Pluxbox

What Pluxbox does

Pluxbox B.V. is a Netherlands-headquartered software company, founded around 2010 in Hilversum, that has developed a no-code platform for orchestrating media and broadcasting workflows. The company's CoreOS architecture connects hardware, software, data, and people across the media supply chain, enabling non-technical users to design custom applications through visual building blocks. Its customer base includes hundreds of media organisations globally, with named customers spanning RTL (Belgium), RAI, News UK, Bauer Media, VRT, YLE, Globo, Talpa, DPG, Mediahuis, NPO, and Virgin Radio, alongside a claimed reach of nearly 500 radio stations worked with over the company's history.

The platform is organized around vertical product modules: Radio Co-host (unified radio production), Newsroom (multi-platform publishing and AI-assisted social media creation), Vodcast (video production), Interaction Platform (audience engagement), and AI in Action (generative AI workflows for content, video, and audio production). Pluxbox operates a marketplace of 130+ pre-built integrations ('Pluxins') and has established core technology partnerships with Google Cloud, AMD, HP, and AudioStack, alongside co-development partnerships in the IBC Accelerator Media Innovation Programme with RAI, YLE, and EBU. The company combines a proprietary platform with deep reliance on third-party AI and infrastructure vendors.

Pluxbox generates revenue through subscription pricing tied to both the number of users and integrations consumed, with quotes provided via sales consultation rather than public list pricing. Its go-to-market combines direct enterprise field sales, dedicated customer success management, a network of regional Solution Partners in Italy, Poland, France, and the Netherlands, and event-driven engagement at industry conferences such as IBC. Pluxbox is privately held, has no disclosed external funding rounds, and operates with 11-50 employees, indicating founder-led organic growth to date.

Name

Pluxbox

Legal name

Pluxbox B.V.

Website

https://pluxbox.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Pluxbox B.V. is a Netherlands-based no-code platform company that enables broadcasters, newsrooms, and media organizations to orchestrate radio, video, and audience-engagement workflows through visual tools and 130+ integrations.

Ownership category

akta.pro rank

Product category

Media Workflow Automation Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Low-Code/No-Code Application Platforms (HDAEAKAA)

akta.pro secondary industries

Digital Process Automation (DPA) & Orchestration Suites (HDAEAHAF), Podcast CMS, Workflow & Collaboration Tools (MPACADAL)

Keywords

• No-code media workflows
• Broadcast workflow automation
• Radio production software
• Newsroom content management
• Media orchestration platform

Headquarters

HQ city

Hilversum

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Platform Subscription: The Pluxbox Platform is priced based on both the number of users and the integrations used, allowing customers to scale according to their needs. This hybrid model provides flexibility for organizations of different sizes while generating predictable recurring revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

Pluxbox provides a no-code platform for media organizations to orchestrate and automate their workflows, connecting hardware, software, data, and people across the media supply chain. The platform enables broadcasters and newsrooms to build and run production, radio, and content workflows through integrations rather than custom code.

Differentiator

Problem solved

Functional benefit

Brands

• Pluxbox Platform: Core no-code platform for media workflow orchestration and automation
• CoreOs
• PluxAcademy
• Radio Co-host
• Newsroom
• Vodcast
• Interaction Platform
• AI in Action

Products and services

• CoreOS The core no-code platform that orchestrates and automates media workflows, connecting hardware, software, data, and people for broadcasters and media organizations.
• Radio Co-host A workflow solution for radio production teams to manage and automate on-air and production processes.
• Newsroom A newsroom content management and workflow solution for media organizations to produce and manage news content.
• Vodcast A solution supporting video podcast (vodcast) production workflows within the Pluxbox platform.
• Interaction Platform A solution enabling audience interaction and engagement workflows for media organizations.
• PluxAcademy A training and enablement offering that helps users learn to build and operate workflows on the Pluxbox platform.

Quantifiable outcome

• Build applications 10x faster than traditional development
• +3 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration21 records

AI capability11 records

Feature7 records

Partnerships

Twelve partnerships are on record, tiered regional and core.

