10bis
- Company typePrivate
- Founded2004
- HeadquartersTel Aviv, Israel
- Headcount251–500
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
10bis firmographics
Firmographics- Name
- 10bis
- Legal name
- 10 ביס.קו.איל בע"מ
- Website
- https://10bis.co.il
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
10bis industry classification
Industry- Product category
- Online Food Delivery Marketplace
- NAICS
- Special Food Services (7223)
- akta.pro primary industry
- Restaurant Meal & Prepared Food Delivery (CRAFAFAB)
- akta.pro secondary industries
- Corporate/Office Catering & Group Ordering Platforms (CRAFAFAJ), Restaurant Meal Delivery Platforms & Aggregators (AFAIAMAA), Food Delivery & Restaurant Logistics Platforms (BPAMAHAB)
Keywords
Where 10bis is headquartered
LocationHeadquarters
- HQ city
- Tel Aviv
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
10bis business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Commission from Restaurant Partners: 10bis charges restaurants a commission fee for each order processed through its platform, functioning as a Reseller model — collecting payment from customers and paying restaurants directly on their behalf.
- Corporate Employee Benefits Subscriptions: Companies pay for employee meal benefit programs, including budget management tools, payroll integration, and centralized order management. The company serves over 3,500 corporate clients including government employees.
- Delivery Fees: Delivery fees charged per order, varying by restaurant (range ₪10–25+ per delivery). Some corporate deliveries to offices are free of delivery charges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Per-Order Delivery Fee (Variable) |
| Subscription | Monthly | Corporate Employee Benefit Program (B2B) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
10bis product offering
Product offeringCore offering
10bis operates Israel's largest online food ordering and corporate catering platform, connecting 7,000+ restaurants with individual consumers via a website and mobile app for delivery and pickup orders. The platform also serves 3,500+ corporate clients with employee meal benefit programs, including the 10bis digital payment card, payroll integration, centralized group ordering, budget management, and the 10bis Moments welfare platform. Restaurant partners manage their presence through a dedicated portal.
Product overview
10bis operates as a multi-product food delivery and employee benefits platform. The core offering is an online food ordering platform with a website and mobile app connecting users to over 7,000 restaurants for delivery and pickup orders. The platform is complemented by the 10bis Card (a digital payment card for employee meal benefits), the 10bis Credit budget management tool, and the 10bis Moments welfare platform. For enterprises, 10bis provides Corporate Catering Solutions (serving 3,500+ companies) with payroll integrations and expense controls, while restaurant partners access a dedicated management portal. The company also owns Paypo, a cafeteria management system. The product ecosystem spans consumer ordering, corporate benefits administration, restaurant partner management, and workplace welfare services.
Differentiator
Problem solved
Functional benefit
Brands
- תן ביס Moments: A platform for welfare managers that aggregates over 700 suppliers for office events, team celebrations, and employee gifts.
- תן ביס קרדיט
Products and services
- 10bis Platform (Core Ordering Platform) The main food ordering platform enabling delivery and pickup orders from 7,000+ restaurants via website and mobile app, with automatic employee benefits, repeated ordering capabilities, real-time delivery tracking, and group/centralized ordering for offices.
- 10bis Card (כרטיס תן ביס) Employee benefit digital payment card functioning as a touch-free payment method accepted at over 7,000 restaurants across Israel. Can be added to Apple Pay and Google Pay digital wallets, enables cashback and stacking benefits with personal credit cards, and provides 10% discount at partner brands in addition to cashback.
- Corporate Catering Solutions (פתרונות לחברות) Enterprise employee meal benefit solutions serving over 3,500 companies, including centralized ordering, integration with third-party payroll systems (Hilan, Hashavshevet), automatic benefits, expense tracking, free office deliveries, and dedicated account management.
- 10bis Credit (תן ביס קרדיט) Monthly budget management solution allowing employees to accumulate their monthly food budget over time and redeem it anytime at any participating restaurant, providing flexible control over food expenses with smart card and digital wallet functionality.
- 10bis Moments (תן ביס Moments) Welfare platform aggregating over 700 suppliers for office events, team celebrations, and employee gifts. Enables one-click ordering for office welfare activities and provides inspiration for team-building events. Designed for welfare managers within companies.
- Paypo (מערכת Paypo) A proprietary cafeteria (food room) management and payment processing system developed by the 10bis Group for managing food billing, payment processing, and information in company cafeterias across Israel.
- Restaurant Portal (Portal for Restaurant Owners) Restaurant management interface enabling menu management, order handling, and coupon additions for 7,000+ restaurant partners across Israel, with access to hundreds of thousands of potential customers nationwide and marketing through newsletters and promotions.
- 10bis Mobile App Mobile application (iOS and Android) enabling consumers and employees to order food delivery and pickup, use their corporate food budget, make touch-free payments with the 10bis card, earn cashback on purchases, and access discounts at leading restaurant brands.
