What Medley does

Medley is a direct-to-consumer e-commerce company that designs, manufactures, and sells handcrafted, eco-certified made-to-order furniture and mattresses to residential customers across the United States. Founded in 2005 by brothers Travis and Ryan Medley, the company sells sofas, sectionals, accent chairs, sleeper sofas, bedroom furniture, dining furniture, storage pieces, and an organic natural latex mattress through its own website, medleyhome.com. Primary customer segments are eco-conscious consumers and design-conscious homeowners, with secondary segments including families with children/pets, long-term furniture investors, and interior designers served through a Trade Program.

Medley's product platform is built around certified sustainable materials including GOLS-certified organic natural latex foam, OEKO-TEX-certified wool, FSC-certified domestic wood, CertiPUR-US-certified poly foam, GREENGUARD Gold-certified fabrics, and Declare Red List Free leathers. The company operates through a network of domestic manufacturing partners located in North Carolina, Pennsylvania, Illinois, and California, employing traditional craftsmanship techniques such as 8-way hand-tied springs, hand-tied arch suspension, corner-blocked frames, and natural twine construction. Flagship product lines include the Natural Latex + Wool Collection (a plant-based cushion system the company positions as the first of its kind in the home decor industry), the Medley Organic Natural Latex Mattress, and the Re-Lounge recommerce channel for cancelled and returned merchandise.

Medley's business model is direct-to-consumer e-commerce with one-time unit pricing ranging from approximately $2,000 to over $17,000 per piece, supported by Affirm-based 0% APR and pay-over-time financing. White Glove delivery is included on all orders, free fabric samples and design consultations are provided, and a 30-day in-home trial reduces purchase risk. The company is privately held, has been bootstrapped since founding with no disclosed institutional funding, reports a headcount of 1-10 employees, and offers industry-leading warranty terms including lifetime coverage on frames, 10 years on fillings, 5 years on fabric upholstery, and 20 years on the organic latex mattress.

Name

Medley

Legal name

Medley

Website

https://medleyhome.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Medley is a direct-to-consumer e-commerce company that designs and sells handcrafted, eco-certified made-to-order furniture and organic natural latex mattresses for environmentally and design-conscious residential customers across the United States.

Ownership category

akta.pro rank

Product category

Sustainable Home Furniture

NAICS

Upholstered Household Furniture Manufacturing (337121), Mattress Manufacturing (337910), Furniture Retailers (449110), Household and Institutional Furniture and Kitchen Cabinet Manufacturing (3371)

SIC

Household Furniture (2510), Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712)

akta.pro primary industry

Custom Modular Shelving & Cabinetry System Planning (Non-Construction) (HSAFAHAK)

akta.pro secondary industries

Bedding Retail (Sheets, Comforters, Duvets, Pillows, Mattress Toppers) (CRAIALAA), Storage Containers & Bins Retail (Plastic, Glass, Modular) (CRAIAJAC)

Keywords

• Sustainable furniture
• Handcrafted sofas
• Organic latex mattresses
• Eco-friendly home goods
• Custom upholstered furniture

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct Furniture Sales: One-time sale of handcrafted furniture including sofas, sectionals, beds, mattresses, dining furniture, and storage. Products are made to order with extensive customization options. White Glove delivery service included.
2. Mattress Sales: Sale of organic natural latex mattresses with 20-year warranty. Queen size priced at $1,895 with financing options available through Affirm.
3. Fabric and Material Samples: Free fabric samples offered; wood samples available for $10 each (credited toward purchase).
4. Trade Program: Special pricing available for interior designers and trade professionals.
5. Financing Services: 0% APR financing and pay-over-time options through Affirm, enabling higher ticket purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Medley designs, manufactures, and sells handcrafted, made-to-order sustainable home furniture direct-to-consumer through medleyhome.com. The lineup spans upholstered living-room pieces (sofas, sectionals, sleeper sofas, accent chairs, ottomans, benches), bedroom furniture (beds, dressers, nightstands), an organic natural latex mattress, dining tables and chairs, and storage/case goods, all produced by US manufacturing partners using GOLS-certified latex, FSC-certified wood, OEKO-TEX-certified wool, and GREENGUARD Gold-certified fabrics. Orders include White Glove delivery and 0% APR financing via Affirm, with a 30-day in-home trial and free fabric sampling.

