is headquartered in Memphis, TN with additional offices in Alabama, Florida, and Arkansas, and is licensed in all 50 states.

Product overview

Sneed Insurance is an independent insurance agency founded in 1957 that represents over fifty different insurance companies. The company offers a comprehensive portfolio organized into three main categories: Personal Insurance (including Home, Auto, Umbrella, Renters, Life, Boating, Classic Car, Health, Motorcycle, and RV Insurance), Commercial Insurance (including Commercial Property, Business Liability, Bonds, Commercial Auto, Workers Compensation, Auto Dealers, Contractors, Cyber Liability, E&O, Farm & Ranch, Group Health, Landlord Liability, Liquor Liability, and Restaurant Insurance), and Employee Benefits (including Group Health, Dental, Vision, Disability, Accident, and Cancer Benefits). As an independent agency, they provide unbiased advice and recommendations across multiple insurance products at various price points, with a focus on customized strategies for individuals, families, and businesses. The company also offers a Resource Center with educational tools including financial calculators covering retirement, investment, estate, tax, and insurance planning topics.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Insurance Coverage for the physical structure of a home and personal belongings inside, protecting against property damage and losses; intended for homeowners.
• Auto Insurance Coverage for private passenger automobiles including liability, collision, and comprehensive protection; intended for individual vehicle owners and families.
• Umbrella Insurance Additional liability coverage that goes beyond home or auto insurance limits to protect assets from unforeseen events; for individuals and families seeking extra liability protection.
• Renters Insurance Coverage for contents within a renter's residence including affixed items provided by the renter; intended for tenants.
• Life Insurance Financial protection for beneficiaries in the event of the policyholder's death, including term and permanent options; for individuals and families planning financial security.
• Boating Insurance Coverage for bodily injury, property damage, and damage to pleasure boats, motors, trailers, and personal watercraft; for boat owners.
• Classic Car Insurance Specialized coverage for classic and collector automobiles with agreed value policies; intended for collectors and enthusiasts.
• Health Insurance Coverage for medical expenses including hospital, surgical, and major medical benefits; for individuals and families.
• Motorcycle Insurance Coverage for motorcycles including liability and physical damage protection; for motorcycle owners.
• RV Insurance Coverage for recreational vehicles including motorhomes and travel trailers; for RV owners.
• Commercial Property Insurance Property insurance sold to commercial businesses covering buildings, equipment, and inventory; for business owners.
• Business Liability Insurance Coverage for business liabilities including bodily injury, property damage, and personal injury; for commercial operations.
• Bonds Surety bonds for commercial businesses including contract, license, and permit bonds; for businesses requiring bonding.
• Commercial Auto Insurance Coverage for costs associated with injuries or property damage caused by employees in insured commercial vehicles; for businesses with company vehicles.
• Workers Compensation Insurance Insurance covering an employer's liability for injuries, disability, or death to persons in their employment; for employers.
• Auto Dealers Insurance Comprehensive coverage for automobile dealerships including garage liability, dealer bonds, and inventory coverage; for auto dealership businesses.
• Contractors Insurance Coverage for construction and contracting businesses including general liability and specialized trade coverage; for contractors.
• Cyber Liability Insurance Coverage for internet-based commerce including copyright infringement, libel, and violation of privacy; for businesses facing cyber risks.
• Errors and Omissions (E&O) Insurance Professional liability coverage relating to the performance of professional duties for accountants, architects, engineers, lawyers, and stockbrokers; for professional service firms.
• Farm and Ranch Insurance Coverage for agricultural operations including farm property, livestock, and crop insurance; for farm and ranch operators.
• Group Health Insurance Health coverage issued to employees through employer-sponsored group plans; for employers offering benefits.
• Landlord Liability Insurance Coverage for property owners renting to tenants against liability claims; for landlords and rental property owners.
• Liquor Liability Insurance Coverage for the liability of a business involved in the retail or serving of alcoholic beverages; for bars, restaurants, and beverage retailers.
• Restaurant Insurance Package coverage for restaurants including property, liability, and liquor liability; for restaurant owners and operators.
• Employee Benefits Package Employer-sponsored benefits package bundling group health, dental, vision, disability, life, accident, and cancer coverage; for employers designing employee benefits.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Insurance Carriers (50+ Companies)coreOthersSneed Insurance represents over fifty different insurance companies as an independent agency. This allows them to offer multiple insurance products at a variety of price points with unbiased recommendations. The specific carrier partners are listed on their 'Companies We Represent' page.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Lipscomb & Pitts Insurance: Memphis-based independent insurance agency offering a comparable multi-line mix of personal, commercial, and employee benefits products to a similar regional SMB and consumer client base.
• Starkweather & Shepley: Another long-established Memphis-headquartered independent insurance agency with similar scale and multi-line offering; directly comparable on geography, product set, and customer base.
• The Liberty Company Insurance Brokers: Independent insurance brokerage offering comparable personal, commercial, and benefits products with multi-state presence and a similar multi-carrier appointment model.
• Heffernan Insurance Brokers: Mid-size independent insurance brokerage with full-service personal and commercial offerings and a comparable cross-sell into employee benefits.
• Hylant: Mid-size independent insurance brokerage with similar product breadth and regional density comparable to Sneed's Southeast footprint.

Broad incumbents

• Brown & Brown: Diversified publicly-traded insurance brokerage operating across personal, commercial, and benefits lines; has historically rolled up smaller independent agencies of Sneed's profile and represents a likely acquirer.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm with full retail brokerage capabilities across all the lines Sneed serves, including benefits consulting.
• Hub International: Large North American insurance brokerage with extensive retail operations across personal, commercial, and benefits — an active acquirer of regional independents.

Emerging players

• Acrisure: Rapidly growing insurance brokerage aggregator that has aggressively acquired regional independents; comparable on growth trajectory via acquisition of agencies like Sneed.
• Hilb Group: Insurance agency aggregator acquiring smaller regional independents and providing back-office consolidation; comparable acquisition-interest profile to Sneed's.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/sneed_insurance
• Facebookfacebook.com/SneedInsurance
• LinkedInlinkedin.com/company/srg-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sneed Insurance