• BVMEDIA Broadcast SolutionsregionalChannel Partner/ Reseller/ DistributorBVMEDIA provides cutting-edge software solutions for web radio, television, and digital broadcasting in Italy. With over 30 years of experience, they offer expert guidance to streamline workflows and enhance content delivery. Located in Milan, Italy.
• StudiotechregionalChannel Partner/ Reseller/ DistributorStudiotech provides expert IT, audio, and visual solutions in Poland. Offering expert consulting, system design, and seamless integration, they provide cutting-edge multimedia and audiovisual software tailored to customer needs. Located in Warsaw, Poland.
• Media JunkiesregionalChannel Partner/ Reseller/ DistributorMedia Junkies develops and designs custom digital solutions for companies and non-profit organizations. Located in Hilversum, The Netherlands.
• ItegoregionalChannel Partner/ Reseller/ DistributorItego provides advanced broadcast and media solutions in the Netherlands, specializing in system integration, equipment sales, and technical support. Located in Huizen, The Netherlands.
• ACE Medias ToolsregionalChannel Partner/ Reseller/ DistributorACE is a leading developer of broadcast software, offering tailored solutions to streamline media workflows for radio and TV professionals in France. Founded by industry experts, they focus on user-friendly applications. Located in Paris, France.
• HPcoreTechnology or IntegrationHP delivers high-quality solutions built for demanding workloads, offering reliability, power, and precision for professionals. The partnership combines HP's cutting-edge solutions with Pluxbox's platform flexibility, delivering powerful end-to-end solutions for demanding media workflows.
• AMDcoreTechnology or IntegrationAMD is a global leader in high-performance computing, graphics, and processor technologies. The partnership brings AMD's high-performance processors and Pluxbox's platform capabilities into one powerful solution designed for speed, efficiency, and scalability.
• AudioStackcoreTechnology or IntegrationAudioStack is an end-to-end AI-powered audio production solution bringing together text-to-speech, speech-to-speech, generative music, and dynamic versioning. Integration enables intelligent, efficient, and scalable audio production experience.
• Google CloudcoreTechnology or IntegrationGoogle Cloud provides secure, scalable, and high-performance infrastructure for data-intensive workloads and advanced AI applications. Integration enables users to access a broad suite of AI solutions with faster performance and enhanced reliability.
• RAIcoreStrategic or Co-development PartnerPartnership in IBC Accelerator Media Innovation Programme for creating synthetic humans for next-generation storytelling. RAI collaborated with Pluxbox to build and automate workflows generating 3D models using AI-powered functionalities.
• YLEcoreStrategic or Co-development PartnerPartnership in IBC Accelerator Media Innovation Programme for synthetic humans project. YLE collaborated with Pluxbox and other broadcasters to explore digital twin technology for storytelling.
• European Broadcasting Union (EBU)coreStrategic or Co-development PartnerPartnership in IBC Accelerator project exploring 3D production techniques and motion capture technology to build synthetic humans that accurately replicate human movements and facial expressions.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dalet: Dalet provides media workflow orchestration, newsroom and production platforms for broadcasters and content producers, directly competing with Pluxbox's CoreOS-based workflow automation in radio and TV environments.
• Avid (iNEWS): Avid's iNEWS newsroom production system competes with Pluxbox Newsroom, targeting the same broadcast and digital newsroom workflows for story planning, asset management and multi-platform publishing.
• Octopus Newsroom: Octopus Newsroom offers a dedicated newsroom computer system used by broadcasters worldwide, competing directly with Pluxbox's Newsroom and CoreOS workflows for news production and publishing.
• Vizrt Group: Vizrt provides end-to-end broadcast workflow, graphics and production tools used by major broadcasters — a direct adjacency to Pluxbox's media workflow automation across news, radio and video.
• Cinegy: Cinegy delivers software-based media workflow, MAM and playout solutions for broadcasters, overlapping with Pluxbox's orchestration and automation capabilities for news and production.
• ENPS (Associated Press / Grass Valley ecosystem): ENPS is a long-standing newsroom production system used by major broadcasters globally, competing with Pluxbox Newsroom for story planning, rundown and publishing workflows.

Broad incumbents

• Imagine Communications: Imagine Communications is an established broadcast and media technology vendor with broader portfolio (ad tech, playout, networking) that competes for broadcaster workflow budgets alongside Pluxbox.
• Grass Valley: Grass Valley offers a broad portfolio of broadcast production, playout and content management solutions that overlap with Pluxbox's workflow orchestration and newsroom capabilities.
• Kaltura: Kaltura provides a cloud video platform with workflow, distribution and AI capabilities targeted at enterprises and media — overlapping with Pluxbox's Vodcast and audience engagement offerings.

Emerging players

• Imagen (Vimeo): Imagen provides AI-powered media asset management and workflow tools for sports, news and media organizations, overlapping with Pluxbox's Workdata and Newsroom capabilities as a more specialized emerging competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCcWdQGWg7UhvIumDXXPRcuQ
• LinkedInlinkedin.com/company/pluxbox
• Instagraminstagram.com/pluxbox
• Xx.com/pluxbox
• Facebookfacebook.com/pluxbox

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pluxbox