Product overview

Medley is a direct-to-consumer furniture company offering handcrafted, made-to-order sustainable furniture primarily for living rooms, bedrooms, and dining spaces. The product portfolio centers on upholstered furniture including sofas (Lala, Rio, Meera, Kaydan, Dekayess, Franklin, Zavis, Blumen, Gio, Mota, Kirnik), sectionals, accent chairs, and sleeper sofas; bedroom pieces including the Medley Organic Natural Latex Mattress, bed frames (Pippen, Buden, Bramo), nightstands, and dressers; and dining furniture including tables and chairs. Storage solutions include credenzas, shelves, and media centers. The company differentiates through eco-certified materials (natural latex + wool collection, FSC-certified wood, OEKO-TEX certified fabrics) and domestic manufacturing in North Carolina, Pennsylvania, Illinois, and California. Most products offer 100+ fabric and leather customization options.

Differentiator

Problem solved

Functional benefit

Products and services

• Sofas (Lala, Rio, Meera, Kaydan, Dekayess, Franklin, Zavis, Blumen, Gio, Mota, Kirnik) Handcrafted, made-to-order sofas in multiple sizes with customizable fabric, leather, filling (latex or poly foam), and leg style options, sold direct-to-consumer for residential living rooms.
• Sectionals (Lala Bumper, Rio Grand Modular, Blumen Chaise, Mota Corner) Modular and configured sectional sofas with multiple layout options, available in natural latex or poly foam fillings, and 100+ fabric and leather choices for residential living spaces.
• Sleeper Sofas (Rio Sofa Bed, Rio Corner, Rio Chaise, Rio Bumper) Modern sofa beds that transform into guest-ready sleeping spaces, available in multiple configurations with various cushion fillings, mattresses, and fabrics for residential use.
• Accent Chairs (Kaydan Swivel, Burr, Jasmi Dining) Stylish accent and dining chairs with customizable fabrics, wood options, and filling types for residential living and dining spaces.
• Storage & Shelving (Hank Desk, Emilia Credenza, Iris Shelf, Harrison, Anders, Atten Dressers, Armoire, Max Media Center) Handcrafted storage furniture including monitor desks, credenzas, shelves, dressers, and media centers made from FSC-certified wood with thoughtful details like touch closures, for residential rooms.
• Accent & Coffee Tables (Voya, Palder, Iris, Sino) Handcrafted side and coffee tables in FSC-certified Walnut, White Oak, or Maple, available in oval, square, rectangular, and round shapes with optional drawers, for residential living spaces.
• Poufs, Benches & Ottomans (Mayer, Norah, Paloma, Pax, Noah, Idan, Rio, Kaydan, Dekayess, Lala, Blumen, Meera, Mota, Franklin) Handcrafted poufs, benches, and ottomans available with various wood and fabric options, functioning as coffee tables or flexible extra seating in residential spaces.
• Bedroom Furniture (Pippen Bed, Buden Bed, Bramo Bed, Bramo Tufted Bed) Handcrafted bed frames in Maple and Walnut with storage options and coordinating nightstands and dressers, for residential bedrooms.
• Medley Organic Natural Latex Mattress 9-inch mattress with a 100% GOLS-certified organic Dunlop latex core, protective wool fiber barrier, and certified-organic cotton cover, available in Twin, Full, Queen, King, and Cal-King sizes with a 20-year warranty.
• Dining Furniture (Jasmi Chairs, Voya Tables, Danu Tables, Palder Extendable) FSC-certified wood dining tables and chairs including arm chairs, counter stools, and extendable dining tables for residential everyday hosting and dining.
• Re-Lounge (Discounted Ready-to-Ship Furniture) Discounted, ready-to-ship furniture from order cancellations and returns, cleaned and refreshed to like-new condition, including beds, sectionals, chairs, and ottomans at reduced prices.
• Natural Latex + Wool Collection Industry-first furniture line combining plant-based GOLS-certified natural latex cushions wrapped in OEKO-TEX Standard 100 certified wool fiber, available across Medley's upholstered furniture for an upgrade over standard poly foam fillings.
• Fabric & Leather Swatches Over 100 fabrics and leathers available as samples (fabric swatches free; wood swatches $10, credited toward purchase), including synthetic, natural, velvet, linen, and leather options with various certifications, enabling at-home material evaluation prior to custom furniture orders.
• Medley Trade Program Special pricing program for interior designers and trade professionals specifying Medley sustainable furniture for client residential projects, with dedicated trade support.

Quantifiable outcome

• Lifetime warranty on frames against cracking, breaking, or warping
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core.