Quantifiable outcome
- Free delivery to office — no delivery fees for corporate employee orders
- +1 more outcomes
Companies that use 10bis
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
10bis technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
10bis partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Takeaway.com Group B.V. (Parent)core10bis.co.il Ltd is a subsidiary of Takeaway.com Group B.V., operating as part of the JET group. Takeaway.com is a pan-European online food ordering and delivery marketplace. 10bis operates independently as a subsidiary within this group.
- JET Groupcore10bis operates as part of the JET group under Takeaway.com Group B.V. The data privacy policy states that JET and/or 10bis may work with other JET group companies for processing as described in the privacy policy.
- Paypo (by 10bis Group)corePaypo is a food room management and billing system developed by the 10bis Group, offering a unique system for managing food room information and payments within companies. Paypo is listed as a separate brand under the 10bis Group.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
10bis competitors and assessment
Company assessmentDirect peers
- Wolt: Wolt operates a food delivery marketplace in Israel (and 20+ countries) with similar restaurant commission, delivery fee, and consumer app mechanics. Now part of DoorDash, it is the most direct head-to-head competitor to 10bis in the Israeli consumer delivery market.
Broad incumbents
- Just Eat Takeaway.com (parent): Takeaway.com Group B.V. (now part of JET Group) is 10bis's direct parent company and operates pan-European food delivery marketplaces under Just Eat, Lieferando, and other brands. Comparable in marketplace mechanics and restaurant commission model, though 10bis operates independently in Israel.
- Delivery Hero: Delivery Hero operates global food delivery brands including foodpanda and Talabat. It shares 10bis's marketplace model, restaurant commission revenue, and last-mile logistics, with overlapping ambitions in the Middle East through Talabat.
- Uber Eats: Uber Eats is a global food delivery marketplace operating in Israel with similar restaurant commission economics, consumer app, and delivery logistics. A broad incumbent that competes directly with 10bis on the consumer side.
- DoorDash: DoorDash (parent of Wolt) is the largest US food delivery marketplace and now a global player through Wolt. Operates the same restaurant marketplace + consumer app + delivery logistics model that 10bis uses in Israel.
- Edenred: Edenred is a global leader in employee benefits and meal vouchers (Ticket Restaurant), with a corporate card, app, and merchant network. Comparable to 10bis's corporate welfare/meal benefit product suite, though Edenred is broader in scope.
Emerging players
- Pluxee (Sodexo Benefits & Rewards): Pluxee is the employee benefits and meal voucher spinoff of Sodexo, operating meal card and corporate welfare platforms across multiple geographies. Comparable to 10bis Card, 10bis Credit, and 10bis Moments on the corporate employee benefits side.
- Swile: Swile is a French employee benefits and meal card platform serving corporates with a digital payment card, app, and partner merchant network. Directly comparable to 10bis Card / 10bis Credit on the B2B employee meal benefit side.
- Glovo: Glovo (owned by Delivery Hero) operates an on-demand food and grocery delivery marketplace across Southern Europe, EMEA, and other regions. Shares 10bis's marketplace mechanics, restaurant commissions, and quick-commerce footprint.
Regional players
- Haat Delivery (Israel): Haat is an Israeli B2B food and supply delivery platform serving restaurants and businesses. Overlaps with 10bis in Israeli restaurant delivery logistics, but focuses on B2B supply rather than corporate employee meal benefits.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
10bis social profiles
Digital presence10bis financial estimates
Financial estimateRevenue estimate
Valuation estimate
10bis leadership team
Management profileNumber of profiles
Profiles5 records
10bis subsidiaries and ownership
Company hierarchySubsidiaries2 records
10bis funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
10bis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 10bis
What does 10bis do?
10bis operates Israel's largest online food ordering and corporate catering platform, connecting 7,000+ restaurants with individual consumers via a website and mobile app for delivery and pickup orders. The platform also serves 3,500+ corporate clients with employee meal benefit programs, including the 10bis digital payment card, payroll integration, centralized group ordering, budget management, and the 10bis Moments welfare platform. Restaurant partners manage their presence through a dedicated portal.
Is 10bis a public or private company?
10bis is a private company. It is classified as corporate owned and is currently operating.
When was 10bis founded?
10bis was founded in 2004. It employs 251 to 500 people.
Where is 10bis based?
10bis is headquartered in Tel Aviv, Israel, in the Middle East region.
How does 10bis make money?
Three revenue lines are on record. Commission from Restaurant Partners are the primary driver. The others are corporate Employee Benefits Subscriptions and delivery Fees.
Who are 10bis's main competitors?
Wolt is listed as a direct peer. Broad incumbents are Just Eat Takeaway.com (parent), Delivery Hero, Uber Eats, DoorDash and Edenred. Emerging players are Pluxee (Sodexo Benefits & Rewards), Swile and Glovo. Haat Delivery (Israel) is listed as a regional player.
Does 10bis have an API?
No public API is recorded for 10bis.
What industry is 10bis in?
10bis's product category is Online Food Delivery Marketplace. Its primary akta.pro industry code is CRAFAFAB, Restaurant Meal & Prepared Food Delivery, with a secondary code of CRAFAFAJ, Corporate/Office Catering & Group Ordering Platforms. Its NAICS code is 7223.