Joe's Garage Coffee
Joe's Garage Coffee is a B2B private label coffee and contract manufacturer operating a 50,000-square-foot SQF-certified facility in Kent, Washington, plus a Baton Rouge production site. It produces K-Cups, compostable pods, Nespresso capsules, cold brew packs, and coffee bags for foodservice, hospitality, OCS, and emerging private-label brands.
- Company typePrivate
- Founded2004
- HeadquartersBaton Rouge, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Joe's Garage Coffee does
Joe's Garage Coffee is a privately held B2B contract manufacturer of private-label coffee products, founded in 2004 and operating a 50,000-square-foot SQF-certified production facility in Kent, Washington, with a secondary manufacturing site in Baton Rouge, Louisiana (Pod Pack International). The company manufactures single-serve pods (Keurig-compatible, both standard and BPI-certified compostable via its proprietary TruPod/Smile Technology), Nespresso-Original-Line-compatible capsules, custom coffee bags, compostable cold brew pitcher packs, soft filter pods, and portion packs, supported by an in-house advanced inventory management system, nitrogen-flush packaging, and high oxygen-barrier materials. Service lines include roast-to-order, co-packing, toll-roasting, white label, and full enterprise contract manufacturing. Revenue is generated through per-unit manufacturing and processing fees, with quote-based, multi-year contracts, low minimum order quantities, and three-week reorder lead times. Go-to-market is enterprise field sales complemented by trade show presence (NAMA Show 2026, World of Coffee San Diego 2026), a content-marketing blog, and earned media coverage; the company maintains a limited consumer-facing e-commerce payment portal but does not pursue direct-to-consumer distribution. Certifications include SQF, USDA Organic, Kosher, BPI Compostable, Fair Trade, FDA registration, and AIB International, which together function as procurement prerequisites for enterprise foodservice and OCS customers. Greg Gould is the Founder and President. The company is bootstrapped with no disclosed external funding and reports a headcount band of 101-250 employees.
Joe's Garage Coffee firmographics
Firmographics- Name
- Joe's Garage Coffee
- Legal name
- Joe's Garage Coffee
- Website
- https://joesgaragecoffee.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Joe's Garage Coffee is a B2B private label coffee and contract manufacturer operating a 50,000-square-foot SQF-certified facility in Kent, Washington, plus a Baton Rouge production site. It produces K-Cups, compostable pods, Nespresso capsules, cold brew packs, and coffee bags for foodservice, hospitality, OCS, and emerging private-label brands.
- Ownership category
- akta.pro rank
Joe's Garage Coffee industry classification
Industry- Product category
- Private Label Coffee Manufacturing
- NAICS
- Coffee and Tea Manufacturing (311920), Coffee and Tea Manufacturing (31192)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Coffee & Tea Beverage Co-Packing (RTD Coffee/Tea, Cold Brew) (AFAFAIAD)
- akta.pro secondary industry
- Single-Serve Coffee (Pods, Capsules) (CRADAHAH)
Keywords
Where Joe's Garage Coffee is headquartered
LocationHeadquarters
- HQ city
- Baton Rouge
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Joe's Garage Coffee business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Contract Manufacturing: Full-service contract manufacturing for private label coffee products. The company produces custom-branded coffee products to client exact specifications, handling everything from bean sourcing to final packaging. Revenue is generated through per-unit manufacturing fees based on order volume and product complexity.
- Co-Packing Services: Co-packing services where clients provide their already roasted beans and Joe's Garage Coffee handles packaging into various formats (cups, pods, bags). Revenue model based on packaging services with per-unit processing fees.
- Roast-to-Order: Roast-to-order services where the company creates custom blends from their bean selection. Revenue generated through bean procurement and roasting services, with pricing based on coffee type, blend complexity, and volume.
- Toll-Roasting: Toll-roasting services where clients provide green coffee beans and Joe's Garage Coffee handles roasting and packaging. Revenue model based on processing fees for roasting services and optional packaging add-ons.
- White Label Coffee Products: Pre-formulated coffee products available for immediate branding and sale under client names. Revenue generated through product sales with branding customization fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Quote-Based Pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Joe's Garage Coffee product offering
Product offeringCore offering
Joe's Garage Coffee is a B2B private label coffee manufacturer and co-packing partner that produces custom-branded coffee products (K-Cups, compostable K-Cups, Nespresso capsules, coffee bags, cold brew pitcher packs, soft pods, and portion packs) for enterprise clients. The company also offers complementary manufacturing services including roast-to-order, co-packing, toll-roasting, white label coffee, and full-service contract manufacturing from its 50,000 sq ft SQF-certified facility.
Product overview
Joe's Garage Coffee is a private label coffee manufacturer offering a portfolio of single-serve coffee products including K-Cups for Keurig (both standard and compostable), Capsules for Nespresso, Cold Brew Pitcher Packs, One Cup Filter Pods, Coffee Bags, and Portion Packs. These products are complemented by comprehensive manufacturing services including Roast-to-Order, Co-Packing, Toll-Roasting, White Label Coffee, and Enterprise Contract Manufacturing. The company operates a 50,000 square foot SQF-certified facility and emphasizes fast turnaround times with flexible MOQs for businesses of all sizes.