• CertiPUR-UScoreTechnology or IntegrationThird-party certification program for flexible polyurethane foam used in furniture. Certifies that foam is screened for harmful chemicals including carcinogens, mutagens, and reproductive toxins. Medley uses CertiPUR-US certified 2.5 lb. high-resilience poly foam in their furniture.
• FSC (Forest Stewardship Council)coreTechnology or IntegrationInternational certification organization ensuring wood comes from responsibly managed forests. Medley sources FSC-certified domestic wood for furniture frames, tables, chairs, and storage.
• GOLS (Global Organic Latex Standard)coreTechnology or IntegrationGold standard certification for organic latex requiring minimum 95% certified organic raw material. Medley uses GOLS certified organic natural latex foam (certification numbers CU 886641 and CU 877079) in their Natural Latex + Wool Collection.
• OEKO-TEXcoreTechnology or IntegrationCertification for textile products including Standard 100 and Standard 100 certified wool. Medley uses OEKO-TEX certified wool in their natural latex furniture and various fabric certifications.
• GREENGUARD GoldcoreTechnology or IntegrationThird-party certification for low chemical emissions. Medley fabrics carry GREENGUARD Gold certification ensuring healthier indoor air quality.
• Declare Red List FreecoreTechnology or IntegrationCertification from International Living Future Institute ensuring products are free from over 800 toxins and compounds including heavy metals, formaldehyde, PFAs, and fire retardants. Medley leathers are Declare Red List Free certified.
• New Zealand Wool FarmerscoreOthersWool sourced from New Zealand farmers who follow animal welfare standards. Mulesing was banned in New Zealand in 2018, ensuring ethical wool sourcing.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Citizenry: The Citizenry is a DTC home goods brand selling sustainably-made furniture and home decor produced by global artisan partners. Comparable on sustainability positioning, craftsmanship narrative, direct-to-consumer e-commerce model, and premium pricing for eco-conscious consumers.
• Article: Article is a venture-backed DTC furniture retailer offering modern sofas, sectionals, dining, and bedroom furniture at mid-market price points. Comparable on direct-to-consumer e-commerce model, online-only showroom-light distribution, and made-to-order upholstery customization.
• Interior Define: Interior Define is a DTC custom upholstery brand offering made-to-order sofas, sectionals, chairs, and beds with extensive fabric and configuration choices. Comparable on made-to-order customization, premium upholstery positioning, and direct e-commerce without showroom footprint.
• Sabai: Sabai is a sustainable DTC furniture brand offering modular and customizable sofas, sectionals, and chairs using recycled and natural materials with a transparency-focused supply chain. Directly comparable on sustainability positioning, modular design, and DTC upholstery customization.
• Floyd: Floyd is a DTC modular furniture brand focused on sofas, bed frames, and tables with flat-pack shipping and long-term durability. Comparable on direct-to-consumer e-commerce, modular/made-to-order furniture, US-based manufacturing, and a durability-first brand narrative.
• Joybird: Joybird is a DTC furniture brand selling customizable mid-century-style sofas, sectionals, and bedroom sets online. Directly comparable on made-to-order configuration, upholstery customization, and premium DTC positioning, though Joybird emphasizes design over sustainability.
• Burrow: Burrow is a venture-backed DTC furniture brand offering customizable sofas, sectionals, and bedroom furniture with modular designs and shorter lead times. Comparable as a direct-to-consumer upholstered furniture competitor, though it competes more on speed and convenience than on eco-certifications.
• Albany Park: Albany Park is a DTC furniture brand selling sofas, sectionals, chairs, and beds online with free shipping and short lead times. Comparable as a direct-to-consumer upholstered furniture competitor targeting design-conscious consumers in a similar price band.
• Avocado Green Brands: Avocado is a DTC eco-friendly mattress and furniture brand using GOLS-certified organic latex, GOTS-certified wool and cotton, and FSC-certified wood. Directly comparable on sustainability positioning, certification stack, made-to-order build, and mattress-and-bedroom vertical expansion strategy.

Broad incumbents

• West Elm: West Elm (Williams-Sonoma) is a national furniture retailer with a broad assortment including sofas, beds, dining, and mattresses, and a stated commitment to sustainable and FSC-certified materials. Comparable on eco-conscious product positioning and full-room category coverage, but it operates at much larger scale with a national showroom footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MedleyHome
• Instagraminstagram.com/hellomedley
• Facebookfacebook.com/HelloMedley
• LinkedInlinkedin.com/company/medleyhome

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medley