Differentiator
Problem solved
Functional benefit
Products and services
- Private Label Cups for Keurig
- Compostable Cups for Keurig
- Coffee Bags
- Capsules for Nespresso
- Private Label Cold Brew Pitcher Packs
- One Cup Filter Pods (Compostable Soft Pods)
- Private Label Coffee Portion Packs
- Coffees & Teas (Specialty Grade Blends)
- Roast-to-Order Service
- Co-Packing Service
- Toll-Roasting Service
- White Label Coffee Service
- Enterprise Contract Manufacturing
Quantifiable outcome
- Reorders typically ship within three weeks; new custom packaging may take up to six weeks
- +2 more outcomes
Companies that use Joe's Garage Coffee
Customer profileNamed customers12 records
Segments9 records
Ideal customer profiles5 records
Joe's Garage Coffee technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Joe's Garage Coffee partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
Joe's Garage Coffee competitors and assessment
Company assessmentDirect peers
- Mother Parker's Tea & Coffee: Large North American private label and branded coffee and tea manufacturer offering roast, ground, and single-serve solutions; directly comparable to Joe's Garage Coffee in B2B private label contract manufacturing.
- S&D Coffee & Tea: One of the largest custom roasted coffee producers in the US, providing coffee solutions to foodservice and convenience operators; comparable to Joe's Garage Coffee in private label roasting, co-packing, and broad format coverage.
- Royal Cup Coffee: Family-owned US coffee roaster and private label manufacturer serving foodservice and offices with DSD delivery; matches Joe's Garage Coffee's private label B2B model and long-tenured independent ownership profile.
- Coffee Holding Company: US-based coffee roaster and private label manufacturer of roast, ground, espresso, and single-serve products; directly comparable B2B private label contract model with comparable product breadth to Joe's Garage Coffee.
Broad incumbents
- Massimo Zanetti Beverage USA: One of the world's largest coffee groups, operating US private label and branded roast/ground, single-serve, and espresso manufacturing; competes with Joe's Garage Coffee across formats but at materially larger scale and with broader brand portfolio.
- TreeHouse Foods: Large private label food manufacturer with a significant coffee, tea, and broth segment via the Bay Valley / TreeHouse Private Brands platform; competes with Joe's Garage Coffee in private label single-serve coffee but operates across many other CPG categories.
- Keurig Dr Pepper: Owner of the Keurig brewing platform and licensed K-Cup pod ecosystem that Joe's Garage Coffee manufactures into; not a direct contract peer but a critical platform dependency and ecosystem incumbent the subject company relies on.
- Farmer Brothers Coffee: US coffee roaster, wholesaler, and private label manufacturer serving foodservice, convenience, and retail; comparable to Joe's Garage Coffee in B2B contract manufacturing but with much broader DSD distribution footprint.
Emerging players
- Death Wish Coffee Co. Aggressive direct-to-consumer specialty coffee brand with K-Cup and bag SKUs; not a peer in contract manufacturing, but a customer archetype for Joe's Garage Coffee's private label services and a useful comparable for emerging brand scale dynamics.
Regional players
- Coffee Blenders LLC: Midwest US contract coffee roaster and packer serving private label accounts; comparable in scale and product mix to Joe's Garage Coffee but with stronger regional foodservice penetration and limited single-serve focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Joe's Garage Coffee social profiles
Digital presenceJoe's Garage Coffee compliance and trust
Trust signalCompliance7 records
Joe's Garage Coffee financial estimates
Financial estimateRevenue estimate
Valuation estimate
Joe's Garage Coffee leadership team
Management profileNumber of profiles
Profiles1 record
Joe's Garage Coffee funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Joe's Garage Coffee M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Joe's Garage Coffee
What does Joe's Garage Coffee do?
Joe's Garage Coffee is a B2B private label coffee manufacturer and co-packing partner that produces custom-branded coffee products (K-Cups, compostable K-Cups, Nespresso capsules, coffee bags, cold brew pitcher packs, soft pods, and portion packs) for enterprise clients. The company also offers complementary manufacturing services including roast-to-order, co-packing, toll-roasting, white label coffee, and full-service contract manufacturing from its 50,000 sq ft SQF-certified facility.
Is Joe's Garage Coffee a public or private company?
Joe's Garage Coffee is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Joe's Garage Coffee founded?
Joe's Garage Coffee was founded in 2004. It employs 101 to 250 people.
Where is Joe's Garage Coffee based?
Joe's Garage Coffee is headquartered in Baton Rouge, United States, in the North America region.
How does Joe's Garage Coffee make money?
Five revenue lines are on record. Contract Manufacturing is the primary driver. The others are co-Packing Services, roast-to-Order, toll-Roasting and white Label Coffee Products.
Who are Joe's Garage Coffee's main competitors?
Direct peers on record are Mother Parker's Tea & Coffee, S&D Coffee & Tea, Royal Cup Coffee and Coffee Holding Company. Broad incumbents are Massimo Zanetti Beverage USA, TreeHouse Foods, Keurig Dr Pepper and Farmer Brothers Coffee. Death Wish Coffee Co. is listed as an emerging player. Coffee Blenders LLC is listed as a regional player.
Does Joe's Garage Coffee have an API?
No public API is recorded for Joe's Garage Coffee.
What industry is Joe's Garage Coffee in?
Joe's Garage Coffee's product category is Private Label Coffee Manufacturing. Its primary akta.pro industry code is AFAFAIAD, Coffee & Tea Beverage Co-Packing (RTD Coffee/Tea, Cold Brew), with a secondary code of CRADAHAH, Single-Serve Coffee (Pods, Capsules). Its NAICS code is 311920 and its SIC code is 2080.